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Author: Freeman
Publisher: Orient Blackswan
ISBN: 9788125004264
Category :
Languages : en
Pages : 236
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Book Description
A two-year course for higher secondary students that trains them in writing in English for a wide variety of purposes, whether they intend taking up a job or pursuing their studies.
Author: Freeman
Publisher: Orient Blackswan
ISBN: 9788125004264
Category :
Languages : en
Pages : 236
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Book Description
A two-year course for higher secondary students that trains them in writing in English for a wide variety of purposes, whether they intend taking up a job or pursuing their studies.
Author: Jay Sullivan
Publisher: John Wiley & Sons
ISBN: 1119285291
Category : Business & Economics
Languages : en
Pages : 168
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Book Description
Master the art of communication to improve outcomes in any scenario Simply Said is the essential handbook for business communication. Do you ever feel as though your message hasn't gotten across? Do details get lost along the way? Have tense situations ever escalated unnecessarily? Do people buy into your ideas? It all comes down to communication. We all communicate, but few of us do it well. From tough presentations to everyday transactions, there is no scenario that cannot be improved with better communication skills. This book presents an all-encompassing guide to improving your communication, based on the Exec|Comm philosophy: we are all better communicators when we focus focus less on ourselves and more on other people. More than just a list of tips, this book connects skills with scenarios and purpose to help you hear and be heard. You'll learn the skills to deliver great presentations and clear and persuasive messages, handle difficult conversations, effectively manage, lead with authenticity and more, as you discover the secrets of true communication. Communication affects every interaction every day. Why not learn to do it well? This book provides comprehensive guidance toward getting your message across, and getting the results you want. Shift your focus from yourself to other people Build a reputation as a good listener Develop your written and oral communications for the greatest impact Inspire and influence others Communicate more effectively in any business or social situation Did that email come across as harsh? Did you offend someone unintentionally? Great communication skills give you the power to influence someone's thinking and guide them to where you need them to be. Simply Said teaches you the critical skills that make you more effective in business and in life.
Author: M. Farr Whiteman
Publisher: Routledge
ISBN: 1135875421
Category : Education
Languages : en
Pages : 225
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Book Description
First Published in 1982. This is Volume 1 of a series on Writing, the nature, development and teaching of written communication and focuses on Variation in Writing: Functional and linguistic-Cultural Differences. The theme of these two volumes, broadly defined, might best be phrased as two questions: How can we learn more about writing? and How can we learn more about the interaction between teaching to write and learning to write? The papers in these two volumes were originally prepared in draft form for the National Institute of Education's first Conference on Writing in June, 1977.
Author: Sanjay Gupta
Publisher: SBPD Publications
ISBN: 9351676501
Category :
Languages : en
Pages : 205
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Book Description
An excellent book with thorough coverage for MA and BA classes, also very helpful for the students preparing for various competitive and professional examinations.
Author: Thomas N. Huckin
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
ISBN:
Category : Business & Economics
Languages : en
Pages : 776
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Book Description
Developed for use by non-native speakers of English enrolled in Technical Writing and Communication courses. Technical Writing and Professional Communication, 2/e, places technical writing in its context, showing students how to consider their purpose and their audience when writing reports, memos, and correspondence. Formerly titled Technical Writing and Professional Communication: A Handbook for Nonnative Speakers, the new edition features a case running throughout seven chapters, dynamically illustrating the writing process. The revision also provides complete coverage of the new computer technologies and the new attention to the intercultural concerns in today's business world.
