Author: Rodney Page
Publisher: Bloomsbury Publishing USA
ISBN: 0313051313
Category : Business & Economics
Languages : en
Pages : 219
Book Description
Companies that have survived the perils of startup face an entirely new and different set of challenges as the firm prospers and grows. For owners, executives, managers, and employees alike, the evolution of an enterprise from entrepreneurship to maturity is aruduous and requires a talent for managing constant change, both in the marketplace and in the company itself. Setting your company on a trajectory of profitable growth—and getting past that crucial break—even point—requires fundamentally different strategies, skills, and techniques from what worked in startup mode. Any forewarning puts entrepreneurial leaders ahead in coping with the obstacles over the next hill. Leading Your Business to the Next Level provides that forewarning and offers practical management approaches that will make the growth journey less hazardous and more rewarding. Drawing from the authors' combined 70+ years of experience working in and consulting to high-growth organizations, the book provides a toolkit for navigating the transition from the chaos, intensity, and informality of the startup to the relative order of the more established firm. Through illustrative case examples and interactive elements, including checklists and diagnostics, they demonstrate how mastery of six core disciplines is the key to achieving and sustaining profitable growth: * enhancing customer loyalty; * dynamic planning and budgeting; * executing the business plan; * maximizing leadership effectiveness; * changing the emphasis from sales/revenue to margin/profit; * positioning human resource management as a strategic asset. In an environment where over 50% of small businesses fail in the first year and 95% within five years, Leading Your Businesss to the Next Level will help you and your organization make the critical transition from startup to mature and growing business.
Leading Your Business to the Next Level
Author: Rodney Page
Publisher: Bloomsbury Publishing USA
ISBN: 0313051313
Category : Business & Economics
Languages : en
Pages : 219
Book Description
Companies that have survived the perils of startup face an entirely new and different set of challenges as the firm prospers and grows. For owners, executives, managers, and employees alike, the evolution of an enterprise from entrepreneurship to maturity is aruduous and requires a talent for managing constant change, both in the marketplace and in the company itself. Setting your company on a trajectory of profitable growth—and getting past that crucial break—even point—requires fundamentally different strategies, skills, and techniques from what worked in startup mode. Any forewarning puts entrepreneurial leaders ahead in coping with the obstacles over the next hill. Leading Your Business to the Next Level provides that forewarning and offers practical management approaches that will make the growth journey less hazardous and more rewarding. Drawing from the authors' combined 70+ years of experience working in and consulting to high-growth organizations, the book provides a toolkit for navigating the transition from the chaos, intensity, and informality of the startup to the relative order of the more established firm. Through illustrative case examples and interactive elements, including checklists and diagnostics, they demonstrate how mastery of six core disciplines is the key to achieving and sustaining profitable growth: * enhancing customer loyalty; * dynamic planning and budgeting; * executing the business plan; * maximizing leadership effectiveness; * changing the emphasis from sales/revenue to margin/profit; * positioning human resource management as a strategic asset. In an environment where over 50% of small businesses fail in the first year and 95% within five years, Leading Your Businesss to the Next Level will help you and your organization make the critical transition from startup to mature and growing business.
Publisher: Bloomsbury Publishing USA
ISBN: 0313051313
Category : Business & Economics
Languages : en
Pages : 219
Book Description
Companies that have survived the perils of startup face an entirely new and different set of challenges as the firm prospers and grows. For owners, executives, managers, and employees alike, the evolution of an enterprise from entrepreneurship to maturity is aruduous and requires a talent for managing constant change, both in the marketplace and in the company itself. Setting your company on a trajectory of profitable growth—and getting past that crucial break—even point—requires fundamentally different strategies, skills, and techniques from what worked in startup mode. Any forewarning puts entrepreneurial leaders ahead in coping with the obstacles over the next hill. Leading Your Business to the Next Level provides that forewarning and offers practical management approaches that will make the growth journey less hazardous and more rewarding. Drawing from the authors' combined 70+ years of experience working in and consulting to high-growth organizations, the book provides a toolkit for navigating the transition from the chaos, intensity, and informality of the startup to the relative order of the more established firm. Through illustrative case examples and interactive elements, including checklists and diagnostics, they demonstrate how mastery of six core disciplines is the key to achieving and sustaining profitable growth: * enhancing customer loyalty; * dynamic planning and budgeting; * executing the business plan; * maximizing leadership effectiveness; * changing the emphasis from sales/revenue to margin/profit; * positioning human resource management as a strategic asset. In an environment where over 50% of small businesses fail in the first year and 95% within five years, Leading Your Businesss to the Next Level will help you and your organization make the critical transition from startup to mature and growing business.
