Tell the World You Don't Suck: Modern Marketing for Commercial Photographers PDF Download
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Author: Leslie Burns-Dell'Acqua
Publisher: Lulu.com
ISBN: 0557019036
Category : Art
Languages : en
Pages : 170
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Book Description
Internationally known photo consultant and owner of Burns Auto Parts--Consultants, Leslie shares her best thoughts on marketing for the commercial photographer. This book covers everything from cold calls to websites and social marketing and much more.
Author: Leslie Burns-Dell'Acqua
Publisher: Lulu.com
ISBN: 0557019036
Category : Art
Languages : en
Pages : 170
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Book Description
Internationally known photo consultant and owner of Burns Auto Parts--Consultants, Leslie shares her best thoughts on marketing for the commercial photographer. This book covers everything from cold calls to websites and social marketing and much more.
Author: Susan Carr
Publisher: Simon and Schuster
ISBN: 1581157797
Category : Performing Arts
Languages : en
Pages : 256
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Book Description
Photographers now have the ideal resource to build a solid foundation for success. The Art and Business of Photography takes an honest approach to the photography profession and is a guide to the artistic and business skills that are the foundation of a career in photography. Professional photographer and former ASMP president, Susan Carr, discusses the realities of the photography industry along with the struggles of expressing creativity and producing quality photography. Topics in this distinctive guide include the balance of being an artist and a business person, the basics of copyright, pricing skills, how to find future prospects, and the importance of craft and creativity. Firsthand experiences and sample photographs by top photographers--pursuing various photography subjects and different types of clients--serve to enhance the unique combination of art and business included in this book. This volume also covers the history of the profession and the current state of the industry. Anyone with a love for a photography and the creative process will benefit from this realistic yet inspiring approach to the photography industry. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Jeff Perkins
Publisher: How2Conquer
ISBN: 1945783168
Category : Business & Economics
Languages : en
Pages : 212
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Book Description
If you’ve ever felt like you suck at marketing, you’re not alone. Survive and thrive in today’s digital world. Let’s face it, marketing today is really, really hard. From the explosion of digital advertising options to the thousands of martech tools out there on the market, it’s virtually impossible to stay on top of it all. Even more challenging is the deluge of analytics available, leaving marketers swimming in data but thirsting for knowledge. But you don’t have to feel like you suck at marketing. Join award-winning marketing leader Jeff Perkins as he examines how to avoid the pitfalls and survive in today’s ever-changing marketing landscape. Focusing on essential skills for modern marketers, How Not to Suck at Marketing prepares you to: - Create a focused marketing program that drives results - Collaborate effectively with the key stakeholders - Assemble a high-performing marketing team - Define and nurture your company (and personal) brand - Build a focused career and find the right job for you Digital tools allow us to track immediate results, but marketing has always been about the long game. Tackle your marketing strategy and build a focused career with this practical guide.
Author: Ansel Adams
Publisher: Ansel Adams
ISBN: 0316485446
Category : Photography
Languages : en
Pages : 224
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Book Description
Ansel Adams (1902-1984) produced some of the 20th century's most iconic photographic images and helped nurture the art of photography through his creative innovations and peerless technical mastery. The Print--the third volume in Adams' celebrated series of books on photographic techniques--has taught generations of photographers how to explore the artistic possibilities of printmaking. Examples of Adams' own work clarify the principles discussed. This classic handbook distills the knowledge gained through a lifetime in photography and remains as vital today as when it was first published. The Print takes you step-by-step--from designing and furnishing a darkroom to mounting and displaying your photographs, from making your first print to mastering advanced techniques, such as developer modifications, toning and bleaching, and burning and dodging. Filled with indispensable darkroom techniques and tips, this amply illustrated guide shows how printmaking--the culmination of photography's creative process--can be used expressively to enhance an image. "Adams is a clear-thinking writer whose concepts cannot but help the serious photographer." - New York Times "A master-class kind of guide from an undisputed master." - Publishers Weekly Over 1 million copies sold. Publisher's Note: This ebook of The Print works best as a digital companion to the print edition. The ebook was produced by electronically scanning and digitizing a print edition, and as a result, your reading device may display images with halftone or moiré patterns.
