Author: Jane Galbraith
Publisher: Trafford Publishing
ISBN: 1412204054
Category : Family & Relationships
Languages : en
Pages : 117
Book Description
Ninety million baby boomers will, in the next 20 years, face the loss of one or both parents. This book discusses society's lack of acceptance of grief in general and the way past generations have taught us to deal with this life event. "Time will heal.", "They had a good life" are some examples of empty phrases so often used when dealing with loss. The reader is taken on a journey in this book by providing support and understanding of the grieving process. In this writer's opinion this generation, known as the baby boomers, through the sheer force of their numbers, has the ability to make positive changes in the way this and succeeding generations handle grief. The grieving process is explained; how it differs for all of us; that there is no "right" way to grieve and that the pain of grieving cannot be avoided. Suggestions are offered for managing grief. Ceremonies and rituals surround death and grieving is discussed and suggestions about how to structure a meaningful ceremony to honour loved ones are given. The book makes it clear that change can occur in our society, with this generation, that will allow people to manage grief in a constructive way; that sharing experience can allow others to be more prepared and more open in dealing with this life altering experience and that people can find comfort in knowing that others have had similar experiences. This book allows a glimpse into what we will all face and some strategies to cope with our loss, in an easy to read, personal narrative format. FORWARD BY Dennis Walker MSW Individuals facing bereavement differ in many significant ways. However, they often have in common the experience of isolation and of being unable to measure the normalcy of their loss. As a counselor it is important to be able to recommend a book that deals with the process of grief as a personal experience and which offers non-judgmental ways of measuring its impact on us. Framed in the context of the boomer generation Jane starts with her own open discussion of the death of her mother, but extends her discussion to all aspects of loss. She describes how death affects the individual, his or her relationships, as well as how societal attitudes can worsen the impact of loss on us all. She gives specific ideas about the preparation before the impact of loss and the suggestions for constructively dealing with the aftermath of death. From the outset, she notes that many of us find unexpected change to be difficult. Her book provides a careful antidote to the tendencies in our culture to avoid facing grief and to the quick fixing of personal loss. Throughout, the theme is that of not judging ones reactions; of not trying to do grief according to the book; to stay open to the possibility that grief can eventually create change. Her book is open, practical and ultimately conveys a strong and positive message to anyone struggling with loss. In the past I have feared recommending books about loss, as they can in spite of their intent, leave people feeling worse. This book will leave people feeling confirmed in their experience and hopeful for their future. Dennis Walker September 2005
Baby Boomers Face Grief
Author: Jane Galbraith
Publisher: Trafford Publishing
ISBN: 1412204054
Category : Family & Relationships
Languages : en
Pages : 117
Book Description
Ninety million baby boomers will, in the next 20 years, face the loss of one or both parents. This book discusses society's lack of acceptance of grief in general and the way past generations have taught us to deal with this life event. "Time will heal.", "They had a good life" are some examples of empty phrases so often used when dealing with loss. The reader is taken on a journey in this book by providing support and understanding of the grieving process. In this writer's opinion this generation, known as the baby boomers, through the sheer force of their numbers, has the ability to make positive changes in the way this and succeeding generations handle grief. The grieving process is explained; how it differs for all of us; that there is no "right" way to grieve and that the pain of grieving cannot be avoided. Suggestions are offered for managing grief. Ceremonies and rituals surround death and grieving is discussed and suggestions about how to structure a meaningful ceremony to honour loved ones are given. The book makes it clear that change can occur in our society, with this generation, that will allow people to manage grief in a constructive way; that sharing experience can allow others to be more prepared and more open in dealing with this life altering experience and that people can find comfort in knowing that others have had similar experiences. This book allows a glimpse into what we will all face and some strategies to cope with our loss, in an easy to read, personal narrative format. FORWARD BY Dennis Walker MSW Individuals facing bereavement differ in many significant ways. However, they often have in common the experience of isolation and of being unable to measure the normalcy of their loss. As a counselor it is important to be able to recommend a book that deals with the process of grief as a personal experience and which offers non-judgmental ways of measuring its impact on us. Framed in the context of the boomer generation Jane starts with her own open discussion of the death of her mother, but extends her discussion to all aspects of loss. She describes how death affects the individual, his or her relationships, as well as how societal attitudes can worsen the impact of loss on us all. She gives specific ideas about the preparation before the impact of loss and the suggestions for constructively dealing with the aftermath of death. From the outset, she notes that many of us find unexpected change to be difficult. Her book provides a careful antidote to the tendencies in our culture to avoid facing grief and to the quick fixing of personal loss. Throughout, the theme is that of not judging ones reactions; of not trying to do grief according to the book; to stay open to the possibility that grief can eventually create change. Her book is open, practical and ultimately conveys a strong and positive message to anyone struggling with loss. In the past I have feared recommending books about loss, as they can in spite of their intent, leave people feeling worse. This book will leave people feeling confirmed in their experience and hopeful for their future. Dennis Walker September 2005
