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Author: Adrian J. Slywotzky
Publisher: Business Plus
ISBN: 9780755361809
Category : Consumers
Languages : en
Pages : 377
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Book Description
Demand is one of the few economic terms almost everyone knows. Demand drives supply. When demand rises, growth happens - jobs are created, the economy flourishes and society thrives. So goes the theory. It sounds simple, yet almost no one really understands demand, including the business owners, company leaders and policy makers who try to stimulate and satisfy it. Aimed at a business and general non-fiction readership, DEMAND is a book which searches for clues as to where demand really comes from, and why, and how we might control it.
Author: Adrian J. Slywotzky
Publisher: Business Plus
ISBN: 9780755361809
Category : Consumers
Languages : en
Pages : 377
Get Book Here
Book Description
Demand is one of the few economic terms almost everyone knows. Demand drives supply. When demand rises, growth happens - jobs are created, the economy flourishes and society thrives. So goes the theory. It sounds simple, yet almost no one really understands demand, including the business owners, company leaders and policy makers who try to stimulate and satisfy it. Aimed at a business and general non-fiction readership, DEMAND is a book which searches for clues as to where demand really comes from, and why, and how we might control it.
Author: Adrian Slywotzky
Publisher: Crown Currency
ISBN: 0307887340
Category : Business & Economics
Languages : en
Pages : 339
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Book Description
In DEMAND: Giving People What They Love Before They Know They Want It (Crown Business; October 2011), Adrian Slywotzky, named by Industry Week one of the world’s six most influential management thinkers, provides a radically new way to think about demand, with a big idea and a host of practical applications—not just for people in business but also for social activists, governments leaders, non-profit managers, and other would-be innovators. They all need to master such ground-breaking concepts as the hassle map (and the secrets of fixing it); the curse of the incomplete product (and how to avoid it); why very good ≠ magnetic; how what you don’t see can make or break a product; the art of transforming fence sitters into customers; why there’s no such thing as an average customer; and why real demand comes from a 45-degree angle of improvement (rather than the five degrees most organizations manage).
Author: Adrian J. Slywotzky
Publisher: Crown
ISBN: 9780812933772
Category : Business & Economics
Languages : en
Pages : 448
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Book Description
Like a successful coach, Slywotzky uses ingenious diagrams and brief explanations to show readers how to make sense of profit patterns that are changing the way companies do business and make money. 100 illustrations.
Author: Jeffrey Nytch
Publisher: Oxford University Press
ISBN: 0190631007
Category : Music
Languages : en
Pages : 241
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Book Description
The Entrepreneurial Muse: Inspiring your Career in Classical Music explores principles of entrepreneurship in a classical music setting, inspiring students, emerging professionals, and educators alike to gain the broader perspective and strategic understanding required to negotiate the complex and ever-changing landscape of a professional music career. The author's own career journey creates an additional narrative intended to inspire a broader and more creative view of career possibilities. Readers will acquire strategic and observational tools designed to expand their view of possible career paths in classical music, stimulate creative thinking about how their unique skills can find value in the 21st-century marketplace, and realize their professional goals through the entrepreneurial process. And because entrepreneurship is itself a creative endeavor, readers will learn how entrepreneurship and artistic integrity in music can not only peacefully coexist, but actually nurture and inspire each other.
Author: Napoleon Hill
Publisher: Sharon Lechter
ISBN:
Category : Self-Help
Languages : en
Pages : 30
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Book Description
Originally written in 1938 but never published due to its controversial nature, an insightful guide reveals the seven principles of good that will allow anyone to triumph over the obstacles that must be faced in reaching personal goals.
Author: Hsien-yeang Seow
Publisher: World Scientific
ISBN: 1783266228
Category : Business & Economics
Languages : en
Pages : 255
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Book Description
The Tao of Innovation is the first book to blend Eastern philosophy with tried-and-true innovation strategies. It presents a holistic, intuitive and practical approach to developing game-changing innovation.Having over 30 years of real-world global corporate, entrepreneurial, and consulting experience, and more than 10 years of teaching innovation and entrepreneurship to thousands of students in the East and West, the authors have distilled the most influential thinking on innovation into a holistic set of nine key innovation questions that every innovator must answer throughout the innovation cycle. These provocations apply to any business or organization and illuminate fundamental principles and practices of successful innovation. The Tao of Innovation's use of nature's fundamental elements and the yin-yang's balance of opposing forces as metaphors, provide simple ways to navigate the complexities of business and innovation. They blend art, science, and Eastern and Western philosophies of what it takes to be an innovator.This book is written for individuals who have a passion for initiating change but struggle to find a process or methodology that helps them translate their dream into practical action steps that will get them through implementation. It aims to help organizations of all types proactively stay ahead in a rapidly changing world and change the world for the better.In short, this book is a fresh East-meets-West approach to innovation, helping readers develop a strategy to implement real change and ultimately achieve their innovation dream.
Author: Xiaoming Zhu
Publisher: Springer
ISBN: 981101079X
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
This book introduces 10 mega business trends, ranging from big data to the O2O model. By mining and analyzing mountains of data, the author identifies these 10 emerging trends and goes to great lengths to explain and support his views with up-to-date cases. By incorporating the latest developments, this book allows readers to keep abreast of rapidly advancing digital technologies and business models. In this time of mass entrepreneurship and innovation, acquiring deep insights into business trends and grasping opportunities for innovation give readers (business executives in particular) and their companies a competitive advantage and the potential to become the next success story. The Chinese version of the book has become a hit, with some business schools using it as a textbook for their S&T Innovation and Business Trends programs. It also provides business executives with a practical guide for their investment and operation decisions.
Author: Karl Weber
Publisher: Public Affairs
ISBN: 1610392639
Category : Biography & Autobiography
Languages : en
Pages : 289
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Book Description
This companion book to the major motion picture has leading historians answering the question: OWhat Would Lincoln Do?O
Author: Joel A. Freeman
Publisher: Authentic
ISBN: 9781932805987
Category : Entrepreneurship
Languages : en
Pages : 0
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Book Description
Practical advice and invaluable wisdom to ignite your entrepreneurial passion.
Author: David Rooy, Ph.D.
Publisher: AMACOM
ISBN: 081443391X
Category : Business & Economics
Languages : en
Pages : 251
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Book Description
Career success has never happened overnight, but you can still be confident in your big-picture path to being successful. Trust the trajectory that has been laid out just for you! Too often, people focus on the short term–mere survival--because they remain caught between a fear of failure and a desire for instant success, which results in limited risk-taking but also limiting their opportunities. As much as they want to get ahead, they simply can’t see how to get there. They don’t see how their current position is not merely a dead-end trap but actually a springboard to their next position--or even the one after that. Business author David Van Rooy wants you to know that the key is to have faith in your trajectory. He says that every person has their own career path--and this timely and refreshingly practical book presents seven strategies designed to help anyone create and manage theirs. In Trajectory, you will discover how to: Make the most of feedback Avoid stagnation and break through plateaus Achieve growth through failure Move to the front of the pack through persistence Continuously develop both “soft” and “hard” professional skills You don’t need to start over! Just discover where you currently are on your career trajectory. From building relationships with mentors, to positioning (and repositioning) yourself for promotion, Trajectory provides the tools you need for a lifetime of advancement.
