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Author: Robert Christie Mill
Publisher: Kendall/Hunt Publishing Company
ISBN: 9780787233273
Category : Tourism
Languages : en
Pages : 0
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Book Description
A text for tourism students, presenting a four-part model of the tourism system that encompasses demand, travel, destination, and marketing. Concepts and theories from disciplines such as psychology, economics, and planning are incorporated into material. Topics include characteristics of traveler s
Author: Robert Christie Mill
Publisher: Kendall/Hunt Publishing Company
ISBN: 9780787233273
Category : Tourism
Languages : en
Pages : 0
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Book Description
A text for tourism students, presenting a four-part model of the tourism system that encompasses demand, travel, destination, and marketing. Concepts and theories from disciplines such as psychology, economics, and planning are incorporated into material. Topics include characteristics of traveler s
Author: Scarlett Cornelissen
Publisher: Routledge
ISBN: 135188879X
Category : Social Science
Languages : en
Pages : 148
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Book Description
Focusing on the political economy of the international tourism sector in the era of globalization and its impact in developing contexts, this book employs a case study analysis of South Africa to assess how international tourism as a global system of trade, production, exchange and governance plays out in developing countries. It also examines its benefits and disadvantages for these countries. Scarlett Cornelissen explores the nature and extent of global tourism production, consumption and regulation and how these bear upon developmental prospects, specifically in the South. She also highlights lessons for other developing countries about the limitations and possibilities for greater linkage to the global tourism system. The book is suitable for both scholars and practitioners interested in global tourism, international political economy, development, Africa and cultural studies.
Author: Guilherme Lohmann
Publisher: CABI
ISBN: 1780647158
Category : Business & Economics
Languages : en
Pages : 270
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Book Description
Theories within tourism can be difficult, even confusing areas to understand. Developed from the successful Portuguese textbook Teoria do Turismo, Tourism Theory provides clear and thorough coverage of all aspects of tourism theory for students and researchers of tourism. Consisting of five sections and over fifty entries, this book covers nine of the most important models in tourism study. The first three sections examine general concepts in tourism; disciplines and topics; and the tourist, which includes areas such as demand, gaze, psychology and typologies. A fourth section covers intermediation, distribution and travel, reviewing aspects such as travel agencies, tourist flows and multi-destination travel patterns. The final section encapsulates the tourism destination itself, covering organizations, the destination image, supply, seasonality and more. Encyclopedic cross-referencing between entries makes navigation easy, while in-depth analysis, exercises and further reading suggestions for each of the selected areas provide the context and detail needed for understanding. Entries can be used individually as a reference, or as part of the whole for a complete introduction to tourism theory.
Author: Robert Christie Mill
Publisher: Kendall Hunt
ISBN: 9780787281335
Category : Business & Economics
Languages : en
Pages : 474
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Book Description
This undergraduate text introduces the tourism industry, with sections on planning, developing, and controlling tourism destinations, tourism marketing and promotion, factors influencing the tourism market, and the characteristics of travel. Learning features include objectives, chapter overviews, and summaries, plus a glossary. Mill teaches in the
Author: Robert Christie Mill
Publisher: Prentice Hall
ISBN: 9780139257698
Category : Business & Economics
Languages : en
Pages : 486
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Book Description
Day, a cheerful fellow, is suspicious of Night, who has darker moods, but the two become friends after they are able to look at each other's unique qualities from a different perspective.
Author: Chris Cooper
Publisher: Routledge
ISBN: 0750663502
Category : Business & Economics
Languages : en
Pages : 396
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Book Description
Now in its second edition, Contemporary Tourism: an international approach presents a new and refreshing approach to the study of tourism, considering issues such as the changing world order, destination marketing, tourism ethics, pro-poor tourism and implications for the patterns and flow of tourism in the future.
Author: Muzaffer Uysal
Publisher: Routledge
ISBN: 1136586970
Category : Business & Economics
Languages : en
Pages : 265
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Book Description
What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? This resource provides new insight into these important questions and more on developing tourism marketing strategies using the key factors of communication and channel systems. Communication and Channel Systems in Tourism Marketing features both conceptual and applied research which provides an excellent base for tourism marketers and destination planners to evaluate and improve their overall tourism marketing programs. Tourism and hospitality scholars discuss communication distribution channels, media selection, information needs and sources, importance of travel brochures and slogans, brochure design, and the effectiveness of communication messages in tourism marketing. The advantages and disadvantages of a wide variety of communication channels are explored including word-of-mouth, brochures/pamphlets, travel agents, magazines, radio, television, and slogans. Some of the topics covered in this book that demonstrate the use of communication and channel systems in tourism marketing are: building repeat visitor relationships image formation distribution channels communication messages and their effectiveness design of destination- and attraction-specific brochures communicating unique selling propositions in slogans This groundbreaking book presents original, empirical research that incorporates communications and channels systems as integral components of tourism marketing. The diversity and originality of these tourism research cases will be helpful to destination promoters, tourism decisionmakers, and tourism planners worldwide. Communication and Channel Systems in Tourism Marketing is also a valuable supplementary text for students in courses on leisure, recreation, hospitality, tourism, and marketing.
Author: Harald Pechlaner
Publisher: Routledge
ISBN: 0429582609
Category : Business & Economics
Languages : en
Pages : 200
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Book Description
Overtourism explores a growing phenomenon in tourism that is currently creating tensions in both urban and rural tourist destinations worldwide. This volume proposes a framework for a series of possible solutions and management strategies for dealing with overtourism and the various negative impacts that large quantities of tourists can impose. Questioning the causes of this phenomenon – such as increased prosperity and mobility, technological development, issues of security and stigma for certain parts of the world, and so on – this book supposes that better visitor management strategies and distribution of tourists can offset the negative impacts of overtourism. Individual chapters focus on a range of destinations including Venice, Barcelona and Dubrovnik, as well as UNESCO cultural and natural heritage sites, where local political actors and public authorities are not always able to deal with the situation effectively. Integrating research and practice, this book will be of great interest to upper-level students, researchers and academics in tourism, development studies, cultural studies and sustainability, as well as professionals in the field of tourism management.
Author: Neil Leiper
Publisher:
ISBN: 9780473009335
Category : Tourism
Languages : en
Pages : 289
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Book Description
Author: Stephen Page
Publisher: Routledge
ISBN: 1136433929
Category : Business & Economics
Languages : en
Pages : 593
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Book Description
Tourism Management: managing for change is a complete synthesis of tourism, from its beginnings through to the major impacts it has on today's global community, the environment and economy. Provocative and stimulating, it challenges the conventional thinking and generates reflection, thought and debate. This bestselling book is now in its third edition and has been fully revised and updated to include complete set of brand new case studies, a new four colour page design to enhance learning and improved online companion resources packed with must have information to assist in learning and teaching. Tourism Management covers the fundamentals of tourism, introducing the following key concepts: * The development of tourism * Tourism supply and demand * Sectors involved: transport, accommodation, government * The future of tourism: including forecasting and future issues affecting the global nature of tourism In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within a degree level course. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers, including learning outcomes for each chapter, multiple choice questions, links to sample chapters of related titles and journal articles for further reading, as well as downloadable PowerPoint materials ad illustrations from the text. Accredited lecturers can request access to download additional material by going to http://textbooks.elsevier.com to request access.
