Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1119648459
Category : Business & Economics
Languages : en
Pages : 900
Book Description
The tools you need to follow your dream of starting and running an online business! With the right knowledge and resources, you can take action to start the online business you’ve been dreaming of. This comprehensive guide provides tips and tricks for turning your dream into a reality. The sixth edition of Starting an Online Business: All-in-One For Dummieswill teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. Fund your business for success and future growth Use SEO strategically to drive traffic to a well-designed site Market your business effectively as an entrepreneur Stand out, build customer relationships, and sell on social media Keep up with ecommerce trends to stay a step ahead With some guidance, you can find your market niche, create a business plan, and decide on a revenue model. Then, it’s time to set up shop! Starting an Online Business can help bring your dream of an online business to life and guide you on the road to success.
Starting an Online Business All-in-One For Dummies
Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1119648459
Category : Business & Economics
Languages : en
Pages : 900
Book Description
The tools you need to follow your dream of starting and running an online business! With the right knowledge and resources, you can take action to start the online business you’ve been dreaming of. This comprehensive guide provides tips and tricks for turning your dream into a reality. The sixth edition of Starting an Online Business: All-in-One For Dummieswill teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. Fund your business for success and future growth Use SEO strategically to drive traffic to a well-designed site Market your business effectively as an entrepreneur Stand out, build customer relationships, and sell on social media Keep up with ecommerce trends to stay a step ahead With some guidance, you can find your market niche, create a business plan, and decide on a revenue model. Then, it’s time to set up shop! Starting an Online Business can help bring your dream of an online business to life and guide you on the road to success.
Publisher: John Wiley & Sons
ISBN: 1119648459
Category : Business & Economics
Languages : en
Pages : 900
Book Description
The tools you need to follow your dream of starting and running an online business! With the right knowledge and resources, you can take action to start the online business you’ve been dreaming of. This comprehensive guide provides tips and tricks for turning your dream into a reality. The sixth edition of Starting an Online Business: All-in-One For Dummieswill teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. Fund your business for success and future growth Use SEO strategically to drive traffic to a well-designed site Market your business effectively as an entrepreneur Stand out, build customer relationships, and sell on social media Keep up with ecommerce trends to stay a step ahead With some guidance, you can find your market niche, create a business plan, and decide on a revenue model. Then, it’s time to set up shop! Starting an Online Business can help bring your dream of an online business to life and guide you on the road to success.
Google AdWords For Dummies®
Author: Howie Jacobson
Publisher: John Wiley & Sons
ISBN: 047054001X
Category : Computers
Languages : en
Pages : 438
Book Description
A completely updated reference to help you get the most value out of your AdWords campaigns Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. When your ad appears next to the search results, people can simply click your ad to learn more about you or make a purchase. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign. Offering valuable advice, this new edition includes case studies from readers who have shared what they learned from using the techniques revealed in the first edition. A revised and updated guide that shares invaluable advice for maximizing your AdWords campaign Discusses changes to the AdWords interface as well as best practices in split testing, opt-in landing page structure, and ad group structure Reviews new, free tools included in AdWords as well as new and improved third-party tools Includes an in-depth explanation of Google's free Web site testing and optimization tool: Website Optimizer Includes a Google AdWords gift card worth $25 (details inside book) With this handy reference by your side, you will discover the best way to put a Google AdWords campaign to work for you! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Publisher: John Wiley & Sons
ISBN: 047054001X
Category : Computers
Languages : en
Pages : 438
Book Description
