Author: Lisa Scott
Publisher: Tgp Consulting LLC
ISBN: 9781956867701
Category : Business & Economics
Languages : en
Pages : 0
Book Description
If your nonprofit is like most, you have a big, bold vision for the difference you want to make, the lives you want to touch, and the impact you want to have. But for too many organizations, incremental, stagnant, or even negative revenue growth, stands in the way. We, at TGP Consulting, set out to change this. We believe nonprofits are uniquely positioned to do the work no commercial enterprises or governmental bodies can do. Nonprofits are the most willing, committed, and intentional about solving the world's greatest and most intractable problems-like hunger and food insecurity, debilitating diseases like Alzheimer's, cancer, and multiple sclerosis, the damaging effects of systemic racism, the abuse of people and animals, and climate change. These are some of the most defining issues of our time and we need solutions to solve them NOW. But it takes money to do that. In The Transformational Giving PlaybookTM, we show you how your nonprofit can move from incremental growth to exponential growth to achieve its mission. The Transformational Giving PlaybookTM is a powerful step-by-step guide that shows you how to transform your impact by raising six and seven-figure gifts. It is a new comprehensive approach to fundraising that: ● Rallies the entire organization around a common set of goals and fundraising principles. ● Pairs the best of what our clients know about the art of fundraising with what we know about the science of fundraising. ● Puts the donor's motivations and aspirations, and not just the organization's mission, front and center. ● Makes everyone a winner. If you've struggled to raise more money to achieve your mission, the ONLY reason is that one or more of the key components of The Transformational Giving PlaybookTM are either missing or incomplete. Get these components in place, and it will not only transform your impact, but your organization, your team, and your donors as well.
The Transformational Giving Playbook
Author: Lisa Scott
Publisher: Tgp Consulting LLC
ISBN: 9781956867701
Category : Business & Economics
Languages : en
Pages : 0
Book Description
If your nonprofit is like most, you have a big, bold vision for the difference you want to make, the lives you want to touch, and the impact you want to have. But for too many organizations, incremental, stagnant, or even negative revenue growth, stands in the way. We, at TGP Consulting, set out to change this. We believe nonprofits are uniquely positioned to do the work no commercial enterprises or governmental bodies can do. Nonprofits are the most willing, committed, and intentional about solving the world's greatest and most intractable problems-like hunger and food insecurity, debilitating diseases like Alzheimer's, cancer, and multiple sclerosis, the damaging effects of systemic racism, the abuse of people and animals, and climate change. These are some of the most defining issues of our time and we need solutions to solve them NOW. But it takes money to do that. In The Transformational Giving PlaybookTM, we show you how your nonprofit can move from incremental growth to exponential growth to achieve its mission. The Transformational Giving PlaybookTM is a powerful step-by-step guide that shows you how to transform your impact by raising six and seven-figure gifts. It is a new comprehensive approach to fundraising that: ● Rallies the entire organization around a common set of goals and fundraising principles. ● Pairs the best of what our clients know about the art of fundraising with what we know about the science of fundraising. ● Puts the donor's motivations and aspirations, and not just the organization's mission, front and center. ● Makes everyone a winner. If you've struggled to raise more money to achieve your mission, the ONLY reason is that one or more of the key components of The Transformational Giving PlaybookTM are either missing or incomplete. Get these components in place, and it will not only transform your impact, but your organization, your team, and your donors as well.
Publisher: Tgp Consulting LLC
ISBN: 9781956867701
Category : Business & Economics
Languages : en
Pages : 0
Book Description
If your nonprofit is like most, you have a big, bold vision for the difference you want to make, the lives you want to touch, and the impact you want to have. But for too many organizations, incremental, stagnant, or even negative revenue growth, stands in the way. We, at TGP Consulting, set out to change this. We believe nonprofits are uniquely positioned to do the work no commercial enterprises or governmental bodies can do. Nonprofits are the most willing, committed, and intentional about solving the world's greatest and most intractable problems-like hunger and food insecurity, debilitating diseases like Alzheimer's, cancer, and multiple sclerosis, the damaging effects of systemic racism, the abuse of people and animals, and climate change. These are some of the most defining issues of our time and we need solutions to solve them NOW. But it takes money to do that. In The Transformational Giving PlaybookTM, we show you how your nonprofit can move from incremental growth to exponential growth to achieve its mission. The Transformational Giving PlaybookTM is a powerful step-by-step guide that shows you how to transform your impact by raising six and seven-figure gifts. It is a new comprehensive approach to fundraising that: ● Rallies the entire organization around a common set of goals and fundraising principles. ● Pairs the best of what our clients know about the art of fundraising with what we know about the science of fundraising. ● Puts the donor's motivations and aspirations, and not just the organization's mission, front and center. ● Makes everyone a winner. If you've struggled to raise more money to achieve your mission, the ONLY reason is that one or more of the key components of The Transformational Giving PlaybookTM are either missing or incomplete. Get these components in place, and it will not only transform your impact, but your organization, your team, and your donors as well.
