Branding Black Womanhood

Branding Black Womanhood PDF Author: Timeka N. Tounsel
Publisher: Rutgers University Press
ISBN: 1978829922
Category : Social Science
Languages : en
Pages : 183

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Book Description
CaShawn Thompson crafted Black Girls Are Magic as a proclamation of Black women’s resilience in 2013. Less than five years later, it had been repurposed as a gateway to an attractive niche market. Branding Black Womanhood: Media Citizenship from Black Power to Black Girl Magic examines the commercial infrastructure that absorbed Thompson’s mantra. While the terminology may have changed over the years, mainstream brands and mass media companies have consistently sought to acknowledge Black women’s possession of a distinct magic or power when it suits their profit agendas. Beginning with the inception of the Essence brand in the late 1960s, Timeka N. Tounsel examines the individuals and institutions that have reconfigured Black women’s empowerment as a business enterprise. Ultimately, these commercial gatekeepers have constructed an image economy that operates as both a sacred space for Black women and an easy hunting ground for their dollars.

Branding Black Womanhood

Branding Black Womanhood PDF Author: Timeka N. Tounsel
Publisher: Rutgers University Press
ISBN: 1978829922
Category : Social Science
Languages : en
Pages : 183

Get Book Here

Book Description
CaShawn Thompson crafted Black Girls Are Magic as a proclamation of Black women’s resilience in 2013. Less than five years later, it had been repurposed as a gateway to an attractive niche market. Branding Black Womanhood: Media Citizenship from Black Power to Black Girl Magic examines the commercial infrastructure that absorbed Thompson’s mantra. While the terminology may have changed over the years, mainstream brands and mass media companies have consistently sought to acknowledge Black women’s possession of a distinct magic or power when it suits their profit agendas. Beginning with the inception of the Essence brand in the late 1960s, Timeka N. Tounsel examines the individuals and institutions that have reconfigured Black women’s empowerment as a business enterprise. Ultimately, these commercial gatekeepers have constructed an image economy that operates as both a sacred space for Black women and an easy hunting ground for their dollars.

For Black Girls

For Black Girls PDF Author: Nana Abraham
Publisher: WestBow Press
ISBN: 1512751634
Category : Family & Relationships
Languages : en
Pages : 205

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Book Description
In all of your gorgeous shades and hues, black girls, this book is for you! Stereotypes and images tell us how to dress and think, but what truly defines you? Have you ever looked in the mirror and felt that your weight, hair, or skin tone were inadequate and didnt measure up to others? Navigating through self-acceptance can be difficultnot to mention dealing with relationships and family dynamics. But through this book, you will discover that you are not alone. For Black Girls is about coming of age and taking control of your life and making choices that will set you on the path to self-discovery. For Black Girls will help you do the following: Discover the difference between your identity and stereotypes Develop life and career goals Appreciate your unique beauty and worth Use concrete tools to break destructive habits in relationships Make meaningful relationship goals Find strategies for time management Learn to be healthy and accept your body Identify what your spending habits say about you and how to change them It includes questions for individual/group reflection and discussions. As you take charge of your life, watch as you emerge and flourish into the beautiful young woman you were meant to be!

Imagining Black Womanhood

Imagining Black Womanhood PDF Author: Stephanie D. Sears
Publisher: State University of New York Press
ISBN: 143843328X
Category : Social Science
Languages : en
Pages : 211

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Book Description
Examines how Black girls and women negotiate and resist dominant stereotypes in the context of an Afrocentric youth organization for at-risk girls in the Bay Area.

The Language of Strong Black Womanhood

The Language of Strong Black Womanhood PDF Author: Karla D. Scott
Publisher: Rowman & Littlefield
ISBN: 1498544096
Category : Language Arts & Disciplines
Languages : en
Pages : 117

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Book Description
In The Language of Strong Black Womanhood: Myths, Models, Messages, and a New Mandate for Self-Care, Black women of the Baby Boomer generation and Hip Hop generation share messages communicated and models witnessed in their socialization for strength revealing how this mandate endures in Black women’s lived experiences. They also express concern that self-care was not presented as critical for sustaining life as a strong Black woman—a concern shared by Black women bloggers who advocate resisting the myth and redefining strength for self-care. This Black feminist exploration of strong Black womanhood provides an alternative to harmful perceptions, constructions, and representations of Black women and suggests a mandate to move toward the revolutionary act of Black women’s self-care.

Challenging Misrepresentations of Black Womanhood

Challenging Misrepresentations of Black Womanhood PDF Author: Marquita M. Gammage
Publisher: Anthem Press
ISBN: 1783089385
Category : Social Science
Languages : en
Pages : 210

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Book Description
"Challenging Misrepresentations of Black Womanhood" investigates the typecasting of Black womanhood and the larger sociological impact on Black women’s self-perceptions. It details the historical and contemporary use of stereotypes against Black women and how these women work to challenge and dispel false perceptions. The book highlights the role of racist ideas in the reproduction and promotion of stereotypes of Black femaleness in media, literature, artificial intelligence and the perceptions of the general public. Contributors in this collection identify the racist and sexist ideologies behind the misperceptions of Black womanhood and illuminate twenty-first–century stereotypical treatment of Black women such as Michelle Obama and Serena Williams, and explore topics such as comedic expressions of Black motherhood, representations of Black women in television dramas and literature, and identity reclamation and self-determination. "Challenging Misrepresentations of Black Womanhood" establishes the criteria with which to examine the role of stereotypes in the lives of Black women and, more specifically, its impact on their social and psychological well-being.

