Web che funziona. Guida ai fondamenti del marketing digitale. PDF Download
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Author: Paolo Maffei
Publisher: Lulu.com
ISBN: 1471673685
Category : Education
Languages : it
Pages : 325
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Book Description
"Web che funziona. Guida ai fondamenti del marketing digitale", di Paolo Maffei a cura di Roberto Lo Jacono. Internet ha da tempo introdotto nuove regole nel mondo della comunicazione, del marketing e, più in generale, del "fare impresa". Le aziende, di fronte alle possibilità comunicative offerte dai nuovi media, si trovano spesso in difficoltà non solo nel capire come utilizzarle, come valutare gli investimenti, nel comprendere i principi del monitoraggio, i key performance indicators e nel definire le eventuali azioni correttive. Per evitare spese inutili, rischi eccessivi o approcci riduttivi, occorre cogliere gli elementi alla base di queste nuove regole in modo da poter effettuare scelte più autonome e consapevoli. Questo libro vi fornisce gli elementi necessari per comprendere le dinamiche alla base del marketing digitale, che sia esso rivolto alle aziende o che sia utile alla promozione di noi stessi;-)
Author: Paolo Maffei
Publisher: Lulu.com
ISBN: 1471673685
Category : Education
Languages : it
Pages : 325
Get Book Here
Book Description
"Web che funziona. Guida ai fondamenti del marketing digitale", di Paolo Maffei a cura di Roberto Lo Jacono. Internet ha da tempo introdotto nuove regole nel mondo della comunicazione, del marketing e, più in generale, del "fare impresa". Le aziende, di fronte alle possibilità comunicative offerte dai nuovi media, si trovano spesso in difficoltà non solo nel capire come utilizzarle, come valutare gli investimenti, nel comprendere i principi del monitoraggio, i key performance indicators e nel definire le eventuali azioni correttive. Per evitare spese inutili, rischi eccessivi o approcci riduttivi, occorre cogliere gli elementi alla base di queste nuove regole in modo da poter effettuare scelte più autonome e consapevoli. Questo libro vi fornisce gli elementi necessari per comprendere le dinamiche alla base del marketing digitale, che sia esso rivolto alle aziende o che sia utile alla promozione di noi stessi;-)
Author: Daniela Veronesi
Publisher: University Press Bozen
ISBN: 9788860460240
Category : Language Arts & Disciplines
Languages : en
Pages : 446
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Book Description
This collection of the proceedings of the 3rd conference on bi- and multilingual universities, held at the Free University of Bozen-Bolzano from 20 to 22 September 2007, tries to give a state-of-the-art insight into theoretical and practical approaches towards implementing bi- and multilingual models and policies in higher education institutions in various parts of the world.
Author: Rens Bod
Publisher: Oxford University Press, USA
ISBN: 0199665214
Category : Education
Languages : en
Pages : 401
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Book Description
Offers the first overarching history of the humanities from Antiquity to the present.
Author: Giacomo Delledonne
Publisher: Palgrave Macmillan
ISBN: 9783030374006
Category : Political Science
Languages : en
Pages : 0
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Book Description
This edited volume explores the relationship between constitutionalism and populism in the Italian context. Italian populism is of interest to comparative lawyers for many reasons. Firstly, the country has a long-lasting tradition of anti-parliamentarism over the course of its history as a unitary state. After the 2018 general election, it has turned into the first European country in which two self-styled populist parties formed a coalition government. Although it collapsed in August 2019, many issues that it had raised remain. Secondly, as Italy is a founding member of the European Communities, the constitutional implications of populist politics have to be considered not only within the national framework but also in a wider context. This book argues that the relationship between populism and constitutionalism should not be seen in terms of mutual exclusion and perfect opposition. Indeed, populism frequently relies on concepts and categories belonging to the language of constitutionalism (majority, democracy, people), offering a kind of constitutional counter-narrative.
Author: Nigel Maxted
Publisher: Springer Science & Business Media
ISBN: 0412637308
Category : Science
Languages : en
Pages : 474
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Book Description
The recent development of ideas on biodiversity conservation was already being considered almost three-quarters of a century ago for crop plants and the wild species related to them, by the Russian geneticist N.!. Vavilov. He was undoubtedly the first scientist to understand the impor tance for humankind of conserving for utilization the genetic diversity of our ancient crop plants and their wild relatives from their centres of diversity. His collections showed various traits of adaptation to environ mental extremes and biotypes of crop diseases and pests which were unknown to most plant breeders in the first quarter of the twentieth cen tury. Later, in the 1940s-1960s scientists began to realize that the pool of genetic diversity known to Vavilov and his colleagues was beginning to disappear. Through the replacement of the old, primitive and highly diverse land races by uniform modem varieties created by plant breed ers, the crop gene pool was being eroded. The genetic diversity of wild species was equally being threatened by human activities: over-exploita tion, habitat destruction or fragmentation, competition resulting from the introduction of alien species or varieties, changes and intensification of land use, environmental pollution and possible climate change.
