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Author: Shaun Buck
Publisher: Createspace Independent Publishing Platform
ISBN: 9781539142850
Category :
Languages : en
Pages : 132
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Book Description
A business without a newsletter is like a sports car without wheels. It's nice to sit in and cool to look at, but for that car to have value, it must move forward. Similarly, a business without newsletters is just rusting in the garage. So if you want to continue using marketing tools that can't effectively drive growth, this book isn't for you. But if you want to know the TRUTH about newsletters - a marketing strategy that delivers consistent results, increases client retention, warms up cold leads, and brings in hundreds of new clients and referrals, then The Ultimate Guide to Newsletters is your solution! Forget all those marketing theories that haven't worked and hypotheticals that "don't apply to you." The Ultimate Guide to Newsletters takes you through the benefits of a custom newsletter campaign and how you can ... Increase retention and stay top of mind with clients and prospects. Use custom content and an original design for maximum impact. Build personal, powerful, and professional relationships with clients and prospects that are invaluable to your growth and success. Brought to you by the master of newsletter marketing, The Newsletter Pro himself, Shaun Buck, this book will show you how to get your custom print newsletter off the ground AND use it to maximize referrals and retention. Fresh off the success of the "No BS Guide to Maximum Referrals and Customer Retention," with marketing guru Dan S. Kennedy, Buck brings his 15 years of entrepreneurship to your business. Buck is the founder and CEO of The Newsletter Pro, a company that mails over 4 million newsletters annually. Now, with this book, he's sharing his secrets to direct mail success and accelerated business growth.
Author: Shaun Buck
Publisher: Createspace Independent Publishing Platform
ISBN: 9781539142850
Category :
Languages : en
Pages : 132
Get Book
Book Description
A business without a newsletter is like a sports car without wheels. It's nice to sit in and cool to look at, but for that car to have value, it must move forward. Similarly, a business without newsletters is just rusting in the garage. So if you want to continue using marketing tools that can't effectively drive growth, this book isn't for you. But if you want to know the TRUTH about newsletters - a marketing strategy that delivers consistent results, increases client retention, warms up cold leads, and brings in hundreds of new clients and referrals, then The Ultimate Guide to Newsletters is your solution! Forget all those marketing theories that haven't worked and hypotheticals that "don't apply to you." The Ultimate Guide to Newsletters takes you through the benefits of a custom newsletter campaign and how you can ... Increase retention and stay top of mind with clients and prospects. Use custom content and an original design for maximum impact. Build personal, powerful, and professional relationships with clients and prospects that are invaluable to your growth and success. Brought to you by the master of newsletter marketing, The Newsletter Pro himself, Shaun Buck, this book will show you how to get your custom print newsletter off the ground AND use it to maximize referrals and retention. Fresh off the success of the "No BS Guide to Maximum Referrals and Customer Retention," with marketing guru Dan S. Kennedy, Buck brings his 15 years of entrepreneurship to your business. Buck is the founder and CEO of The Newsletter Pro, a company that mails over 4 million newsletters annually. Now, with this book, he's sharing his secrets to direct mail success and accelerated business growth.
Author: Carol Luers Eyman
Publisher: Square One Writer's Guides
ISBN: 9780757000454
Category : Language Arts & Disciplines
Languages : en
Pages : 0
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Book Description
For nonprofit organizations, businesses, clubs, hobby groups, and professional societies, newsletters can, indeed, provide a perfect way to educate, motivate, sell, raise funds, and promote. Unfortunately, relatively few newsletters realize their full potential. Now, newsletter expert Carol Luers Eyman has written a comprehensive guide and reference to creating, maintaining, and marketing an effective, cost-efficient newsletter. "How to Publish Your Newsletter" is designed to steer editors, entrepreneurs, and volunteers through every phase of the newsletter publishing process. The author helps you set up shop, from the creation of a budget to the development of a capable staff and a realistic schedule. And she guides you through the writing and design of newsletter articles. Every aspect of the process, from planning to distribution, is carefully explored and explained, enabling you to launch your new newsletter--or improve your existing one--with both confidence and competence. Whether you strive to educate the public about new products, inspire your workers, or share information about health or politics, the newsletter can be an effective tool. "How to Publish Your Newsletter" will help you make that tool work for you.
