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Author: Kari Chapin
Publisher: Chronicle Books
ISBN: 9781452132662
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
This colorful notepad invites list-makers and ideators to turn that spark into a brilliant idea. Featuring 10 different ways to unleash creativity with visual diagrams, idea funnels, mind maps, and more, this chunky pad is a brainstormer's delight.
Author: Kari Chapin
Publisher: Chronicle Books
ISBN: 9781452132662
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
This colorful notepad invites list-makers and ideators to turn that spark into a brilliant idea. Featuring 10 different ways to unleash creativity with visual diagrams, idea funnels, mind maps, and more, this chunky pad is a brainstormer's delight.
Author: Creative Clinicians
Publisher: AuthorHouse
ISBN: 1452000174
Category : Business & Economics
Languages : en
Pages : 114
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Book Description
Someone has to make the first cut on the cadaver and the Creative Clinicians have done it with precision. Dissecting the pharmaceutical advertising business and marketing communication, they go below the skin, into the anatomy and physiology. They present not only an internal retrospection on how the creative message irrevocably breaks down through wayward opinion or compliment cascade, but in the process offer invaluable insight and practical tools in which to remedy the situation and remain compliant in an ever-changing healthcare system. Advertitis is essential reading for anyone in pharmaceutical marketing searching for brilliant medically inspired creative in an environment ever-governed under a microscope of scrutiny.
Author: Jennifer Cook
Publisher: Jessica Kingsley Publishers
ISBN: 0857007270
Category : Psychology
Languages : en
Pages : 172
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Book Description
For Asperkids, home is both their protected lair and their launch pad into success in a neurotypical world. Jennifer O'Toole provides parents with all the help they need in planning their home environment to encourage their Asperkid superheroes to soar. The Asperkid's Launch Pad is a visually-led guide to preparing a home environment that supports the development of children with Asperger syndrome. From a bedroom light switch that the child can easily reach, to a tucked-away safe place that he or she can retreat to when feeling overwhelmed or anxious, small changes in the home can boost the child's self-confidence, independence, comfort and life skills. Award-winning author Jennifer O'Toole gives readers a walk-through tour of the home, showing, room by room, how physical surroundings affect Asperkids and highlighting the learning opportunities in every space and object. Beautifully presented with color photographs throughout, this functional and fun book will win a place in the homes and hearts of all parents of children with Asperger syndrome.
Author: Patrick Corsi
Publisher: John Wiley & Sons
ISBN: 1118614755
Category : Technology & Engineering
Languages : en
Pages : 444
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Book Description
This title explores the issue of innovation engineering, a feature that is essential to the continuation of growth and development in the commercial world. Discussion is divided into three parts: Part I covers the historical basis of innovation, noting that diversity rests upon a duality between concepts in theory and applications put into practice, as well as discussing how innovation has resulted from the interaction of numerous factors, be they societal, human, managerial, organization or technological. Part II focuses on practical applications – the technologies, tools and methods employed in putting theoretical innovation into practice – while Part III looks at what factors underpin success, discussing the social and psychological aspects involved in successful innovation engineering. Consideration is also given to recent developments and systems which will assist in ensuring the continuation of this process in the future.
Author: Rob Cole
Publisher: Pearson UK
ISBN: 1292063599
Category : Business & Economics
Languages : en
Pages : 138
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Book Description
What is Agile Project Management and will it bring my project in on time and budget? If you need a solid understanding of how Agile Project Management works so your projects can fully benefit from using this innovative and powerful approach, this book is essential reading. Brilliant Agile Project Management does more than just talk you through the techniques and processes - focussing on real-life use of Agile in business environments, it provides practical advice and techniques on how to implement and work with Agile, so you always know exactly what to do and say to make your project a success. Assess whether your organisation or project is right for using APM Understand how to implement APM into any project Overcome common problems with APM The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Author: David A. Christensen
Publisher: Wipf and Stock Publishers
ISBN: 1666771945
Category : Religion
Languages : en
Pages : 197
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Book Description
“I am a pastor. I preach. Doesn’t that make me a pastoral preacher?” Not necessarily. Many preach missional rather than pastoral sermons designed to appeal to the unchurched, not the churched. The popularity of regional churches and the global reach of the internet allow preachers to focus their sermons on people they do not know and market a message to an audience they never see. Evangelical leaders produce many resources on attractional preaching, but who is developing a vision for pastoral preaching? David Christensen draws on years of experience to develop a philosophy of pastoral preaching. He writes, “Social media changes the way we preach. More and more pastors are preaching clickbait sermons. These are sermons designed to get clicks or attract interest rather than teach truth. We want catchy titles and clever analogies that will grab people’s attention because the digital world is built on attention, whatever will get likes or drive outrage.” However, pastoral preaching builds community. It is rooted in local soil to the people we know in the place we live. We need a philosophy of preaching that shepherds a community of disciples who worship together in one place.
