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Author: United States. Congress. Senate. Commerce
Publisher:
ISBN:
Category :
Languages : en
Pages : 146
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Author: United States. Congress. Senate. Commerce
Publisher:
ISBN:
Category :
Languages : en
Pages : 146
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Book Description
Author: Congressional Information Service
Publisher: CQ-Roll Call Group Books
ISBN:
Category : Political Science
Languages : en
Pages : 240
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Book Description
Author: United States Commission on Civil Rights
Publisher:
ISBN:
Category : African Americans
Languages : en
Pages : 272
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Book Description
Author: Digby Diehl
Publisher: Macmillan
ISBN: 9780312170400
Category : Antiques & Collectibles
Languages : en
Pages : 274
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Book Description
A long-awaited, much-deserved tribute to the only celebrity to rise from the grave and become an American icon. This complete history includes color reproductions of all original "Tales'" covers, four stories from the comic and a never-before-published horror story by one of the "Tales'" trademark artists. Over 1,000 illus. 300 in color.
Author: United States Commission on Civil Rights
Publisher:
ISBN:
Category : Civil rights
Languages : en
Pages : 324
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Author: Liza Featherstone
Publisher: OR Books
ISBN: 1682191079
Category : Business & Economics
Languages : en
Pages : 366
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Book Description
Over the course of the last century, the focus group has become an increasingly vital part of the way companies and politicians sell their products and policies. Few areas of life, from salad dressing to health care legislation to our favorite TV shows, have been left untouched by the questions put to controlled groups about what they do and don’t like. Divining Desire is the first-ever popular survey of this rich topic. In a lively, sweeping history, Liza Featherstone traces the surprising roots of the focus group in early-twentieth century European socialism, its subsequent use by the “Mad Men” of Madison Avenue, and its widespread deployment today. She also explores such famous “failures” of the method as the doomed launch of the Ford Edsel with its vagina shaped radiator grille, and the even more ill-fated attempt to introduce a new flavor of Coca Cola (which prompted street protests from devotees of the old formula). As elites have become increasingly detached from the general public, they rely ever more on focus groups, whether to win votes or to sell products. And, in a society where many feel increasingly powerless, the focus group has at least offered the illusion that ordinary people will be listened to and that their opinions count. Yet, it seems the more we are consulted, the less power we have. That paradox is particularly stark today, when everyone can post an opinion on social media—our 24 hour “focus group”—yet only plutocrats can shape policy. In telling this fascinating story, Featherstone raises profound questions about democracy, desire and the innermost workings of consumer society.
Author: United States Commission on Civil Rights
Publisher:
ISBN:
Category : Civil rights
Languages : en
Pages : 416
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Author: Alvin Ward Gouldner
Publisher:
ISBN:
Category : Bureaucracy
Languages : en
Pages : 12
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Author: Philip Selznick
Publisher: Quid Pro Books
ISBN: 1610270533
Category : Political Science
Languages : en
Pages : 468
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Book Description
Famous and influential study of politics in action at all levels in the creation and expansion of the Tennessee Valley Authority with all its land use, agricultural, political and human effects. Landmark application of political and social theory coupled with prodigious research and insightful analysis made this a legendary work. Newly republished in print and digital formats in the Classics of the Social Sciences Series from Quid Pro Books, this acclaimed book is presented to a new generation of social scientists and historians with a substantive new Foreword by Berkeley law professor Jonathan Simon. Digital formats feature active TOC, linked notes and tables, and even a fully-linked subject matter index. All formats include embedded page numbers from prior editions for continuity of reference and citation. They are reproduced in modern format with hyperaccurate proofreading of text and notes, and properly formatted tables.
Author:
Publisher:
ISBN:
Category : Astronautics
Languages : en
Pages : 120
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Book Description