A completely updated reference to help you get the most value out of your AdWords campaigns Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. When your ad appears next to the search results, people can simply click your ad to learn more about you or make a purchase. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign. Offering valuable advice, this new edition includes case studies from readers who have shared what they learned from using the techniques revealed in the first edition. A revised and updated guide that shares invaluable advice for maximizing your AdWords campaign Discusses changes to the AdWords interface as well as best practices in split testing, opt-in landing page structure, and ad group structure Reviews new, free tools included in AdWords as well as new and improved third-party tools Includes an in-depth explanation of Google's free Web site testing and optimization tool: Website Optimizer Includes a Google AdWords gift card worth $25 (details inside book) With this handy reference by your side, you will discover the best way to put a Google AdWords campaign to work for you! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Getting Started in Small Business IT For Dummies (Custom)
Author: Wiley Publications
Publisher: John Wiley & Sons
ISBN: 0730376702
Category : Business & Economics
Languages : en
Pages : 191
Book Description
Getting Started in Small Business IT For Dummies (Custom)
Publisher: John Wiley & Sons
ISBN: 0730376702
Category : Business & Economics
Languages : en
Pages : 191
Book Description
Getting Started in Small Business IT For Dummies (Custom)
How To Build Your Business With Blogging
Author: Barb Drozdowich
Publisher: Barb Drozdowich
ISBN: 1988821916
Category : Computers
Languages : en
Pages : 158
Book Description
Are you hoping to build your business – grow your audience - using blogging? Have you considered blogging as a method of connecting with the existing audience of a small business? Technical trainer Barb Drozdowich has been blogging since 2010. She has grown her 3 primary blogs to host thousands of visitors each day. She understands how to build an audience and how to build a business using blogging. She supports her family using money earned from her blogs. One of the best ways to connect with an audience and grow an audience is through the use of a blog. A blog can provide entertainment or provide education. A blog can show that you are the “go-to” person for information in your niche. Do you feel uncertain about the technology or what to blog about? How to Build your Business with Blogging is aimed at a beginner to intermediate audience. Barb teaches not only how to set up a blog, but how to turn it into a money-making tool of communication with your audience. She brings several decades of teaching experience and common everyday language to what many see as a complicated subject. In this book you’ll discover: How blogging can help to build and improve communication with an audience How to create powerful topics to blog about that generate shareable content and grow your audience How to create optimized blog posts that will get people talking How to maintain, protect & backup your content to keep your site safe for years to come How to monetize a blog and how to understand the actions of your audience Through a series of short & easy to follow chapters, How to Build Your Business with Blogging helps you choose the right platform, understand the technical aspects & get started today. If you like an easy-to-understand book that cuts through the technobabble that exists in many tech manuals, this book is for you! Pick up this great deal today & start blogging right away!
Publisher: Barb Drozdowich
ISBN: 1988821916
Category : Computers
Languages : en
Pages : 158
Book Description
Are you hoping to build your business – grow your audience - using blogging? Have you considered blogging as a method of connecting with the existing audience of a small business? Technical trainer Barb Drozdowich has been blogging since 2010. She has grown her 3 primary blogs to host thousands of visitors each day. She understands how to build an audience and how to build a business using blogging. She supports her family using money earned from her blogs. One of the best ways to connect with an audience and grow an audience is through the use of a blog. A blog can provide entertainment or provide education. A blog can show that you are the “go-to” person for information in your niche. Do you feel uncertain about the technology or what to blog about? How to Build your Business with Blogging is aimed at a beginner to intermediate audience. Barb teaches not only how to set up a blog, but how to turn it into a money-making tool of communication with your audience. She brings several decades of teaching experience and common everyday language to what many see as a complicated subject. In this book you’ll discover: How blogging can help to build and improve communication with an audience How to create powerful topics to blog about that generate shareable content and grow your audience How to create optimized blog posts that will get people talking How to maintain, protect & backup your content to keep your site safe for years to come How to monetize a blog and how to understand the actions of your audience Through a series of short & easy to follow chapters, How to Build Your Business with Blogging helps you choose the right platform, understand the technical aspects & get started today. If you like an easy-to-understand book that cuts through the technobabble that exists in many tech manuals, this book is for you! Pick up this great deal today & start blogging right away!