Taking Your Business to the Next Level
Author: Frances McGuckin
Publisher: Sourcebooks, Inc.
ISBN: 9781402203930
Category : Small business
Languages : en
Pages : 0
Book Description
Entrepreneurs have many choices when choosing a business start-up guide. But once they're up and running, there's nothing to show them how to improve profits and manage their company better. The Next Level: Grow Your Business is the guide small business owners have been waiting for. Filled with expert advice, Grow Your Business takes the entrepreneur through fifteen areas in which they can improve their business, providing detailed steps on how to make it happen. Small business owners looking to take it to the next level will learn how to: - Fine-tune sales and marketing skills - Manage time and get organized - Control the financial reins - Hire and manage employees - Grow their customer base - Operate more powerfully - Overcome operational crisis Filled with tips, questionnaires, checklists and invaluable advice, The Next Level is the next big thing for small business guides.
Publisher: Sourcebooks, Inc.
ISBN: 9781402203930
Category : Small business
Languages : en
Pages : 0
Book Description
Entrepreneurs have many choices when choosing a business start-up guide. But once they're up and running, there's nothing to show them how to improve profits and manage their company better. The Next Level: Grow Your Business is the guide small business owners have been waiting for. Filled with expert advice, Grow Your Business takes the entrepreneur through fifteen areas in which they can improve their business, providing detailed steps on how to make it happen. Small business owners looking to take it to the next level will learn how to: - Fine-tune sales and marketing skills - Manage time and get organized - Control the financial reins - Hire and manage employees - Grow their customer base - Operate more powerfully - Overcome operational crisis Filled with tips, questionnaires, checklists and invaluable advice, The Next Level is the next big thing for small business guides.
Poised for Growth
Author: Gabor Baumann
Publisher: McGraw-Hill Companies
ISBN: 9780070060166
Category : Industrial management
Languages : en
Pages : 0
Book Description
In Poised for Growth: Taking Your Business to the Next Level, a venture and investment banking expert and a mergers and acquisitions professional give you the view - from the "other side of the desk" - of what makes growth companies attractive to investors, lenders, workers, and potential corporate partners. You'll discover the 7 things you absolutely must do to get lenders, venture capitalists, and investment bankers to take you and your business seriously; 18 winning strategies for getting major corporations to hand you lucrative contracts and lock-in long-term relationships with you; how to attract the best and brightest employees to your company - and get them to stay; steps you can take to make your initial public offering or existing issues the "darling" of Wall Street analysts and investors; plus an inside look at the special criteria venture capital and investment banking firms use to value businesses...and how to determine your business's true market worth using the same tools the pros do. Whether you're a start-up company ready to leap to the next level of success, or an already successful small growth company looking to accelerate your rate of growth, Poised for Growth can help you achieve your business objectives - and make you more money than you ever dreamed.
Publisher: McGraw-Hill Companies
ISBN: 9780070060166
Category : Industrial management
Languages : en
Pages : 0
Book Description
In Poised for Growth: Taking Your Business to the Next Level, a venture and investment banking expert and a mergers and acquisitions professional give you the view - from the "other side of the desk" - of what makes growth companies attractive to investors, lenders, workers, and potential corporate partners. You'll discover the 7 things you absolutely must do to get lenders, venture capitalists, and investment bankers to take you and your business seriously; 18 winning strategies for getting major corporations to hand you lucrative contracts and lock-in long-term relationships with you; how to attract the best and brightest employees to your company - and get them to stay; steps you can take to make your initial public offering or existing issues the "darling" of Wall Street analysts and investors; plus an inside look at the special criteria venture capital and investment banking firms use to value businesses...and how to determine your business's true market worth using the same tools the pros do. Whether you're a start-up company ready to leap to the next level of success, or an already successful small growth company looking to accelerate your rate of growth, Poised for Growth can help you achieve your business objectives - and make you more money than you ever dreamed.
