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Author: Andrew C. Billings
Publisher: Routledge
ISBN: 1136318046
Category : Sports & Recreation
Languages : en
Pages : 198
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Book Description
Fantasy sport has become big business. Recent estimates suggest that there as many as 33 million fantasy sport participants in the US alone, spending $3bn annually, with many millions more around the world. This is the first in-depth study of fantasy sport as a cultural and social phenomenon and a significant and growing component of the contemporary sports economy. This book presents an overview of the history of fantasy sport and its close connection to innovations in sports media. Drawing on extensive empirical research, it offers an analysis of the demographics of fantasy sport, the motivations of fantasy sport players and their significance as heavy consumers of sport media and as ultra-fans. It also draws cross-cultural comparisons between fantasy sport players in the US, UK, Europe and beyond. The Fantasy Sport Industry examines the key commercial and media stakeholders in the production and development of fantasy sport, and points to new directions for the fantasy sport industry within modern sport business. It is therefore, fascinating reading for any student, scholar or professional with an interest in sports media, sports business, fandom, the relationship between sport and society, or cultural studies.
Author: Andrew C. Billings
Publisher: Routledge
ISBN: 1136318046
Category : Sports & Recreation
Languages : en
Pages : 198
Get Book Here
Book Description
Fantasy sport has become big business. Recent estimates suggest that there as many as 33 million fantasy sport participants in the US alone, spending $3bn annually, with many millions more around the world. This is the first in-depth study of fantasy sport as a cultural and social phenomenon and a significant and growing component of the contemporary sports economy. This book presents an overview of the history of fantasy sport and its close connection to innovations in sports media. Drawing on extensive empirical research, it offers an analysis of the demographics of fantasy sport, the motivations of fantasy sport players and their significance as heavy consumers of sport media and as ultra-fans. It also draws cross-cultural comparisons between fantasy sport players in the US, UK, Europe and beyond. The Fantasy Sport Industry examines the key commercial and media stakeholders in the production and development of fantasy sport, and points to new directions for the fantasy sport industry within modern sport business. It is therefore, fascinating reading for any student, scholar or professional with an interest in sports media, sports business, fandom, the relationship between sport and society, or cultural studies.
Author: Nicholas David Bowman
Publisher: Lexington Books
ISBN: 1498504892
Category : Language Arts & Disciplines
Languages : en
Pages : 329
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Book Description
This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. Often considered an isolated activity for the hardcore sports fan, fantasy sports play have since been incorporated into sports broadcasting and editorial coverage, sports marketing and promotions, and even into the very sports themselves with athletes and teams using the activities to draw fans further into the sports experience. This edited collection invites leading scholars and sports professionals from several different fields to share historical and emerging perspectives on the importance of fantasy sports as an artifact of theoretical and empirical importance to larger issues of sport and society. \
Author: Albert Chen
Publisher: Mariner Books
ISBN: 0544911148
Category : Business & Economics
Languages : en
Pages : 317
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Book Description
The author reveals the story of the rise of daily fantasy sports and the brilliant entrepreneurs disrupting the way fans consume sports.
Author: Matthew Berry
Publisher: Penguin
ISBN: 1101613971
Category : Games & Activities
Languages : en
Pages : 292
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Book Description
Includes new chapters with small, easy-to-understand words. Bestselling words! Fantasy football, fantasy baseball, fantasy basketball, even fantasy sumo wrestling: the world of fantasy sports is huge, and still growing. Today, more than 35 million people in the United States and Canada spend hours upon hours each week on their fantasy sports teams. And as the Senior Fantasy Sports Analyst for ESPN, Matthew Berry is on the front lines of what has grown from a niche subculture into a national pastime. In his New York Times-bestselling Fantasy Life, Berry celebrates every aspect of the fantasy sports world. Brilliant trash talk. Unbelievable trophies. Insane draft day locations. Shake-your-head-in-disbelief punishments. Ingenious attempts at cheating. And surprisingly uplifting stories that remind us why we play these games in the first place. Written with the same award-winning style that has made Berry one of the most popular columnists on ESPN.com, Fantasy Life is a book for both hard-core fantasy players and people who have never played before. Between tales of love and hate, birth and death, tattoos and furry animal costumes, the White House Situation Room and a 126-pound golden pelican, Matthew chronicles his journey from a fourteen-year-old fantasy player to the face of fantasy sports for the largest sports media company in the world. Fantasy will save your life. Fantasy will set you free. And fantasy life is most definitely better than real life. You’ll see.