Transformation and Your New EHR
Author: Dennis R. Delisle
Publisher: CRC Press
ISBN: 0429824602
Category : Medical
Languages : en
Pages : 181
Book Description
Transformation and Your New EHR offers a robust communication and change leadership approach to support electronic health record (EHR) implementations and transformation journeys. This book highlights the approach and philosophy of communication, change leadership, and systems and process design, giving readers a practical view into the successes and failures that can be experienced throughout the evolution of an EHR implementation.
Publisher: CRC Press
ISBN: 0429824602
Category : Medical
Languages : en
Pages : 181
Book Description
Transformation and Your New EHR offers a robust communication and change leadership approach to support electronic health record (EHR) implementations and transformation journeys. This book highlights the approach and philosophy of communication, change leadership, and systems and process design, giving readers a practical view into the successes and failures that can be experienced throughout the evolution of an EHR implementation.
The Communication Playbook
Author: Teri Kwal Gamble
Publisher: SAGE Publications
ISBN: 1544319924
Category : Language Arts & Disciplines
Languages : en
Pages : 654
Book Description
Designed for today’s active learners, The Communication Playbook moves students beyond the classroom by helping them develop a strong communication skillset that will benefit them throughout their lives. With a focus on effective communication skills and career success, bestselling authors Teri Kwal Gamble and Michael W. Gamble give students clear explanations of core concepts followed by practical learning activities—encouraging students to think critically about why good communication is important and how the concepts can be applied to today’s classroom, workplace, and community. Perfect for the hybrid communication course with coverage of public speaking, this concise text has been strategically separated into tabbed chapters—making it easier for readers to navigate, digest, revisit, and review the content. As good communication is the foundation of everyday life, The Communication Playbook primes students for success in both their courses and their careers. This title is accompanied by a complete teaching and learning package. Contact your SAGE representative to request a demo. Digital Option / Courseware SAGE Vantage is an intuitive digital platform that delivers this text’s content and course materials in a learning experience that offers auto-graded assignments and interactive multimedia tools, all carefully designed to ignite student engagement and drive critical thinking. Built with you and your students in mind, it offers simple course set-up and enables students to better prepare for class. Assignable Video with Assessment Assignable video (available with SAGE Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge (formerly known as SAGE Coursepacks): Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more. GoREACT Don’t just record–GoREACT! Offer your students an easy, interactive web video tool for recording, video sharing, and evaluating speeches within a secure online platform. Learn more.
Publisher: SAGE Publications
ISBN: 1544319924
Category : Language Arts & Disciplines
Languages : en
Pages : 654
Book Description
Designed for today’s active learners, The Communication Playbook moves students beyond the classroom by helping them develop a strong communication skillset that will benefit them throughout their lives. With a focus on effective communication skills and career success, bestselling authors Teri Kwal Gamble and Michael W. Gamble give students clear explanations of core concepts followed by practical learning activities—encouraging students to think critically about why good communication is important and how the concepts can be applied to today’s classroom, workplace, and community. Perfect for the hybrid communication course with coverage of public speaking, this concise text has been strategically separated into tabbed chapters—making it easier for readers to navigate, digest, revisit, and review the content. As good communication is the foundation of everyday life, The Communication Playbook primes students for success in both their courses and their careers. This title is accompanied by a complete teaching and learning package. Contact your SAGE representative to request a demo. Digital Option / Courseware SAGE Vantage is an intuitive digital platform that delivers this text’s content and course materials in a learning experience that offers auto-graded assignments and interactive multimedia tools, all carefully designed to ignite student engagement and drive critical thinking. Built with you and your students in mind, it offers simple course set-up and enables students to better prepare for class. Assignable Video with Assessment Assignable video (available with SAGE Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge (formerly known as SAGE Coursepacks): Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more. GoREACT Don’t just record–GoREACT! Offer your students an easy, interactive web video tool for recording, video sharing, and evaluating speeches within a secure online platform. Learn more.
