Author: Ivan L. Preston
Publisher: Univ of Wisconsin Press
ISBN: 9780299141943
Category : Business & Economics
Languages : en
Pages : 244
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Book Description
Ivan L. Preston, recognized as a preeminent scholar of the legal dimensions of American advertising, has written The Tangled Web They Weave for the ordinary consumer as well as for advertisers and trade regulators. His frank aim is to demonstrate how advertising can better serve its audience. Advertising, Preston points out, is full of falsity that is quite legal. Indeed, clever presentation of lies can make advertising entertaining to consumers, and Preston provides lively examples and anecdotes of such cases. The problem with falsity in advertising, he argues, is not so much with the bald lie as it is with deception. It is in this thicket of implied claims that he shows us the dangers and indicates the need for regulatory adjustment. Preston takes us down the slippery slope, from the high ground of honest product claims to the unscrupulous bottom-of-the-barrel claims that are wholly false. Along the way he documents the subtle misrepresentations, half and lesser truths, and exploitations of our gullibility that abound in contemporary advertising. The cases he describes are sometimes comic and sometimes shocking and infuriating. Preston's agenda is not merely to cry Foul! He sees advertising as performing not only a legitimate but an important public service. It is in all our interests, therefore, to perfect and not just pillory. As he concludes, "It is the time to see a way to serve society by creating a standard of personal and corporate credibility under which all advertisers, regulators, and consumers should want to live."
Author: Roger Stelljes
Publisher: Roger Stelljes
ISBN: 1947323792
Category : Fiction
Languages : en
Pages : 396
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Book Description
Once you’re in, you're in - there’s no way out. NEW YORK TIMES & USA TODAY BESTSELLING SERIES with 2.5+ million downloads, 50,000+ reviews and ratings! Download now at the new release price! She was young and beautiful but now she was dead. He had to help cover it up – he needed the money. How far will someone go to protect those secrets now that so many are tangled up in the lies? Or will the search for the truth get you killed? Oh, what a tangled web we weave… From the New York Times and USA Today bestselling author of Deadly Stillwater, Silenced Girls and Stakeout, this captivating unputdownable thriller in a new series will have you hooked and keep you guessing until the final page. If you love a twisty and compelling mystery this book is for you. A heart stopping, action-packed killer thriller that fans of John Sandford, Lee Child, James Patterson, Karin Slaughter, Rachel Caine or Angela Marsons will be hooked on by one of the best new authors in crime fiction. Never miss a new release again. Join the list at www.RogerStelljes.com DETECTIVE MAC MCRYAN MYSTERIES, THRILLER AND CRIME SERIES: STAKEOUT - short story FIRST CASE: MURDER ALLEY THE ST. PAUL CONSPIRACY DEADLY STILLWATER - Book - Free mystery and thriller ebooks to read and download ELECTING TO MURDER FATALLY BOUND BLOOD SILENCE NEXT GIRL ON THE LIST FIREBALL THE TANGLED WEB WE WEAVE - New release AGENT TORI HUNTER THRILLERS: SILENCED GIRLS - TOP 100 Bestseller THE WINTER GIRLS - Bookclub Bestseller THE HIDDEN GIRL - TOP 100 New Release The McRyan Mystery and FBI Agent Tori Hunter series is for book fans who like to read bestsellers from Vince Flynn, Jack Reacher Series, Brad Thor, James Patterson, Bookshots, Red Alert, Michael Bennett series, Women's Murder Club, Fifty Fifty, Lee Child, Alex Cross Series, Nelson DeMille, Jonathan Kellerman, Half Moon Bay, David Baldacci, Gregg Olsen, Snow Creek, John Sandford, Lucas Davenport and Virgil Flowers novels, Masked Prey, Twisted Prey, Prey Series, Deep Freeze, Neon Prey, John Grisham, The Rooster Bar, Camino Island, Camino Winds, The Whistler, Harlan