Author: William Thompson
Publisher:
ISBN: 9781793511881
Category :
Languages : en
Pages : 444
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Book Description
Writing for Public Relations and Strategic Communication equips students with the knowledge, skills, and tools they need to write persuasively. The book underscores the importance of strategic analysis at the beginning of the writing process. Utilizing an audience-centered perspective, it shows how persuasive writing emerges organically after critically assessing the goals of an organization's message in light of its intended audience. Students learn essential strategic thinking and planning skills to create effective and intentional writing. The book presents the theoretical underpinnings of behavior, which students can then employ to generate prose that prioritizes the audience's reasons for attending to the message. The book is unique in presenting a primer on communication, persuasion, and moral theories that provides students a roadmap for constructing effective, ethical arguments. Throughout, anecdotes, examples, quizzes, and assignments help connect theory to practical, real-world applications. Writing for Public Relations and Strategic Communication helps readers build their persuasive writing skills for professional and effective public relations, employing unique strategies and tactics, such as: --A generative writing system that helps students identify and organize important information to produce quality prose, then adapt it to various media, on deadline --Interactive walkthroughs of writing examples that deconstruct prose, offering students insights not just into what to write, but how and why practitioners make strategic choices--down to the word level --Long-form scenario prompts that allow students to hone their persuasive writing, editing, and communication management skills across an array of platforms --Three two-chapter modules where the first chapter demonstrates how to write effective prose for a particular channel and the second offers practical help in delivering those products through message-delivery channels --Detailed case studies demonstrating how to translate research and planning into storytelling that addresses organizational problems --Unique chapters building important analytical literacies, such as search engine optimization tactics, marketing statistics analysis and data-driven audience targeting methods
Author: Roy Wilder
Publisher: University of Georgia Press
ISBN: 0820320293
Category : Humor
Languages : en
Pages : 241
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Book Description
A marvelously funny piece of Southern humor and a language-lover's delight, this book preserves and explains the South's linguistic heritage with some 3,000 specimens of the region's most picturesque, metaphorical, and gloriously inventive speech.
Author: Bryan A. Garner
Publisher: Harvard Business Review Press
ISBN: 1422184048
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
DON'T LET YOUR WRITING HOLD YOU BACK. When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: Push past writer's block Grab--and keep--readers' attention Earn credibility with tough audiences Trim the fat from your writing Strike the right tone Brush up on grammar, punctuation, and usage Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.
Author: Kenneth W. Davis
Publisher: McGraw Hill Professional
ISBN: 0071743944
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Supercharge your writing skills . . . by the end of the week! In the workplace, your writing speaks volumes about you. Whether you’re crafting a three-line message or a 300-page report, you need to write in a polished, professional way—regardless of your position or profession. The McGraw-Hill 36-Hour Course in Business Writing and Communication puts you on the fast track to becoming a strong, persuasive business writer. Complete with exercises, self-tests, and an online final exam, this multifaceted business writing “course” teaches you how to: SEIZE READERS’ INTEREST INSTANTLY ELIMINATE NONSPECIFIC WORDS AND PHRASES MANAGE CROSS-CULTURAL WRITING CRAFT COMPELLING ONLINE COPY CREATE POWERFUL PRESENTATIONS Present yourself at the top of your game in every e-mail, memo, report, and presentation with The McGraw-Hill 36-Hour Course in Business Writing and Communication!
Author: Yunxia Zhu
Publisher: John Benjamins Publishing
ISBN: 9789027253842
Category : Language Arts & Disciplines
Languages : en
Pages : 244
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Book Description
Winner of ABC's award for Distinguished Publication for 2006 This book explores effective written communication across cultures both theoretically and practically. Specifically it conceptualizes cross-cultural genre study and compares English and Chinese business writing collected from Australia, New Zealand and China. It is also one of those inspired by contrastive rhetoric but has contributed innovatively and uniquely by incorporating research findings from genre analysis, in particular, the sociocognitive genre perspective into this cross-cultural study. On the one hand, the endeavor represents an in-depth theoretical exploration by considering not only discourse community and cognitive structuring, but also the deep semantics of genre and intertextuality, while broadening genre study by integrating insights from cross-cultural communication as well as the Chinese perspectives. On the other hand, the book also addresses pragmatic issues. As a particular feature, it solicits professional members' intercultural viewpoints; thus confirming the shared social "stock of knowledge" employed in the culturally defined writing conventions. Last but not least, this book explores the implications for genre education and training, and develops an appropriate model for cross-cultural genre learning, which encourages learning through legitimate peripheral participation and intercultural learning in business organizations.