GETTING TO THE NEXT LEVEL
Author: Manuel Palachuk
Publisher: Great Little Book Publishing Company, Incorporated
ISBN: 9781942115397
Category : Business & Economics
Languages : en
Pages : 426
Book Description
Getting to the next level is a never ending journey for you and your business and now you have the definitive guide book. From the design of the business to the execution on strategy and all the tools you need in between this book covers it. It shows you how to gauge your business maturity and your progress along your roadmap to stratospheric success. Complete with a well defined case study and example by the author that are built from years of experience in business management and guidance. Learn to design your business from the top down using the Pyramid of Purpose and Value and then build it from the ground up by leveraging Business Agile Strategy Execution (BASE).Your Shared Vision is the heart of your business even more so than your product and service value proposition. Your shared vision must be embedded in your organization's culture so it can permeate all the way down to the ground level. The Pyramid of Purpose and Value allows you to design your business from the top down and to share it in a meaningful way. It paints a clear and enticing picture and tells a very compelling story of how you intend to create stratospheric success. It attracts the right people to back your endeavor and the right people to get on board. Your ability to define a clear business roadmap & Strategy and then execute on it is one of the biggest determinants of your success. Imagine taking the most advanced methods of Agile development and applying them to your business roadmap & strategy execution. That's Business Agile Strategy Execution. BASE is the most innovative advancement for small and medium size business roadmap development and strategy execution and you can harness and leverage its power for your self. The entire process is clearly defined and broken down in step-by-step fashion using real life examples.Today more than ever there is a demand for value in everything we create or do. Tap into the authors insights on creating a value proposition for your customers that endears them to your business because they see you are a value drive organization. Learn about the elements of success that determine your organizations overall Business Maturity Index and how to drive them in the direction you want. With this book you will have the most important component of a true significant competitive advantage for your business, the blueprint for success. About the author: Manuel Palachuk is the coach who will take you to the gym not just send you there. He believes that small business is the backbone of the world and the service industry in particular is the heart! He has nearly 30 years of business, management and training experience in the computer and electronics industries including owning and managing successful IT and MSP companies.He holds an Associate degree in Electrical Engineering Technology and a Bachelor's degree in Automated Manufacturing Technology. He is an expert of process, systems, and their efficiency who is driven toward continuous improvement in all aspects of business. Manuel is an experienced speaker and trainer at industry conferences and other events. He is also the co-author of the Network Migration Workbook, an expansive 600 page document covering the complete processes and checklists required to migrate your network with zero downtime.
Publisher: Great Little Book Publishing Company, Incorporated
ISBN: 9781942115397
Category : Business & Economics
Languages : en
Pages : 426
Book Description
Getting to the next level is a never ending journey for you and your business and now you have the definitive guide book. From the design of the business to the execution on strategy and all the tools you need in between this book covers it. It shows you how to gauge your business maturity and your progress along your roadmap to stratospheric success. Complete with a well defined case study and example by the author that are built from years of experience in business management and guidance. Learn to design your business from the top down using the Pyramid of Purpose and Value and then build it from the ground up by leveraging Business Agile Strategy Execution (BASE).Your Shared Vision is the heart of your business even more so than your product and service value proposition. Your shared vision must be embedded in your organization's culture so it can permeate all the way down to the ground level. The Pyramid of Purpose and Value allows you to design your business from the top down and to share it in a meaningful way. It paints a clear and enticing picture and tells a very compelling story of how you intend to create stratospheric success. It attracts the right people to back your endeavor and the right people to get on board. Your ability to define a clear business roadmap & Strategy and then execute on it is one of the biggest determinants of your success. Imagine taking the most advanced methods of Agile development and applying them to your business roadmap & strategy execution. That's Business Agile Strategy Execution. BASE is the most innovative advancement for small and medium size business roadmap development and strategy execution and you can harness and leverage its power for your self. The entire process is clearly defined and broken down in step-by-step fashion using real life examples.Today more than ever there is a demand for value in everything we create or do. Tap into the authors insights on creating a value proposition for your customers that endears them to your business because they see you are a value drive organization. Learn about the elements of success that determine your organizations overall Business Maturity Index and how to drive them in the direction you want. With this book you will have the most important component of a true significant competitive advantage for your business, the blueprint for success. About the author: Manuel Palachuk is the coach who will take you to the gym not just send you there. He believes that small business is the backbone of the world and the service industry in particular is the heart! He has nearly 30 years of business, management and training experience in the computer and electronics industries including owning and managing successful IT and MSP companies.He holds an Associate degree in Electrical Engineering Technology and a Bachelor's degree in Automated Manufacturing Technology. He is an expert of process, systems, and their efficiency who is driven toward continuous improvement in all aspects of business. Manuel is an experienced speaker and trainer at industry conferences and other events. He is also the co-author of the Network Migration Workbook, an expansive 600 page document covering the complete processes and checklists required to migrate your network with zero downtime.
