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Author: Mark Sochan
Publisher: Nak Publishing
ISBN: 9781732399808
Category : Entrepreneurship
Languages : en
Pages : 148
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Book Description
"Packed with practical suggestions, examples, and tactics..." -Geoffrey Moore, author of Crossing the Chasm "A must-read for any company ready to grow..." -Kevin Ichhpurani, Corporate Vice President, Google The Art of Strategic Partnering is a how-to guide for creating and managing successful strategic partnerships. Written for entrepreneurial leaders and executives, this book shows you how to grow a company and achieve game-changing results. Learn tried-and-true lessons from a Silicon Valley industry expert who has successfully negotiated and managed over 150 strategic partnerships.
Author: Mark Sochan
Publisher: Nak Publishing
ISBN: 9781732399808
Category : Entrepreneurship
Languages : en
Pages : 148
Get Book Here
Book Description
"Packed with practical suggestions, examples, and tactics..." -Geoffrey Moore, author of Crossing the Chasm "A must-read for any company ready to grow..." -Kevin Ichhpurani, Corporate Vice President, Google The Art of Strategic Partnering is a how-to guide for creating and managing successful strategic partnerships. Written for entrepreneurial leaders and executives, this book shows you how to grow a company and achieve game-changing results. Learn tried-and-true lessons from a Silicon Valley industry expert who has successfully negotiated and managed over 150 strategic partnerships.
Author: Ard-Pieter de Man
Publisher: John Wiley & Sons
ISBN: 1118486390
Category : Business & Economics
Languages : en
Pages : 245
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Book Description
A timely and practical guide that helps senior managers design successful strategic partnerships Strategic alliances are increasingly common among modern corporations and a hot topic in today's business schools. Alliance is a sophisticated guide to crafting successful partnerships, offering a combination of carefully designed checklists, up-to-date examples and scenarios from around the world, and the tools needed to ensure that all elements of an alliance are taken into account and fully assessed. Most managers don't have the experience or knowledge to create a functional alliance governance structure. This book fills that knowledge gap with a clear description of the proper implementation process. Ideal for business leaders engaged in building a corporate alliance and business school students Covers all of the available alliance structure, describes the building blocks of alliance design, and defines an effective process for managers constructing alliances Written by a leading expert on the subject who is a member of the Board of Directors of the Association of Strategic Alliance Professionals As the popularity and frequency of corporate strategic alliances grows, Alliance gives business leaders the insight and practical advice they need to ensure their partnerships benefit all parties.
Author: Daniel A. Varroney
Publisher: John Wiley & Sons
ISBN: 1119855934
Category : Business & Economics
Languages : en
Pages : 261
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Book Description
Tap into the potential of strategic partnerships with industry associations in this groundbreaking new book Reimagining Industry Growth offers readers a blueprint to harnessing the power of leading industry associations as strategic partners. By utilizing those partnerships, business leaders will become able to leverage the collective strength of the supply chain to overcome challenges, address uncertainty, mitigate risks, and position their industries for growth. The book provides an overview of strategic partnerships, how they work, and how they can be applied to industry relationships with trade associations. It includes: Illuminating and factual case studies outlining strategic partnerships in five different industry segments Roadmaps for executives to apply the lessons learned from industry success stories on leveraging relationships with trade associations Advice on how to move the needle for entire industries via effective strategic partnerships and achieve unprecedented growth Ideal for executives, managers, business leaders of all kinds, business students and professors, and association executives. Reimagining Industry Growth is required reading for anyone who hopes to tap into the potential strength and value of effective strategic partnerships.
Author: Mark Brigman
Publisher: Createspace Independent Publishing Platform
ISBN: 9781543176742
Category :
Languages : en
Pages : 210
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Book Description
In today's business world, strategic partnerships are the fuel for exponential growth for companies large and small. PARTNERNOMICS not only brilliantly illustrates the unique benefits these business relationships bring but also provides a clear framework for managing and leading partnerships to success. PARTNERNOMICS is a legitimate, first-of-its-kind book that offers unique, game-changing insights through an interactive experience. The book contains chapter specific QR Codes and URLs that direct the reader to landing pages that contain videos and other resources to enhance the reader's experience. Successful partnerships are transformative for any business. PARTNERNOMICS offers an innovative, thoroughly researched toolkit for developing and nurturing strategic business partnerships. Dr. Brigman's exhaustive research combined with his C-level background and Fortune 100 experience adds significant value to this essential guide to building and leading strategic partnerships. With his tactical and strategic advice, readers realize the full potential of partnership, defying conventional zero-sum thinking. PARTNERNOMICS challenges everything you thought you knew about starting, maturing, and maximizing business partnerships. Brigman encourages us to replace transactional partnership thinking with strategic concepts like trust, esprit de corps, and the Partnership Pyramid. This fast-and-fresh book is packed with ideas for re-calibrating our traditional approach to business relationships. Read it before you continue to use old-school approaches in our rapidly evolving business environment.
Author: Darlyne Bailey
Publisher: SAGE
ISBN: 9780761913160
Category : Business & Economics
Languages : en
Pages : 220
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Book Description
With a focus on relationship building, this book offers theoretical and practical information to organizations considering and negotiating this process. Throughout, the book employs actual case examples of health and human services organizations nationally to illustrate core concepts and offer insights into why and how organizations are forming strategic alliances to fulfill their missions and better address the consumers' needs.
