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Author: Bentalha, Badr
Publisher: IGI Global
ISBN:
Category : Reference
Languages : en
Pages : 383
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Book Description
In academic research, qualitative analysis is a pillar for understanding complex phenomena in science and management. However, researchers and practitioners often face challenges navigating the ever-evolving landscape of qualitative methodologies and their integration into empirical projects. This knowledge gap can hinder the practical application of qualitative approaches, leading to suboptimal research outcomes and missed opportunities for insightful discoveries. Applying Qualitative Research Methods to Management Science serves as a beacon for researchers, practitioners, and students, providing a detailed roadmap to navigate the intricacies of qualitative analysis. Each chapter, authored by esteemed experts in the field, delves into specific qualitative themes and methodologies, offering practical insights and theoretical foundations based on the latest academic research. This book empowers readers to conduct rigorous and impactful qualitative research in diverse contexts by bridging the gap between theory and application.
Author: Bentalha, Badr
Publisher: IGI Global
ISBN:
Category : Reference
Languages : en
Pages : 383
Get Book Here
Book Description
In academic research, qualitative analysis is a pillar for understanding complex phenomena in science and management. However, researchers and practitioners often face challenges navigating the ever-evolving landscape of qualitative methodologies and their integration into empirical projects. This knowledge gap can hinder the practical application of qualitative approaches, leading to suboptimal research outcomes and missed opportunities for insightful discoveries. Applying Qualitative Research Methods to Management Science serves as a beacon for researchers, practitioners, and students, providing a detailed roadmap to navigate the intricacies of qualitative analysis. Each chapter, authored by esteemed experts in the field, delves into specific qualitative themes and methodologies, offering practical insights and theoretical foundations based on the latest academic research. This book empowers readers to conduct rigorous and impactful qualitative research in diverse contexts by bridging the gap between theory and application.
Author: Alla, Lhoussaine
Publisher: IGI Global
ISBN:
Category : Political Science
Languages : en
Pages : 614
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Book Description
The quest for attractiveness and sustainability is a pressing concern for territories in the 21st century. Cities, regions, and local communities must rethink their management and development strategies to address complex environmental, social, and economic challenges. "Territorial Smart Management" has emerged as an innovative approach that leverages technologies like artificial intelligence, the Internet of Things, and blockchain to create more efficient, attractive, and sustainable territories. Understanding how these technologies can transform territorial management, optimize resources, and foster collaboration to tackle contemporary challenges like urbanization, climate change, and competitiveness is essential for modern planning. Utilizing Technology to Manage Territories provides practical tools, case studies, and best practices for applying smart management solutions to improve operational efficiency and socio-economic inclusion. This volume offers valuable insights for those seeking to navigate the future of smart and sustainable territorial management, making it an essential resource for researchers, policymakers, consultants, technology developers, and students.
Author: Alla, Lhoussaine
Publisher: IGI Global
ISBN:
Category : Business & Economics
Languages : en
Pages : 556
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Book Description
Sustainable and intelligent territorial marketing and entrepreneurship represent a transformative approach to economic growth while preserving historical and environmental integrity, ensuring community well-being. By integrating innovative marketing strategies with sustainable practices, territories can effectively promote their unique attributes, such as natural resources, cultural heritage, or technological hubs, attracting new investors, business owners, and entrepreneurs. This framework addresses the challenges of urbanization and environmental degradation while empowering local entrepreneurs to thrive. Further exploration into these techniques may assist local economies in prioritizing long-term sustainability and social equity, redefining entrepreneurial success. Sustainable and Intelligent Territorial Marketing and Entrepreneurship explores sustainable development strategies and intelligent technologies for territorial marketing and entrepreneurship techniques. It examines additionally the effectiveness of smart technology when integrated into the hospitality and tourism sectors. This book covers topics such as smart cities, digital technology, and customer engagement, and is a useful resource for entrepreneurs, marketing professionals, business owners, environmental scientists, computer engineers, academicians, and researchers.
Author: Anabela Mesquita
Publisher: Springer Nature
ISBN: 9811650632
Category : Technology & Engineering
Languages : en
Pages : 1003
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Book Description
This book presents high-quality, peer-reviewed papers from the International Conference in Information Technology & Education (ICITED 2021), to be held at the ESPM – Higher School of Advertising and Marketing, Sao Paulo, Brazil, between the 15th and the 17th of July 2021. The book covers a specific field of knowledge. This intends to cover not only two fields of knowledge – Education and Technology – but also the interaction among them and the impact/result in the job market and organizations. It covers the research and pedagogic component of Education and Information Technologies but also the connection with society, addressing the three pillars of higher education. The book addresses impact of pandemic on education and use of technology in education. Finally, it also encourages companies to present their professional cases which is discussed. These can constitute real examples of how companies are overcoming their challenges with the uncertainty of the market.
