Creating Powerful Brands in Consumer, Service and Industrial Markets

Creating Powerful Brands in Consumer, Service and Industrial Markets PDF Author: Leslie De Chernatony
Publisher: Routledge
ISBN: 0750659807
Category : Business & Economics
Languages : en
Pages : 489

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Book Description
"Creating Powerful Brands" covers areas such as e-branding and e- marketing, with some additions and updated advertisement/brand images.