Author: Barnes, Stuart J.
Publisher: IGI Global
ISBN: 1591406668
Category : Business & Economics
Languages : en
Pages : 309
Book Description
"This book provides practical case studies of the planning, implementation and use of mobile and wireless data solutions in modern business"--Provided by publisher.
Unwired Business: Cases in Mobile Business
Author: Barnes, Stuart J.
Publisher: IGI Global
ISBN: 1591406668
Category : Business & Economics
Languages : en
Pages : 309
Book Description
"This book provides practical case studies of the planning, implementation and use of mobile and wireless data solutions in modern business"--Provided by publisher.
Publisher: IGI Global
ISBN: 1591406668
Category : Business & Economics
Languages : en
Pages : 309
Book Description
"This book provides practical case studies of the planning, implementation and use of mobile and wireless data solutions in modern business"--Provided by publisher.
Mbusiness: The Strategic Implications of Mobile Communications
Author: Stuart Barnes
Publisher: Routledge
ISBN: 1136378820
Category : Business & Economics
Languages : en
Pages : 262
Book Description
MBusiness: The Strategic Implications of Mobile Communications presents recent theory and evidence on wireless information technologies and their application in business. Such information is useful in both the classroom and for interested practitioners contemplating new technological developments. MBusiness is a very fast moving area and consequently there is a need to provide relevant material for those who wish to understand the subject. This text provides recent teachings, moving beyond existing wireless technology publications, and differentiates itself strongly via its emphasis on the strategic business application of mobile communications. It stands apart by virtue of the degree of academic rigour with which it tackles the material and is an excellent resource for teaching and learning in the classroom.
Publisher: Routledge
ISBN: 1136378820
Category : Business & Economics
Languages : en
Pages : 262
Book Description
MBusiness: The Strategic Implications of Mobile Communications presents recent theory and evidence on wireless information technologies and their application in business. Such information is useful in both the classroom and for interested practitioners contemplating new technological developments. MBusiness is a very fast moving area and consequently there is a need to provide relevant material for those who wish to understand the subject. This text provides recent teachings, moving beyond existing wireless technology publications, and differentiates itself strongly via its emphasis on the strategic business application of mobile communications. It stands apart by virtue of the degree of academic rigour with which it tackles the material and is an excellent resource for teaching and learning in the classroom.
Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy
Author: Lee, In
Publisher: IGI Global
ISBN: 1466619406
Category : Technology & Engineering
Languages : en
Pages : 449
Book Description
As business paradigm shifts from a desktop-centric environment to a data-centric mobile environment, mobile services provide numerous new business opportunities, and in some cases, challenge some of the basic premises of existing business models. Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.
Publisher: IGI Global
ISBN: 1466619406
Category : Technology & Engineering
Languages : en
Pages : 449
Book Description
As business paradigm shifts from a desktop-centric environment to a data-centric mobile environment, mobile services provide numerous new business opportunities, and in some cases, challenge some of the basic premises of existing business models. Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.
Unwired Business
Author: Stuart Barnes
Publisher:
ISBN: 9781591406655
Category : Electronic commerce
Languages : en
Pages : 0
Book Description
"This book provides practical case studies of the planning, implementation and use of mobile and wireless data solutions in modern business"--Provided by publisher.
Publisher:
ISBN: 9781591406655
Category : Electronic commerce
Languages : en
Pages : 0
Book Description
"This book provides practical case studies of the planning, implementation and use of mobile and wireless data solutions in modern business"--Provided by publisher.