Branding For Dummies
Author: Bill Chiaravalle
Publisher: John Wiley & Sons
ISBN: 111895808X
Category : Business & Economics
Languages : en
Pages : 390
Book Description
Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more. Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy. Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy. Includes tips and cautionary advice on social media and its impact on personal and business branding programs Covers balancing personal and business brand development References some of the major brand crises—and how to avoid making the same mistakes Shows brand marketers how to create brands that match their employers' objectives while launching their own careers If you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.
Publisher: John Wiley & Sons
ISBN: 111895808X
Category : Business & Economics
Languages : en
Pages : 390
Book Description
Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more. Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy. Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy. Includes tips and cautionary advice on social media and its impact on personal and business branding programs Covers balancing personal and business brand development References some of the major brand crises—and how to avoid making the same mistakes Shows brand marketers how to create brands that match their employers' objectives while launching their own careers If you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.
Side Hustles For Dummies
Author: Alan R. Simon
Publisher: John Wiley & Sons
ISBN: 1119870135
Category : Business & Economics
Languages : en
Pages : 359
Book Description
Get yourself paid and broaden your skillset with this everyday guide to side hustles The gig economy is growing by leaps and bounds, partly because it’s easier to find a flexible work-life balance. Those of us who don't want to leave our full-time jobs, however, can still grab a piece of excitement and extra income for ourselves by starting a side hustle. Or you can bundle your own personalized set of side hustles to replace your full-time job and take full control of your professional life. Whether you're thinking about driving for Uber, developing apps, or starting an online boutique, Side Hustles For Dummies walks you through every step of the way of starting your own side gig. You'll learn about how to structure your new business and keep records, create backup plans, and steer clear of scams. You'll also: Find out whether you need investment capital and learn what your new time commitments will be Learn to create a business plan and patch any holes in it before you get started Discover how to incorporate a vibrant side hustle into your already busy life Learn how to adjust your side hustle to meet changes in your personal life and the overall business climate Side hustles are for everyone, from high school and college students to full-time professionals to retirees. If you've been looking for an excuse to pursue your latest passion, hobby, or interest—or you're just in the market for some extra income—Side Hustles For Dummies is the easy-to-read, no-nonsense guide to creating a rewarding and engaging new life.
Publisher: John Wiley & Sons
ISBN: 1119870135
Category : Business & Economics
Languages : en
Pages : 359
Book Description
Get yourself paid and broaden your skillset with this everyday guide to side hustles The gig economy is growing by leaps and bounds, partly because it’s easier to find a flexible work-life balance. Those of us who don't want to leave our full-time jobs, however, can still grab a piece of excitement and extra income for ourselves by starting a side hustle. Or you can bundle your own personalized set of side hustles to replace your full-time job and take full control of your professional life. Whether you're thinking about driving for Uber, developing apps, or starting an online boutique, Side Hustles For Dummies walks you through every step of the way of starting your own side gig. You'll learn about how to structure your new business and keep records, create backup plans, and steer clear of scams. You'll also: Find out whether you need investment capital and learn what your new time commitments will be Learn to create a business plan and patch any holes in it before you get started Discover how to incorporate a vibrant side hustle into your already busy life Learn how to adjust your side hustle to meet changes in your personal life and the overall business climate Side hustles are for everyone, from high school and college students to full-time professionals to retirees. If you've been looking for an excuse to pursue your latest passion, hobby, or interest—or you're just in the market for some extra income—Side Hustles For Dummies is the easy-to-read, no-nonsense guide to creating a rewarding and engaging new life.
Affiliate Marketing For Beginners: Build Your Own Six Figure Business With Clickbank Products, Internet Marketing And Affiliate Links (Earn Passive Income And Commissions Fast!!)