The CEO Playbook for Strategic Transformation
Author: Scott A. Snell
Publisher: Stanford University Press
ISBN: 1503639193
Category : Business & Economics
Languages : en
Pages : 291
Book Description
There is no CEO task more significant than leading change in an organization whose old business model needs updating. Large-scale change involves rethinking how to engage customers, partners and suppliers with new technology and hard decisions about how to reorganize internal operations—plus the challenges of executing the transformation. The stakes are high, filled with risk and reward obvious to all...and it often fails. Why? Most organizations aren't built for change—they're designed for stability, scale, and repetition. Too many things can go wrong, from natural organizational resistance and inertia, to lack of strategic focus, to execution problems. And yet, organizations today must be more dynamic than ever before. Strategy is dynamic, not static, and requires agility, nimbleness, rapid resource deployment, and organizational change. This practical playbook helps CEOs and other key leaders reduce the risks and see through the overwhelming complexity of a major change in organizational strategy. Unlike many other books on leading change that focus narrowly on overcoming resistance, The CEO Playbook for Strategic Transformation offers a more comprehensive framework involving 4 major tasks for leaders: 1) Establish and Communicate the Urgent Need; 2) Engage Stakeholders; 3) Mobilize the Organization; and 4) Develop Organizational Agility. Leaders who guide their organizations through these stages are far more likely to succeed than those who lack a playbook. Professor Scott A. Snell shares insights based on years of experience working with organizations undergoing change. He provides a set of self-assessments, frameworks for action, and interventions to help senior leaders succeed at their most challenging and important task.
Publisher: Stanford University Press
ISBN: 1503639193
Category : Business & Economics
Languages : en
Pages : 291
Book Description
There is no CEO task more significant than leading change in an organization whose old business model needs updating. Large-scale change involves rethinking how to engage customers, partners and suppliers with new technology and hard decisions about how to reorganize internal operations—plus the challenges of executing the transformation. The stakes are high, filled with risk and reward obvious to all...and it often fails. Why? Most organizations aren't built for change—they're designed for stability, scale, and repetition. Too many things can go wrong, from natural organizational resistance and inertia, to lack of strategic focus, to execution problems. And yet, organizations today must be more dynamic than ever before. Strategy is dynamic, not static, and requires agility, nimbleness, rapid resource deployment, and organizational change. This practical playbook helps CEOs and other key leaders reduce the risks and see through the overwhelming complexity of a major change in organizational strategy. Unlike many other books on leading change that focus narrowly on overcoming resistance, The CEO Playbook for Strategic Transformation offers a more comprehensive framework involving 4 major tasks for leaders: 1) Establish and Communicate the Urgent Need; 2) Engage Stakeholders; 3) Mobilize the Organization; and 4) Develop Organizational Agility. Leaders who guide their organizations through these stages are far more likely to succeed than those who lack a playbook. Professor Scott A. Snell shares insights based on years of experience working with organizations undergoing change. He provides a set of self-assessments, frameworks for action, and interventions to help senior leaders succeed at their most challenging and important task.
Exponential Transformation
Author: Salim Ismail
Publisher: John Wiley & Sons
ISBN: 1119611466
Category : Business & Economics
Languages : en
Pages : 387
Book Description
A practical handbook for using Exponential Organization to transform your organization—and disrupt your industry—in 10 weeks Today’s top business challenge is adapting to accelerating technological and global change. In his bestselling book Exponential Organizations, author Salim Ismail described a new type of organization that thrives amidst industry disruption. Since then, he has helped organizations disrupt their own industries—by applying Exponential Organization (ExO) principles. From this work emerged the 10-week transformation process explained in this book, called the ExO Sprint. Exponential Transformation is the detailed implementation handbook for becoming an Exponential Organization. The book enables organizations to speed up their transformation and overcome the obstacles to success. Lead a 10-week ExO Sprint Evolve in order to navigate industry disruption Become an Exponential Organization Block the immune-system response of organizations during transformation Companies such as Visa, Procter & Gamble, HP, and Black & Decker have already benefited from ExO process. Exponential Transformation is a must-have resource for participants of any ExO Sprint, as well as those seeking to apply Exponential principles in their organizations.