Author: Faganel, Armand
Publisher: IGI Global
ISBN: 179986782X
Category : Sports & Recreation
Languages : en
Pages : 304
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Book Description
The sports industry had impressive global growth over the years, with factors from the introduction of e-sports and new streaming and viewing methods to sponsorships and digital media contributing to its rise. However, the COVID-19 pandemic brought upon a rapid change in this sector. Sports' seasons ended abruptly, people’s escape from reality suddenly vanished, their spending attitudes changed, live games and commercial flights were suspended, hotels were impossible to book, and consumers practically turned into prisoners within their own homes. No live sports matches were to follow on any media either, so specialized sports channels were forced to play old recordings rather than broadcasting new events. Even athletes themselves struggle to stay relevant and thus, try to utilize creative methods to enhance their brand value in these difficult times. With most of the sports leagues shut down during the pandemic, with a few exceptions which performed in empty venues, the restrictions diminished the sports experience compared to the pre-COVID-19 era and the impacts were widespread. Impacts and Implications for the Sports Industry in the Post-COVID-19 Era explores the changes that have been and will continue to be created by the unexpected disruptions that occurred as a result of the pandemic within the sports industry, fans consumption, and recreational habits. The chapters explore the status of sports after the pandemic, paths to recovery, and the future of sports, along with the many impacts and issues that have arisen due to changes in the industry necessitated by COVID-19. Covering important topics such as mental health, impacts on athletes and coaches, the market value for professional sports, consumer behavior during COVID-19, and the changes in marketing, tourism, and business, this book is ideally intended for sports managers, marketers, broadcasting agencies, media specialists, brand managers, fitness professionals, practitioners, stakeholders, researchers, academicians, and students interested in the impacts on the sports industry and the outlook for sports in the post-COVID-19 era.
Author: Sam Bosma
Publisher: National Geographic Books
ISBN: 1910620181
Category : Juvenile Fiction
Languages : en
Pages : 0
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Book Description
Wiz and Mug are back for another magical adventure as they continue their quests for the mighty Order of Mages! Wiz has always believed in the Order of Mages as a force for good; one that works to destroy tyrants and restore peace, but it seems that may not be the case at all. Prepare for revelations and mini golf in this latest addition to the wildly successful Fantasy Sports series!
Author: Daniel Barbarisi
Publisher: Simon and Schuster
ISBN: 150114619X
Category : Games & Activities
Languages : en
Pages : 368
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Book Description
In the spirit of Bringing Down the House and The Wolf of Wall Street, “an engrossing and often hilarious behind-the-scenes look at the characters, compulsions, and chaos inside the fantasy sports gold rush. It’s the perfect meld of a sports and business book, engagingly written like a fun, page-turning novel” (The Wall Street Journal). Daniel Barbarisi quit his job as a New York Yankees beat writer and began a quest to join the top one percent of Daily Fantasy Sports (“DFS”) players, the so-called “sharks,” in hopes to discover the secrets behind this phenomenon—and potentially make some money along the way. DFS is fantasy sports on steroids. It’s the domain of bitter rivals FanDuel and DraftKings, online juggernauts who turned a legal loophole into a billion-dollar industry by allowing sports fans to bet piles of cash constructing fantasy teams. Yet as Barbarisi quickly realizes, what should have been a fun companion to casual sports viewing was instead a ferocious environment infested with sharks, a top tier of pros wielding complex algorithms, drafting hundreds of lineups, and wagering six figures daily as they bludgeon unsuspecting amateur “fish.” Barbarisi embeds himself inside the world of DFS, befriending and joining its rogue’s gallery as he tries to beat them at their own game. In a work equal parts adventure and rigorously reported investigation, Barbarisi wades into this chaotic industry at the very moment its existence is threatened by lawmakers sick of its Wild West atmosphere and pushy advertising. All their money made FanDuel and DraftKings seem invincible; but, as Barbarisi reports, they made plenty of dubious—perhaps even scandalous—moves as they vied for market supremacy. In Dueling with Kings, Barbarisi uncovers the tumultuous inside story of DFS, all while capturing its peculiar cast of characters, from wide-eyed newly minted millionaires, to sun-starved math geeks, to bros living an endless frat party of keggers and Playboy Bunnies. Can he outwit them all and make it to the top?