Coben, The Boy From The Woods, David Baldacci, Walk The Wire, Michael Connelly, Harry Bosch novels, Gillian Flynn, Gone Girl, Robert Crais, Mark Greaney, free mystery, Michael Connelly, Fair Warning, Karin Slaughter, Silent Wife, Tom Clancy, Robert Bryndza, J. D. Robb, Lisa Gardner, Karin Slaughter, Stuart Macbride, Patricia Gibney, Jo Nesbo, Dan Brown, Jason Matthews, Red Sparrow, David Ellis, Brad Meltzer, Jonathan Kellerman, Nelson Demille, Daniel Silva, Allison Brennan, C. J. Box, Jeffrey Deaver, Patricia Gibney, Robert Crais, Tami Hoag, Scott Turow, Angela Marsons, Lisa Jackson, Diane Capri, Allison Brennan, Paula Hawkins, Greg Iles, Colleen Cross, Sue Grafton, Lisa Scottoline, Janet Evanovich, Dean Koontz, William Kent Kreuger, Agatha Christie and Murder on The Orient Express, John Grisham, Deborah Crombie, Blake Pierce, Stig Larsson, Dan Brown, Diane Capri, Robert B. Parker, John D. McDonald, Sean Black, Gillian Flynn, Tess Gerritsen, Lisa Jackson, Carolyn Arnold, Sean Black, John D. MacDonald, Patricia Cornwell, Stuart Woods, Randy Wayne White, Toby Neal, Blake Pierce, Cheryl Bradshaw, John Connolly, Preston & Child, D. K. Hood, Angela Marsons, Nora Roberts, Casey Hill, Tana French, Lisa Jackson, Sean Black, Roger Stelljes, Victoria Jenkins, Patricia Cornwell, Angela Marsons, Sandra Brown, Dan Brown, Denise Grover, Swank, Tami Hoag, Dean Koontz, Robert Crais, Brian Freeman, Craig Johnson, Nelson DeMille, Allison Brennan, Carol Wyer, Stephen King, Brad Taylor, Hitchcock, Karin Slaughter, Gillian Flynn, Gone Girl, J. A. Jance, James Patterson and other great authors who write New York Times bestsellers, novels, books and ebooks in the mystery, killer thrillers, serial killers, suspense, hard boiled, vigilante justice, political, psychological, murder mysteries, crime, heist, kidnapping, legal, female and women detectives, suspense, police procedural, detective genre, free mysteries, free mystery, free thrillers, novels, stories, story, free books, free ebooks, top ebooks in mysteries and thrillers, bestseller, bestsellers, new in mysteries, The Essentials, women sleuths, best across the board, police procedurals, bookclub, hard boiled fiction, top ebooks in mysteries & thrillers, top ebooks in mysteries and thrillers, Mystery must-haves, mystery and thriller essentials
Author: Camilla Pang PhD
Publisher: Penguin
ISBN: 1984881655
Category : Science
Languages : en
Pages : 257
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Book Description
An instruction manual for life, love, and relationships by a brilliant young scientist whose Asperger's syndrome allows her--and us--to see ourselves in a different way...and to be better at being human Diagnosed with Autism Spectrum Disorder at the age of eight, Camilla Pang struggled to understand the world around her. Desperate for a solution, she asked her mother if there was an instruction manual for humans that she could consult. With no blueprint to life, Pang began to create her own, using the language she understands best: science. That lifelong project eventually resulted in An Outsider's Guide to Humans, an original and incisive exploration of human nature and the strangeness of social norms, written from the outside looking in--which is helpful to even the most neurotypical thinker. Camilla Pang uses a set of scientific principles to examine life's everyday interactions: - How machine learning can help us sift through data and make more rational decisions - How proteins form strong bonds, and what they teach us about embracing individual differences to form diverse groups - Why understanding thermodynamics is the key to seeking balance over seeking perfection - How prisms refracting light can keep us from getting overwhelmed by our fears and anxieties, breaking them into manageable and separate "wavelengths" Pang's unique perspective of the world tells us so much about ourselves--who we are and why we do the things we do--and is a fascinating guide to living a happier and more connected life.