Author: RACHAD. BAROUDI
Publisher: Createspace Independent Publishing Platform
ISBN: 9781539457626
Category :
Languages : en
Pages : 0
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Book Description
The purpose of this guide book is to give the reader a quick and effective access to the most appropriate Key Performance Indicator (KPI). The 36,000 KPIs are categorized in a logical and alphabetical order. Many organizations are spending a lot of funds on building their strategic planning and performance management capabilities. One of the current challenges is the difficulty to know what KPIs are used in similar situations. This book main objective is to acquaint the reader with available KPIs measuring performance of a specific industry, sector, international topic, and functional area. The book is divided into three sections:1) Organization Section: 32 Industries | 385 Functions | 11,000 KPIs2) Government Section: 32 Sectors | 457 Functions | 12,000 KPIs3) International Section: 24 Topics | 39 Sources | 13,000 KPIsREVIEWS: "It's very interesting book. Let me also use this opportunity to congratulate you on it" Augustine Botwe, M&E Consultant - Sweden "Thank you for this book. As an OD and performance consultant, it will be great to have a reference like this to help assist clients and not reinvent the wheel. Congratulations on making this happen with admiration" Sheri Chaney Jones - Ohio, USA"Fabulous book! I bought it for my company. Good work!" Elizabeth Amini, CEO, Strategist - LA, USA"Congratulations for this tremendous work you have done with this book!" Roxana Goldstein, Monitoring Consultant - Argentina "This looks like a very important reference for me in my BSC consulting practice." Edy Chakra, Partner, ADDIMA Consulting - UK"Congratulations for your book, it is very comprehensive!" Rafael Lemaitre - Manager at Palladium Group - Spain"Many thanks for sharing this valuable information. I will use as reference in my work." Edi Indriyotomo - Senior IT Mgr. - Indonesia"I am reading my copy of your great book "KPI Mega Library" which I bought from Amazon. Thank you, great effort!" Basel A - Kuwait"It's a great idea, for folks who don't have a clue where to start. If you're a strategy consultant who shapes strategies for your clients, you need a tailored set of performance metrics" Shelley Somerville, Social Change Strategist - LA, USA"A very comprehensive list of KPIs across a number of functions, industries, etc. As an organizational consultant, I could use this resource as a jumping off point to discuss KPIs with a client based on their particular needs. This book could be a great tool to pick and choose the correct KPIs based on a number of criteria" Anthony Bussard - Dynamic, Innovative HR Effectiveness Consultant - Boston
Author: Chris Guillebeau
Publisher: Penguin
ISBN: 0399536108
Category : Self-Help
Languages : en
Pages : 257
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Book Description
If you've ever thought, "There must be more to life than this," The Art of Non-Conformity is for you. Based on Chris Guillebeau's popular online manifesto "A Brief Guide to World Domination," The Art of Non-Conformity defies common assumptions about life and work while arming you with the tools to live differently. You'll discover how to live on your own terms by exploring creative self-employment, radical goal-setting, contrarian travel, and embracing life as a constant adventure. Inspired and guided by Chris's own story and those of others who have pursued unconventional lives, you can devise your own plan for world domination-and make the world a better place at the same time.
Author: Marcelo Maina
Publisher: Springer
ISBN: 9463001034
Category : Education
Languages : en
Pages : 245
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Book Description
We live in an era defined by a wealth of open and readily available information, and the accelerated evolution of social, mobile and creative technologies. The provision of knowledge, once a primary role of educators, is now devolved to an immense web of free and readily accessible sources. Consequently, educators need to redefine their role not just “from sage on the stage to guide on the side” but, as more and more voices insist, as “designers for learning”. The call for such a repositioning of educators is heard from leaders in the field of technology-enhanced learning (TEL) and resonates well with the growing culture of design-based research in Education. However, it is still struggling to find a foothold in educational practice. We contend that the root causes of this discrepancy are the lack of articulation of design practices and methods, along with a shortage of tools and representations to support such practices, a lack of a culture of teacher-as-designer among practitioners, and insufficient theoretical development. The Art and Science of Learning Design (ASLD) explores the frameworks, methods, and tools available for teachers, technologists and researchers interested in designing for learning Learning Design theories arising from findings of research are explored, drawing upon research and practitioner experiences. It then surveys current trends in the practices, methods, and methodologies of Learning Design. Highlighting the translation of theory into practice, this book showcases some of the latest tools that support the learning design process itself.
Author: Jan C. J. Bart
Publisher: Firenze University Press
ISBN: 8884533791
Category : Science
Languages : en
Pages : 393
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Book Description
Author: Gunther Handl
Publisher: Martinus Nijhoff Publishers
ISBN: 9004186476
Category : Law
Languages : en
Pages : 584
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Book Description
This book traces the evolution of transnational legal authority in the course of globalization. Representative case studies buttress its conclusion that today transnational authority is multifaceted, a phenomenon that renders unreliable the concepts of territoriality/extraterritoriality as global governance markers.
