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Author: David Ciarlo
Publisher: Harvard University Press
ISBN: 0674050061
Category : Business & Economics
Languages : en
Pages : 438
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Book Description
David Ciarlo offers an innovative visual history of each of these transformations. Tracing commercial imagery across different products and media, Ciarlo shows how and why the "African native" had emerged by 1900 to become a familiar figure in the German landscape, selling everything from soap to shirts to coffee. The racialization of black figures, first associated with the American minstrel shows that toured Germany, found ever greater purchase in German advertising up to and after 1905, when Germany waged war against the Herero in Southwest Africa. The new reach of advertising not only expanded the domestic audience for German colonialism, but transformed colonialism's political and cultural meaning as well as, by infusing it with a simplified racial cast.
Author: Clemens Wischermann
Publisher: Routledge
ISBN: 0429864329
Category : History
Languages : en
Pages : 385
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Book Description
First published in 2000, this volume responds to the rise and spread of advertising throughout Europe and the world in the past one and a half centuries which is breathtaking in its scope and influence, now part of the way we think and live. Historians are only just beginning to understand this process, replacing outmoded theories of manipulation which focused on the advertiser with more sophisticated cultural explanations that centre on the way consumers filter and select messages creating new worlds of perception. The authors of this work find the origins and trace the development of this new world or perception in the modern city: London and Paris, the forerunners, and the cities and larger towns of France, Germany, Belgium and the Netherlands, where advertising created new urban perceptions, leading to new avenues of consumption and altered lifestyles. Advertising is viewed in this work as a new way of perceiving and organising the world of the city-dweller, a visual culture, a way of attaching meaning to things and to words, or rearranging the mental map of modern life.
Author: David Ciarlo
Publisher: Harvard University Press
ISBN: 0674050061
Category : Business & Economics
Languages : en
Pages : 438
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Book Description
David Ciarlo offers an innovative visual history of each of these transformations. Tracing commercial imagery across different products and media, Ciarlo shows how and why the "African native" had emerged by 1900 to become a familiar figure in the German landscape, selling everything from soap to shirts to coffee. The racialization of black figures, first associated with the American minstrel shows that toured Germany, found ever greater purchase in German advertising up to and after 1905, when Germany waged war against the Herero in Southwest Africa. The new reach of advertising not only expanded the domestic audience for German colonialism, but transformed colonialism's political and cultural meaning as well as, by infusing it with a simplified racial cast.
Author: Michael R Lynn
Publisher: Routledge
ISBN: 1317324153
Category : History
Languages : en
Pages : 284
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Book Description
Ballooning, like the Enlightenment, was a Europe-wide movement and a massive cultural phenomenon. Lynn argues that in order to understand the importance of science during the age of the Enlightenment and Atlantic revolutions, it is crucial to explain how and why ballooning entered and stayed in the public consciousness.
Author: Dr Alexander Cowan
Publisher: Ashgate Publishing, Ltd.
ISBN: 1409479609
Category : History
Languages : en
Pages : 260
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Book Description
How do we experience a city in terms of the senses? What are the inter-relations between human experience and behaviour in urban space? This volume examines these questions in the context of European urban culture between the fifteenth and twentieth centuries, exploring the institutions and ideologies relating to the range of sensual experience and its interpretation. Spanning pre-industrial and modern cities in Britain, France, Germany and the United States, it enables the reader to establish major contrasts and continuities in what is still an evolving urban experience. Divided into sections corresponding to the five senses: noise, vision, taste, touch and smell, each sections allows for comparisons which act as reminders that the experience of the city was a multi-sensual one, and that these experiences were as much intellectual as physical in their nature.
Author: Anne M. Cronin
Publisher: Springer
ISBN: 0230283012
Category : Social Science
Languages : en
Pages : 222
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Book Description
Providing a detailed account of contemporary outdoor advertising and its relationship with urban space, this book examines what the outdoor advertising industry tells us about the commercial production of urban space, what industry practices reveal about contemporary capitalism, and how ads and billboard structures interface with spaces of the city
Author: Sandy Isenstadt
Publisher: MIT Press
ISBN: 026203817X
Category : Architecture
Languages : en
Pages : 303
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Book Description
How electric light created new spaces that transformed the built environment and the perception of modern architecture. In this book, Sandy Isenstadt examines electric light as a form of architecture—as a new, uniquely modern kind of building material. Electric light was more than just a novel way of brightening a room or illuminating a streetscape; it brought with it new ways of perceiving and experiencing space itself. If modernity can be characterized by rapid, incessant change, and modernism as the creative response to such change, Isenstadt argues, then electricity—instantaneous, malleable, ubiquitous, evanescent—is modernity's medium. Isenstadt shows how the introduction of electric lighting at the end of the nineteenth century created new architectural spaces that altered and sometimes eclipsed previously existing spaces. He constructs an architectural history of these new spaces through five examples, ranging from the tangible miracle of the light switch to the immaterial and borderless gloom of the wartime blackout. He describes what it means when an ordinary person can play God by flipping a switch; when the roving cone of automobile headlights places driver and passenger at the vertex of a luminous cavity; when lighting in factories is seen to enhance productivity; when Times Square became an emblem of illuminated commercial speech; and when the absence of electric light in a blackout produced a new type of space. In this book, the first sustained examination of the spatial effects of electric lighting, Isenstadt reconceives modernism in architecture to account for the new perceptual conditions and visual habits that followed widespread electrification.
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 714
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Book Description
Author: Peter Buse
Publisher: Manchester University Press
ISBN: 9780719069895
Category : Business & Economics
Languages : en
Pages : 232
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Book Description
'Benjamin's Arcades' is an innovative text for students and specialists on the intellectual and political context of Walter Benjamin's unfinished masterpiece, 'The Arcades Project'. It includes a special 'convoluted index' to aid the reader in discovering recurrent themes and ideas, both in the book itself and Benjamin's methods.
Author: Jon Stobart
Publisher: Routledge
ISBN: 1136021108
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
A key theme is eighteenth century studies Authors come from fresh urban studies/geography perspective Fits with older titles (e.g. by John Brewer) that Routledge have historically been well known for
Author: David M. Pomfret
Publisher: Ashgate Publishing, Ltd.
ISBN:
Category : History
Languages : en
Pages : 336
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Book Description
As European society became more urbanised in the nineteenth century and new approaches to city life were developed, educated observers began to articulate fears about the impact cities had on the young. This book offers a new approach to this impact, and the wider history of young people in European cities. Comparing a broad age range in two different urban contexts, Nottingham and Saint-Etienne, it not only provides a close reading of local events to substantiate or critique generalisations commonly made about the urban young but also uses this material to generate wider insights into the relationship between cities and the rising generation in their national and European contexts.