Publisher: John Wiley & Sons
ISBN: 1119611466
Category : Business & Economics
Languages : en
Pages : 387
Book Description
A practical handbook for using Exponential Organization to transform your organization—and disrupt your industry—in 10 weeks Today’s top business challenge is adapting to accelerating technological and global change. In his bestselling book Exponential Organizations, author Salim Ismail described a new type of organization that thrives amidst industry disruption. Since then, he has helped organizations disrupt their own industries—by applying Exponential Organization (ExO) principles. From this work emerged the 10-week transformation process explained in this book, called the ExO Sprint. Exponential Transformation is the detailed implementation handbook for becoming an Exponential Organization. The book enables organizations to speed up their transformation and overcome the obstacles to success. Lead a 10-week ExO Sprint Evolve in order to navigate industry disruption Become an Exponential Organization Block the immune-system response of organizations during transformation Companies such as Visa, Procter & Gamble, HP, and Black & Decker have already benefited from ExO process. Exponential Transformation is a must-have resource for participants of any ExO Sprint, as well as those seeking to apply Exponential principles in their organizations.
The Business Transformation Playbook
Author: Heath Gascoigne Mba
Publisher:
ISBN: 9780995777903
Category :
Languages : en
Pages : 374
Book Description
Why do only 30% of business transformation projects deliver on time, on budget and scope, realising the intended benefits while 70% fail? This book uncovers HOBA(R) (House of Business Architecture(R)) Business Transformation framework and provides a practical guide that has helped organisations successfully implement their business transformation.
Publisher:
ISBN: 9780995777903
Category :
Languages : en
Pages : 374
Book Description
Why do only 30% of business transformation projects deliver on time, on budget and scope, realising the intended benefits while 70% fail? This book uncovers HOBA(R) (House of Business Architecture(R)) Business Transformation framework and provides a practical guide that has helped organisations successfully implement their business transformation.
The Customer Centricity Playbook
Author: Peter Fader
Publisher: University of Pennsylvania Press
ISBN: 1613631413
Category : Business & Economics
Languages : en
Pages : 136
Book Description
A 2019 Axiom Business Award winner. In The Customer Centricity Playbook , Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.
Publisher: University of Pennsylvania Press
ISBN: 1613631413
Category : Business & Economics
Languages : en
Pages : 136
Book Description
A 2019 Axiom Business Award winner. In The Customer Centricity Playbook , Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.
The Change Maker's Playbook
Author: Amy J. Radin
Publisher: City Point Press
ISBN: 1947951203
Category : Business & Economics
Languages : en
Pages : 282
Book Description
2020 Book Excellence Award Winner How any leader can deliver business-changing innovation now. Any leader in any size company, no matter the size or sector, feels the pressure to innovate, find new ideas and business models, and create enduring customer value. There is no one formula or set process to find and execute the ideas that achieve these goals; customers set moving targets, shareholders are unforgiving and demanding, and society expects companies to care about much more than the bottom line. The fast and furious forces of change stimulated by technology, demographics, lifestyles, and economic, environmental, political and regulatory impacts -- or any number of these in combination – are easy to see. They are easy to talk about. They are easy to intellectualize. The problem? The answers are hard to execute and require nuanced combinations of leadership, skills, strategy and tactics. On top of that, innovation has moved from an abstraction that will matter at some distant date to a front-and-center deliverable that must show evidence of impact in the space of the calendar quarter. In the stories, tools, techniques and advice inside The Change Maker’s Playbook, leaders will find tangible steps to find and safeguard the plans that will deliver the sustainable business-changing impacts – new customers, new relationships, new sources of value and growth— their businesses need. Separated from the pack of academic and consultant innovation theories, Radin’s approach stems from her own experience sitting in the innovation hot seat at some of the world’s most demanding companies and is bolstered by interviews with 50 corporate executives, founders and startup investors representing media, e-commerce, payments, healthcare, government, professional services, and not-for-profit sectors. The book walks readers through Radin’s adaptive, 9-part framework, engaging