Author: Information Resources Management Association
Publisher: Business Science Reference
ISBN: 9781522554752
Category : Business & Economics
Languages : en
Pages : 475
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Book Description
"This book is a comprehensive reference source for the latest scholarly material on the effectiveness of current methodologies and theories in an effort to improve promotional activities, management, and the organization of all aspects of the sports industry. Highlighting a range of pertinent topics such as brand management, social media, and sports tourism marketing"--
Author: George Foster
Publisher: Routledge
ISBN: 1000065855
Category : Sports & Recreation
Languages : en
Pages : 686
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Book Description
This new edition of a widely adopted textbook equips students with a comprehensive understanding of the sport industry. With a focus on management, strategy, marketing and finance, the decision-making approach of the book emphasizes key concepts while translating them into practice. Content specific to each of the vital stakeholders in the sport business is included. Foster, O’Reilly and Dávila present a set of modular chapters supported with international examples. Supplementary materials available to instructors include mini-cases, full case studies, activities, in-class lecture materials and exercises to help students apply the decision-making approach to real-world situations. The book includes content about sport organizations, such as the Olympic Games, FIFA World Cup, the European Premier Leagues and Major North American Professional Sport Leagues. Stanford cases are updated for the second edition and entirely new chapters cover the latest topics, including esports, sports gambling, fantasy sports and crisis management. This is an ideal textbook for upper-level undergraduate and postgraduate students of sports business and management.
Author: Jay Correia
Publisher:
ISBN: 9781483566368
Category :
Languages : en
Pages : 204
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Book Description
The businesses of the Fantasy Sports Trade Association have helped propel one of America's most beloved pastimes into a 26 billion dollar industry. The advent of daily fantasy sports has created thousands of jobs, raised millions in tax dollars, and has given consumers endless ways to play fantasy sports. Unfortunately, all that may be coming to an end if the government and special interest groups have their way. Daily Fantasy Sports, the book, explores the impact of fantasy sports in America today. Take a stroll in fantasyland and discover everything there is to know about daily fantasy sports. Learn about the legal challenges, how we got in this mess, and what choices the industry now faces in order to save fantasy sports. The author helps you connect the dots, all while keeping you entertained with thoughtful quotes, tips on how to play, and more.Chapters include:Chapter 1 - "It's a Game of Skill" - explore how daily fantasy games are truly are a game of skill.Chapter 2 - "Las Vegas & The Silver Bullet" - see how Vegas is responsible for the legal mess.Chapter 3 - "The Sharks & Players" - numbers, demographics, and the shark problem.Chapter 4 - "It's the Economy Stupid" - how the government can't get out of its own way.Chapter 5 - "The Technology Cat Mouse Game" - predictions about the future and how DFS will evolve.Chapter 6 - "The Types of Daily Fantasy Games" - learn about all the different gameplay styles.Chapter 7 - "How to be Good at Fantasy Sports" - tips, insight, and advice on how to up your game.Chapter 8 - "Behind the Scenes Magic" - explore the businesses that make fantasy sports what it is today.Chapter 9 - "Thoughts from the Industry" - see what industry insiders have to say about fantasy sports.Chapter 10 - "Freedom with Responsibility" - why free market principals are all we need.Chapter 11 - "Keep Fighting the Good Fight" - what we can do to combat the downfall of DFS.The author's collective knowledge of the fantasy sports industry is virtually unparalleled, giving readers an in depth look at daily fantasy sports they won't find anywhere else. His involvement with a variety of industry operators, attorneys, and FSTA businesses places him in a net neutral position that allows readers to see the industry for what it really is. Fantasy sports players and industry insiders alike have sang high praises about this one of a kind book on daily fantasy sports.
