Author: Sidney Hoos
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 406
Book Description
Agricultural Marketing Boards--an International Perspective
Author: Sidney Hoos
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 406
Book Description
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 406
Book Description
Agriculture Marketing Boards-an International Perspective
Author: Hoos, S
Publisher:
ISBN:
Category : Introduction-Approach
Languages : en
Pages : 643
Book Description
Publisher:
ISBN:
Category : Introduction-Approach
Languages : en
Pages : 643
Book Description
Agricultural Marketing Boards
Author: E S. Hoos
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Agricultural Marketing Boardsan International Perspective
Author: Sidhney Hoos
Publisher:
ISBN:
Category : Farm produce
Languages : en
Pages : 367
Book Description
Publisher:
ISBN:
Category : Farm produce
Languages : en
Pages : 367
Book Description
Sustainable Agricultural Marketing and Agribusiness Development
Author: Brighton Nyagadza
Publisher: CABI
ISBN: 180062252X
Category : Technology & Engineering
Languages : en
Pages : 218
Book Description
The future of Africa and the whole globe is dependent on sustainable agribusiness management. This book offers insights to a wide range of agricultural marketing and agribusiness management practices with a focus on sustainability. It is designed to provide academics and graduate students in business studies with a comprehensive treatment of the nature of agricultural marketing and agribusiness management, as well as sustainability transitions and related practices in certain regions of the world (particularly in Africa). The text also serves as an invaluable resource for agricultural marketing practitioners requiring more than anecdotal evidence on the structure and operation of agricultural marketing and agribusiness management, as well as sustainability in different organisations and geographical areas. It allows the reader to compare and contrast agricultural marketing and agribusiness management, as well as sustainability practices across different research methodologies and settings. The book provides a unique mix of theory, reviews, primary research findings and case studies.
Publisher: CABI
ISBN: 180062252X
Category : Technology & Engineering
Languages : en
Pages : 218
Book Description
The future of Africa and the whole globe is dependent on sustainable agribusiness management. This book offers insights to a wide range of agricultural marketing and agribusiness management practices with a focus on sustainability. It is designed to provide academics and graduate students in business studies with a comprehensive treatment of the nature of agricultural marketing and agribusiness management, as well as sustainability transitions and related practices in certain regions of the world (particularly in Africa). The text also serves as an invaluable resource for agricultural marketing practitioners requiring more than anecdotal evidence on the structure and operation of agricultural marketing and agribusiness management, as well as sustainability in different organisations and geographical areas. It allows the reader to compare and contrast agricultural marketing and agribusiness management, as well as sustainability practices across different research methodologies and settings. The book provides a unique mix of theory, reviews, primary research findings and case studies.
Agricultural Marketing and Consumer Behavior in a Changing World
Author: Berend Wierenga
Publisher: Springer Science & Business Media
ISBN: 1461562732
Category : Business & Economics
Languages : en
Pages : 314
Book Description
As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use information about the consumer to streamline their enterprises and strengthen their ties with the consumer. The agricultural producers, meanwhile, face increased regulations with regard to food additives, pesticides, and herbicides. Pressures rise as their business becomes more specialized and capital-intensive than that of their predecessors. Finally, the larger political climate is not so favorable to agriculture, which now has to compete in the global market without significant government support. This title describes and interprets changes in the domain of agriculture and food. The contributors develop the theme of taking an interdisciplinary approach to coping with these changes, using concepts and methods developed in general marketing, which are adapted so as to apply to the particular characteristics of the food and agriculture sector. This book is published to honor the distinguished career of Professor Mathew T.G. Meulenberg from Wageningen Agricultural University, on the occasion of his retirement in September 1996. As a scientist, teacher, and advisor to the agribusiness and the government, Professor Meulenberg has made an important contribution to the development of marketing, inside and outside the domain of agriculture.
Publisher: Springer Science & Business Media
ISBN: 1461562732
Category : Business & Economics
Languages : en
Pages : 314
Book Description
As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket. With regard to the supply: the traditional distribution channel dominators - manufacturers of branded consumer products - are trying hard to defend their positions against retailers, who gather and use information about the consumer to streamline their enterprises and strengthen their ties with the consumer. The agricultural producers, meanwhile, face increased regulations with regard to food additives, pesticides, and herbicides. Pressures rise as their business becomes more specialized and capital-intensive than that of their predecessors. Finally, the larger political climate is not so favorable to agriculture, which now has to compete in the global market without significant government support. This title describes and interprets changes in the domain of agriculture and food. The contributors develop the theme of taking an interdisciplinary approach to coping with these changes, using concepts and methods developed in general marketing, which are adapted so as to apply to the particular characteristics of the food and agriculture sector. This book is published to honor the distinguished career of Professor Mathew T.G. Meulenberg from Wageningen Agricultural University, on the occasion of his retirement in September 1996. As a scientist, teacher, and advisor to the agribusiness and the government, Professor Meulenberg has made an important contribution to the development of marketing, inside and outside the domain of agriculture.
Marketing Boards and Ministers: a Study of Agricultural Marketing Boards as Political and Administrative Instruments
Author: Philip James Giddings
Publisher:
ISBN: 9780374010331
Category :
Languages : en
Pages :
Book Description
Publisher:
ISBN: 9780374010331
Category :
Languages : en
Pages :
Book Description
Agricultural Marketing Boards - a Conceptual Taxonomy of Their Basic Goal Areas an Empirical Approach
Author: Jacob Warshavsky
Publisher:
ISBN:
Category :
Languages : en
Pages : 700
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 700
Book Description
Agricultural Marketing Boards: Their Establishment and Operation
Author: John Cave Abbott
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 256
Book Description
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 256
Book Description
Agricultural and Food Marketing in Developing Countries
Author: Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands)
Publisher: Oxford University Press, USA
ISBN:
Category : Business & Economics
Languages : en
Pages : 436
Book Description
Marketing is defined as the business activities associated with the flow of goods and services from production to consumption. The marketing of agricultural products begins on the farm, with the planning of production, and is completed with the sale of food or other goods to consumers or manufacturers. Agricultural marketing also includes the supply to farmers of fertilizers and seeds as inputs for production. Overall, marketing is an essential component of successful agriculture but its importance is often underestimated, especially in developing countries. This book brings together the most significant writings on agricultural and food marketing as related to development over the last 40 years. The editor has selected key sections of significant books and papers, grouped them by their overall theme, and provided introductory commentaries. The book is intended for students of food and agricultural marketing in the developing countries and will also interest professionals in this subject area.
Publisher: Oxford University Press, USA
ISBN:
Category : Business & Economics
Languages : en
Pages : 436
Book Description
Marketing is defined as the business activities associated with the flow of goods and services from production to consumption. The marketing of agricultural products begins on the farm, with the planning of production, and is completed with the sale of food or other goods to consumers or manufacturers. Agricultural marketing also includes the supply to farmers of fertilizers and seeds as inputs for production. Overall, marketing is an essential component of successful agriculture but its importance is often underestimated, especially in developing countries. This book brings together the most significant writings on agricultural and food marketing as related to development over the last 40 years. The editor has selected key sections of significant books and papers, grouped them by their overall theme, and provided introductory commentaries. The book is intended for students of food and agricultural marketing in the developing countries and will also interest professionals in this subject area.