them in ready-to-apply techniques. Her work shows leaders how to find the big ideas that will meaningfully address customer needs, take the insight from idea through implementation in a way that delivers in the short and long-term for the organization, and lead effectively through the obstacles that tend to derail or diminish innovation. Three phases – Seeking, Seeding and Scaling – organize the framework within an intuitive, logical and useable format, with concrete actions outlined every step of the way. The answer to the dilemma every business faces today is that innovation is exhilarating, rewarding and even fun when it is approached as a unique challenge, but it can also be polarizing, unpredictable, and scary. Success requires that leaders rethink how they lead innovation. Leaders know they must set aside preconceived notions of what works, and look to those who have already walked in their shoes. This is why The Change Maker’s Playbook was written, and why it will become an ongoing resource for any innovation leader. Table of Contents: Foreword The Change Maker’s Framework (image) Introduction Part I: Seeking Chapter 1: Discovering Real Problems That Matter Chapter 2: Purpose, Passion, Promise and Positioning Chapter 3: The Art Of Being Resourceful Part II: Seeding Chapter 4: Prototype, Test, Learn, Iterate Chapter 5: Business Model Linchpins Chapter 6: The Green Light Moment Part III: Scaling Chapter 7: Launch Chapter 8: Testing and Experimenting Chapter 9: Anticipating and Adapting Epilogue Acknowledgements Bibliography
Publisher: City Point Press
ISBN: 1947951203
Category : Business & Economics
Languages : en
Pages : 282
Book Description
2020 Book Excellence Award Winner How any leader can deliver business-changing innovation now. Any leader in any size company, no matter the size or sector, feels the pressure to innovate, find new ideas and business models, and create enduring customer value. There is no one formula or set process to find and execute the ideas that achieve these goals; customers set moving targets, shareholders are unforgiving and demanding, and society expects companies to care about much more than the bottom line. The fast and furious forces of change stimulated by technology, demographics, lifestyles, and economic, environmental, political and regulatory impacts -- or any number of these in combination – are easy to see. They are easy to talk about. They are easy to intellectualize. The problem? The answers are hard to execute and require nuanced combinations of leadership, skills, strategy and tactics. On top of that, innovation has moved from an abstraction that will matter at some distant date to a front-and-center deliverable that must show evidence of impact in the space of the calendar quarter. In the stories, tools, techniques and advice inside The Change Maker’s Playbook, leaders will find tangible steps to find and safeguard the plans that will deliver the sustainable business-changing impacts – new customers, new relationships, new sources of value and growth— their businesses need. Separated from the pack of academic and consultant innovation theories, Radin’s approach stems from her own experience sitting in the innovation hot seat at some of the world’s most demanding companies and is bolstered by interviews with 50 corporate executives, founders and startup investors representing media, e-commerce, payments, healthcare, government, professional services, and not-for-profit sectors. The book walks readers through Radin’s adaptive, 9-part framework, engaging them in ready-to-apply techniques. Her work shows leaders how to find the big ideas that will meaningfully address customer needs, take the insight from idea through implementation in a way that delivers in the short and long-term for the organization, and lead effectively through the obstacles that tend to derail or diminish innovation. Three phases – Seeking, Seeding and Scaling – organize the framework within an intuitive, logical and useable format, with concrete actions outlined every step of the way. The answer to the dilemma every business faces today is that innovation is exhilarating, rewarding and even fun when it is approached as a unique challenge, but it can also be polarizing, unpredictable, and scary. Success requires that leaders rethink how they lead innovation. Leaders know they must set aside preconceived notions of what works, and look to those who have already walked in their shoes. This is why The Change Maker’s Playbook was written, and why it will become an ongoing resource for any innovation leader. Table of Contents: Foreword The Change Maker’s Framework (image) Introduction Part I: Seeking Chapter 1: Discovering Real Problems That Matter Chapter 2: Purpose, Passion, Promise and Positioning Chapter 3: The Art Of Being Resourceful Part II: Seeding Chapter 4: Prototype, Test, Learn, Iterate Chapter 5: Business Model Linchpins Chapter 6: The Green Light Moment Part III: Scaling Chapter 7: Launch Chapter 8: Testing and Experimenting Chapter 9: Anticipating and Adapting Epilogue Acknowledgements Bibliography
