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Author: David F. Ronfeldt
Publisher:
ISBN:
Category : Social evolution
Languages : en
Pages : 62
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Book Description
Author: David F. Ronfeldt
Publisher:
ISBN:
Category : Social evolution
Languages : en
Pages : 62
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Book Description
Author: Kathy Ratté
Publisher:
ISBN: 9780817924959
Category : Business & Economics
Languages : en
Pages : 200
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Book Description
"Describes how Native American tribes can strengthen sovereignty, property rights, and the rule of law to better integrate into modern economies, building a foundation for self-sufficiency and restoring dignity"--
Author: Avi Shankar
Publisher: Routledge
ISBN: 1136414673
Category : Business & Economics
Languages : en
Pages : 348
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Book Description
Marketing and consumer research has traditionally conceptualized consumers as individuals- who exercise choice in the marketplace as individuals not as a class or a group. However an important new perspective is now emerging that rejects the individualistic view and focuses on the reality that human life is essentially social, and that who we are is an inherently social phenomenon. It is the tribus, the many little groups we belong to, that are fundamental to our experience of life. Tribal Marketing shows that it is not individual consumption of products that defines our lives but rather that this activity actually facilitates meaningful social relationships. The social ‘links’ (social relationships) are more important than the things (brands etc.) The aim of this book is therefore to offer a systematic overview of the area that has been defined as “cultures of consumption”- consumption microcultures, brand cultures, brand tribes, and brand communities. It is though these that students of marketing and marketing practitioners can begin to genuinely understand the real drivers of consumer behaviour. It will be essential to everyone who needs to understand the new paradigm in consumer research, brand management and communications management.
Author: Dave Logan
Publisher: Harper Collins
ISBN: 0062196790
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
It’s a fact of life: birds flock, fish school, people “tribe.” Malcolm Gladwell and other authors have written about how the fact that humans are genetically programmed to form “tribes” of 20-150 people has proven true throughout our species’ history. Every company in the word consists of an interconnected network of tribes (A tribe is defined as a group of between 20 and 150 people in which everyone knows everyone else, or at least knows of everyone else). In Tribal Leadership, Dave Logan, John King, and Halee Fischer-Wright show corporate leaders how to first assess their company’s tribal culture and then raise their companies’ tribes to unprecedented heights of success. In a rigorous eight-year study of approximately 24,000 people in over two dozen corporations, Logan, King, and Fischer-Wright discovered a common theme: the success of a company depends on its tribes, the strength of its tribes is determined by the tribal culture, and a thriving corporate culture can be established by an effective tribal leader. Tribal Leadership will show leaders how to employ their companies’ tribes to maximize productivity and profit: the author’s research, backed up with interviews ranging from Brian France (CEO of NASCAR) to “Dilbert” creator Scott Adams, shows that over three quarters of the organizations they’ve studied have tribal cultures that are adequate at best.
Author: Francois Gossieaux
Publisher: McGraw Hill Professional
ISBN: 0071741186
Category : Business & Economics
Languages : en
Pages : 385
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Book Description
The definitive, maximum-impact guide to using the transformative power of social media as the ultimate competitive advantage About the Book In The Hyper-Social Company, Ed Moran of Deloitte and Francois Goissieaux of BeelineLabs identify how (and which) social media are fundamentally changing core business processes and the way businesses and customers interact. These changes are being driven by what the authors call the “Hyper-Social Shift.” Through interviews with more than 500 companies and studies of social media, Moran and Goissieaux have gained radical new insights into the advantages many businesses have derived from new technologies and practices. From these findings, the authors have developed self-analysis tools—including the Hyper-Sociality Index (HSI) profiled in this book—that leaders and mangers can use to assess their enterprise’s Hyper-Sociality; pinpoint which parts of their organization are ready to make the leap; and benchmark their progress against competitors, or against their industry as a whole.
Author: Emmanuel Daniel
Publisher: World Scientific
ISBN: 9811265321
Category : Business & Economics
Languages : en
Pages : 234
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Book Description
This book outlines the transition that the finance industry will go through from its platform stage today into the 'Personalization of Finance'. Emmanuel Daniel uses the story of the ice trade to describe a level of personalization never seen before. It will have a profound effect on how institutions, markets, and societies will function in the network age. He introduces the term 'financialization of everything' to describe how entire economies will interact with cryptocurrencies, blockchain and new trends in gaming to shape the personalization of society. This book is especially useful for innovators, disruptors, and policy makers looking for original ideas on finance, economics, and society shaping the industry today.
Author: Robyn Keast
Publisher: Routledge
ISBN: 113501325X
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
Networks have been described in terms of metaphors, governance arrangements and structural or institutional arrangements. These different perspectives of networks come out of a variety of disciplines, including political science, public administration, urban affairs, social welfare, public management and organizational/sociological research. This wealth of research, while contributing to a deeper understanding of networks, presents a dilemma which is addressed by this book. That is the question of whether there is a theory of public networks that informs networks in their various forms, and is there a need for a new theory of networks? More importantly, is network research still relevant to practice? Does network theory improve the process of governance? Are different terms and/or approaches actually the same or different? What do these different approaches mean to theory? This book deeply explores and integrates existing network theory and related theories from a number of perspectives, levels and jurisdictions to develop a framework to guide network design, governance and management. The book focuses on the important issue of network performance, looking at networks as bounded and consciously arranged; the actors who participate in them design the relationships among a bounded set of individual organizations to purse common objectives. Finally, the chapters tease out the variety of governance modes or regimes that intersect with network governance. This book offers a comprehensive, integrative, interdisciplinary approach that enables specialists, practitioners and administrators across a wide array of interests and fields to formulate and work on problems using a common language, analytical framework and theoretical basis.
Author: Helen McCarthy
Publisher: Demos
ISBN: 1841801186
Category : Computers
Languages : en
Pages : 230
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Book Description
Author: Terry L. Anderson
Publisher: Lexington Books
ISBN: 1498525687
Category : Business & Economics
Languages : en
Pages : 329
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Book Description
Most American Indian reservations are islands of poverty in a sea of wealth, but they do not have to remain that way. To extract themselves from poverty, Native Americans will have to build on their rich cultural history including familiarity with markets and integrate themselves into modern economies by creating institutions that reward productivity and entrepreneurship and that establish tribal governments that are capable of providing a stable rule of law. The chapters in this volume document the involvement of indigenous people in market economies long before European contact, provide evidence on how the wealth of Indian Nations has been held hostage to bureaucratic red tape, and explains how their wealth can be unlocked through self-determination and sovereignty.
Author: Christopher W. J. Steele
Publisher: Emerald Group Publishing
ISBN: 1839091592
Category : Social Science
Languages : en
Pages : 295
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Book Description
This volume of Research in the Sociology of Organizations explores the institutional macrofoundations of action, providing an array of insights into the constitutive and contextualizing powers of institutions, and an agenda for further exploration of these themes.