The One Hour Plan For Growth
Author: Joe Calhoon
Publisher: John Wiley & Sons
ISBN: 0470906391
Category : Business & Economics
Languages : en
Pages : 226
Book Description
A proven system for creating a clear and compelling business growth plan There are 15 million businesses in the United States, and 13 million of them don't utilize a planning process. Yet having a planning process is the most reliable predictor of whether a business will grow. The One Hour Plan for Growth provides a proven system for any business to create a clear and compelling business growth plan that fits on a single sheet of paper in about one hour. This book is a quick read, and you and your people stay energized and focused on your top priorities. Covers the six essential elements of the dynamic business growth plan: Vision, Mission, Values, Objectives, Strategies, and Priorities Previously the top-rated speaker for Stephen Covey's organization, the author is now a successful speaker and consultant with some of the world's finest small and mid-sized companies The book delivers a proven planning process that engages employees, develops leadership capacity, improves performance, and accelerates growth.
Publisher: John Wiley & Sons
ISBN: 0470906391
Category : Business & Economics
Languages : en
Pages : 226
Book Description
A proven system for creating a clear and compelling business growth plan There are 15 million businesses in the United States, and 13 million of them don't utilize a planning process. Yet having a planning process is the most reliable predictor of whether a business will grow. The One Hour Plan for Growth provides a proven system for any business to create a clear and compelling business growth plan that fits on a single sheet of paper in about one hour. This book is a quick read, and you and your people stay energized and focused on your top priorities. Covers the six essential elements of the dynamic business growth plan: Vision, Mission, Values, Objectives, Strategies, and Priorities Previously the top-rated speaker for Stephen Covey's organization, the author is now a successful speaker and consultant with some of the world's finest small and mid-sized companies The book delivers a proven planning process that engages employees, develops leadership capacity, improves performance, and accelerates growth.
Take Your Business to the Next Level
Author: Glen Michaelides
Publisher: Global Publishing Group
ISBN: 1925282465
Category : Business & Economics
Languages : en
Pages : 167
Book Description
Proven success formulas and strategies to become great leaders and successful entrepreneurs. International author and leading authority on business and transformational change Glen Michaelides shares his secret "In the Trenches" powerful tools and strategies used in his own multi-million dollar businesses giving you the "Behind the Curtain Look" generally only reserved for the rich, creating an unfair advantage for your business and ultimately your life. You'll learn:- Essential strategies to harness the power of thoughts for maximum results and creating a compelling future- How to stop sabotaging your success and how to overcome this dangerous mistake- 7 proven steps to driving a hype of activity into your business that could translate into millions of dollars in your bank account- The little known psychological effect of gaining clarity and learn how to harness this to get exactly what you want- How to position yourself as the authority and industry leading expert in your field- How to stop the 3 killers of effectiveness from hijacking your productivity and profits- How to get to your next level of health, happiness, knowledge and abundance. "I enthusiastically endorse Glen Michaelides for his business coaching and personal mentoring. Glen was able to identify some strategic competitive advantages we were able to apply to our high profile power fitness gymnasium, to up our membership extensively. Glen left no stone unturned with his approach in ensuring we had a real rubber to the road plan. I can assure you that working with Glen will produce positive results." - Peta and Adam Baker, 'Bodybuilding Champions' Power Fitness, Perth WA
Publisher: Global Publishing Group
ISBN: 1925282465
Category : Business & Economics
Languages : en
Pages : 167
Book Description
Proven success formulas and strategies to become great leaders and successful entrepreneurs. International author and leading authority on business and transformational change Glen Michaelides shares his secret "In the Trenches" powerful tools and strategies used in his own multi-million dollar businesses giving you the "Behind the Curtain Look" generally only reserved for the rich, creating an unfair advantage for your business and ultimately your life. You'll learn:- Essential strategies to harness the power of thoughts for maximum results and creating a compelling future- How to stop sabotaging your success and how to overcome this dangerous mistake- 7 proven steps to driving a hype of activity into your business that could translate into millions of dollars in your bank account- The little known psychological effect of gaining clarity and learn how to harness this to get exactly what you want- How to position yourself as the authority and industry leading expert in your field- How to stop the 3 killers of effectiveness from hijacking your productivity and profits- How to get to your next level of health, happiness, knowledge and abundance. "I enthusiastically endorse Glen Michaelides for his business coaching and personal mentoring. Glen was able to identify some strategic competitive advantages we were able to apply to our high profile power fitness gymnasium, to up our membership extensively. Glen left no stone unturned with his approach in ensuring we had a real rubber to the road plan. I can assure you that working with Glen will produce positive results." - Peta and Adam Baker, 'Bodybuilding Champions' Power Fitness, Perth WA
Take Your Sales to the Next Level: Advanced Skills to Build Stronger Relationships and Close More Deals
Author: Charles D. Brennan
Publisher: McGraw Hill Professional
ISBN: 0071746986
Category : Business & Economics
Languages : en
Pages : 225
Book Description
Expand your customer relationships into higher levels of commitment—and close more sales! You may have many great customer relationships—but there’s a good chance you have an even greater number of relationships that aren’t where you want them to be. With the lessons in Take Your Sales to the Next Level, you can move those stalled relationships to the next level—and increase sales dramatically. Sales expert Charles D. Brennan helps you: Gain solid commitments from your contacts Direct conversations to reveal new, previously undisclosed information Minimize and neutralize resistance Build a sales closing map from start to finish When you suddenly find yourself deftly moving conversations beyond the predictable dialogues, you’ll know you’re on your way to greatness. Make it happen with Take Your Sales to the Next Level.