Author: William A Ewing
Publisher: National Geographic Books
ISBN: 0500021708
Category : Photography
Languages : en
Pages : 0
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Book Description
In Civilization, a top curator offers an unprecedented look at contemporary photographs that track the visual threads of humankind’s frenetic, collective life across the globe. We hurtle together into the future at ever-increasing speed—or so it seems to the collective psyche. Perpetually evolving, morphing, building and demolishing, rethinking, reframing and reshaping the world around and ahead—and the people within it—an emerging, planetary-wide Civilization is our grand, global, collective endeavor. Never before in human history have so many people been so interconnected, and so interdependent. With close to 500 images, many previously unpublished, this landmark publication takes stock of the material and spiritual cultures that make up "civilization." Ranging from the ordinary to the extraordinary, from our great collective achievements to our ruinous collective failings, Civilization: The Way We Live Now explores the complexity of contemporary civilization through the rich, nuanced language of photography. Featuring images by some 140 photographers—from Reiner Riedler’s families at leisure parks, Raimond Wouda’s high schools, Wang Qingsong’s Work, Work, Work and Cindy Sherman’s Society Portraits, to Lauren Greenfield’s displays of ostentatious wealth, Edward Burtynsky’s oil fields, Pablo Lopez Luz’s views on a sprawling contemporary megapolis, Thomas Struth’s images of high technology, Xing Danwen’s electronic wastelands and Taryn Simon’s Contraband, Civilization draws together the threads of humankind’s ever-changing, frenetic, collective life across the globe. Visually epic, Civilization contains eight thematic chapters, each featuring powerful imagery and accompanied by provocative essays, quotes, and concise statements by the artists themselves.
Author: Chase Jarvis
Publisher: HarperCollins
ISBN: 0062879987
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
Life isn’t about “finding” fulfillment and success – it’s about creating it. Why then has creativity been given a back seat in our culture? No longer. ** A Wall Street Journal, Los Angeles Times and Publishers Weekly Bestseller ** Creativity is a force inside every person that, when unleashed, transforms our lives and delivers vitality to everything we do. Establishing a creative practice is therefore our most valuable and urgent task - as important to our well-being as exercise or nutrition. The good news? Renowned artist, author, and CreativeLive founder, Chase Jarvis, reminds us that creativity isn't a skill—it's a habit available to everyone: beginners and lifelong creators, entrepreneurs to executives, astronauts to zookeepers, and everyone in between. Through small, daily actions we can supercharge our innate creativity and rediscover our personal power in life. Whether your ambition is a creative career, completing a creative project, or simply cultivating a creative mindset, Creative Calling will unlock your potential via Jarvis’s memorable “IDEA” system: · Imagine your big dream, whatever you want to create—or become—in this world. · Design a daily practice that supports that dream—and a life of expression and transformation. · Execute on your ambitious plans and make your vision real. · Amplify your impact through a supportive community you’ll learn to grow and nurture.
Author: Louis H. Palmer III
Publisher: Bloomsbury Publishing USA
ISBN:
Category : Social Science
Languages : en
Pages : 170
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Book Description
This book provides an engaging historical survey of the vampire in American popular culture over 100 years, ranging from Bram Stoker's classic novel Dracula to HBO's television series True Blood. Vampires in the New World surveys vampire films and literature from both national and historical perspectives since the publication of Bram Stoker's Dracula, providing an overview of the changing figure of the vampire in America. It focuses on such essential popular culture topics as pulp fiction, classic horror films, film noir, science fiction, horror fiction, blaxploitation, and the recent Twilight and True Blood series in order to demonstrate how cultural, scientific, and ideological trends are reflected and refracted through the figure of the vampire. The book will fascinate anyone with an interest in vampires as they are found in literature, film, television, and popular culture, as well as readers who appreciate horror and supernatural fiction, crime fiction, science fiction, and the gothic. It will also appeal to those who are interested in the interplay between society and film, television, and popular culture, and to readers who want to understand why the figure of the vampire has remained compelling to us across different eras and generations.
Author: Philip Kotler
Publisher:
ISBN: 9780990576761
Category :
Languages : en
Pages :
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Book Description
Author: Various
Publisher: Penguin
ISBN: 0140124454
Category : Fiction
Languages : en
Pages : 641
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Book Description
The terrifying and definitive collection of Vampire stories from the masters of literary horror They're lurking under the cover of darkness…and between the covers of this book. Here, in all their horror and all their glory, are the great vampires of literature: male and female, invisible and metamorphic, doomed and daring. Their skin deathly pale, their nails curved like claws, their fangs sharpened for the attack, they are gathered for the kill and for the chill, brought frighteningly to life by Bram Stoker, Fritz Leiber, Richard Matheson, Robert Bloch, Charles L. Grant, Tanith Lee, and other masters of the macabre. Careful—they are all crafty enough to steal their way into your imagination and steal away your hopes for a restful sleep.
Author: Barbara H. Solomon
Publisher: Penguin
ISBN: 1101544023
Category : Fiction
Languages : en
Pages : 404
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Book Description
They are the fearful images that have stalked humanity’s nightmares for centuries, supernatural creatures that feast on flesh and haunt the soul, macabre and uncanny beings that frighten and fascinate the imagination. Vampires, Zombies, Werewolves, and Ghosts collects classic stories from literary masters inspired by folklore and mythology who dared to explore the darker side of human nature and crafted tales that defied convention, stirred up controversy, and gave life to a storytelling genre that has endured for generations. With stories by Charles Dickens, Rudyard Kipling, Henry James, Anne Sexton, Oscar Wilde, Yvonne Navarro, Fritz Leiber, Ramsey Campbell, Chelsea Quinn Yarbro, Angela Carter, and others…
