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Author: C. K. Prahalad
Publisher: Harvard Business Review Press
ISBN: 1633691411
Category : Business & Economics
Languages : en
Pages : 35
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Book Description
Hundreds of millions of people in China, India, Indonesia, and Brazil are eager to enter the marketplace. Yet multinational companies typically pitch their products to emerging markets' tiny segment of affluent buyers, and thus miss out on much larger markets further down the socioeconomic pyramid—which local rivals snap up. By applying the authors' recommendations, you can position yourself to compete innovatively in developing countries—and to unlock major new sources of revenue for your business. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.
Author: C. K. Prahalad
Publisher: Harvard Business Review Press
ISBN: 1633691411
Category : Business & Economics
Languages : en
Pages : 35
Get Book Here
Book Description
Hundreds of millions of people in China, India, Indonesia, and Brazil are eager to enter the marketplace. Yet multinational companies typically pitch their products to emerging markets' tiny segment of affluent buyers, and thus miss out on much larger markets further down the socioeconomic pyramid—which local rivals snap up. By applying the authors' recommendations, you can position yourself to compete innovatively in developing countries—and to unlock major new sources of revenue for your business. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.
Author: Michael V. Russo
Publisher: SAGE
ISBN: 1412958490
Category : Business & Economics
Languages : en
Pages : 681
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Book Description
Increased concern about the natural environment has led to an urgent call for organizations to take action toward environmental stewardship. This Second Edition of the groundbreaking Environmental Management: Readings and Cases will inspire readers to find creative solutions to the challenges of maintaining sustainable enterprise while restoring our ecological community. Featuring a highly esteemed group of contributors with content from premier journals —including Harvard Business Review –this comprehensive reader fills a major gap in the teaching of business and the environment. New to the Second Edition: More than two-thirds of the book consists of new material, addressing emerging and timely topics like environmental regulation, green marketing, environmental strategy, and more The book features 11 new cases, providing a platform for lively classroom discussion This edition adds a stronger international component, highlighting the global nature of environmental management Accompanied by High-Quality Ancillaries! Instructor Resources on CD provide in-depth teaching notes for both the readings and the cases, course development guides including outlines, and helpful charts providing visual links between readings, cases that have been developed by the author, and popular topics. IRCDs are available to qualified instructors only by contacting Customer Care at 1-800-818-SAGE (7243) between 6 am – 5 pm, PT. Intended Audience This reader serves as a stand-alone or supplemental text for upper-level undergraduate or graduate courses such as Environmental Management, Green Marketing, Clean Production, Environmental Policy and Strategy, and other courses in business and environmental studies.
Author: M. Roll
Publisher: Springer
ISBN: 113735917X
Category : Business & Economics
Languages : en
Pages : 356
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Book Description
This second edition of the bestselling Asian Brand Strategy takes a look at how Asian brands continue to gain share-of-voice and share-of-market. Featuring a user-friendly strategic model, new research, and case studies, this book provides a framework for understanding Asian branding strategies and Asian brands.
Author: Mary T. Lederleitner
Publisher: InterVarsity Press
ISBN: 0830879293
Category : Religion
Languages : en
Pages : 232
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Book Description
Cross-cultural specialist Mary Lederleitner brings missiological and financial expertise to explain how global mission efforts can be funded with integrity, mutuality and transparency. Bringing together social science research, biblical principles and on-the-ground examples, she presents best practices for handling funding and finance.
Author: Chunhang Liu
Publisher: Routledge
ISBN: 1134056524
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
This book considers the impact of multinational companies in China on the Chinese economy and on indigenous firms in China. It shows how the global business environment has undergone profound changes since the early 1990s, leading to an explosion of merger and acquisitions activity and consequent unprecedented degrees of concentration in many industries at a global level. It discusses the effects of these developments on the Chinese economy – both on multinationals and indigenous firms – analysing company strategies, activities and value chain structures. It shows that, as China’s integration into the global economy increases, new, globalised value chain structures are becoming the established norm across the Chinese economy. In particular, it explores the effects of these developments for local Chinese firms, where the strategy of "catch-up" has recently been a primary goal, demonstrating how difficult it is for Chinese firms to achieve "catch-up" when the competitors they are chasing are themselves moving forward and evolving so fast. The book includes detailed case studies of Boeing, Wal-Mart and Coco-Cola, considering their activities both at the global level and within China, and case studies of the sectors in which these forms operate in China. The book’s profoundly important conclusions concerning the impact of multinationals on the local economy and on indigenous firms are applicable to other developing economies as well as to China.