Publisher: McGraw Hill Professional
ISBN: 0071746986
Category : Business & Economics
Languages : en
Pages : 225
Book Description
Expand your customer relationships into higher levels of commitment—and close more sales! You may have many great customer relationships—but there’s a good chance you have an even greater number of relationships that aren’t where you want them to be. With the lessons in Take Your Sales to the Next Level, you can move those stalled relationships to the next level—and increase sales dramatically. Sales expert Charles D. Brennan helps you: Gain solid commitments from your contacts Direct conversations to reveal new, previously undisclosed information Minimize and neutralize resistance Build a sales closing map from start to finish When you suddenly find yourself deftly moving conversations beyond the predictable dialogues, you’ll know you’re on your way to greatness. Make it happen with Take Your Sales to the Next Level.
The Next Level, 3rd Edition
Author: Scott Eblin
Publisher: Nicholas Brealey
ISBN: 1473697328
Category : Business & Economics
Languages : en
Pages : 203
Book Description
REVISED AND UPDATED 3RD EDITION! Drawing on the secrets of a top executive coach, The Next Level is an indispensable guide to executive success, full of simple, practical, and immediately applicable insights and tools for leaders who need to get bigger and better results. For more than a decade,The Next Level has been an indispensable guide to executive success. It reads like a series of conversations with a trusted coach who has brought together a cadre of successful senior leaders to deliver a master class on executive level best practices. This practical, actionable guide to success at the executive level helps readers understand what they need to pick up and let go of to achieve the results that are expected at the next level. Along with simple and immediately applicable tools and frameworks he's road-tested with thousands of coaching clients, Eblin offers clear, practical advice reinforced by interviews and case studies from executives who know what it takes to succeed. With fresh insights throughout, this 3rd edition will help readers sustain their success over the long run with new information on how to develop a personal action plan for leading at their best by living at their best. NEW TO THIS EDITION: 1. Updated Introduction and Afterword 2. New insights on leadership effectiveness gleaned by the author since the 2nd edition 3. A completely revised chapter 3 with new guidance on creating a Life GPS personal action plan 4. New and updated Coachable Moment tools (including the TRACK Model of Effective Delegation) 5. A revised appendix with the latest approach to creating a self-directed Executive Success Plan (ESP)
Publisher: Nicholas Brealey
ISBN: 1473697328
Category : Business & Economics
Languages : en
Pages : 203
Book Description
REVISED AND UPDATED 3RD EDITION! Drawing on the secrets of a top executive coach, The Next Level is an indispensable guide to executive success, full of simple, practical, and immediately applicable insights and tools for leaders who need to get bigger and better results. For more than a decade,The Next Level has been an indispensable guide to executive success. It reads like a series of conversations with a trusted coach who has brought together a cadre of successful senior leaders to deliver a master class on executive level best practices. This practical, actionable guide to success at the executive level helps readers understand what they need to pick up and let go of to achieve the results that are expected at the next level. Along with simple and immediately applicable tools and frameworks he's road-tested with thousands of coaching clients, Eblin offers clear, practical advice reinforced by interviews and case studies from executives who know what it takes to succeed. With fresh insights throughout, this 3rd edition will help readers sustain their success over the long run with new information on how to develop a personal action plan for leading at their best by living at their best. NEW TO THIS EDITION: 1. Updated Introduction and Afterword 2. New insights on leadership effectiveness gleaned by the author since the 2nd edition 3. A completely revised chapter 3 with new guidance on creating a Life GPS personal action plan 4. New and updated Coachable Moment tools (including the TRACK Model of Effective Delegation) 5. A revised appendix with the latest approach to creating a self-directed Executive Success Plan (ESP)
Next Level Sales Coaching
Author: Steve Johnson
Publisher: John Wiley & Sons
ISBN: 1119685486
Category : Business & Economics
Languages : en
Pages : 230
Book Description
