Collaboration in Tourism Businesses and Destinations PDF Download

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Collaboration in Tourism Businesses and Destinations

Collaboration in Tourism Businesses and Destinations PDF Author: Dogan Gursoy
Publisher: Emerald Group Publishing
ISBN: 178350806X
Category : Business & Economics
Languages : en
Pages : 369

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Book Description
This book examines the contribution and importance of alliances and partnerships to the tourism, travel and leisure industries. It concludes by providing management and marketing implications and recommendations for tourism business, destination managers and local planners to enable them to successfully operate such alliances.