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Author: Pamela Odih
Publisher: Routledge
ISBN: 1317185021
Category : Social Science
Languages : en
Pages : 300
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Book Description
Advertising and Cultural Politics in Global Times traces daringly transgressive convergences between cultural politics and global advertising media. It engages with a range of interpolations between cultural politics and advertising technologies including: the governmental rationality of neoliberal vistas, transgressive aesthetics and the cultural politics of representation, the political sign-economy of citizen branding, techno-political convergences between the social and political, and the marking of a new exciting geo-political terrain for cultural politics in global times. Tracing global advertising practices to the cultural politics commonly manifested in the postmodern political caesura of advertising, this book makes use of extensive case studies, whilst drawing on the work of Baudrillard, Giroux, Foucault, Castells and Latour to illustrate the manner in which advertising continues to revolutionize the political sphere. As such, it will be of interest to a range of readers across media studies, cultural studies and sociology.
Author: Pamela Odih
Publisher: Routledge
ISBN: 1317185021
Category : Social Science
Languages : en
Pages : 300
Get Book
Book Description
Advertising and Cultural Politics in Global Times traces daringly transgressive convergences between cultural politics and global advertising media. It engages with a range of interpolations between cultural politics and advertising technologies including: the governmental rationality of neoliberal vistas, transgressive aesthetics and the cultural politics of representation, the political sign-economy of citizen branding, techno-political convergences between the social and political, and the marking of a new exciting geo-political terrain for cultural politics in global times. Tracing global advertising practices to the cultural politics commonly manifested in the postmodern political caesura of advertising, this book makes use of extensive case studies, whilst drawing on the work of Baudrillard, Giroux, Foucault, Castells and Latour to illustrate the manner in which advertising continues to revolutionize the political sphere. As such, it will be of interest to a range of readers across media studies, cultural studies and sociology.
Author: David Held
Publisher: Oneworld Publications
ISBN: 9781851685509
Category : Social Science
Languages : en
Pages : 448
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Book Description
With contributions from Homi Bhabha, Kwame Anthony Appiah, Will Hutton, Jürgen Habermas and Amartya Sen, among others, this dazzling compendium of some of the world’s most prominent and diverse thinkers examines the question, ‘What is the future of culture in the age of globalization?’ These essays represent a major theoretical and methodological challenge to the social sciences, and question the nature of globalization and the culture of change.
Author: Gerald Sussman
Publisher: Frontiers in Political Communication
ISBN: 9781433109973
Category : Communication in politics
Languages : en
Pages : 0
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Book Description
"The Propaganda Society analyzes the rapid expansion of propaganda and promotional activities in the leading 'post-industrial' states under the regime of neoliberalism. With the outsourcing of manufacturing, these states have converted to service, selling, and speculative economies, with a concurrent rapid growth of advertising, marketing, public relations, sales management, branding, and other promotional enterprises. Aided by digital technologies and the removal - 'deregulation' - of political, legal, administrative, and moral barriers to state and corporate expansion on a global scale, a group of dominant political and commercial actors have brought about a common discourse and convergent set of practices rooted in sophisticated and unprecedented levels of propaganda and promotion. Written by leading scholars in the field, each of the eighteen chapters in this book discuss the ways in which elite uses of propaganda have radically transformed media and information systems, political and public culture, the conduct of war and foreign relations, and the overall behavior of the state."-- Back cover.
Author: Thomas H. P. Gould
Publisher: Rowman & Littlefield
ISBN: 0810886448
Category : Business & Economics
Languages : en
Pages : 255
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Book Description
Globalization stems from many sources, but as Thomas Gould makes clear, advertising is a primary driver of trans-global cultural change. Gould argues that advertising often carries unfiltered and unblocked cultural messages in addition to commercial speech; as such, it not only builds consumer demand to open new markets but also changes consumer expectations and values. At the same time, the evolution of increasingly targeted mobile and social marketing is transforming local and regional cultures into a new mix of global branding and individualized micro-space. Gould examines how advertising professionals negotiate these rocky and quickly-changing cultural terrains. He also explores how advertising—an increasingly global form of communication—is becoming a platform for change at the individual level, and as a direct consequence, at the social and political levels.