The Practical Handbook of Internet Computing
Author: Munindar P. Singh
Publisher: CRC Press
ISBN: 0203507223
Category : Computers
Languages : en
Pages : 1139
Book Description
The Practical Handbook of Internet Computing analyzes a broad array of technologies and concerns related to the Internet, including corporate intranets. Fresh and insightful articles by recognized experts address the key challenges facing Internet users, designers, integrators, and policymakers. In addition to discussing major applications, it also
Publisher: CRC Press
ISBN: 0203507223
Category : Computers
Languages : en
Pages : 1139
Book Description
The Practical Handbook of Internet Computing analyzes a broad array of technologies and concerns related to the Internet, including corporate intranets. Fresh and insightful articles by recognized experts address the key challenges facing Internet users, designers, integrators, and policymakers. In addition to discussing major applications, it also
Mobile Computing and Wireless Communications
Author: Amjad Umar
Publisher: nge solutions, inc
ISBN: 9780975918203
Category : Technology & Engineering
Languages : en
Pages : 716
Book Description
This book, suitable for IS/IT courses and self study, presents a comprehensive coverage of the technical as well as business/management aspects of mobile computing and wireless communications. Instead of one narrow topic, this classroom tested book covers the major building blocks (mobile applications, mobile computing platforms, wireless networks, architectures, security, and management) of mobile computing and wireless communications. Numerous real-life case studies and examples highlight the key points. The book starts with a discussion of m-business and m-government initiatives and examines mobile computing applications such as mobile messaging, m-commerce, M-CRM, M-portals, M-SCM, mobile agents, and sensor applications. The role of wireless Internet and Mobile IP is explained and the mobile computing platforms are analyzed with a discussion of wireless middleware, wireless gateways, mobile application servers, WAP, i-mode, J2ME, BREW, Mobile Internet Toolkit, and Mobile Web Services. The wireless networks are discussed at length with a review of wireless communication principles, wireless LANs with emphasis on 802.11 LANs, Bluetooth, wireless sensor networks, UWB (Ultra Wideband), cellular networks ranging from 1G to 5G, wireless local loops, FSO (Free Space Optics), satellites communications, and deep space networks. The book concludes with a review of the architectural, security, and management/support issues and their role in building, deploying and managing wireless systems in modern settings.
Publisher: nge solutions, inc
ISBN: 9780975918203
Category : Technology & Engineering
Languages : en
Pages : 716
Book Description
This book, suitable for IS/IT courses and self study, presents a comprehensive coverage of the technical as well as business/management aspects of mobile computing and wireless communications. Instead of one narrow topic, this classroom tested book covers the major building blocks (mobile applications, mobile computing platforms, wireless networks, architectures, security, and management) of mobile computing and wireless communications. Numerous real-life case studies and examples highlight the key points. The book starts with a discussion of m-business and m-government initiatives and examines mobile computing applications such as mobile messaging, m-commerce, M-CRM, M-portals, M-SCM, mobile agents, and sensor applications. The role of wireless Internet and Mobile IP is explained and the mobile computing platforms are analyzed with a discussion of wireless middleware, wireless gateways, mobile application servers, WAP, i-mode, J2ME, BREW, Mobile Internet Toolkit, and Mobile Web Services. The wireless networks are discussed at length with a review of wireless communication principles, wireless LANs with emphasis on 802.11 LANs, Bluetooth, wireless sensor networks, UWB (Ultra Wideband), cellular networks ranging from 1G to 5G, wireless local loops, FSO (Free Space Optics), satellites communications, and deep space networks. The book concludes with a review of the architectural, security, and management/support issues and their role in building, deploying and managing wireless systems in modern settings.
Global Mobile Commerce: Strategies, Implementation and Case Studies
Author: Huang, Wayne
Publisher: IGI Global
ISBN: 1599045605
Category : Business & Economics
Languages : en
Pages : 456
Book Description
Explores global m-commerce strategies and technological standards, and provides cases of the subject from a global perspective.
Publisher: IGI Global
ISBN: 1599045605
Category : Business & Economics
Languages : en
Pages : 456
Book Description
Explores global m-commerce strategies and technological standards, and provides cases of the subject from a global perspective.
Mobile and Wireless Sales Force Strategies
Author: John Hosken
Publisher: NetworkPharma Ltd
ISBN: 1905676069
Category : Cell phone systems
Languages : en
Pages : 20
Book Description
Publisher: NetworkPharma Ltd
ISBN: 1905676069
Category : Cell phone systems
Languages : en
Pages : 20
Book Description
Handbook of Research on Mobile Marketing Management
Author: Pousttchi, Key
Publisher: IGI Global
ISBN: 1605660752
Category : Computers
Languages : en
Pages : 582
Book Description
"This book provides a compelling collection of innovative mobile marketing thoughts and practices"--Provided by publisher.
Publisher: IGI Global
ISBN: 1605660752
Category : Computers
Languages : en
Pages : 582
Book Description
"This book provides a compelling collection of innovative mobile marketing thoughts and practices"--Provided by publisher.
Wireless Technologies: Concepts, Methodologies, Tools and Applications
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1613501021
Category : Technology & Engineering
Languages : en
Pages : 2875
Book Description
Contains the latest research, case studies, theories, and methodologies within the field of wireless technologies.
Publisher: IGI Global
ISBN: 1613501021
Category : Technology & Engineering
Languages : en
Pages : 2875
Book Description
Contains the latest research, case studies, theories, and methodologies within the field of wireless technologies.