The Role of Management in Advertising and Merchant Banking in Australia PDF Download
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Author: Charles A. Anzarut
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages :
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Book Description
Author: Charles A. Anzarut
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages :
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Book Description
Author: Michael T. Skully
Publisher: Oxford University Press, USA
ISBN:
Category : Business & Economics
Languages : en
Pages : 312
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Book Description
Written by a renowned authority on financial institutions, this comprehensive volume outlines the history of Australian merchant banks, their legislative controls, sources and uses of funds, international services, and future roles. It also includes an invaluable directory of the banks and their shareholders, useful for anyone involved with finance.
Author:
Publisher: National Library Australia
ISBN:
Category :
Languages : en
Pages : 1022
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Book Description
Author:
Publisher: National Library Australia
ISBN:
Category :
Languages : en
Pages : 1098
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Book Description
Author: Dr.Anukrati Sharma, Amit Mathur, Dr. O.P. Rishi
Publisher: Archers & Elevators Publishing House
ISBN: 938324111X
Category : Antiques & Collectibles
Languages : en
Pages :
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Book Description
Author: Nancy H. Keely
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 40
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Book Description
Author: Grant Fleming
Publisher: Cambridge University Press
ISBN: 9781139452137
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Never before had a book been published which provides such a comprehensive study of Australian corporate leadership over the past 100 years. Written by a team of economic historians The Big End of Town, first published in 2004, is a proper business history of twentieth-century Australia. This book traces the evolution of large business enterprises in Australia, from the giants of the nineteenth century - such as Dalgety's, CSR and BHP - to the contemporary leaders in Newscorp and Qantas. It delves into why the market leaders became the major players, examines what was crucial to their success, and their roles in leading the Australian economy. By investigating their evolution this book provides a useful evaluation of the factors that have led to their competitive success and provides an essential guide for all businesses in Australia and beyond.
Author: Stephen B. Hall
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 32
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Book Description
Author: Luiz Moutinho
Publisher: World Scientific
ISBN: 9814689629
Category : Business & Economics
Languages : en
Pages : 925
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Book Description
Worldwide Casebook in Marketing Management comprises a large collection of case studies in marketing and business management. It covers a huge array of decision-making areas and many different industries ranging from computers, petrol retailing and electronic gaming to drinks, fashion, airlines and mobile communication. The worldwide cases are all related to many well-known brands and corporations like British Airways, Red Bull, Nintendo, Google, Microsoft, Cacharel, etc.
Author: Richard Fletcher
Publisher: Pearson Higher Education AU
ISBN: 1442561254
Category : Business & Economics
Languages : en
Pages : 747
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Book Description
International Marketing, 6e is written from a wholly Australasian perspective and covers issues unique to local marketers and managers looking towards the Asia–Pacific region, the European Union, and beyond. It presents a wide range of contemporary issues faced by subsidiaries of multinational enterprises (MNEs) as well as small and medium scale enterprises (SMEs), mainly exporters, which make up the vast bulk of firms involved in international business in the Australasian region. International Marketing, 6e clearly demonstrates the links between the different stages of international marketing, connecting analysis with planning, planning with strategy and strategy with implementation. Key concepts are brought to life with comprehensively updated statistics, recent illustrations, and a variety of real-world examples and case studies.
