The Digital Business Start-Up Workbook PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Digital Business Start-Up Workbook PDF full book. Access full book title The Digital Business Start-Up Workbook by Cheryl Rickman. Download full books in PDF and EPUB format.
Author: Cheryl Rickman
Publisher: John Wiley & Sons
ISBN: 0857083058
Category : Business & Economics
Languages : en
Pages : 326
Get Book Here
Book Description
How do I know if my idea will work? How do I decide on the business model? How do I find my audience? Your digital business start-up journey begins here. From the bestselling author of The Small Business Start-up Workbook, Cheryl Rickman brings you a thoroughly practical guide to starting up a digital business, covering the full journey from idea to exit, with easy-to-implement strategies to make your online venture an ongoing success. With a combination of tips, exercises, checklists, anecdotes, case studies and lessons learned by business leaders, this workbook will guide you through each step of digital business. Learn how to: • Assess whether your business idea will work online/digitally • Choose the right business model for your proposition and avoid wasting time • Assess demand, viability and uncover untapped needs and gaps in the market • Build a usable, engaging website and mobile app • Create a buzz using social networking • Drive high quality traffic to your site and convert visitors into paying customers • Use search engine optimization (SEO) and marketing (SEM) tools effectively • Raise finance and protect your business • Build and maintain a strong brand • Recruit and retain a strong team • Sell the business or find a suitable successor. Reviews for the book: “If you want advice on starting your own internet business, don’t ask me, read this book instead. It is more up-to-date and costs far less than a good lunch.” Nick Jenkins, Founder of Moonpig.com “This book excels in providing practical guidance on how to create a successful digital business which exceeds customer expectations and keeps customers happy each step of the way.” Scott Weavers-Wright, CEO of Kiddicare.com, and MD of Morrison.com (non-food) “If you read just one book on digital business, make it this one... It is inspirational, informative and interactive in equal measure. Highly recommended!” Rowan Gormley, Founder and CEO of NakedWines.com “Interspersed with inspiring and useful stories from successful entrepreneurs, this book can help aspiring business owners through a step-by-step process of refining their start-up ideas and building a solid business.” Elizabeth Varley, Founder and CEO of TechHub
Author: Cheryl Rickman
Publisher: John Wiley & Sons
ISBN: 0857083058
Category : Business & Economics
Languages : en
Pages : 326
Get Book Here
Book Description
How do I know if my idea will work? How do I decide on the business model? How do I find my audience? Your digital business start-up journey begins here. From the bestselling author of The Small Business Start-up Workbook, Cheryl Rickman brings you a thoroughly practical guide to starting up a digital business, covering the full journey from idea to exit, with easy-to-implement strategies to make your online venture an ongoing success. With a combination of tips, exercises, checklists, anecdotes, case studies and lessons learned by business leaders, this workbook will guide you through each step of digital business. Learn how to: • Assess whether your business idea will work online/digitally • Choose the right business model for your proposition and avoid wasting time • Assess demand, viability and uncover untapped needs and gaps in the market • Build a usable, engaging website and mobile app • Create a buzz using social networking • Drive high quality traffic to your site and convert visitors into paying customers • Use search engine optimization (SEO) and marketing (SEM) tools effectively • Raise finance and protect your business • Build and maintain a strong brand • Recruit and retain a strong team • Sell the business or find a suitable successor. Reviews for the book: “If you want advice on starting your own internet business, don’t ask me, read this book instead. It is more up-to-date and costs far less than a good lunch.” Nick Jenkins, Founder of Moonpig.com “This book excels in providing practical guidance on how to create a successful digital business which exceeds customer expectations and keeps customers happy each step of the way.” Scott Weavers-Wright, CEO of Kiddicare.com, and MD of Morrison.com (non-food) “If you read just one book on digital business, make it this one... It is inspirational, informative and interactive in equal measure. Highly recommended!” Rowan Gormley, Founder and CEO of NakedWines.com “Interspersed with inspiring and useful stories from successful entrepreneurs, this book can help aspiring business owners through a step-by-step process of refining their start-up ideas and building a solid business.” Elizabeth Varley, Founder and CEO of TechHub
Author: Lesley Ellen Harris
Publisher: American Library Association
ISBN: 0838909922
Category : Computers
Languages : en
Pages : 185
Get Book Here
Book Description
Provides an overview of issues surrounding electronic media access licenses for librarians.
