The Kogan Page Guide to Working in the Hospitality Industry

The Kogan Page Guide to Working in the Hospitality Industry PDF Author: Caroline Ritchie
Publisher: Kogan Page Publishers
ISBN: 9780749428716
Category : Business & Economics
Languages : en
Pages : 164

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Book Description
The hospitality industry employs over two million people in the UK, making it one of the biggest sectors of the economy. Kogan Page Guide to Working in the Hospitality Industry offers explanations of the job roles possible in this diverse field, together with information on qualifications.

The Kogan Page Guide to Working in the Hospitality Industry

The Kogan Page Guide to Working in the Hospitality Industry PDF Author: Caroline Ritchie
Publisher: Kogan Page Publishers
ISBN: 9780749428716
Category : Business & Economics
Languages : en
Pages : 164

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Book Description
The hospitality industry employs over two million people in the UK, making it one of the biggest sectors of the economy. Kogan Page Guide to Working in the Hospitality Industry offers explanations of the job roles possible in this diverse field, together with information on qualifications.

Change Makers

Change Makers PDF Author: Katy Murray
Publisher: Kogan Page Publishers
ISBN: 1398605077
Category : Business & Economics
Languages : en
Pages : 321

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Book Description
We've come some way in the fight for equality in the workplace, but we aren't finished yet. Join the women who are finding a powerful new way to lead. In Change Makers, expert leadership coach Katy Murray presents an actionable plan to expand your influence, step forward and make a difference at work. The book shares powerful habits that will reshape your brain and shift your behaviour. Learn how to clarify your purpose, increase your joy, and boost your energy, whilst also managing overwhelm and preventing burnout. Change Makers leads you through a personalized journey of self-discovery, with practical templates, exercises and coaching prompts to support your progress. Includes inspirational real-life examples of change-making women, including Lara Sheldrake of Found & Flourish, Davinia Tomlinson from rainchq, Naomi Evans from Everyday Racism and Lauren Currie OBE of UPFRONT. Uncover how to embody change, break down barriers, disrupt systems and co-create a more equitable world.

Good Work

Good Work PDF Author: Shannon Houde
Publisher: Kogan Page
ISBN: 9781789665727
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
Use your day job to make a difference in the world, with this step-by-step guide to building a successful and fulfilling purpose-driven career.

The Caterer and Hotelkeeper Guide to Money Matters for Hospitality Managers

The Caterer and Hotelkeeper Guide to Money Matters for Hospitality Managers PDF Author: Cathy Burgess
Publisher: Routledge
ISBN: 0750652500
Category : Caterers and catering
Languages : en
Pages : 258

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Book Description
Unique in its approach, 'Money Matters for Hospitality Managers' is unlike other heavy theoretical accounting texts, using real life scenarios to show managers how it's done. Backed up by a range of exercises and activities, it thus allows managers to put their learning straight into practice - and so to achieve immediate results! 'Money Matters' will actively help managers and employees in the industry to: · learn more about the control aspects in order to become more effective in their work · learn about the business and companies in the wider context · understand where their section of the organization fits in the 'bigger picture' · increase their knowledge and enhance career opportunities Covering an unprecedented range of sectors (including hotels, restaurants, contract catering, leisure tourism, cruise ships and theme parks), the book supplies useful advice for the whole hospitality industry. It is ideal for operational and first line management, for whom it provides a welcome, accessible and hands-on introduction to finance and accounting in their sector.

The Complete Guide to Recruitment

The Complete Guide to Recruitment PDF Author: Jane Newell Brown
Publisher: Kogan Page Publishers
ISBN: 0749459751
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
Recruiting the right people is one of the most important activities organisations can undertake. Getting it right can mean fast, healthy growth and the fulfilment of business goals; getting it wrong can mean heavy costs, sinking morale and stunted growth. The Complete Guide to Recruitment is a practical self-help guide to best practice in recruitment. With international case studies demonstrating how recruitment contributes to business success, it covers every aspect of the recruitment process including: developing an effective recruitment strategy; relationship building for long-term hiring; assessing and selecting candidates; designing the contract of employment; and creating a great place to work. Also incorporating a broad range of sample adverts, contracts and assessment tests which are available to download and edit, The Complete Guide to Recruitment is ideal for companies of all types and sizes who want to attract and retain top talent.

Marketing Strategy

Marketing Strategy PDF Author: Jenna Tiffany
Publisher: Kogan Page Publishers
ISBN: 1789667429
Category : Business & Economics
Languages : en
Pages : 321

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Book Description
WINNER: The BookFest Spring Book Awards 2022 - Marketing category WINNER: Business Book Awards 2022 - Sales & Marketing category Tasked with creating marketing strategy? This book is for you. Learn about the most useful tools and models, dodge common mistakes, and optimize your marketing strategy success, with this practical and adaptable framework from award-winning thought-leader Jenna Tiffany. Create an effective marketing strategy for your business with Marketing Strategy, which offers a clear, easy-to-follow overview of why strategy is important, how to create it, how to implement it, and - crucially - how to measure its success. Packed with global examples and case studies, the book opens by discussing the role strategy plays in any organization's long-term vision. It also discusses the key models and frameworks that can be used to analyze the marketing environment, and offers information on segmentation, targeting and positioning. Importantly, it will outline some of the key challenges likely to crop up, and gives pre-emptive tools for avoiding them. Marketing Strategy is highly practical in approach. Chapters are supported by short tasks to complete throughout, to cement the reader's understanding of the concepts discussed. Put together, these tasks create an easy to follow, step-by-step framework for creating a marketing strategy. The framework is adaptable and can be applied to any industry or business. Marketing Strategy also includes input from leading marketing strategists including Mark Ritson and organizations such as Mailchimp, the CIM and DMA.

