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Author: John Allen Hendricks
Publisher: Rutgers University Press
ISBN: 081359846X
Category : Business & Economics
Languages : en
Pages : 319
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Book Description
Winner of the 2022 Broadcast Education Association Book Award One of the first books to examine the status of broadcasting on its one hundredth anniversary, Radio’s Second Century investigates both vanguard and perennial topics relevant to radio’s past, present, and future. As the radio industry enters its second century of existence, it continues to be a dominant mass medium with almost total listenership saturation despite rapid technological advancements that provide alternatives for consumers. Lasting influences such as on-air personalities, audience behavior, fan relationships, and localism are analyzed as well as contemporary issues including social and digital media. Other essays examine the regulatory concerns that continue to exist for public radio, commercial radio, and community radio, and discuss the hindrances and challenges posed by government regulation with an emphasis on both American and international perspectives. Radio’s impact on cultural hegemony through creative programming content in the areas of religion, ethnic inclusivity, and gender parity is also explored. Taken together, this volume compromises a meaningful insight into the broadcast industry’s continuing power to inform and entertain listeners around the world via its oldest mass medium--radio.
Author: John Allen Hendricks
Publisher: Rutgers University Press
ISBN: 081359846X
Category : Business & Economics
Languages : en
Pages : 319
Get Book Here
Book Description
Winner of the 2022 Broadcast Education Association Book Award One of the first books to examine the status of broadcasting on its one hundredth anniversary, Radio’s Second Century investigates both vanguard and perennial topics relevant to radio’s past, present, and future. As the radio industry enters its second century of existence, it continues to be a dominant mass medium with almost total listenership saturation despite rapid technological advancements that provide alternatives for consumers. Lasting influences such as on-air personalities, audience behavior, fan relationships, and localism are analyzed as well as contemporary issues including social and digital media. Other essays examine the regulatory concerns that continue to exist for public radio, commercial radio, and community radio, and discuss the hindrances and challenges posed by government regulation with an emphasis on both American and international perspectives. Radio’s impact on cultural hegemony through creative programming content in the areas of religion, ethnic inclusivity, and gender parity is also explored. Taken together, this volume compromises a meaningful insight into the broadcast industry’s continuing power to inform and entertain listeners around the world via its oldest mass medium--radio.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 130
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Book Description
LIFE Magazine is the treasured photographic magazine that chronicled the 20th Century. It now lives on at LIFE.com, the largest, most amazing collection of professional photography on the internet. Users can browse, search and view photos of today’s people and events. They have free access to share, print and post images for personal use.
Author: James Webster
Publisher: Routledge
ISBN: 1136282130
Category : Social Science
Languages : en
Pages : 345
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Book Description
This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research in recent years, Ratings Analysis provides a thoroughly updated presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering readers the tools for becoming informed and discriminating consumers of audience information. This updated edition covers: International markets, reflecting the growth in audience research businesses with the expansion of advertising into new markets such as China. Emerging technologies, reflecting the ever increasing ways to deliver advertising electronically and through new channels (social media, Hulu) Illustrates applications of audience research in advertising, programming, financial analysis, and social policy; Describes audience research data and summarizes the history of audience measurement, the research methods most often used, and the kinds of ratings research products currently available; and Discusses the analysis of audience data by offering a framework within which to understand mass media audiences and by focusing specifically to the analysis of ratings data. Appropriate for all readers needing an in-depth understanding of audience research, including those working in advertising, electronic media, and related industries, Ratings Analysis also has much to offer academics and policy makers as well as students of mass media.
Author: Ronald Clark
Publisher: A&C Black
ISBN: 1448206200
Category : Technology & Engineering
Languages : en
Pages : 134
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Book Description
War Winners is a fully illustrated description of the impact of science and technology on war from the days of the American Civil War to Vietnam. The rise of the machine-gun and the attempts to counter it with chemical warfare and the tank lead on to the birth of radar and the astonishing galaxy of scientific equipment with which both sides fought the Second World War. The devices of the Petroleum Warfare Department, the attempts to destroy Germany's crops by fire, the birth of 'Colossus', the computer which helped make possible the code-breaking triumphs of the Bletchley teams, and the plans for 'iceberg aircraft carriers' were all involved. The story is brought up to date by accounts of the nuclear armouries, a look at the weapons of the electronic age and a brief glance at the future.
Author:
Publisher:
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Category :
Languages : en
Pages : 80
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Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author: Josephine Langham
Publisher: Nicholson
ISBN:
Category : Performing Arts
Languages : en
Pages : 336
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Book Description
Author: Elisabeth Soep
Publisher: Univ of California Press
ISBN: 0520250214
Category : Education
Languages : en
Pages : 238
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Book Description
_Drop That Knowledge is a profound contribution to our understanding of contemporary youth. The authors craft an elegant and energetic narrative that is incisive and inspiring. This is an important work!__Sam M. Intrator, Smith College, co-director of Project Coach "Drop That Knowledge is a landmark contribution to our understanding of media and youth movements in the US. It's at the cutting-edge in telling the story of how young people are creating breadth and depth of diversity in the broadcast, cable, and satellite media. Innovative and engaging!" _Toby Miller, author of Makeover Nation: The United States of Reinvention _Drop That Knowledge draws deftly on the words, ideas, and passions of the young people it studies, locating them within broader contexts of contemporary education, policing and the media. This book is well written and full of accessible, poignant and entertaining vignettes.__George Lipsitz , University of California, Santa Barbara "The phrase 'drop that knowledge' becomes title and frame for a dazzling journey through the world of Youth Radio, an 18-year-old youth development organization and independent media production company in Oakland, Calif... While too many academics pontificate about the potential of the new digital media, Soep and Chávez write without pose or posture. Their message is earthshaking." _Rick Ayers, University of California, Berkeley, and William Ayers, University of Illinois, Chicago, Rethinking Schools "...dares to declare that young people really matter, what they think matters, what they say and do matters, and we should listen up and get out of the way...Drop that Knowledge is a must-read, especially for those of us who work in public media, who are coming to recognize that young people will lead our institutions to the holy grails of both diversity and innovation." _Julie Drizin, founding producer of "Democracy Now!" and NPR's "Justice Talking" "Provides a fascinating look behind the scenes at [a] youth media education and production powerhouse. . . . While much has been written about the power of youth media, not all analyses are as thoughtful and nuanced as what Soep and Chavez present in Drop That Knowledge. This book is _not a rhetorical call to celebrate youth voice_ but a comprehensive overview of the complex issues that arise in intergenerational media production." _Katie Donnelly, American University_s Center for Social Media
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 316
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Book Description
Author: United States. National Bureau of Standards
Publisher:
ISBN:
Category : Technology
Languages : en
Pages : 742
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Book Description
Author:
Publisher:
ISBN:
Category : Technology
Languages : en
Pages : 744
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Book Description