Do you remember being "in the trenches" as a salesperson? What did you think of your sales manager? If you're like many front-line sellers, you probably didn't think she or he was a wonderful example of leadership who could inspire you to do your best in life and in work. The unfortunate truth is that many sales managers—well-meaning though they usually are—lack the skills and know-how to help their sales teams grow and achieve greater success. Over a combined 50 years of experience as salespeople, managers, coaches, and executives, authors Steve Johnson and Matthew Hawk have witnessed the do's and don'ts of top performing sales teams. Next Level Sales Coaching is the culmination of their experience. In this book, they distill what they have learned working with organizations like Google, Bank of America, Enterprise Rent-A-Car, and many more. The result is a compendium of best sales coaching practices with the power to make any sales manager into an inspirational and transformational leader. At its heart, this book is about how to integrate a person-centered development mindset into sales environments. Readers will work through practical examples, including a self-assessment, to identify the best way to implement strong coaching programs within their organizations. Each chapter concludes with takeaway questions and tips that sales leaders can use right away. From goal setting to daily sales huddles, and sales development training to analytics, Next Level Sales Coaching covers the best practices that readers will want to implement to take sales management to the next level.
Publisher: John Wiley & Sons
ISBN: 1119685486
Category : Business & Economics
Languages : en
Pages : 230
Book Description
Do you remember being "in the trenches" as a salesperson? What did you think of your sales manager? If you're like many front-line sellers, you probably didn't think she or he was a wonderful example of leadership who could inspire you to do your best in life and in work. The unfortunate truth is that many sales managers—well-meaning though they usually are—lack the skills and know-how to help their sales teams grow and achieve greater success. Over a combined 50 years of experience as salespeople, managers, coaches, and executives, authors Steve Johnson and Matthew Hawk have witnessed the do's and don'ts of top performing sales teams. Next Level Sales Coaching is the culmination of their experience. In this book, they distill what they have learned working with organizations like Google, Bank of America, Enterprise Rent-A-Car, and many more. The result is a compendium of best sales coaching practices with the power to make any sales manager into an inspirational and transformational leader. At its heart, this book is about how to integrate a person-centered development mindset into sales environments. Readers will work through practical examples, including a self-assessment, to identify the best way to implement strong coaching programs within their organizations. Each chapter concludes with takeaway questions and tips that sales leaders can use right away. From goal setting to daily sales huddles, and sales development training to analytics, Next Level Sales Coaching covers the best practices that readers will want to implement to take sales management to the next level.
Magnetic Marketing
Author: Dan S. Kennedy
Publisher: Forbesbooks
ISBN: 9781946633743
Category : Business & Economics
Languages : en
Pages : 0
Book Description
MAGNETIC MARKETING(R) is a radical, dramatically different sea-change in the way new customers, clients, patients or prospects are attracted and in the way products, services, businesses and practices are advertised. It is a "change movement" that has established itself in over 136 different niches, business categories, industries and professions, but is still also a "best kept secret"--its practitioners are in a "secret society." It--and only it--offers real protection from commoditization, Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague "ideas", no fads. No BS! The makings of a system for your business's sustainability and growth you can rely on. It is introduced to you in this important and timely book. You have made a wise decision obtaining it. Bolt the door, put away the device and dig in! magneticmarketing.com
Publisher: Forbesbooks
ISBN: 9781946633743
Category : Business & Economics
Languages : en
Pages : 0
Book Description
MAGNETIC MARKETING(R) is a radical, dramatically different sea-change in the way new customers, clients, patients or prospects are attracted and in the way products, services, businesses and practices are advertised. It is a "change movement" that has established itself in over 136 different niches, business categories, industries and professions, but is still also a "best kept secret"--its practitioners are in a "secret society." It--and only it--offers real protection from commoditization, Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague "ideas", no fads. No BS! The makings of a system for your business's sustainability and growth you can rely on. It is introduced to you in this important and timely book. You have made a wise decision obtaining it. Bolt the door, put away the device and dig in! magneticmarketing.com