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Author: Mark Earls
Publisher: John Wiley & Sons
ISBN: 0470853018
Category : Business & Economics
Languages : en
Pages : 288
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Book Description
This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business. Starting with an overview of the age of marketing, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology.
Author: Mark Earls
Publisher: John Wiley & Sons
ISBN: 0470853018
Category : Business & Economics
Languages : en
Pages : 288
Get Book Here
Book Description
This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business. Starting with an overview of the age of marketing, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology.
Author: Kimberly Seltzer
Publisher: Demos
ISBN: 1898309701
Category : Active learning
Languages : en
Pages : 109
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Book Description
"Based on case studies of five innovative programmes which provide valuable lessons about cultivating and assessing creativity." - page ix.
Author: Alexandra Penfold
Publisher: Knopf Books for Young Readers
ISBN: 0525579664
Category : Juvenile Fiction
Languages : en
Pages : 24
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Book Description
Join the call for a better world with this New York Times bestselling picture book about a school where diversity and inclusion are celebrated. The perfect back-to-school read for every kid, family and classroom! In our classroom safe and sound. Fears are lost and hope is found. Discover a school where all young children have a place, have a space, and are loved and appreciated. Readers will follow a group of children through a day in their school, where everyone is welcomed with open arms. A school where students from all backgrounds learn from and celebrate each other's traditions. A school that shows the world as we will make it to be. “An important book that celebrates diversity and inclusion in a beautiful, age-appropriate way.” – Trudy Ludwig, author of The Invisible Boy
Author: Gene D. Cohen
Publisher: Harper Collins
ISBN: 0380800713
Category : Self-Help
Languages : en
Pages : 386
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Book Description
The author shows how the unique combination of age, experience, and creativity can produce inner growth and potential for everyone.
Author: Alan Philips
Publisher: Zola Books
ISBN: 1939126347
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
Ian Schrager, Marcus Aurelius, Supreme, Kith, Rick Rubin, Kanye West, Soulcycle, Ikea, Sweetgreen, The Wu-Tang Clan, Danny Meyer, Tracy Chapman, Warren Buffett, Walt Disney, Jack's Wife Freda, Starbucks, A24, Picasso, In-N-Out Burger, intel, Tom Brady, Mission Chinese, Nike, Masayoshi Takayama, Oprah, the Baal Shem Tov. What do they all have in common? They have discovered their purpose and unlocked their creative potential. We have been born into a time when all the tools to make our dreams a reality are available and, for the most part, affordable. We have the freedom to manifest our truth, pursue our own path, and along the way discover our best selves. Whether as individuals or as part of a group, we can't be held back by anything except knowledge. The Age of Ideas provides that knowledge. It takes the reader on an incredible journey into a world of self-discovery, personal fulfillment, and modern entrepreneurship. The book starts by explaining how the world has shifted into this new paradigm and then outlines a step-by-step framework to turn your inner purpose and ideas into an empowered existence. Your ideas have more power than ever before, and when you understand how to manifest and share those ideas, you will be on the road to making an impact in ways you never before imagined. Welcome to the Age of Ideas.
Author: Richard Florida
Publisher:
ISBN: 9781541617759
Category : Business
Languages : en
Pages :
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Book Description
World-renowned urbanist Richard Florida's bestselling classic on the transformation of our cities in the twenty-first century-now updated with a new preface In his modern classic The Rise of the Creative Class, urbanist Richard Florida identifies the emergence of a new social class reshaping the twenty-first century's economy, geography, and workplace. This Creative Class is made up of engineers and managers, academics and musicians, researchers, designers, entrepreneurs and lawyers, poets and programmer, whose work turns on the creation of new forms. Increasingly, Florida observes, this Creative Class determines how workplaces are organized, which companies prosper or go bankrupt, and which cities thrive, stagnate or decline. Florida offers a detailed occupational, demographic, psychological, and economic profile of the Creative Class, examines its global impact, and explores the factors that shape "quality of place" in our changing cities and suburbs. Now updated with a new preface that considers the latest developments in our changing cities, The Rise of the Creative Class is the definitive edition of this foundational book on our contemporary economy.
Author: Priscilla Long
Publisher: Paragon House Publishers
ISBN: 9781557784650
Category : History
Languages : en
Pages : 420
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Book Description
Traces the history of coal mining in the United States from early times until 1920, and assesses the impact of working conditions on the miners' militant labor movement
Author: Kevin Duncan
Publisher: John Wiley & Sons
ISBN: 9781841128146
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
So What? gets straight to the point so you can cut through the noise and nonsense of work. Much of what we learn in our formative years is unlearnt in later life. As grown-ups we are often unable to answer the simplest of questions in a clear, direct way, and frequently have no idea why we are doing something. This can lead to crippling inefficiency in business, and goes some way to explaining why so many people spend so much time doing things that have no bearing on the true purpose. by behaving in a genuinely inquisitive way, you can get right to the heart of the matter and save yourself hours, days, and even months of anguish. The questions So what?, Why?, How?, and When? can be hugely effective when applied in the right context, and this book shows you how to use them. Once all the right questions have been posed, there is a final sure-fire method for testing whether something is relevant and helpful. By completing the sentence "Something must be wrong if...", it is simple to work out if you are wasting your time. For example, "Something must be wrong if I don't want to go to work in the morning." So What? shows you how to become truly inquisitive again. So let the questions roll. Pay attention to what the answers are. Learn from them, and you will immediately improve your prospects of finally getting somewhere in life.
Author: Mark Earls
Publisher: John Wiley & Sons
ISBN: 0470685484
Category : Business & Economics
Languages : en
Pages : 438
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Book Description
"...fascinating. Like Malcolm Gladwell on speed." —THE GUARDIAN "HERD is a rare thing: a book that transforms the reader's perception of how the world works". —Matthew D'Ancona, THE SPECTATOR "This book is a must. Once you have read it you will understand why Mark Earls is regarded as a marketing guru." —Daniel Finkelstein, THE TIMES This paperback version of Mark Earls' groundbreaking and award winning book comes updated with new stats and figures and provides two completely revised chapters that deal with the rise of social networking. Since the Enlightenment there has been a very simple but widely held assumption that we are a species of thinking individuals and human behaviour is best understood by examining the psychology of individuals. It appears, however, that this insight is plain wrong. The evidence from a number of leading behavioural and neuroscientists suggests that our species is designed as a herd or group animal. Mark Earls applies this evidence to the traditional mechanisms of marketing and consumer behaviour, with a result that necessitates a complete rethink about these subjects. HERD provides a host of unusual examples and anecdotes to open the mind of the business reader, from Peter Kay to Desmond Tutu, Apple to UK Sexual Health programmes, George Bush to Castle Lager, from autism to depression to the real explanation for the placebo effect in pharmaceutical testing.
Author: Kevin Duncan
Publisher: A&C Black
ISBN: 1408126397
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
Part of the Greatest Hits series, Marketing Greatest Hits by Kevin Duncan is an essential resource which utilizes a effective dual approach to mastering the best ideas of modern marketing: the first ten chapters give in-depth examination of critical topics, followed by quick summaries of the most talked about and thought-provoking work from the best business books published, including The Long Tail, Meatball Sundae, Buzz, Affluenza and Blink. The book will help you stay up-to-date on how to navigate the ever-changing landscape of marketing and distills an enormous amount of information on the best ideas and insight into memorable digests which will enable you to finally cross off “must reads” from your business reading list.