Publisher: Trafford Publishing
ISBN: 1412204054
Category : Family & Relationships
Languages : en
Pages : 117
Book Description
Ninety million baby boomers will, in the next 20 years, face the loss of one or both parents. This book discusses society's lack of acceptance of grief in general and the way past generations have taught us to deal with this life event. "Time will heal.", "They had a good life" are some examples of empty phrases so often used when dealing with loss. The reader is taken on a journey in this book by providing support and understanding of the grieving process. In this writer's opinion this generation, known as the baby boomers, through the sheer force of their numbers, has the ability to make positive changes in the way this and succeeding generations handle grief. The grieving process is explained; how it differs for all of us; that there is no "right" way to grieve and that the pain of grieving cannot be avoided. Suggestions are offered for managing grief. Ceremonies and rituals surround death and grieving is discussed and suggestions about how to structure a meaningful ceremony to honour loved ones are given. The book makes it clear that change can occur in our society, with this generation, that will allow people to manage grief in a constructive way; that sharing experience can allow others to be more prepared and more open in dealing with this life altering experience and that people can find comfort in knowing that others have had similar experiences. This book allows a glimpse into what we will all face and some strategies to cope with our loss, in an easy to read, personal narrative format. FORWARD BY Dennis Walker MSW Individuals facing bereavement differ in many significant ways. However, they often have in common the experience of isolation and of being unable to measure the normalcy of their loss. As a counselor it is important to be able to recommend a book that deals with the process of grief as a personal experience and which offers non-judgmental ways of measuring its impact on us. Framed in the context of the boomer generation Jane starts with her own open discussion of the death of her mother, but extends her discussion to all aspects of loss. She describes how death affects the individual, his or her relationships, as well as how societal attitudes can worsen the impact of loss on us all. She gives specific ideas about the preparation before the impact of loss and the suggestions for constructively dealing with the aftermath of death. From the outset, she notes that many of us find unexpected change to be difficult. Her book provides a careful antidote to the tendencies in our culture to avoid facing grief and to the quick fixing of personal loss. Throughout, the theme is that of not judging ones reactions; of not trying to do grief according to the book; to stay open to the possibility that grief can eventually create change. Her book is open, practical and ultimately conveys a strong and positive message to anyone struggling with loss. In the past I have feared recommending books about loss, as they can in spite of their intent, leave people feeling worse. This book will leave people feeling confirmed in their experience and hopeful for their future. Dennis Walker September 2005
Encyclopedia of Death & Human Experience
Author: Clifton D. Bryant
Publisher: SAGE
ISBN: 141295178X
Category : Family & Relationships
Languages : en
Pages : 1161
Book Description
This two-volume Encyclopdia - through multidisciplinary and international contributions and perspectives - organizes, defines and clarifies more than 300 death-related concepts.
Publisher: SAGE
ISBN: 141295178X
Category : Family & Relationships
Languages : en
Pages : 1161
Book Description
This two-volume Encyclopdia - through multidisciplinary and international contributions and perspectives - organizes, defines and clarifies more than 300 death-related concepts.
Social Isolation and Loneliness in Older Adults
Author: National Academies of Sciences, Engineering, and Medicine
Publisher: National Academies Press
ISBN: 0309671035
Category : Social Science
Languages : en
Pages : 317
Book Description
Social isolation and loneliness are serious yet underappreciated public health risks that affect a significant portion of the older adult population. Approximately one-quarter of community-dwelling Americans aged 65 and older are considered to be socially isolated, and a significant proportion of adults in the United States report feeling lonely. People who are 50 years of age or older are more likely to experience many of the risk factors that can cause or exacerbate social isolation or loneliness, such as living alone, the loss of family or friends, chronic illness, and sensory impairments. Over a life course, social isolation and loneliness may be episodic or chronic, depending upon an individual's circumstances and perceptions. A substantial body of evidence demonstrates that social isolation presents a major risk for premature mortality, comparable to other risk factors such as high blood pressure, smoking, or obesity. As older adults are particularly high-volume and high-frequency users of the health care system, there is an opportunity for health care professionals to identify, prevent, and mitigate the adverse health impacts of social isolation and loneliness in older adults. Social Isolation and Loneliness in Older Adults summarizes the evidence base and explores how social isolation and loneliness affect health and quality of life in adults aged 50 and older, particularly among low income, underserved, and vulnerable populations. This report makes recommendations specifically for clinical settings of health care to identify those who suffer the resultant negative health impacts of social isolation and loneliness and target interventions to improve their social conditions. Social Isolation and Loneliness in Older Adults considers clinical tools and methodologies, better education and training for the health care workforce, and dissemination and implementation that will be important for translating research into practice, especially as the evidence base for effective interventions continues to flourish.
