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Author: Amelia Sordell
Publisher: John Wiley & Sons
ISBN: 0857089838
Category : Business & Economics
Languages : en
Pages : 251
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Book Description
Take control of your personal brand and become a person of influence today. Everyone has a personal brand. You have a personal brand with the people you work with, the people you love, the people who serve you your morning coffee and the people who you greet on your morning commute. Every single interaction we have builds a picture of who we are as a person - a personal brand. But what that personal brand looks like depends on whether or not you're willing to take control of your own narrative, or allow other people to write it for you. Written by Amelia Sordell, founder of one of the world's leading personal branding agencies, The Personal Branding Playbook: Turn your personality into your competitive advantage reveals the strategy and tactics Amelia used to build a reach of over 100 million people and a 100% inbound model. This tactical guidebook will first show you how to take control of your personal brand and build an entirely authentic reputation that drive real results. It's strategic take on leveraging your personality to win great clients, attract awesome opportunities and accelerate your personal and professional growth. The Personal Branding Playbook draws on Amelia's real life experience to show how you to: Craft your story. Design your personal brand strategy. Share your story with the world online. Build a community of loyal fans, not followers. Drive inbound leads, opportunities and introductions. Position you as the option, not just an option in your market. Engaging, practical and refreshingly honest, The Personal Branding Playbook: Turn your personality into your competitive advantage is packed with real failures, successes, lessons and strategies from the author, Amelia Sordell's life. This book is the ultimate guide to helping CEOs to freelancers and students leverage their unique personality to gain advantage, and become a person of influence.
Author: Amelia Sordell
Publisher: John Wiley & Sons
ISBN: 0857089838
Category : Business & Economics
Languages : en
Pages : 251
Get Book Here
Book Description
Take control of your personal brand and become a person of influence today. Everyone has a personal brand. You have a personal brand with the people you work with, the people you love, the people who serve you your morning coffee and the people who you greet on your morning commute. Every single interaction we have builds a picture of who we are as a person - a personal brand. But what that personal brand looks like depends on whether or not you're willing to take control of your own narrative, or allow other people to write it for you. Written by Amelia Sordell, founder of one of the world's leading personal branding agencies, The Personal Branding Playbook: Turn your personality into your competitive advantage reveals the strategy and tactics Amelia used to build a reach of over 100 million people and a 100% inbound model. This tactical guidebook will first show you how to take control of your personal brand and build an entirely authentic reputation that drive real results. It's strategic take on leveraging your personality to win great clients, attract awesome opportunities and accelerate your personal and professional growth. The Personal Branding Playbook draws on Amelia's real life experience to show how you to: Craft your story. Design your personal brand strategy. Share your story with the world online. Build a community of loyal fans, not followers. Drive inbound leads, opportunities and introductions. Position you as the option, not just an option in your market. Engaging, practical and refreshingly honest, The Personal Branding Playbook: Turn your personality into your competitive advantage is packed with real failures, successes, lessons and strategies from the author, Amelia Sordell's life. This book is the ultimate guide to helping CEOs to freelancers and students leverage their unique personality to gain advantage, and become a person of influence.
Author: Francine Beleyi
Publisher:
ISBN: 9781999925901
Category :
Languages : en
Pages :
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Book Description
What does it take to thrive in the digital age as a professional, expert or business owner? 81% of all buyers turn to the Internet to research the products and services they want to purchase. The question is: can you make yourself stand out during this search? This is where your 'personal brand' comes in. But how do you sell when you are the product? A decade ago, author Francine Beleyi became obsessed with these questions as she left her corporate job to start her consultancy: -Why are some people constantly given lucrative opportunities, advance faster in life, and are out there crushing it? -How to identify and package the unique value you can offer to others, and deliver it consistently? -How to build credibility as an expert in your chosen speciality and attract lucrative opportunities rather than chase them? As a business owner, coach, trainer, consultant, and having conversations with leading experts in the new economy, Francine found common patterns distilled in an easy and clear framework, YEANICC TM, with seven pillars anyone can use to lead in their chosen field and get highly paid. Each of the pillars is illustrated by real life stories, case studies, expert tips, thought-provoking exercises and action steps you can implement right now. If you've ever wanted a simple roadmap to build an influential personal brand and live a more rewarding life, this book is for you. Best of all, you are not left alone. A link to free resources, training and support is included in the book.
Author: Melissa Dawn Simkins
Publisher:
ISBN: 9781514409398
Category : Self-Help
Languages : en
Pages : 0
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Book Description
Brand Me is a proven playbook to shift to your next level of magnetic influence and success. Through this step-by-step approach, Melissa Dawn Simkins shares how she turned rejection, loss and disappointment into a launching pad for her authentic brand. This book will help you shift from under recognized and over extended to living the life you dream. Simkins is regarded as The First Lady of Personal Branding and a pioneer in the personal branding movement. From her academic and professional expertise in branding, she gives you access to the secrets that corporations pay millions to accomplish. Through her career she has consulted and branded the world's most influential companies, celebrities, professional athletes and high growth start-ups. Brand Me is the ultimate personal branding playbook for anyone looking to elevate their value.