Author: Joanna Brooks
Publisher: Bloomsbury Publishing
ISBN: 1137359137
Category : Psychology
Languages : en
Pages : 298
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Book Description
With a highly pragmatic, yet rigorous and pragmatically driven approach, this edited book explores demonstrates qualitative research with an applied approach. Using not only theory but real world setting, readers are introduced to the function and relevance of qualitative methods in psychological research. Exemplified through the contributions of various experts from across the different sub-disciplines of psychology, this text takes a versatile approach to explaining methods in research and covers a broad range of methods in a variety of settings. This book will appeal to those with an interest in qualitative methods across the spectrum of psychology and beyond. Offering an introduction to applied qualitative research in psychology with a distinctively applied approach, this title is apt for undergraduate psychology students taking modules in research methods, executing research-based projects or those undertaking Masters and taught doctoral level programs in psychology.
Author: Gene Williams
Publisher: Scientific e-Resources
ISBN: 1839472162
Category :
Languages : en
Pages : 317
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Book Description
This book gives a thorough structure to making, overseeing, and deciphering subjective research considers that yield legitimate and valuable data. Cases of concentrates from an extensive variety of orders represent the qualities, impediments, and uses of the essential subjective strategies: inside and out meetings, center gathering dialogs, ethnography, content investigation, and contextual analysis and account look into. Following a reliable arrangement, parts demonstrate to understudies and scientists proper methodologies to execute every strategy inside a worldview unbiased and adaptable Total Quality Framework (TQF) containing four interrelated segments: Credibility, Analyzability, Transparency, and Usefulness. The book additionally addresses utilizations of the TQF to the composition, survey, and assessment of subjective research proposition and original copies. This book indicates how the parts of configuration interface with each other, and gives a methodology to making intelligent and workable connections among these plan segments, featuring key outline issues.
Author: Baran, Mette Lise
Publisher: IGI Global
ISBN: 1799810275
Category : Reference
Languages : en
Pages : 315
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Book Description
Research that has been presented primarily by quantitative research can benefit from the voice of the participants and the added value of the different perspective that qualitative research can provide. The purpose of mixed methods research is to draw from the positive aspects of both research paradigms to better answer the research question. This type of research is often used in schools, businesses, and non-profit organizations as they strive to address and resolve questions that will impact their organizations. Applied Social Science Approaches to Mixed Methods Research is an academic research publication that examines more traditional and common research methods and how they can be complimented through qualitative counterparts. The content within this publication covers an array of topics such as entrepreneurship, social media, and marginalization. It is essential for researchers, academicians, non-profit professionals, business professionals, and higher education faculty, and specifically targets master or doctoral students committed to writing their theses, dissertations, or scholarly articles, who may not have had the benefit of working on a traditional research team.
Author: Dr Martin Rich
Publisher: Academic Conferences Limited
ISBN: 1909507571
Category : Business & Economics
Languages : en
Pages : 497
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Book Description
Author: Alla, Lhoussaine
Publisher: IGI Global
ISBN:
Category : Business & Economics
Languages : en
Pages : 520
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Book Description
In the world of contemporary marketing, a challenge exists — the relationship between data engineering, artificial intelligence, and the essential elements of effective marketing. Businesses find themselves at a crossroads, grappling with the imperative to navigate this complex landscape. This challenge serves as the backdrop for the exploration in AI and Data Engineering Solutions for Effective Marketing, a comprehensive reference tailored for academic scholars. Seamlessly integrating theoretical models with real-world applications, the book delves into critical facets of strategic and operational marketing. From the adoption of data science techniques to grappling with big data's vast potential, it offers a guide for academics seeking profound insights into the future of marketing strategies and their efficient execution. Designed for researchers, practitioners, and students with an interest in the intersection of artificial intelligence, data engineering, and marketing, this book serves as a guide for implementing new marketing management solutions and optimizing their operational efficiency. While the primary audience is researchers and practitioners in the field, the book is also tailored to benefit students seeking a deep understanding of the latest developments in marketing.
Author:
Publisher: BRILL
ISBN: 9460911838
Category : Education
Languages : en
Pages : 346
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Book Description
Researching practice: A discourse on qualitative methodologies explores issues, strategies and challenges associated with researching practice. The authors bring a wealth of research practice wisdom and experience to this task. The book provides critical and creative input to the discourse on qualitative research methodologies. It is divided into four sections. The first section explores the issues that frame qualitative research on practice in the 21st century. Section Two is concerned with locating the questions, practices and issues of qualitative research on practice in researchers’ journeys and presents a three themes—connections, transformations and challenges. Section Three makes accessible a range of qualitative approaches commonly used to research practice. The final section explores future considerations in qualitative research discourse.