Author: Phil Thornton
Publisher: Pearson UK
ISBN: 1292003219
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
"Taking the mystery out of economics is a public service. Brilliant Economics achieves this with aplomb". Chris Giles, Economics Editor, Financial Times "Economics is vitally important in everyday life because we are all living with the consequences of the global crisis, but it's often confusing. Brilliant Economics is a crystal clear and illuminating guide through the maze of financial jargon and difficult concepts. It explains in straightforward terms what the economic theories mean and also how they affect the things everybody cares about - jobs, prices, interest rates". Diane Coyle, OBE, Enlightenment Economics and Smith School, Oxford University "Phil writes in a clear manner, simplifying ideas that can be complex. He has a fine ability to mix relevant and topical observations with more detailed discussions, bringing a topic to life and making it easily understood". Ian Bright, Senior Economist, ING and leader of eZonomics, ING’s international consumer economics project Do you know David Ricardo from Adam Smith? What is the importance of Keynes and Friedman? How can a central government’s economic policy impact on your job, your wealth and your happiness? And are some things really too big to fail? In Brilliant Economics, award winning journalist Phil Thornton introduces you to the fundamentals of economics and monetary policy. It’ll help you become more knowledgeable about economics and will give you an awareness that will help you in good times and bad. Economics is the study of the production, distribution, and consumption of goods and services. But in real terms it affects all of us on a daily basis: what we can buy, where we can live, how our careers develop and where we can go on holiday. Brilliant Economics is your easy-to-understand introduction to the world of economic policy, theory and how these things practically affect you. Beginning with the basics of economic thinking, the book looks at key theorists and key economic ideas. It explains how economies grow and why recessions happen. You’ll understand about unemployment and recognise the importance of inflation. Learn why buying a house may make sense and find out what the real role of governments are, and why they ask you to pay tax.
Author: Jacqueline Veissid
Publisher: Chronicle Books LLC
ISBN: 1452163936
Category : Juvenile Fiction
Languages : en
Pages : 41
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Book Description
Ruby is always racing after her big brothers. But no matter how hard she tries, she can never catch up. Then one day, she discovers some sticks in the grass. Not just any sticks—swords! And suddenly the world is her kingdom. Readers will cheer on Ruby's perseverance and creativity as they delight in the antics of the adorable animals that join her along the way. Anyone who has ever imagined themselves the star of their own swashbuckling adventure will find this sweet book irresistible.
Author: Anna David
Publisher:
ISBN: 9781951407223
Category :
Languages : en
Pages :
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Book Description
These days, there's no better business tool than a book. But most people don't know how to write one-or even where to start. Turns out the best place is the messy middle.Anna David knows this more than anyone. When the New York Times bestselling author of seven books got sober and sold a book about her recovery to the biggest publisher in the world, she thought she'd made it. Then she learned the hard way that trying to make a living by selling books to traditional publishers was a cruel joke-and that accepting the unacceptable was no way to live. The publishing industry was ripe for disrupting. But first David had to make a mess and then learn from it.After years of struggle and self-discovery, she ended up not only mentoring and publishing hundreds of bestselling authors but also thriving personally and professionally. Now she's sharing what she's learned-and showing others how to do the same.In this page-turning and useful memoir-meets-manual, David reveals her personal lows (doing cocaine by herself while contemplating suicide), her career lows (a past-his-prime celebrity hurling a phone at her as she wrote his biography) and how her life today wouldn't be possible without those experiences.With deft humor and unique insight, David demonstrates how much early childhood programming can set us up to repeat our own dysfunctional patterns-until we're ready to shift our behavior. The last quarter of the book is a practical guide so that readers can make their own mess into a message-and memoir.
Author: Adrian Fernandez
Publisher: Newnes
ISBN: 0124116000
Category : Technology & Engineering
Languages : en
Pages : 201
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Book Description
This book explores the world of microcontroller development through friendly lessons and progressively challenging projects, which will have you blink LEDs, make music with buzzers & interact with different sensors like accelerometers and temperature sensors. This book is focused on the MSP-EXP430G2 LaunchPad Evaluation Kit, which is a complete microcontroller development platform that includes everything you need to start creating microcontroller-based projects. Many of the 25+ projects will also leverage external components, such as the highly-integrated Educational BoosterPack, which is a modular extension to the LaunchPad and includes many components such as an RGB LED, character LCD & potentiometer. This book provides helpful guides that break down hardware circuits through visual diagrams and includes fully-commented code examples. Concepts are broken down and explained in an easy to follow language and analogies to help you understand the principles behind each project/system. The projects will encourage you to use and even combine the fundamental concepts to develop your ideas in creating new microcontroller solutions. Coverage includes: - Digital Input/Output: buttons, LEDs, turning anything into a button - Analog Input/Output: sensors, temperature, accelerometer, potentiometer, etc. - Programming fundamentals: conditional branches & loops, flow, logic, number systems - Pulse-Width Modulation (PWM): square wave, buzzer, analog signal simulation - Serial Communication: UART, SPI & I2C - Code development using Energia, a free, open-source code editor and compiler - Debugging through serial communication with a computer - Interfacing with external components such as LEDs, buzzers, potentiometers, sensors & more. With the help of this book, you will be challenged to think about developing your own unique microcontroller-based application, and you will be equipped to start solving various problems, adding intelligence to existing products, or even developing your own innovative creations with a LaunchPad development kit. - Includes over 25 projects which focuses on a learn by doing approach - Contains easy to follow diagrams and code examples - Covers Programming fundamentals, such as conditional branches and loops, flow, logic, number systems