Strengths-Based Recruitment and Development

Strengths-Based Recruitment and Development PDF Author: Sally Bibb
Publisher: Kogan Page Publishers
ISBN: 0749476982
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
Strengths-Based Recruitment and Development explains how and why strengths-based recruitment (SBR) is having a transformational impact on performance in top companies like Saga, Gap, Starbucks and SABMiller. By shifting the focus from what people can do (competency-based recruitment) to what they naturally enjoy doing, or SBR, these companies have reported results which include a 50% drop in staff turnover, 20% increase in productivity and a 12% increase in customer satisfaction within a matter of months. It is no wonder that organizations in many sectors are adopting this new and powerful approach to improve performance, customer satisfaction and competitive edge. Strengths-Based Recruitment and Development includes case studies and interviews with executive board level leaders. These provide rare insight into how they implemented strengths approaches in their organizations to improve the bottom line and performance. The book shows how strengths-based talent management goes beyond simply recruiting the right people to creating a strategy and culture that has a transformational effect on organisational culture and results. Strengths-Based Recruitment and Development will be the go-to book on strengths-based talent management for HR professionals and managers. Online supporting resources include bonus frequently asked questions about strengths-based talent management.

Event Planning and Management

Event Planning and Management PDF Author: Ruth Dowson
Publisher: Kogan Page Publishers
ISBN: 0749471409
Category : Business & Economics
Languages : en
Pages : 328

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Book Description
The events industry is an exciting, innovative, diverse and highly challenging environment in which to work. Event Planning and Management offers a structured, practical approach to all types of events, from the initial planning, to final evaluating stages. It introduces the key models and theories but focuses on the practical side of building and working with a team, choosing a location, creating a programme, dealing with stakeholders and sponsors, promoting the event, essential financial and procurement considerations and finally evaluating the event. Each stage of the process is fully supported with online resources including templates and discussion questions to make up a complete event planner's toolkit. Balancing coverage of the key theory and models with essential practical guidance, tools and case studies from organizations such as London 2012 and the Prince's Trust, Event Planning and Management is an ideal handbook for students and practitioners alike. About the PR in Practice series: Published in collaboration with the Chartered Institute of Public Relations (CIPR), the PR in Practice series comprises accessible, practical introductions to day-to-day issues of public relations practice and management. The series' action-oriented approach keeps knowledge and skills up to date.

The Escape Industry

The Escape Industry PDF Author: Mark Tungate
Publisher: Kogan Page Publishers
ISBN: 0749473517
Category : Business & Economics
Languages : en
Pages : 249

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Book Description
Travel as a concept is universally attractive and the opportunities for fun, engaging branding and marketing in this sector are arguably limitless. Glamour and appeal aside, travel is a hugely competitive, multi-million pound industry and marketers of all sectors can learn important lessons from it. Catering for mass consumer travel, from business travel and adventure travel, to specialist and niche interests, the providers of escape have been impacted as much by technology as they have by the changing habits and desires of travellers themselves. The Escape Industry presents an expert view of travel marketing and branding, focusing particularly on how travel has been utterly transformed for both consumers and providers since the beginning of the 21st century. Mark Tungate focuses on some of the travel industry's most famous brands and shares how all marketers can learn from the industry's rich experience of digital transition. Tungate traces the evolution of this fascinating industry, from nineteenth century trailblazers such as Thomas Cook and The Ritz, to today's innovations such as TripAdvisor, Couchsurfing and Airbnb, and explores the branding secrets that have enabled them to survive. A lively read full of incidents, anecdotes, unexpected encounters and a ground-breaking report from the final frontier and space tourism, The Escape Industry is at the cutting edge of this attractive sector, examining some of the biggest names in the industry. It will take travel and tourism students, as well as marketing and branding practitioners, on a journey to the heart of a rapidly changing business.

Health and Safety at Work

Health and Safety at Work PDF Author: Jeremy Stranks
Publisher: Kogan Page Publishers
ISBN: 0749461209
Category : Business & Economics
Languages : en
Pages : 352

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Book Description
This practical guide continues to provide advice on how to establish procedures in your organization. Written in jargon-free language, it cuts through the legal complexities to enable you to fully understanding the law and its implications to your business. The 9th edition has been updated to comply with all recent changes and additions to Health and Safety law. Updates include guidance on: The Corporate Manslaughter and Homicide Act 2007, Heath and Safety Offences Act , EU Regulation concerning the Registration, Evaluation, Authorisation and Restriction of Chemicals (REACH), Asbestos and the Control of Asbestos at Work Regulations and Vibration induced injury and the Control of Vibration at Work Regulations. Formerly published as A Manager's Guide to Health & Safety at Work