Author: Mark Glazer
Publisher: Mark Glazer
ISBN:
Category : Business & Economics
Languages : en
Pages : 218
Book Description
You cannot fail to be impressed by the thrilling world of affiliate marketing. Affiliate marketing is a field that gives you the option to promote anything without having to actually own it. The choices you have to work with are endless. The networks and companies you can start an affiliate enterprise with are also diverse. However, you should choose carefully which program will be an asset to you. In this day and age, having a passive income stream is mandatory. Previously, passive income was exclusive to those who were wealthy enough to pay the requirements to start up a passive income source. In this book, you´ll discover: How to start an affiliate marketing business from scratch with zero background knowledge The same formula used by top affiliate marketer to make $7 million in affiliate marketing revenue in a single year Why you don´t even need a product to sell to make money while you sleep Why once you set “it“ up you never have to work for more than 4 hours a week How to offer huge value for your followers on social media and turn your hobby into a business Why one size does not fit all and how to find your perfect product niche All you need to kick start your business and make your first sale within your first week And much more. I have dedicated the last 10 years to becoming an expert in affiliate marketing so I know what works and what doesn’t work, the in’s and the out’s and the do’s and the don’ts. You do not need to make the same mistakes that many other new affiliate marketers make, because I will show you how to do it properly. Join me on this incredible journey of becoming an affiliate marketer and your dream of running a profitable online business can truly become a reality
Publisher: Mark Glazer
ISBN:
Category : Business & Economics
Languages : en
Pages : 218
Book Description
You cannot fail to be impressed by the thrilling world of affiliate marketing. Affiliate marketing is a field that gives you the option to promote anything without having to actually own it. The choices you have to work with are endless. The networks and companies you can start an affiliate enterprise with are also diverse. However, you should choose carefully which program will be an asset to you. In this day and age, having a passive income stream is mandatory. Previously, passive income was exclusive to those who were wealthy enough to pay the requirements to start up a passive income source. In this book, you´ll discover: How to start an affiliate marketing business from scratch with zero background knowledge The same formula used by top affiliate marketer to make $7 million in affiliate marketing revenue in a single year Why you don´t even need a product to sell to make money while you sleep Why once you set “it“ up you never have to work for more than 4 hours a week How to offer huge value for your followers on social media and turn your hobby into a business Why one size does not fit all and how to find your perfect product niche All you need to kick start your business and make your first sale within your first week And much more. I have dedicated the last 10 years to becoming an expert in affiliate marketing so I know what works and what doesn’t work, the in’s and the out’s and the do’s and the don’ts. You do not need to make the same mistakes that many other new affiliate marketers make, because I will show you how to do it properly. Join me on this incredible journey of becoming an affiliate marketer and your dream of running a profitable online business can truly become a reality
Building Your Business the Right-Brain Way
Author: Jennifer Lee
Publisher: New World Library
ISBN: 1608682579
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Grow a Profitable and Lasting Business on Your Terms If you’ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you find advice that is practical and focused but still as playful and passionate as you are? Look no further than this book, which combines solid business expertise with a right-brain perspective that inspires creativity and innovation. Jennifer Lee’s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term results. Building Your Business the Right-Brain Way offers real-world-tested techniques that can benefit all sorts of businesses, whether you’re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You’ll discover how to: • assess your business’s unique “ecosystem” • build your brand and attract, engage, and keep ideal customers • develop new income streams that better leverage your time and resources • promote your products and services with authenticity and ease • grow your team (virtual and in-person) and manage staff and vendors • establish infrastructure and procedures to keep operations running smoothly • carve out vital white space to pause, reflect, and celebrate Includes play sheets and color illustrations to inspire action and propel your success
Publisher: New World Library
ISBN: 1608682579
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Grow a Profitable and Lasting Business on Your Terms If you’ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you find advice that is practical and focused but still as playful and passionate as you are? Look no further than this book, which combines solid business expertise with a right-brain perspective that inspires creativity and innovation. Jennifer Lee’s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term results. Building Your Business the Right-Brain Way offers real-world-tested techniques that can benefit all sorts of businesses, whether you’re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You’ll discover how to: • assess your business’s unique “ecosystem” • build your brand and attract, engage, and keep ideal customers • develop new income streams that better leverage your time and resources • promote your products and services with authenticity and ease • grow your team (virtual and in-person) and manage staff and vendors • establish infrastructure and procedures to keep operations running smoothly • carve out vital white space to pause, reflect, and celebrate Includes play sheets and color illustrations to inspire action and propel your success
Corporate Blogging For Dummies
Author: Douglas Karr
Publisher: John Wiley & Sons
ISBN: 9780470901472
Category : Business & Economics
Languages : en
Pages : 434
Book Description
Establish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You’ll discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Shares best practices of corporate blogging, including tricks of the trade, what works, and traps to avoid Walks you through preparing a corporate blog, establishing a strategy, promoting that blog, and measuring its success Reviews the legalities involved with a corporate blog, such as disclaimers, terms of service, comment policies, libel and defamation, and more Features examples of successful blogging programs throughout the book Corporate Blogging For Dummies shows you how to establish a corporate blog in a safe, friendly, and successful manner.