Publisher: National Academies Press
ISBN: 0309671035
Category : Social Science
Languages : en
Pages : 317
Book Description
Social isolation and loneliness are serious yet underappreciated public health risks that affect a significant portion of the older adult population. Approximately one-quarter of community-dwelling Americans aged 65 and older are considered to be socially isolated, and a significant proportion of adults in the United States report feeling lonely. People who are 50 years of age or older are more likely to experience many of the risk factors that can cause or exacerbate social isolation or loneliness, such as living alone, the loss of family or friends, chronic illness, and sensory impairments. Over a life course, social isolation and loneliness may be episodic or chronic, depending upon an individual's circumstances and perceptions. A substantial body of evidence demonstrates that social isolation presents a major risk for premature mortality, comparable to other risk factors such as high blood pressure, smoking, or obesity. As older adults are particularly high-volume and high-frequency users of the health care system, there is an opportunity for health care professionals to identify, prevent, and mitigate the adverse health impacts of social isolation and loneliness in older adults. Social Isolation and Loneliness in Older Adults summarizes the evidence base and explores how social isolation and loneliness affect health and quality of life in adults aged 50 and older, particularly among low income, underserved, and vulnerable populations. This report makes recommendations specifically for clinical settings of health care to identify those who suffer the resultant negative health impacts of social isolation and loneliness and target interventions to improve their social conditions. Social Isolation and Loneliness in Older Adults considers clinical tools and methodologies, better education and training for the health care workforce, and dissemination and implementation that will be important for translating research into practice, especially as the evidence base for effective interventions continues to flourish.
Handbook of Death and Dying
Author: Clifton D. Bryant
Publisher: SAGE
ISBN: 0761925147
Category : Death
Languages : en
Pages : 1146
Book Description
Review: "More than 100 scholars contributed to this carefully researched, well-organized, informative, and multi-disciplinary source on death studies. Volume 1, "The Presence of Death," examines the cultural, historical, and societal frameworks of death, such as the universal fear of death, spirituality and varioius religions, the legal definition of death, suicide, and capital punishment. Volume 2, "The Response to Death," covers such topics as rites and ceremonies, grief and bereavement, and legal matters after death."--"The Top 20 Reference Titles of the Year," American Libraries, May 2004.
Publisher: SAGE
ISBN: 0761925147
Category : Death
Languages : en
Pages : 1146
Book Description
Review: "More than 100 scholars contributed to this carefully researched, well-organized, informative, and multi-disciplinary source on death studies. Volume 1, "The Presence of Death," examines the cultural, historical, and societal frameworks of death, such as the universal fear of death, spirituality and varioius religions, the legal definition of death, suicide, and capital punishment. Volume 2, "The Response to Death," covers such topics as rites and ceremonies, grief and bereavement, and legal matters after death."--"The Top 20 Reference Titles of the Year," American Libraries, May 2004.
Successful Aging
Author: Paul Boris Baltes
Publisher: Cambridge University Press
ISBN: 9780521435826
Category : Medical
Languages : en
Pages : 418
Book Description
More and more people live into old age. This demographic revolution underscores the fact that old age is the last uncharted and unattended phase of the life cycle.
Publisher: Cambridge University Press
ISBN: 9780521435826
Category : Medical
Languages : en
Pages : 418
Book Description
More and more people live into old age. This demographic revolution underscores the fact that old age is the last uncharted and unattended phase of the life cycle.