Sharenthood
Author: Leah A. Plunkett
Publisher: MIT Press
ISBN: 0262539632
Category : Family & Relationships
Languages : en
Pages : 237
Book Description
From baby pictures in the cloud to a high school's digital surveillance system: how adults unwittingly compromise children's privacy online. Our children's first digital footprints are made before they can walk—even before they are born—as parents use fertility apps to aid conception, post ultrasound images, and share their baby's hospital mug shot. Then, in rapid succession come terabytes of baby pictures stored in the cloud, digital baby monitors with built-in artificial intelligence, and real-time updates from daycare. When school starts, there are cafeteria cards that catalog food purchases, bus passes that track when kids are on and off the bus, electronic health records in the nurse's office, and a school surveillance system that has eyes everywhere. Unwittingly, parents, teachers, and other trusted adults are compiling digital dossiers for children that could be available to everyone—friends, employers, law enforcement—forever. In this incisive book, Leah Plunkett examines the implications of “sharenthood”—adults' excessive digital sharing of children's data. She outlines the mistakes adults make with kids' private information, the risks that result, and the legal system that enables “sharenting.” Plunkett describes various modes of sharenting—including “commercial sharenting,” efforts by parents to use their families' private experiences to make money—and unpacks the faulty assumptions made by our legal system about children, parents, and privacy. She proposes a “thought compass” to guide adults in their decision making about children's digital data: play, forget, connect, and respect. Enshrining every false step and bad choice, Plunkett argues, can rob children of their chance to explore and learn lessons. The Internet needs to forget. We need to remember.
Publisher: MIT Press
ISBN: 0262539632
Category : Family & Relationships
Languages : en
Pages : 237
Book Description
From baby pictures in the cloud to a high school's digital surveillance system: how adults unwittingly compromise children's privacy online. Our children's first digital footprints are made before they can walk—even before they are born—as parents use fertility apps to aid conception, post ultrasound images, and share their baby's hospital mug shot. Then, in rapid succession come terabytes of baby pictures stored in the cloud, digital baby monitors with built-in artificial intelligence, and real-time updates from daycare. When school starts, there are cafeteria cards that catalog food purchases, bus passes that track when kids are on and off the bus, electronic health records in the nurse's office, and a school surveillance system that has eyes everywhere. Unwittingly, parents, teachers, and other trusted adults are compiling digital dossiers for children that could be available to everyone—friends, employers, law enforcement—forever. In this incisive book, Leah Plunkett examines the implications of “sharenthood”—adults' excessive digital sharing of children's data. She outlines the mistakes adults make with kids' private information, the risks that result, and the legal system that enables “sharenting.” Plunkett describes various modes of sharenting—including “commercial sharenting,” efforts by parents to use their families' private experiences to make money—and unpacks the faulty assumptions made by our legal system about children, parents, and privacy. She proposes a “thought compass” to guide adults in their decision making about children's digital data: play, forget, connect, and respect. Enshrining every false step and bad choice, Plunkett argues, can rob children of their chance to explore and learn lessons. The Internet needs to forget. We need to remember.
The Transformational Consumer
Author: Tara-Nicholle Nelson
Publisher: Berrett-Koehler Publishers
ISBN: 1626568847
Category : Business & Economics
Languages : en
Pages : 176
Book Description
This book uses stories and case studies from several industries to show how companies can rethink their customers, products and services, marketing, competition, and even their culture. The goal is a positive customer relationship that results in revenue growth, product innovation, and employee engagement.
Publisher: Berrett-Koehler Publishers
ISBN: 1626568847
Category : Business & Economics
Languages : en
Pages : 176
Book Description
This book uses stories and case studies from several industries to show how companies can rethink their customers, products and services, marketing, competition, and even their culture. The goal is a positive customer relationship that results in revenue growth, product innovation, and employee engagement.