Author: Sukumar Nandi
Publisher: Routledge
ISBN: 1317342232
Category : Business & Economics
Languages : en
Pages : 283
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Book Description
Economics of the International Financial System offers an illuminating, engaging and lucid account of the working of 21st-century global political economy. From a macroeconomic perspective, it explores how major capitalist economies are closely integrated with each other in that none can remain unaffected by economic events around the globe. The book is one of the first in its genre to examine: the origin and relevance of international money as a concept and phenomenon; the structure of various money markets; the nature and functioning of major international financial institutions such as the World Bank, International Monetary Fund (IMF) and International Bank for Reconstruction and Development (IBRD); and the dynamics of the new world financial system that emerged after the demise of Bretton Woods system. This will form an essential reading for students and scholars of international monetary economics, international corporate finance, researchers, policymakers, bankers and financial executives.
Author: Stephen Todd Rudman
Publisher: John Wiley & Sons
ISBN: 1405178566
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
The Multinational Corporation in China: Controlling Interests addresses the question of how multinational corporations control and coordinate their worldwide affiliates, with a fascinating inside story on contemporary China. Focuses on dynamic management control processes by four large US multinational corporations of their China operations. Based on the author’s own research, including personal interviews with senior managers, and discussions with consultants, lawyers, and government officials. Reviews internal as well as publicly available company documents, and books, newspapers and periodicals dealing with relevant industries and with China. Enables readers to understand how multinational corporations are managed. Facilitates the development of a coherent theory of management control.
Author: Pradeep K. Chhibber
Publisher: Oxford University Press
ISBN: 019062390X
Category : Political Science
Languages : en
Pages : 324
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Book Description
Indian party politics, commonly viewed as chaotic, clientelistic, and corrupt, is nevertheless a model for deepening democracy and accommodating diversity. Historically, though, observers have argued that Indian politics is non-ideological in nature. In contrast, Pradeep Chhibber and Rahul Verma contend that the Western European paradigm of "ideology" is not applicable to many contemporary multiethnic countries. In these more diverse states, the most important ideological debates center on statism-the extent to which the state should dominate and regulate society-and recognition-whether and how the state should accommodate various marginalized groups and protect minority rights from majorities. Using survey data from the Indian National Election Studies and evidence from the Constituent Assembly debates, they show how education, the media, and religious practice transmit the competing ideas that lie at the heart of ideological debates in India.
Author: Srinivas Prasad
Publisher: Bloomsbury Publishing USA
ISBN: 0313059780
Category : Business & Economics
Languages : en
Pages : 335
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Book Description
The terrorist attacks of September 11, 2001, ushered in an age of anxiety along with the new century, an anxiety that has affected the international business climate in a variety of subtle and not-so-subtle ways. For one, the cost of doing business internationally has increased, for global firms and host countries alike. For another, understanding shifting geopolitical conditions in the developing world has become more crucial than ever to grasp if the world's multinationals—whether of American, British, European, or Japanese origin—are to take the best advantage of new market opportunities. These market opportunities are well within the experience range and grasp of the multinational consumer product and industrial firms as well as service enterprises. But the same corporate methodologies that were employed in decades past are unlikely to be sufficient for the age of anxiety that is upon us. The contributions assembled here offer the benefits of the collective wisdom of mature scholars with decades of consulting experience along with fresh ideas and new research hypotheses.
Author: H. Kent Baker
Publisher: Oxford University Press
ISBN: 0199993297
Category : Business & Economics
Languages : en
Pages : 335
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Book Description
Real estate is typically classified as an alternative to more traditional investments such as stocks and bonds. Real estate investing involves the purchase, ownership, management, rental, or sale of real estate for profit. Real estate investments can be both income producing and non-income producing. Although real estate can produce income like a bond and appreciate like a stock, this tangible asset has several unique characteristics as well as advantages and disadvantages relative to other investment alternatives. Benefits of including real estate in a portfolio include diversification, yield enhancement, risk reduction, tax management, and inflation hedging. Unlike traditional investments, investors in real estate have the ability to influence performance. Real estate has drawbacks in that it requires management, is costly and difficult to buy, sell, and operate, and sometimes has lower liquidity. Additionally, measuring the relative performance of real estate can be challenging. The purpose of this 14-chapter book is to provide an overview and synthesis of public real estate markets and investments in a global context. The book discusses the major types and the latest trends within public real estate markets and presents the results of research studies in a straightforward manner. It has three sections: (1) foundations of public real estate, (2) public debt markets and investments, and (3) public equity markets and investments. The book should be interest to various groups including academics, practitioners, investors, and students. Readers should gain a greater appreciation of what is needed for success when investing in public real estate markets. For more information about private real estate, read Private Real Estate Markets and Investments.