Healing the Adult Child's Grieving Heart
Author: Alan D. Wolfelt
Publisher: Companion Press
ISBN: 1879651319
Category : Family & Relationships
Languages : en
Pages : 122
Book Description
Offering heartfelt and simple advice, this book provides realistic suggestions and relief for an adult child whose parent has died. Practical advice is presented in a one-topic-per-page format that does not overwhelm with psychological language, but provides small, immediate ways to understand and reconcile grief. Some of the action-oriented tips include writing down memories, completing a task or goal left unfinished by your deceased parent, or honoring the parent’s birthday. In addition the common challenges that face grieving adult children, such as helping the surviving parent, resolving sibling conflicts, and legal and financial issues, are addressed clearly and concisely.
Publisher: Companion Press
ISBN: 1879651319
Category : Family & Relationships
Languages : en
Pages : 122
Book Description
Offering heartfelt and simple advice, this book provides realistic suggestions and relief for an adult child whose parent has died. Practical advice is presented in a one-topic-per-page format that does not overwhelm with psychological language, but provides small, immediate ways to understand and reconcile grief. Some of the action-oriented tips include writing down memories, completing a task or goal left unfinished by your deceased parent, or honoring the parent’s birthday. In addition the common challenges that face grieving adult children, such as helping the surviving parent, resolving sibling conflicts, and legal and financial issues, are addressed clearly and concisely.
Unravelling Anti-Aging
Author: Jason L. Powell
Publisher: Springer Nature
ISBN: 3031578562
Category :
Languages : en
Pages : 151
Book Description
Publisher: Springer Nature
ISBN: 3031578562
Category :
Languages : en
Pages : 151
Book Description
Hospice Palliative Home Care and Bereavement Support
Author: Lorraine Holtslander
Publisher: Springer
ISBN: 303019535X
Category : Medical
Languages : en
Pages : 281
Book Description
This book provides an unique resource for registered nurses working in hospice palliative care at home and for the community, outside of acute care settings and also incorporates literature related to palliative care in acute health care settings, as part of the overall services and supports required. Very few resources exist which specifically address hospice palliative care in the home setting, despite the fact that most palliative care occurs outside acute care settings and is primarily supported by unpaid family caregivers. An overview of the concerns for individuals and families, as well as specific nursing interventions, from all ages would be an excellent support for nursing students and practicing registered nurses alike. The book structure begins with a description of the goals and objectives of hospice palliative care and the nursing role in providing excellent supportive care. Chapters include research findings and specifically research completed by the authors in the areas of pediatric palliative care, palliative care for those with dementia, and the needs of family caregivers in bereavement. Interventions developed by the editors are provided in this book, such as the “Finding Balance Intervention” for bereaved caregivers; the “Reclaiming Yourself” tool for bereaved spouses of partners with dementia; and The Keeping Hope Possible Toolkit for families of children with life threatening and life limiting illnesses. The development and application of these theory-based interventions are also highlighted. Videos and vignettes written by family caregivers about what was helpful for them, provide a patient-and family-centered approach./div The book will benefit nursing students, educators and practicing registered nurses by providing information, theory, and evidence from research.
Publisher: Springer
ISBN: 303019535X
Category : Medical
Languages : en
Pages : 281
Book Description
This book provides an unique resource for registered nurses working in hospice palliative care at home and for the community, outside of acute care settings and also incorporates literature related to palliative care in acute health care settings, as part of the overall services and supports required. Very few resources exist which specifically address hospice palliative care in the home setting, despite the fact that most palliative care occurs outside acute care settings and is primarily supported by unpaid family caregivers. An overview of the concerns for individuals and families, as well as specific nursing interventions, from all ages would be an excellent support for nursing students and practicing registered nurses alike. The book structure begins with a description of the goals and objectives of hospice palliative care and the nursing role in providing excellent supportive care. Chapters include research findings and specifically research completed by the authors in the areas of pediatric palliative care, palliative care for those with dementia, and the needs of family caregivers in bereavement. Interventions developed by the editors are provided in this book, such as the “Finding Balance Intervention” for bereaved caregivers; the “Reclaiming Yourself” tool for bereaved spouses of partners with dementia; and The Keeping Hope Possible Toolkit for families of children with life threatening and life limiting illnesses. The development and application of these theory-based interventions are also highlighted. Videos and vignettes written by family caregivers about what was helpful for them, provide a patient-and family-centered approach./div The book will benefit nursing students, educators and practicing registered nurses by providing information, theory, and evidence from research.
