The Power of Metaphor

The Power of Metaphor PDF Author: Mark Jordan Landau
Publisher: American Psychological Association (APA)
ISBN: 9781433815799
Category : Psychology
Languages : en
Pages : 301

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Book Description
This book explores the possibility that metaphor is a cognitive tool that people routinely use to understand abstract concepts (such as morality) in terms of superficially dissimilar concepts that are relatively easier to comprehend (such as cleanliness).

The Power of Metaphor

The Power of Metaphor PDF Author: Mark Jordan Landau
Publisher: American Psychological Association (APA)
ISBN: 9781433815799
Category : Psychology
Languages : en
Pages : 301

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Book Description
This book explores the possibility that metaphor is a cognitive tool that people routinely use to understand abstract concepts (such as morality) in terms of superficially dissimilar concepts that are relatively easier to comprehend (such as cleanliness).

Politicians and Rhetoric

Politicians and Rhetoric PDF Author: J. Charteris-Black
Publisher: Springer
ISBN: 0230501702
Category : Literary Criticism
Languages : en
Pages : 252

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Book Description
This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.

From Molecule to Metaphor

From Molecule to Metaphor PDF Author: Jerome Feldman
Publisher: MIT Press
ISBN: 0262562359
Category : Psychology
Languages : en
Pages : 379

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Book Description
In From Molecule to Metaphor, Jerome Feldman proposes a theory of language and thought that treats language not as an abstract symbol system but as a human biological ability that can be studied as a function of the brain, as vision and motor control are studied. This theory, he writes, is a "bridging theory" that works from extensive knowledge at two ends of a causal chain to explicate the links between. Although the cognitive sciences are revealing much about how our brains produce language and thought, we do not yet know exactly how words are understood or have any methodology for finding out. Feldman develops his theory in computer simulations—formal models that suggest ways that language and thought may be realized in the brain. Combining key findings and theories from biology, computer science, linguistics, and psychology, Feldman synthesizes a theory by exhibiting programs that demonstrate the required behavior while remaining consistent with the findings from all disciplines. After presenting the essential results on language, learning, neural computation, the biology of neurons and neural circuits, and the mind/brain, Feldman introduces specific demonstrations and formal models of such topics as how children learn their first words, words for abstract and metaphorical concepts, understanding stories, and grammar (including "hot-button" issues surrounding the innateness of human grammar). With this accessible, comprehensive book Feldman offers readers who want to understand how our brains create thought and language a theory of language that is intuitively plausible and also consistent with existing scientific data at all levels.

Creative Thinkering

Creative Thinkering PDF Author: Michael Michalko
Publisher: New World Library
ISBN: 1608680258
Category : Business & Economics
Languages : en
Pages : 258

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Book Description
Why isn’t everyone creative? Why doesn’t education foster more ingenuity? Why is expertise often the enemy of innovation? Bestselling creativity expert Michael Michalko shows that in every ?eld of endeavor — from business and science to government, the arts, and even day-to-day life — natural creativity is limited by the prejudices of logic and the structures of accepted categories and concepts. Through step-by-step exercises, illustrated strategies, and inspiring real-world examples, he shows readers how to liberate their thinking and literally expand their imaginations by learning to synthesize dissimilar subjects, think paradoxically, and enlist the help of the subconscious mind. He also reveals the attitudes and approaches that diverse geniuses share — and anyone can emulate. Fascinating and fun, Michalko’s strategies facilitate the kind of lightbulb-moment thinking that changes lives — for the better.

The Power of Metaphor in the Age of Electronic Media

The Power of Metaphor in the Age of Electronic Media PDF Author: Raymond Gozzi
Publisher: Hampton Press (NJ)
ISBN: 9781572731233
Category : Mass media and language
Languages : en
Pages : 0

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Book Description
This work examines the methaphors through which culture comprehends new media, such as cyberspace, the information superhighway, the computer virus, and hot and cool media. It also gives a history of metaphor in oral, writing, print, and electronic media.

The Power Of Metaphor

The Power Of Metaphor PDF Author: Michael Berman
Publisher: Crown House Publishing
ISBN: 1845905466
Category : Self-Help
Languages : en
Pages : 228

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Book Description
Packed with original stories and visualisations, this is a must-buy resource for teachers, trainers and therapists who are looking for new approaches to group work, or are simply story-telling enthusiasts. " An essential part of our professional development library and widely consulted" Fiona Balloch, Principal, Oxford House College, London

Creative Multilingualism

Creative Multilingualism PDF Author: Rajinder Dudrah
Publisher:
ISBN: 9781783749294
Category : Education
Languages : en
Pages : 336

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Book Description
Creative Multilingualism: A Manifesto is a welcome contribution to the field of modern languages, highlighting the intricate relationship between multilingualism and creativity, and, crucially, reaching beyond an Anglo-centric view of the world.

Metaphors We Live By

Metaphors We Live By PDF Author: George Lakoff
Publisher: University of Chicago Press
ISBN: 0226470997
Category : Philosophy
Languages : en
Pages : 292

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Book Description
The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"—metaphors that can shape our perceptions and actions without our ever noticing them. In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

Making Truth

Making Truth PDF Author: Theodore L. Brown
Publisher: University of Illinois Press
ISBN: 9780252028106
Category : Education
Languages : en
Pages : 244

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Book Description
A new perspective on how scientists reason about the world, design and interpret experiments and communicate with one another and with the larger society outside science.

Thinking of Others

Thinking of Others PDF Author: Ted Cohen
Publisher: Princeton University Press
ISBN: 0691154465
Category : Philosophy
Languages : en
Pages : 102

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Book Description
In Thinking of Others, Ted Cohen argues that the ability to imagine oneself as another person is an indispensable human capacity--as essential to moral awareness as it is to literary appreciation--and that this talent for identification is the same as the talent for metaphor. To be able to see oneself as someone else, whether the someone else is a real person or a fictional character, is to exercise the ability to deal with metaphor and other figurative language. The underlying faculty, Cohen argues, is the same--simply the ability to think of one thing as another when it plainly is not. In an engaging style, Cohen explores this idea by examining various occasions for identifying with others, including reading fiction, enjoying sports, making moral arguments, estimating one's future self, and imagining how one appears to others. Using many literary examples, Cohen argues that we can engage with fictional characters just as intensely as we do with real people, and he looks at some of the ways literature itself takes up the question of interpersonal identification and understanding. An original meditation on the necessity of imagination to moral and aesthetic life, Thinking of Others is an important contribution to philosophy and literary theory.