Author: Susan Chritton
Publisher: John Wiley & Sons
ISBN: 1118238184
Category : Business & Economics
Languages : en
Pages : 361
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Book Description
The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>
Author: Mike Kim
Publisher: Morgan James Publishing
ISBN: 1631953486
Category : Business & Economics
Languages : en
Pages : 187
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Book Description
An inspiring and practical guide to help corporate professionals start, run, and grow a side-hustle into a full-time personal brand business as a coach, consultant, or creator.
Author: Cynthia Johnson
Publisher: Lorena Jones Books
ISBN: 0399581391
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.
Author: Wouter Chömpff
Publisher:
ISBN: 9789083024929
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
Only a powerful brand will persuade your audience. This book is full of direct, no-bullsh*t, practical advice on what to do and how to do it. From the the award-winning founder of Hamwells, Toby and BrandBuilding.com. Includes over 250 illustrations and a collection of FREE tools to build your own brand.
Author: Dan Fleyshman
Publisher:
ISBN: 9780997420326
Category :
Languages : en
Pages :
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Book Description
This book gives you Dan Fleyshman's blueprint to launch your own personal brand and start telling your story to the world, for less than $1000.
Author: Dr. Jerome Joseph
Publisher: Notion Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 195
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Book Description
In today’s digital era, where your personal brand is your most powerful asset, ‘Ultimate Personal Brand Checklist’ emerges as your definitive guide to achieving personal branding excellence. Authored by Dr. Jerome Joseph, a globally recognized brand guru and best-selling author of ‘Turn Me On: Personal Branding in a Digital Age,’ this book offers an unparalleled checklist for anyone eager to elevate their personal brand to unprecedented heights. Structured across five comprehensive phases – Discover, Define, Develop, Deliver, and Drive – the book guides you on a transformative journey to forge a personal brand that is both authentic and profoundly influential. Unique in its approach, ‘Ultimate Personal Brand Checklist’ is replete with critical questions designed to provoke deep introspection and strategic analysis. This is not just a checklist; it is the foundation of a holistic action plan for personal brand mastery. Whether you’re an aspiring entrepreneur, a seasoned executive, or in the midst of a career transition, this book is an indispensable ally. Let it be the catalyst that transforms your personal brand into your most significant asset. In today’s digital era, where your personal brand is your most powerful asset, ‘Ultimate Personal Brand Checklist’ emerges as your definitive guide to achieving personal branding excellence. Authored by Dr. Jerome Joseph, a globally recognized brand guru and best-selling author of ‘Turn Me On: Personal Branding in a Digital Age,’ this book offers an unparalleled checklist for anyone eager to elevate their personal brand to unprecedented heights. Structured across five comprehensive phases – Discover, Define, Develop, Deliver, and Drive – the book guides you on a transformative journey to forge a personal brand that is both authentic and profoundly influential. Unique in its approach, ‘Ultimate Personal Brand Checklist’ is replete with critical questions designed to provoke deep introspection and strategic analysis. This is not just a checklist; it is the foundation of a holistic action plan for personal brand mastery. Whether you’re an aspiring entrepreneur, a seasoned executive, or in the midst of a career transition, this book is an indispensable ally. Let it be the catalyst that transforms your personal brand into your most significant asset. Are you ready to embark on this journey of transformation? ‘Ultimate Personal Brand Checklist’ is your compass, pointing the way to a brand that stands out in the digital age
Author: Scott Stratten
Publisher: John Wiley & Sons
ISBN: 1119417015
Category : Business & Economics
Languages : en
Pages : 325
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Book Description
UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we communicate with our current and would-be customers. Innovation continues to create opportunities for emerging products and services we never thought possible. With all the excitement of our time, comes confusion and fear for many businesses. Change can be daunting, and never have we lived in a time where change came so quickly. This is the age of disruption – it's fast-paced, far-reaching and is forever changing how we operate, create, connect, and market. It's easy to see why brand heads are spinning. Businesses are suffering from 'the next big thing' and we're here to help you find the cure. UnBranding is about focus – it's about seeing that within these new strategies, technologies and frameworks fighting for our attention, lay the tried and true tenants of good business – because innovation is nothing but a bright and shiny new toy, unless it actually works. UnBranding is here to remind you that you can't fix rude staff, mediocre products and a poor brand reputation with a fancy new app. We are going to learn from 100 branding stories that will challenge your assumptions about business today and teach valuable, actionable lessons. It's not about going backwards, it's about moving forward with purpose, getting back to the core of good branding while continuing to innovate and improve without leaving your values behind. Some topics will include: Growing and maintaining your brand voice through the noise How to focus on the right tools for your business, for the right reasons Maintaining trust, consistency and connection through customer service and community The most important question to ask yourself before innovation The importance of personal branding in the digital age How to successful navigate feedback and reviews It's time for a reality check. It's time to solve problems, create connections, and provide value rather than rush strategy just to make headlines. UnBranding gives you the guidance you need to navigate the age of disruption and succeed in business today.