Searching for Eternity
Author: Donald R. Morse
Publisher:
ISBN:
Category : Family & Relationships
Languages : en
Pages : 448
Book Description
"What happens when we die? Do we simply cease to exist with our consciousness obliterated for all eternity? Or do we have an enduring soul that can continue to experience awareness and some form of ongoing 'life.' Does God exist? Without a creator, how can the universe exist? What is the purpose of the universe and what is its ultimate fate? Does our behavior in day-to-day life really influence what hapens to us after we die? Why do many people believe in a heaven and a hell? What is the basis of these beliefs? Should we be anxious about our death or just enjoy life in the here-and-now? Can these ultimate mysteries be solved by science? What does science already know about the mysteries of creation? Sooner or later, all of us will face the stark reality of death. Many people go through life with an increasing awareness -- and increasing anxiety -- about their eventual fate. Dr. Don Morse, a scientist who believed in the absolute finality of death, did, too. Then his near-death experience led him on a quest to uncover what science knows about the nature of death. Dr. Morse's subsequent spiritual journey led him through the entire realm of science and religious beliefs until he came to an inescapable conclusion: Some form of an afterlife must exist. Join Dr. Morse as he summarizes the vast research and data leading to this conclusion. Near-death and out-of-body experiences, experiments creating apparitions, research attempting to weight the soul, and the wide range of ancient and modern spiritual concepts are all covered in this masterful, comprehensive scientific quest for truth."--back cover.
Publisher:
ISBN:
Category : Family & Relationships
Languages : en
Pages : 448
Book Description
"What happens when we die? Do we simply cease to exist with our consciousness obliterated for all eternity? Or do we have an enduring soul that can continue to experience awareness and some form of ongoing 'life.' Does God exist? Without a creator, how can the universe exist? What is the purpose of the universe and what is its ultimate fate? Does our behavior in day-to-day life really influence what hapens to us after we die? Why do many people believe in a heaven and a hell? What is the basis of these beliefs? Should we be anxious about our death or just enjoy life in the here-and-now? Can these ultimate mysteries be solved by science? What does science already know about the mysteries of creation? Sooner or later, all of us will face the stark reality of death. Many people go through life with an increasing awareness -- and increasing anxiety -- about their eventual fate. Dr. Don Morse, a scientist who believed in the absolute finality of death, did, too. Then his near-death experience led him on a quest to uncover what science knows about the nature of death. Dr. Morse's subsequent spiritual journey led him through the entire realm of science and religious beliefs until he came to an inescapable conclusion: Some form of an afterlife must exist. Join Dr. Morse as he summarizes the vast research and data leading to this conclusion. Near-death and out-of-body experiences, experiments creating apparitions, research attempting to weight the soul, and the wide range of ancient and modern spiritual concepts are all covered in this masterful, comprehensive scientific quest for truth."--back cover.
Leisure Programming for Baby Boomers
Author: Lynda J. Cochran
Publisher: Human Kinetics
ISBN: 1492583960
Category : Sports & Recreation
Languages : en
Pages : 226
Book Description
The baby boomers—those born between 1946 and 1964—are a generation that consists of nearly 76 million Americans. Beginning in 2011, this large and influential population will begin their transition out of the workforce. As baby boomers enter retirement, they will be looking for opportunities in fitness, sports, outdoors, arts and cultural events, and other activities that suit their vibrant lifestyles. With their varied life experiences, values, and expectations, baby boomers are predicted to redefine the meaning of recreation and leisure programming for mature adults. Though many researchers have forecast the boomers’ impact on the future, only Leisure Programming for Baby Boomers addresses key information that recreation and leisure professionals need in order to make program decisions with baby boomers in mind. The authors combine their research, programming, and marketing expertise to provide insights into the values and lifestyle choices of boomers and offer programming and marketing strategies to reach this large and influential population. Leisure Programming for Baby Boomers will help you move beyond the traditional offerings of bingo, art classes, and social dances to capture the attention and imagination of your baby boomer community. This comprehensive guide offers these features: An in-depth review of current research to help you understand the values, interests, and needs of the boomer generation Guidance in adopting a “boomer lens” so you can more easily recognize the opportunities in working with this group and create and market programs that appeal to the values of this unique generation The Cochran Baby Boomer Quiz, a tool that can be used not only in assessing the programming preferences of the boomers in your community, but also in testing your staff’s knowledge of boomers and preparing them to work more effectively with this group Strategies, guidelines, and ready-to-use ideas for boomer-specific programming in arts and culture, outdoor recreation, education, wellness, and tourism Marketing templates and strategies that will attract boomers and keep them coming to your programs With Leisure Programming for Baby Boomers, you’ll discover what distinguishes the baby boomer generation from previous generations in regard to their demographic makeup, gender differences, cultural influences, brand loyalty, consumer behavior, and spending patterns. Based on current research, Leisure Programming for Baby Boomers explains the boomer generation in terms of five value areas specific to recreation and leisure programming: cultural influences, healthy aging and society, retirement, leisure pursuits, and economic levels. Using this knowledge, you’ll learn how to consider these generational values to create effective marketing messages and plan appropriate programming. Leisure Programming for Baby Boomers presents a range of detailed program ideas and formats that fulfill the interests of this new clientele so you can start offering new programs right away. It also offers guidelines and examples that will help you plan your own programs to meet the needs of your community. You’ll find all the tools you need to market your new programs, including techniques for attracting boomers to your programs and marketing templates that make implementing your marketing strategies simpler. Information on key topics such as marketing psychology; advertising beyond the brochure; motivating, recruiting, and communicating at the front lines; and creating and maintaining a focused image will help you better understand how to market programs. In this demand-driven occupation, recreation professionals must be prepared to market and deliver a wide range of leisure opportunities to serve the boomer generation. Is your recreation or leisure program ready for the baby boomers? Leisure Programming for Baby Boomers will help you understand the unique profile of the boomer generation and respond with creative programs that will add value and quality to the leisure lives of this new generation of mature adults. For information on system requirements or accessing an E-book after purchase, click here.
