Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com
Author: Tracy Elizabeth Cooper
Publisher: Yale University Press
ISBN: 0300105827
Category : Architecture
Languages : en
Pages : 415
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Book Description
A glamorous and unprecedented exploration of Palladio's work in one of the most beautiful of all cities
Author: Rita Sabler
Publisher:
ISBN: 9780578597676
Category :
Languages : en
Pages : 82
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Book Description
Collection of inspiration, on-location drawings, and tips for a traveling sketcher. Chapters include the The Art and Habit of Travel Sketching ; Tools; Obstacles; the Description and perks for drawing in such places as Estonia, Mexico, Greece, and Portugal. Includes reproductions of 40 drawings in ink and watercolor. A must have book for any fan of urban sketching.
Author: Will Jones
Publisher:
ISBN: 9781935202462
Category : Architectural drawing
Languages : en
Pages : 0
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Book Description
Collects pages from the private sketchbooks of architects and studios from around the world, and includes comments from the artists as well as details on how they use sketching to evolve inspirations and concepts into more developed ideas.
Author: Olga Sorokina
Publisher:
ISBN: 9781539884637
Category :
Languages : en
Pages : 122
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Book Description
Meet this very actionable and fun book that, if you would work with, will definitely change your interior design project presentation and, possibly, even your whole creative life. This book is written particularly for interior designers and interior design students who are new to freehand sketching and want to master an amazing skill for better performance on the interior design scene.Here you will find a lot of tools, tips and tricks for freehand sketching. Richly illustrated this book can serve as a source of great inspiration, and for some of you it is going to become a desk book.
Author: Whitney Sherman
Publisher: Rockport Publishers
ISBN: 1610589459
Category : Design
Languages : en
Pages : 192
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Book Description
DIVDrawing is the backbone of art and design; with all of the tantalizing wonders of the digital world, the best designers, illustrators and artists know that it’s good to step back occasionally and hit the refresh button on your hand and mind. Playing with Sketches is a hands-on, fun approach to exploring drawing principles. Beginning with an introduction to the philosophy of learning through the process of play, this book brings you through a series of basic warm-up exercises that can be combined with later projects. Then you’ll move quickly on to more challenging and engaging exercises, including word games, dimensional shapes, and inventive sketchbooks and letterforms, eventually creating a “toolkit� of ideas and skills developed through the process of play. This book features creative, adaptable ideas, and numerous examples of designers and artists responses to each exercise, giving you a peek into their way of thinking and seeing. /divDIVWith over 25 contributors, from high-profile designers, illustrators and artists to talented graduate students, you see work that will walk you step-by-step through a process or inspire by example. The book provides meaningful outcomes for your practice, including building an image archive, being exposed to new ways to use media and tools, inspiring you to break the rules, to collaborate, and much more!/div
Author: Jane Blundell
Publisher:
ISBN: 9781320762601
Category :
Languages : en
Pages :
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Book Description
PDF - This could be the most useful watercolour reference book you will ever find. This book has been designed for use by anyone with an interest in watercolour, whether beginner or very experienced artist. It contains hand-painted mixing charts created using a palette of only fifteen carefully chosen colours. Every possible 2-colour mix is shown, along with the most useful 3-colour mixes. The charts have been professionally photographed and colour-matched to be as true to life as possible. Each page is rich with notes about the various colour mixes and their suggested uses in paintings. This is a private PDF listing. Please do not share.
Author: Blank Books Journals
Publisher:
ISBN: 9781709225536
Category :
Languages : en
Pages : 124
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Book Description
Black Paper Sketchbook Perfect for Gel Pens and other Neon Coloring Pencils. Metallic pens including Sharpies, Letraset promarkers ( or Windsor Newton pro markers as they are now known) which have have metallic options. White gel pens and chalk pens also work extremely well with this Black paper. You can use any light reflecting colour that can sit on the surface of the black paper. Good quality paper with a line at the bottom of each page to Write the name of the drawing, your name or any other information. Book Details Black Sketch Book Paper 120 Pages Suitable for Gel, Pastel, Metallic & Neon Highlighters 8.5 x 11" Large Size Perfect for Doodling over the holidays or at any time. A great addition to any art collection for budding artists, both adults and children. Order your copy today.
Author: Milton Glaser
Publisher: Harry N. Abrams
ISBN: 9781585679942
Category : Design
Languages : en
Pages : 0
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Book Description
"For more than fifty years, Milton Glaser has designed much of the world we live and experience every day. His posters, books, albums, restaurants, advertisements, and so much more have identified him as the preeminent force in design in America. Now, in Drawing is Thinking, Glaser draws upon an amazing vocabulary of images and techniques to create his most personal book to date. In a way, he has not only been drawing all his life, he has been thinking about art and design on that journey." "Based on his view that all art has its origin in the impulse to create, he has designed a book that powerfully delineates this position. In Drawing is Thinking, the drawings depicted are meant to be experienced sequentially, so that the viewer not only follows Glaser through these pages, but comes to inhabit his mind. The drawings represent a sweeping range of subject matter taken from the full range of a reflective master's career. The pages suggest that drawing is not simply a way to represent reality, but, as the title implies, a better way to perceive the world. The maker and the viewer become more attentive, one by creating the work, the other by experiencing it." "Glaser's two signature books, Graphic Design and Art is Work, are each in print decades after their first appearances. In different ways, each is a display of his work with extended descriptions of how the work came about, and how design problems were visually resolved. But in Drawing is Thinking the author is less interested in display. Glaser this time is concerned with how the mind works in its attempt to create reality."--BOOK JACKET.
Author: Riva Castleman
Publisher: ABRAMS
ISBN: 9780810961814
Category :
Languages : en
Pages : 0
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Book Description
Published to accompany the 1994 exhibition at The Museum of Modern Art, New York, this book constitutes the most extensive survey of modern illustrated books to be offered in many years. Work by artists from Pierre Bonnard to Barbara Kruger and writers from Guillaume Apollinarie to Susan Sontag. An importnt reference for collectors and connoisseurs. Includes notable works by Marc Chagall, Henri Matisse, and Pablo Picasso.