Author: Susan Buck Sutton
Publisher:
ISBN: 9780872063440
Category : Education and globalization
Languages : en
Pages : 234
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Book Description
Author: Robert Glazer
Publisher: Sourcebooks, Inc.
ISBN: 1728261740
Category : Business & Economics
Languages : en
Pages : 138
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Book Description
From bestselling author Bob Glazer comes a revolutionary approach to partnership marketing. Partnership marketing is not new; it has existed in many different forms, and under many different names, such as affiliate marketing, for decades. However, thanks to transformative changes in enabling technology and pricing models, as well as a change in both supply and demand, partnership marketing now exists in a more automated, scalable form that few companies have fully leveraged to date. MOVING TO OUTCOMES will unlock the keys and show readers how to do so for themselves. Think about your marketing strategy as you would consider an investment portfolio. Every investment guru advises diversifying your stock market assets to protect against declines in some types of assets. Additionally, if you want better returns, you need to adjust your holdings through diversification and get outside of the traditional asset classes. Once an asset class reaches maturity and ubiquity, you are much less likely to see above-average returns. Investors can't beat the market by investing in the biggest names of today; instead, they need to find the next Microsoft, Amazon, or Tesla. Marketers today have a choice. They can keep doubling down on advertising with the digital goliaths of today or begin to diversify and invest in other marketing channels, with an eye toward the future.
Author: Brian Tjemkes
Publisher: Taylor & Francis
ISBN: 100089200X
Category : Business & Economics
Languages : en
Pages : 587
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Book Description
Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with theoretical insights, evidence-based managerial guidelines and a business case illustration. Other chapters consider alliance attributes, alliance competences, and alliance challenges, and cover topics such as innovation, co-branding, co-opetition, business ecosystems, alliance professionals, alliance capabilities, societal alliances and a tension-based alliance mindset. This fully revised 3rd edition leverages the book’s strengths in marrying theory with practical insight. All the chapters have been updated to reflect the current academic literature, whilst new international case studies are incorporated throughout. Two new chapters feature in this edition, considering the importance of the mindset required to successfully navigate alliance arrangements, and emerging alliance practices, exploring how new technologies, sustainability and the external environment have disrupted alliance management. In-chapter text boxes discussing emerging themes provide opportunity for discussion and analysis. The textbook remains highly valuable core and recommended reading for postgraduate students of Strategic Management and Corporate Strategy, MBA and Executive MBA, as well as reflective practitioners in the field. Online resources include chapter-by-chapter lecture slides, two long case studies and short interviews with alliance executives.
Author: Jean Oelwang
Publisher: Penguin
ISBN: 0593189558
Category : Business & Economics
Languages : en
Pages : 321
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Book Description
An inspirational call to build deep business and personal relationships as the foundation of a meaningful life and purposeful collaborations, drawing from the wisdom of legendary partnerships including Jimmy and Rosalynn Carter, Ben and Jerry, Desmond and Leah Tutu, and the collective who saved humanity by closing the ozone hole. Our individualistic society has created an environment of fear, division, and domination, which has crushed our ability to relate meaningfully to each other and diminished our capacity to innovate and collaborate. Jean Oelwang, president and founding CEO of Virgin Unite, has been on a decade-long exploration to find out how to nurture relationships with depth and purpose. Deep connections shape who we are and have a profound ripple effect on everything we do, supporting us to achieve more, withstand anything, and amplify impact. Those enduring partnerships are the foundation of a meaningful life as well as the backbone of any successful organization and collaboration. From hundreds of interviews with sixty great partnerships, ranging from business partners, to friends, to life partners, who have made a profound difference, Oelwang offers new insight into how to build relationships that matter. She identifies six core principles including the all-important virtues that connect great partners, the daily rituals that they use to stay in sync, and the skills that allow them to disagree respectfully and productively. Packed with wisdom to nourish the relationships that give us strength and meaning, Partnering is a profound call-to-action to forge partnerships in service of a greater purpose.
Author: Robert Wallace
Publisher: Kaplan Publishing
ISBN: 9781607140603
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Build long-term success though mutually beneficial relationships with larger business entities. An estimated 20,000 corporate alliances have been formed worldwide over the past two years. Such strategic alliances can provide business owners with long-term security, new revenue channels, and, often, the anchor needed to maintain stability in otherwise turbulent waters. A successful joint venture can open the door to a world of future partnership opportunities, says renowned entrepreneur Robert Wallace. In Strategic Partnerships: An Entrepreneur's Guide to Joint Ventures andAlliances, he outlines a framework business owners can use to conceive, develop, and execute such relationships between themselves and larger organizations. Based on the author's 20 years of field research, readers will learn how to: * Evaluate the suitability of a potential joint venture partner. * Establish relationship boundaries to define how partnering companies can work together through processes and complications. * Keep relationships fun, exciting, and profitable. * Properly and legally bring joint venture arrangements to a close. Most chapters conclude with a case study of a business illustrating the chapter topic, along with an interview with an executive from a major corporation. The stories and interviews give readers real-life takeaways that they can relate and apply to their own situations, providing them with a specific tool to move forward in their development. Robert Wallace is a longtime entrepreneur sought after for his expertise in engineering, telecommunications, systems development, business development, intrapreneurship, and entrepreneurship. He is the founder and chairman of a minority-owned IT consulting firm, and of a Web portal fostering the development of minority and women entrepreneurs. In 2000, Wallace was selected as the only small business member of the GE Center for Financial Learning Advisory Board.