Publisher: Human Kinetics
ISBN: 1492583960
Category : Sports & Recreation
Languages : en
Pages : 226
Book Description
The baby boomers—those born between 1946 and 1964—are a generation that consists of nearly 76 million Americans. Beginning in 2011, this large and influential population will begin their transition out of the workforce. As baby boomers enter retirement, they will be looking for opportunities in fitness, sports, outdoors, arts and cultural events, and other activities that suit their vibrant lifestyles. With their varied life experiences, values, and expectations, baby boomers are predicted to redefine the meaning of recreation and leisure programming for mature adults. Though many researchers have forecast the boomers’ impact on the future, only Leisure Programming for Baby Boomers addresses key information that recreation and leisure professionals need in order to make program decisions with baby boomers in mind. The authors combine their research, programming, and marketing expertise to provide insights into the values and lifestyle choices of boomers and offer programming and marketing strategies to reach this large and influential population. Leisure Programming for Baby Boomers will help you move beyond the traditional offerings of bingo, art classes, and social dances to capture the attention and imagination of your baby boomer community. This comprehensive guide offers these features: An in-depth review of current research to help you understand the values, interests, and needs of the boomer generation Guidance in adopting a “boomer lens” so you can more easily recognize the opportunities in working with this group and create and market programs that appeal to the values of this unique generation The Cochran Baby Boomer Quiz, a tool that can be used not only in assessing the programming preferences of the boomers in your community, but also in testing your staff’s knowledge of boomers and preparing them to work more effectively with this group Strategies, guidelines, and ready-to-use ideas for boomer-specific programming in arts and culture, outdoor recreation, education, wellness, and tourism Marketing templates and strategies that will attract boomers and keep them coming to your programs With Leisure Programming for Baby Boomers, you’ll discover what distinguishes the baby boomer generation from previous generations in regard to their demographic makeup, gender differences, cultural influences, brand loyalty, consumer behavior, and spending patterns. Based on current research, Leisure Programming for Baby Boomers explains the boomer generation in terms of five value areas specific to recreation and leisure programming: cultural influences, healthy aging and society, retirement, leisure pursuits, and economic levels. Using this knowledge, you’ll learn how to consider these generational values to create effective marketing messages and plan appropriate programming. Leisure Programming for Baby Boomers presents a range of detailed program ideas and formats that fulfill the interests of this new clientele so you can start offering new programs right away. It also offers guidelines and examples that will help you plan your own programs to meet the needs of your community. You’ll find all the tools you need to market your new programs, including techniques for attracting boomers to your programs and marketing templates that make implementing your marketing strategies simpler. Information on key topics such as marketing psychology; advertising beyond the brochure; motivating, recruiting, and communicating at the front lines; and creating and maintaining a focused image will help you better understand how to market programs. In this demand-driven occupation, recreation professionals must be prepared to market and deliver a wide range of leisure opportunities to serve the boomer generation. Is your recreation or leisure program ready for the baby boomers? Leisure Programming for Baby Boomers will help you understand the unique profile of the boomer generation and respond with creative programs that will add value and quality to the leisure lives of this new generation of mature adults. For information on system requirements or accessing an E-book after purchase, click here.