Author: Rebecca Wilson
Publisher: Lucky Sprout Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 80

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Book Description
Get your step-by-step guide to building and growing your own digital product business on Etsy with The Digital Product Success Plan! Designers, artists, and creative types all have specialized skills that are valuable. But how can you grow your business without sacrificing more time for client projects? By creating digital products, of course! In this actionable guide, you’ll learn the tried-and-true techniques of running this specialized type of store from the owner of three digital product shops on Etsy. Includes an appendix with many different product examples and suggestions for different niches! You’ll learn all about: - How to research current design trends and apply them to your products - The right number of products to have ready at launch (and how to make this easy) - How do to keyword research and use keywords accurately in your listing - What to include in your product descriptions - How to organize your design files to keep your deliverables easy to access - How to create awesome product images for digital products - Pricing strategies and tiers for different product offerings …and so much more! Whether you’re an Etsy newbie or an experienced store owner looking to pivot, The Digital Product Success Plan will put you on the path to running a flourishing digital product business in no time.

Author: Rhonda M. Abrams
Publisher: The Planning Shop
ISBN: 0966963563
Category : Business & Economics
Languages : en
Pages : 458

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Book Description
Forbes calls The Successful Business Plan one of the best books for small businesses. This new edition offers advice on developing business plans that will succeed in today's business climate. Includes up-to-date information on what's being funded now.

Author: JOHN MICHAEL
Publisher: JOHN MICHAEL
ISBN:
Category : Business & Economics
Languages : en
Pages : 217

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Book Description
“Make Money Online with Digital Products” is a comprehensive guide that provides step-by-step instructions on how to create and sell digital products. This book covers everything from understanding the different types of digital products to effectively marketing and promoting them. Whether you’re a beginner or an experienced entrepreneur, this book will equip you with the knowledge and strategies needed to succeed in the digital product industry. In the first section of the book, you will learn the fundamentals of creating and selling digital products. This includes understanding the benefits of digital products, choosing the right product to create, and researching your target audience. The second section dives into the creation process, covering topics such as planning and outlining your product, creating engaging content, and designing and formatting your digital product. Once your digital product is ready, the book guides you through the process of pricing and packaging. You will learn how to determine the value of your product, set the right price, create different pricing options, and package your product for maximum appeal. The book also delves into building a sales funnel, marketing and promoting your digital products, launching your product, optimizing your sales and conversion rates, expanding your product line, protecting your digital products, and scaling your digital product business. With its practical advice and actionable strategies, “ Make Money Online with Digital Products” is a must-read for anyone looking to create and sell digital products successfully. Whether you’re an aspiring entrepreneur or an established business owner, this book will provide you with the tools and knowledge needed to thrive in the digital marketplace.

Author: Ali Hossaini
Publisher: Rowman & Littlefield
ISBN: 1442278978
Category : Business & Economics
Languages : en
Pages : 419

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Book Description
The Manual of Digital Museum Planning is a comprehensive guide to digital planning, development, and operations for museum professionals and students of museums studies and arts administration. In the tradition of Lord Cultural Resource’s renowned manuals, this book gives practical advice on how digital can enhance and improve all aspects of the museum. With chapters written by experienced professionals working at leading institutions such as the British Museum, the Metropolitan Museum of Art, the Indianapolis Museum of Art, Bristol Culture, the Canadian Museum for Human Rights, and others, The Manual of Digital Museum Planning is an easy-to-understand, step-by-step guide for anyone planning a new museum, a museum expansion, or a new project in the Digital Age. Part 1 explains how digital technologies are transforming museums and their value proposition Part 2 explores how adopting a user-centric, omnichannel approach creates new relationships between museums and communities Part 3 offers a guide to integrating digital into the workflow of museums- from data analytics, to user experience design to project management Part 4 identifies the business models, infrastructure and skills and competencies for the digital museum, Each chapter culminates in ‘summary takeaways’ for easy recall, and key words are defined throughout. A glossary and reference list are also included as an accessible resources for readers.