Author: Ritu Gairola Khanduri
Publisher: Cambridge University Press
ISBN: 1107043328
Category : History
Languages : en
Pages : 369
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Book Description
A highly original study of newspaper cartoons throughout India's history and culture, and their significance for the world today.
Author: Ian Angus
Publisher: Taylor & Francis
ISBN: 100072641X
Category : Social Science
Languages : en
Pages : 379
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Book Description
First published in 1989, Cultural Politics in Contemporary America is a radical attempt to lay out the complex ways in which the American media and American culture is powerfully interlocked. At the end of the 20th century, the media exerted an overwhelming influence on the formation of social identity through the production and consumption of images. The Hollywood Presidency of Ronald Reagan was founded on the skills of the ‘Great Communicator’; Bruce Springsteen’s ‘Born in the USA’ was used by Chrysler Corporation to assure that ‘the pride is back’; feminists and right-wing militants converged to oppose pornography. The media, American culture, and political power were bound together in a gamble, the stakes of which increased daily. ‘Cultural Politics’ incorporates the struggles of race, gender and class; the economy of the commercial media system; the myths of hegemony and imperialism; the crises of privacy and of the intellectual; and such diverse issues as postmodernism, the American automobile, advertising as communication, and television. While political actors have changed and media technology has advanced rapidly, the outcome of this research still holds true for the 21st century and is of importance to students of media studies, cultural studies, postmodernism, postcolonial studies and political science.
Author: Gerald Sussman
Publisher:
ISBN: 9781453901519
Category : Communication in politics
Languages : en
Pages : 0
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Book Description
Author: Xudong Zhang
Publisher: Duke University Press
ISBN: 9780822342304
Category : History
Languages : en
Pages : 364
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Book Description
Xudong Zhang offers a critical analysis of China's 'long 1990s', the tumultuous years between the 1989 Tiananmen Square crackdown and China's entry into the World Trade Organisation in 2001.
Author: Ka-ming Wu
Publisher: University of Illinois Press
ISBN: 9780252039881
Category : Social Science
Languages : en
Pages : 208
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Book Description
The final destination of the Long March and center of the Chinese Communist Party's red bases, Yan'an acquired mythical status during the Maoist era. Though the city's significance as an emblem of revolutionary heroism has faded, today's Chinese still glorify Yan'an as a sanctuary for ancient cultural traditions. Ka-ming Wu's ethnographic account of contemporary Yan'an documents how people have reworked the revival of three rural practices--paper-cutting, folk storytelling, and spirit cults--within (and beyond) the socialist legacy. Moving beyond dominant views of Yan'an folk culture as a tool of revolution or object of market reform, Wu reveals how cultural traditions become battlegrounds where conflicts among the state, market forces, and intellectuals in search of an authentic China play out. At the same time, she shows these emerging new dynamics in the light of the ways rural residents make sense of rapid social change. Alive with details, Reinventing Chinese Tradition is an in-depth, eye-opening study of an evolving culture and society within contemporary China.
Author: Sam Lebovic
Publisher: University of Chicago Press
ISBN: 0226816087
Category : History
Languages : en
Pages : 281
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Book Description
"In the years immediately after World War II, the United States broadcast to the world not just its power but its values. Sam Lebovic here focuses on one of those professed ideals: the free flow of information. That trope became a proxy for America's special brand of imperial democracy, and it both abetted and constituted the spread of American culture and values worldwide. By studying visa and passport policy, funding for educational exchange and school construction, the purchase of land for embassies, the rights of international correspondents, and other mundane matters, Lebovic reveals globalization as a consequence of "quotidian world-ordering," not of high-minded abstractions like liberal internationalism"--
