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Author: Rebecca Wilson
Publisher: Lucky Sprout Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 80
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Book Description
Get your step-by-step guide to building and growing your own digital product business on Etsy with The Digital Product Success Plan! Designers, artists, and creative types all have specialized skills that are valuable. But how can you grow your business without sacrificing more time for client projects? By creating digital products, of course! In this actionable guide, you’ll learn the tried-and-true techniques of running this specialized type of store from the owner of three digital product shops on Etsy. Includes an appendix with many different product examples and suggestions for different niches! You’ll learn all about: - How to research current design trends and apply them to your products - The right number of products to have ready at launch (and how to make this easy) - How do to keyword research and use keywords accurately in your listing - What to include in your product descriptions - How to organize your design files to keep your deliverables easy to access - How to create awesome product images for digital products - Pricing strategies and tiers for different product offerings …and so much more! Whether you’re an Etsy newbie or an experienced store owner looking to pivot, The Digital Product Success Plan will put you on the path to running a flourishing digital product business in no time.
Author: Rebecca Wilson
Publisher: Lucky Sprout Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 80
Get Book
Book Description
Get your step-by-step guide to building and growing your own digital product business on Etsy with The Digital Product Success Plan! Designers, artists, and creative types all have specialized skills that are valuable. But how can you grow your business without sacrificing more time for client projects? By creating digital products, of course! In this actionable guide, you’ll learn the tried-and-true techniques of running this specialized type of store from the owner of three digital product shops on Etsy. Includes an appendix with many different product examples and suggestions for different niches! You’ll learn all about: - How to research current design trends and apply them to your products - The right number of products to have ready at launch (and how to make this easy) - How do to keyword research and use keywords accurately in your listing - What to include in your product descriptions - How to organize your design files to keep your deliverables easy to access - How to create awesome product images for digital products - Pricing strategies and tiers for different product offerings …and so much more! Whether you’re an Etsy newbie or an experienced store owner looking to pivot, The Digital Product Success Plan will put you on the path to running a flourishing digital product business in no time.
Author: Matthew Yubas
Publisher: Broadword Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 324
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Book Description
Whether it's a new product idea or service, inventions abound. Coming up with the idea is one thing, getting it to fly is another. In his new book, Yubas offers readers a comprehensive, complete, practical, and easy-to-understand guide to the process of bringing an invention to market.
Author: Kim Goodwin
Publisher: John Wiley & Sons
ISBN: 1118079884
Category : Computers
Languages : en
Pages : 770
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Book Description
Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.
Author: Godfrey Parkin
Publisher: IMM Lifestyle Books
ISBN: 9781847734877
Category : Electronic commerce
Languages : en
Pages : 0
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Book Description
The force of the internet and the power of online consumers have dramatically altered the face of today's business world. Understanding and using this resource to its best advantage is essential to the success of every business. Digital Marketing: Strategies for Online Success clarifies the complex subject of ecommerce, presenting a simple 8-step strategy for success in internet marketing. This book is essential for anyone seeking success in a business environment altered by the digital revolution. Godfrey Parkin presents fascinating facts about both the history and potential of the internet, as well as providing clear and practical advice on how to make the most of it. Key strategies are outlined on every aspect of ecommerce including a step-by-step guide to developing a low-risk business strategy; the principles of designing a website that works as a successful business tool; guidelines on maximising effectiveness of search engines, email marketing and online advertising, as well as advice on using web 2.0 and social media in order to expand brand awareness and increase sales. This book is indispensable to anyone who wishes his or her company to remain relevant in today's digital environment.