Author: Gary O'Brien
Publisher: "O'Reilly Media, Inc."
ISBN: 1492054348
Category : Business & Economics
Languages : en
Pages : 279

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Book Description
The Digital Age is having a broad and profound impact on companies and entire industries. Rather than simply automate or embed digital technology into existing offerings, your business needs to rethink everything. In this practical book, three ThoughtWorks professionals provide a game plan to help your business through this transformation, along with technical concepts that you need to know to be an effective leader in a modern digital business. Chock-full of practical advice and case studies that show how businesses have transitioned, this book reveals lessons learned in guiding companies through digital transformation. While there’s no silver bullet available, you’ll discover effective ways to create lasting change at your organization. With this book, you’ll discover how to: Realign the business and operating architecture to focus on customer value Build a more responsive and agile organization to deal with speed and ambiguity Build next generation technology capability as a core differentiator

Author: Brian Finch
Publisher: Kogan Page Publishers
ISBN: 9780749445539
Category : Business & Economics
Languages : en
Pages : 164

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Book Description
Covering all the issues in producing a business plan, this text also includes a full glossary, case histories, and a detailed section on the key issue of using internal business plans.

Author: David Reske
Publisher: Morgan James Publishing
ISBN: 1683502698
Category : Business & Economics
Languages : en
Pages : 174

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Book Description
In this age of marketing complexity, some marketers have risen above the fray and are accelerating the results of their digital marketing campaigns. They have a complete view of the market and their place in it, and have developed strategies and plans that work. They are not confused at all about the types of campaigns that are available, and they have complete confidence in the ads, messages, offers, and content they are producing. Most marketers, however, don’t live life this way. They struggle with their campaigns and live in a perpetual state of confusion, wishful thinking, and risk-taking. Along with their professional frustrations, they experience negative emotions and are never totally happy with their work. Digital Marketing in the Zone breaks through the clutter and provides a clear blueprint to enable marketers to be confident and successful in Digital Marketing.

Author: Beth Bridges
Publisher: Ibridge Enterprises
ISBN: 9780989755306
Category :
Languages : en
Pages : 164

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Book Description
Imagine the Power of a Deliberate and Intentional Networking Strategy... What would it do for your business? Whether you're new to networking and want to start out strong or you've got experience and want to refine your skills, it's time to start Networking on Purpose Now. You'll discover *the Five-Part Networking Success Plan(tm) which gives you confidence in any situation. *where to go so that you are guaranteed to meet influential new people every time you network. *why "small talk" is one of your best tools...and the elevator pitch isn't. *what one thing you must do to be in the top 10% of all networkers. *how to become so valuable to other people that the sales practically make themselves. Beth Bridges is the Networking Motivator (tm) and developer of the Five-Part Networking Success Plan(tm). In the last ten years she has attended over 2,300 networking events. She is recognized as one of the industry's top networkers by Chamber executives across North America and has given hundreds of presentations to entrepreneurs, associations and business people looking to strategically grow their networking skills.

Author: Nick Mehta
Publisher: John Wiley & Sons
ISBN: 1394205880
Category : Business & Economics
Languages : en
Pages : 247

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Book Description
Automate your Customer Success efforts to reduce churn and increase profits In Digital Customer Success: The Next Frontier, a team of trailblazing Customer Success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in Customer Success management. In the book, you'll discover how to design and deploy touchless and automated digital interventions that help your software users learn and grow as they use your product and unlock the value trapped within it — without ever needing to reach out to a live Customer Success Manager. The authors provide a detailed “How-To” guide to Digital Customer Success that explains how you can meet the needs of your customers, investors, and team members. You'll explore the basics of the authors' original Digital Customer Success Maturity Model and the core tenets of how to get started. After that, you'll find: Explanations of the ideal organizational structures to enable Digital Customer Success management Case studies and examples from real companies blazing new trails in Customer Success Critical success measurements and metrics you can use to determine if your company is on the right track or if it needs to reorient Perfect for managers, executives, directors, founders, entrepreneurs, and other business leaders involved in the sale of digital and software products, Digital Customer Success is also a can't-miss resource for Customer Success professionals, sales leaders, marketers, product development professionals, and anyone else with a stake in reducing customer churn and increasing revenues.

Author: Alan Cooper
Publisher: John Wiley & Sons
ISBN: 1118079159
Category : Computers
Languages : en
Pages : 650

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Book Description
This completely updated volume presents the effective and practical tools you need to design great desktop applications, Web 2.0 sites, and mobile devices. You’ll learn the principles of good product behavior and gain an understanding of Cooper’s Goal-Directed Design method, which involves everything from conducting user research to defining your product using personas and scenarios. Ultimately, you’ll acquire the knowledge to design the best possible digital products and services.