Brand Jamaica

Brand Jamaica PDF Author: Hume Johnson
Publisher: U of Nebraska Press
ISBN: 149620056X
Category : Social Science
Languages : en
Pages : 250

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Book Description
Brand Jamaica is an empirical look at the postindependence national image and branding project of Jamaica within the context of nation-branding practices at large. Although a tiny Caribbean island inhabited by only 2.8 million people, Jamaica commands a remarkably large presence on the world stage. Formerly a colony of Britain and shaped by centuries of slavery, violence, and plunder, today Jamaica owes its popular global standing to a massively successful troika of brands: music, sports, and destination tourism. At the same time, extensive media attention focused on its internal political civil war, mushrooming violent crime, inflation, unemployment, poverty, and abuse of human rights have led to perceptions of the country as unsafe. Brand Jamaica explores the current practices of branding Jamaica, particularly within the context of postcoloniality, reconciles the lived realities of Jamaicans with the contemporary image of Jamaica projected to the world, and deconstructs the current tourism model of sun, sand, and sea. Hume Johnson and Kamille Gentles-Peart bring together multidisciplinary perspectives that interrogate various aspects of Jamaican national identity and the dominant paradigm by which it has been shaped.

Ontological Branding

Ontological Branding PDF Author: Bonard Iván Molina García
Publisher: Rowman & Littlefield
ISBN: 1666902365
Category : Philosophy
Languages : en
Pages : 151

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Book Description
Using Heideggerian tool ontology to investigate antiblack racism in the United States, Ontological Branding: Power, Privilege, and White Supremacy in a Colorblind World provides a novel account of race and racial justice. Bonard Iván Molina García argues that race is best understood as a tool to brand persons of color, particularly Black persons, as subordinate in order to privilege whiteness as the proper state of persons in a world created by and for persons and in which all (and only) persons are equal. Persons of color, particularly Black persons, are thus excluded from full participation in the rights and privileges of personhood and instead relegated to ways of being in service to the white world. This white supremacist system was created through law, and despite significant changes, U.S. law’s current approach to racial justice through colorblindness only serves to safeguard white supremacy. Racial justice instead requires a critical race consciousness that accounts for the ontology of race. Racial justice requires ontological justice.

Do Not Separate Her from Her Garden

Do Not Separate Her from Her Garden PDF Author: Carlyn Ena Ferrari
Publisher: University of Virginia Press
ISBN: 0813948789
Category : Literary Criticism
Languages : en
Pages : 230

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Book Description
Anne Spencer’s identity as an artist grew from her relationship to the natural world. During the New Negro Renaissance with which she is primarily associated, critics dismissed her writings on nature as apolitical and deracinated. Do Not Separate Her from Her Garden corrects that misconception, showing how Spencer used the natural world in innovative ways to express her Black womanhood, feminist politics, spirituality, and singular worldview. Employing ecopoetics as an analytical frame, Carlyn Ferrari recenters Spencer’s archive of ephemeral writings to cut to the core of her artistic ethos. Drawing primarily on unpublished, undated poetry and prose, this book represents a long overdue reassessment of an underappreciated literary figure. Not only does it resituate Spencer in the pantheon of American women of letters, but it uses her environmental credo to analyze works by Alice Walker, Zora Neale Hurston, and Dionne Brand, positioning ecocritical readings as a new site of analysis of Black women’s writings.

Power

Power PDF Author: Charity C. Elder
Publisher: Simon and Schuster
ISBN: 1510770844
Category : Social Science
Languages : en
Pages : 224

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Book Description
“Black women are dope because they rise and are yet rising. This dopeness is not hyperbolic or symbolic—rather, it is borne of persecution that has failed to frustrate a perseverant persistence to prevail.” Before sea to shining sea. Before spacious skies were pierced by purple mountains. Before the uniting of one nation. Black women learned to rise. In POWER: THE RISE OF BLACK WOMEN IN AMERICA, award-winning journalist and digital media executive Charity C. Elder posits that there has never been a better time to be a Black woman in the United States. POWER is an incisive disquisition on Black womanhood weaving theoretical frameworks of history and sociology with poignant interviews, ethnographic observation, and anecdotes gleaned from history, social media, pop culture, and the author’s lived experiences. Using data, the author substantiates the triumph of Black women. Original analysis of eighty years of US census data, prepared by the University of Minnesota and analyzed by Dr. Constance F. Citro, documents the remarkable ascension of Black women since the early twentieth century. An exclusive national survey conducted in partnership with the Marist Poll in 2021 not only reveals that 70 percent of Black women say they have been successful in life, but also that most believe they have the power to succeed. POWER does not shy away from the realities of structural oppression identified by the late Black feminist scholar bell hooks; rather it illuminates how Black women exercise agency to create meaningful lives. Success is not an anomaly, but a defining characteristic. Black women have amassed power—now, Elder posits, they need to acknowledge it and then wield the hell out of it.

Picturing Political Power

Picturing Political Power PDF Author: Allison K. Lange
Publisher: University of Chicago Press
ISBN: 0226815846
Category : History
Languages : en
Pages : 331

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Book Description
"For as long as American women have battled for equitable political representation, those battles have been defined by images--whether drawn, etched, photographed, or filmed. Some of these have been flattering, many of them have been condescending, and some have been scabrous. They have drawn upon prevailing cultural tropes about the perceived nature of women's roles and abilities, and they have circulated both with and without conscious political objectives. Allison K. Lange takes a systematic look at American women's efforts to control the production and dissemination of images of them in the long battle for representation, from the mid-nineteenth-century onward"--