Author: Jan Erik Horgen
Publisher:
ISBN: 9781696462037
Category :
Languages : en
Pages : 32
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Book Description
Just starting out online? Wouldn't it be great to know the exact steps to creating your own products? Simply follow this step-by-step action plan!The choice is simple. You could spend hours, even days, researching how to get it running. Or, you get this how-to guide, and shortcut your success online.Here's what you'll learn and the steps you'll be given: * Pick A Problem You Can Solve* Do Market Research Before Writing A Word* Pick A Title That Will Sell* Choose The Best Format To Create Your Product* Plan Your Entire Product With An Outline* Create It Yourself Or Outsource It* Write Your Sales Letter And Set Up Your Funnel+ so much more!Inside I have outlined the exact steps you need to take to create your own products.If you are looking to shortcut your success online, this is it
Author: Thomas Lah
Publisher: Sutton Publishing
ISBN: 9780692004937
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Bridging the Services Chasm provides a comprehensive framework companies can use to make critical service strategy decisions that have rapidly become the difference between product success and market failure. Based on the analysis of technology providers, this book leverages a combination of public record, unique survey data, and direct interaction to clearly define the critical role services is now playing in the success of product companies. In 1991, Geoffrey Moore published Crossing the Chasm. This seminal work framed and defined the specific challenges that companies face as they attempt to drive new product offerings to market. Since then, a new set of strategy challenges for product-centric companies has become evident. And there is a new chasm that companies must decide how to cross: The Services Chasm. Bridging the Services Chasm frames the services strategy decisions product companies can no longer afford to defer and provides a clear path for action.
Author: P. Welbourn
Publisher: Pat Welbourn
ISBN:
Category : Business & Economics
Languages : en
Pages : 55
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Book Description
The Ultimate Guide to Social Media Marketing for Digital Products is a comprehensive guide that covers all aspects of social media marketing for digital products. Whether you are a freelancer, a business owner, or someone who is interested in marketing a digital product, this book is designed to help you succeed in the world of social media marketing. In this book, you will learn about the different social media platforms that are available and how to leverage them to promote your digital product. You will also learn about the importance of creating a social media strategy and how to create content that engages and resonates with your audience
Author: Nick Mehta
Publisher: John Wiley & Sons
ISBN: 1394205880
Category : Business & Economics
Languages : en
Pages : 247
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Book Description
Automate your Customer Success efforts to reduce churn and increase profits In Digital Customer Success: The Next Frontier, a team of trailblazing Customer Success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in Customer Success management. In the book, you'll discover how to design and deploy touchless and automated digital interventions that help your software users learn and grow as they use your product and unlock the value trapped within it — without ever needing to reach out to a live Customer Success Manager. The authors provide a detailed “How-To” guide to Digital Customer Success that explains how you can meet the needs of your customers, investors, and team members. You'll explore the basics of the authors' original Digital Customer Success Maturity Model and the core tenets of how to get started. After that, you'll find: Explanations of the ideal organizational structures to enable Digital Customer Success management Case studies and examples from real companies blazing new trails in Customer Success Critical success measurements and metrics you can use to determine if your company is on the right track or if it needs to reorient Perfect for managers, executives, directors, founders, entrepreneurs, and other business leaders involved in the sale of digital and software products, Digital Customer Success is also a can't-miss resource for Customer Success professionals, sales leaders, marketers, product development professionals, and anyone else with a stake in reducing customer churn and increasing revenues.
Author: Gary O'Brien
Publisher: "O'Reilly Media, Inc."
ISBN: 1492054348
Category : Business & Economics
Languages : en
Pages : 364
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Book Description
The Digital Age is having a broad and profound impact on companies and entire industries. Rather than simply automate or embed digital technology into existing offerings, your business needs to rethink everything. In this practical book, three ThoughtWorks professionals provide a game plan to help your business through this transformation, along with technical concepts that you need to know to be an effective leader in a modern digital business. Chock-full of practical advice and case studies that show how businesses have transitioned, this book reveals lessons learned in guiding companies through digital transformation. While there’s no silver bullet available, you’ll discover effective ways to create lasting change at your organization. With this book, you’ll discover how to: Realign the business and operating architecture to focus on customer value Build a more responsive and agile organization to deal with speed and ambiguity Build next generation technology capability as a core differentiator
Author: Alan Cooper
Publisher: John Wiley & Sons
ISBN: 1118079159
Category : Computers
Languages : en
Pages : 650
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Book Description
This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web 2.0 sites, and mobile devices. You’ll learn the principles of good product behavior and gain an understanding of Cooper’s Goal-Directed Design method, which involves everything from conducting user research to defining your product using personas and scenarios. Ultimately, you’ll acquire the knowledge to design the best possible digital products and services.