Publisher: John Wiley & Sons
ISBN: 9780470901472
Category : Business & Economics
Languages : en
Pages : 434
Book Description
Establish a successful corporate blog to reach your customers Corporate blogs require careful planning and attention to legal and corporate policies in order for them to be productive and effective. This fun, friendly, and practical guide walks you through using blogging as a first line of communication to customers and explains how to protect your company and employees through privacy, disclosure, and moderation policies. Blogging guru Douglas Karr demonstrates how blogs are an ideal way to offer a conversational and approachable relationship with customers. You’ll discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Shares best practices of corporate blogging, including tricks of the trade, what works, and traps to avoid Walks you through preparing a corporate blog, establishing a strategy, promoting that blog, and measuring its success Reviews the legalities involved with a corporate blog, such as disclaimers, terms of service, comment policies, libel and defamation, and more Features examples of successful blogging programs throughout the book Corporate Blogging For Dummies shows you how to establish a corporate blog in a safe, friendly, and successful manner.
Scale-up and Build Your Business
Author: David Molian
Publisher: Taylor & Francis
ISBN: 1003837433
Category : Business & Economics
Languages : en
Pages : 157
Book Description
How do business founders not only start a business but ensure sustainable growth for the future? This book provides the tools and understanding that enable successful business growth at the scale-up stage. Scale-up and Build Your Business distils the author’s two decades of working with high-growth, high-performing independently owned and managed businesses, including Cobra Beer, Hotel Chocolat, Belvoir Cordials, Thatcher’s Cider, Pacific Direct and Go Ape. Over many years David Molian and his colleagues have identified both the drivers that accelerate growth and the blockers that prevent it. Through case histories, industry analyses and numerous examples this book details five key challenges faced by ambitious entrepreneurs, and documents how they overcome them. For each key challenge, this book describes the accelerators and bear traps which will help or hinder the journey to successful growth and the creation of long-term, sustainable, independent value that translates into successful exit. The lessons within this book will be invaluable for policymakers, advisors and ambitious business founders who want to turn a start-up into a successful and sustainable company. In a period marked by uncertainty and economic stagnation, this guide is more vital than ever.
Publisher: Taylor & Francis
ISBN: 1003837433
Category : Business & Economics
Languages : en
Pages : 157
Book Description
How do business founders not only start a business but ensure sustainable growth for the future? This book provides the tools and understanding that enable successful business growth at the scale-up stage. Scale-up and Build Your Business distils the author’s two decades of working with high-growth, high-performing independently owned and managed businesses, including Cobra Beer, Hotel Chocolat, Belvoir Cordials, Thatcher’s Cider, Pacific Direct and Go Ape. Over many years David Molian and his colleagues have identified both the drivers that accelerate growth and the blockers that prevent it. Through case histories, industry analyses and numerous examples this book details five key challenges faced by ambitious entrepreneurs, and documents how they overcome them. For each key challenge, this book describes the accelerators and bear traps which will help or hinder the journey to successful growth and the creation of long-term, sustainable, independent value that translates into successful exit. The lessons within this book will be invaluable for policymakers, advisors and ambitious business founders who want to turn a start-up into a successful and sustainable company. In a period marked by uncertainty and economic stagnation, this guide is more vital than ever.