Author: Ian Howlett
Publisher:
ISBN: 9781916056800
Category :
Languages : en
Pages : 176
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Book Description
A monthly newsletter, in email or in print, is your golden opportunity to make immediate sales that you can rely on, every single month, while building a relationship with your customers and establishing yourself as the trusted authority and leader in your field. In short bite-sized chapters, you'll quickly discover the step-by-step formula for producing a professional and profitable newsletter that your readers will love. Newsletter Success Secrets reveals: The 32 major strategic objectives of your newsletter-NOBODY else will tell you this, and it's VITAL. The Captivating Categories of Content that you MUST include in your newsletter. 5 ways to grab your reader's attention and keep them hooked. Over 60 article headlines ready for you to use immediately. How to immediately banish writer's block-forever-by tapping into a deep well of ideas. How to avoid the 11 killer mistakes that will stop you dead in your tracks. If you want to sell a lot more of your products and services, with a reliable and profound competitive advantage, this book is for you!
Author: John Arnold
Publisher: John Wiley & Sons
ISBN: 0470251786
Category : Business & Economics
Languages : en
Pages : 361
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Book Description
E-mail seems like a terrific marketing tool — until you think about all that spam clogging up your own inbox. But of course YOUR message isn’t spam. So how do you use e-mail to market without becoming a spammer? Done properly, e-mail marketing is highly effective. E-Mail Marketing For Dummies can help you send your message to the inboxes of the world while observing professional standards, improving your deliverability, and executing your e-mail marketing strategy in line with current laws. You'll discover the secrets to creating professional and inviting e-mail messages, locating receptive respondents, tracking the results, and finding out whether your program is working. You’ll be able to: Combine e-mail with other marketing media Develop a winning strategy, build a quality e-mail list, and find success Comply with anti-spam laws Set reasonable objectives Decide whether to use an e-mail service provider Brand your e-mails Build relationships with your customers Increase your “open” rate and find out who’s actually opening your e-mails Use e-mail to improve search engine optimization And if you’re not a bona fide, pocket-protector-carrying geek, this book is perfect. It’s written for business people who need to get return on their time as well as their marketing efforts. Whether you read it straight through or dive right into the part you need most, E-Mail Marketing For Dummies is all about using e-mail to help your business prosper.
Author: Tammi L Labrecque
Publisher: larks & katydids | Newsletter Ninja
ISBN:
Category : Reference
Languages : en
Pages : 126
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Book Description
Author: Perry Marshall
Publisher: Entrepreneur Press
ISBN: 1613083238
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google, Yahoo!, and Bing returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords and Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results
Author: Milton W. Zwicker
Publisher: Section of Law Practice Management
ISBN:
Category : Business & Economics
Languages : en
Pages : 142
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Book Description
A practical guide to creating client newsletters. Written for lawyers, editors, writers and marketers, it covers how to: plan and budget a newsletter; develop content and write effectively; design to grab your clients' attention; engage your readers with photographs and graphics; and more.
Author: Perry Marshall
Publisher: Entrepreneur Press
ISBN: 1613083718
Category : Business & Economics
Languages : en
Pages : 344
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Book Description
Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord’s Express, Google’s Product Listing Ads, and the introduction to Google’s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Updates specific to this edition include: Powerful bidding strategies using remarketing lists for search ads New ad extension features Automation capabilities using AdWords scripts Bonus Online Content that includes links to dozens of resources and tutorials covering: registering a domain name, setting up a website, selecting an email service, choosing a shopping cart service, finding products to sell, and starting up an Google AdWords account Readers are given the latest information paired with current screenshots, fresh examples, and new techniques. Coached by AdWords experts Perry Marshall, Mike Rhodes, and Bryan Todd advertisers learn how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.
Author: Al Kernek
Publisher: Pacifica Endeavors LLC
ISBN: 1411610016
Category : Business & Economics
Languages : en
Pages : 136
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Book Description
Designed for agents and brokers in the residential real estate business, and those servicing the real estate industry, this is the ultimate guide for those contemplating an e-mail newsletter or a Website. Hundreds of hours of research and years of experience have gone into creating the information here for your benefit. The goal is to help you derive a personal roadmap for launching your own e-mail newsletter. The book is an immense resource of valuable information that will save you hundreds of dollars. Everything from free software to economical turnkey solutions is addressed. The book includes a step-by-step guide that demonstrates how to successfully implement e-mail newsletter campaigns that best fit your time, wallet, resources and expertise.
Author: James Clear
Publisher: Penguin
ISBN: 0735211302
Category : Business & Economics
Languages : en
Pages : 321
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Book Description
The #1 New York Times bestseller. Over 20 million copies sold! Translated into 60+ languages! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.