Author: Jenna Rainey
Publisher: Watson-Guptill
ISBN: 0399579737
Category : Art
Languages : en
Pages : 225
Get Book Here
Book Description
A contemporary paint-every-day watercolor guide that explores foundational strokes and patterns and then builds new skills upon the foundations over the course of 30 days to create finished pieces. This beautifully illustrated and inspiring guided watercolor-a-day book is perfect for beginning watercolor artists, artists who want to improve their watercolor skills, and visual creatives. From strokes to shapes, this book covers the basics and helps painters gain confidence in themselves along with inspiration to develop their own style over the course of 30 days. Featuring colorful contemporary art from Mon Voir design agency founder and Instagram trendsetter Jenna Rainey, this book's fresh perspective paints watercolor in a whole new light.
Author: Entrepreneur Press
Publisher:
ISBN: 9781932156485
Category : New business enterprises
Languages : en
Pages : 0
Get Book Here
Book Description
This series covers the federal, state, and local regulations imposed on small businesses, with concise, friendly and up-to-the-minute advice on each critical step of starting your own business.
Author: Maria Cristina Longo
Publisher: Taylor & Francis
ISBN: 1040022731
Category : Business & Economics
Languages : en
Pages : 184
Get Book Here
Book Description
This book presents a roadmap for a brand licensing strategy to enable companies to leverage brand value and expand into other product categories or into different markets. Readers will understand both the risks and the benefits of partnerships, how to make the most of a brand's potential in the digital platform, and how to extend a product portfolio through established brands. Brand licensing can be of interest to many stakeholders, including large companies, entrepreneurs, retailers, agencies and even celebrities. This is also a relevant strategy for small and medium-sized enterprises that want to expand their business abroad, reconciling their limited size with their flexibility. Examples of long-standing partnerships are presented and analyzed, with detailed consideration of what has made them so successful. Through the presentation of case studies in the sectors particularly interested in brand licensing, including the art, character, entertainment, fashion, jewelry, sports and toys sectors, this book aims to highlight opportunities, limits and challenges from both the licensor and licensee’s perspectives. In particular, these case studies represent an effective basis for comparing different experiences and brand licensing strategies, allowing readers to understand both best practices and pitfalls to avoid when building an effective and enduring licensing program. Chapter objectives, summaries, key learning points and discussion questions reinforce understanding and aid reflection. Practical yet theoretically grounded, this book is particularly suitable for postgraduate, MBA and executive education students interested in strategic brand management, licensing strategy and brand expansion. This book can also serve as a valuable guide for professionals interested in expanding their brand portfolio. This book provides effective tools to evaluate the strategic side of brand licensing and the selection of the appropriate company to be a licensee. Online resources include PowerPoint slides, a test bank of exam questions, a case list and discussion questions.
Author: Henderson Martin's
Publisher: XinXii
ISBN: 3989830147
Category : Business & Economics
Languages : en
Pages : 82
Get Book Here
Book Description
"Unlock the secrets to success in the ever-thriving casino industry with our comprehensive eBook guide. From navigating legalities to crafting an enticing gaming experience, discover the strategic steps needed to launch and manage your own casino in 2024. This guide is your roadmap to mastering the intricacies of the business, ensuring a prosperous venture in the exciting world of gaming."
Author:
Publisher:
ISBN:
Category : Technology
Languages : en
Pages : 1020
Get Book Here
Book Description
Author: Adam Eltorai
Publisher: Lippincott Williams & Wilkins
ISBN: 1496384377
Category : Medical
Languages : en
Pages : 293
Get Book Here
Book Description
Have an idea for a new tool or instrument? This a great resource to use to bring your invention ideas to the bedside! Written for clinicians, researchers, students, and entrepreneurs, this concise yet comprehensive review presents a clear process to identify, invent, and implement new technology solutions that aid in effective and safe practice in orthopedic surgery.
Author: Kate Harper
Publisher: Createspace Independent Publishing Platform
ISBN: 9781542433990
Category :
Languages : en
Pages : 172
Get Book Here
Book Description
(New Edition 2017) 20 Steps to Art Licensing explains how to get your art onto greeting cards and gifts, and then collect royalties. Book includes a list of over 100 card and gift companies that license art, and resources for online licensing groups, teachers and more. Learn how to prepare your art, create a collection, adapt design for greeting cards, submit to publishers, find agents and manage digital art files. Kate Harper has worked in the gift and greeting card industry for twenty years and has designed hundreds of cards and gifts for the marketplace.
Author: Pete Canalichio
Publisher: Emerald Group Publishing
ISBN: 1787437825
Category : Business & Economics
Languages : en
Pages : 348
Get Book Here
Book Description
In this call-to-arms for marketers struggling to hit their growth targets, brand licensing expert Pete Canalichio explores what needs to be done to consistently and sustainably convert consumer interest into passion, into must-have, and into must-have-more. The result is the LASSO model: a five-step process to turn good brands into global brands.
