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Author: Matt Wallaert
Publisher: Penguin
ISBN: 0525534423
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
Nudge meets Hooked in a practical approach to designing products and services that change behavior, from what we buy to how we work. Deciding what to create at modern companies often looks like an episode of Mad Men: people throw ideas around until one sounds sexy enough to execute and then they scale it to everyone. The result? Companies overspend on marketing to drive engagement with products and services that people don't want and won't help them be happier and healthier. Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change. By starting with outcomes instead of processes, the most effective companies understand what people want to do and why they aren't already doing it, then build products and services to bridge the gap. Wallaert is a behavioral psychologist who has led product design at organizations ranging from startups like Clover Health to industry leaders such as Microsoft. Whether dissecting the success behind Uber's ridesharing service or Flamin' Hot Cheetos, he underscores with clarity and humor how this approach can improve the way we work and live. This is an essential roadmap for building products that matter--and changing behavior for the better.
Author: Matt Wallaert
Publisher: Penguin
ISBN: 0525534423
Category : Business & Economics
Languages : en
Pages : 258
Get Book Here
Book Description
Nudge meets Hooked in a practical approach to designing products and services that change behavior, from what we buy to how we work. Deciding what to create at modern companies often looks like an episode of Mad Men: people throw ideas around until one sounds sexy enough to execute and then they scale it to everyone. The result? Companies overspend on marketing to drive engagement with products and services that people don't want and won't help them be happier and healthier. Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change. By starting with outcomes instead of processes, the most effective companies understand what people want to do and why they aren't already doing it, then build products and services to bridge the gap. Wallaert is a behavioral psychologist who has led product design at organizations ranging from startups like Clover Health to industry leaders such as Microsoft. Whether dissecting the success behind Uber's ridesharing service or Flamin' Hot Cheetos, he underscores with clarity and humor how this approach can improve the way we work and live. This is an essential roadmap for building products that matter--and changing behavior for the better.
Author: Dave Ferguson
Publisher: Multnomah
ISBN: 1601426135
Category : Religion
Languages : en
Pages : 210
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Book Description
I wish I had loved more. I wish I had been smarter about money. I wish I had thought about God more. We all have regrets about the past. Many of them come from our attempts to fulfill unmet longings. Dave and Jon Ferguson call this back and forth between longing and regret the Sorry Cycle—and they want to help us escape it. In Starting Over, Dave and Jon show us how to recognize specific regrets and then release them to God as we learn to see our regrets as opportunities to start over. Finally, we can see God redeem our regrets as he takes the worst things in our lives and uses them for a greater good. Your regrets don’t need to keep you from the joy God has for your life. As you apply the recognize-release-redeem process to your financial, relational, and personal regrets, you will find new freedom in living out your God-given dreams. Fall in Love with Your Regrets It sounds impossible. How can we learn to love our mistakes and failures? Instead, we go over and over them in our mind. Could they ever bring us—or anyone else—good? Drawing from scientific research and biblical truths, Jon and Dave Ferguson give us tools to redeem our mistakes in five key areas: relationships, health, purpose, finances, and spirituality. Along the way, they teach us lifelong skills for getting unstuck when regret threatens to trap us again. We also learn how to help others escape the Sorry Cycle and experience the Starting Over Loop. It is possible to learn to love our regrets because through them we see God at work. We see that our weakness does not limit what God can do. Whatever regret is trapping you in the Sorry Cycle, God is big enough to redeem it. What could you do with a life beyond regret?
Author: Tony Parsons
Publisher: HarperCollins UK
ISBN: 0007364903
Category : Fiction
Languages : en
Pages : 17
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Book Description
This is the story of how we grow old – how we give up the dreams of youth for something better – and how many chances we have to get it right.
Author: Jazz Thornton
Publisher: Penguin Random House New Zealand Limited
ISBN: 0143774131
Category : Self-Help
Languages : en
Pages : 250
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Book Description
Jazz Thornton first attempted to take her own life at the age of 12. Multiple attempts followed and she spent time in psychiatric wards and under medical supervision as she rode the rollercoaster of depression and anxiety through her teenage years - yet the attempts continued. Find out what Jazz learned about how her negative thought patterns came to be, and how she turned those thoughts - and her life - around. Who and what helped, and what didn't help. The insights she gives will help create greater understanding of those grappling with mental illness, and those around them who desperately want to help. Jazz went on to attend film school, and to co-found Voices of Hope, a non-profit organisation dedicated to helping those with mental health issues and show them there is a way forward. She creates online content to provide hope and help. Her first video Dear Suicidal Me has had over 80 million views all around the world. She went on to create Jessica's Tree, a web series that follows the 24 hours between a friend, Jess, going missing and the discovery of her body. It provides insights into Jessica's struggles, to help people better understand those suffering from depression. https://www.youtube.com/watch?v=7QFU_qg7Msk Jessica's Tree was viewed more than 230,000 times in the two months following its release in March 2019 and immediately began winning international recognition and awards. The process and the delicate decisions that had to be made to create Jessica's Tree have themselves been documented in a film about Jazz called The Girl on the Bridge, due for release early in 2020.
Author: Shaa Wasmund
Publisher: John Wiley & Sons
ISBN: 0857082604
Category : Business & Economics
Languages : en
Pages : 118
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Book Description
There’s never been a better time, or a more urgent time, to start doing the things you want to do. Perhaps you feel your career is stuck in a rut – or maybe you’re in the wrong job altogether. Or maybe you have a great business idea but something is stopping you from actually getting started. You may already be running a business but struggling to get to it to where you want it to be. Or perhaps you just want to be more successful in general – without knowing exactly what your vision of success is - yet! If you want to do something but secretly fear you’re never going to do it, whatever that might be, then this will help you. Stop Talking, Start Doing is a short, clear and cleverly illustrated book that will inspire you to take action. Whatever you want to achieve, this is the kick in the pants you need to get to where you truly want to be. It’s great that you know you can do more, but just thinking about it, won’t make it happen. It’s doing that makes the difference. DO IT. If you’ve got something you want to do... now is a good time to start.
Author: David Lavinsky
Publisher: John Wiley & Sons
ISBN: 1118376765
Category : Business & Economics
Languages : en
Pages : 244
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Book Description
Re-focus your business plan and achieve the success your business deserves Business owners, and their teams, often lose their way in the midst of the day-to-day stress of generating sales and profits. Whether your goal is selling millions of your product, expanding operations to a new location, or generating more profits, Start at the End offers a unique approach and action steps for business owners and entrepreneurs to redevelop your business plan and achieve ultimate success. You'll learn how to re-create your long-term vision and then make continuous progress in achieving that vision while continuing to hit your short-term goals. Start at the End offers inspiring stories of other entrepreneurs who have achieved significant success in this area, as well as easy-to-follow exercises and next steps. Shows how to develop a realistic business and financial model based on market data Explains how to identify and pursue new opportunities, raise capital, and build growth strategies Start at the End gives business owners a chance to take a step back, re-evaluate your business, and redesign your business plan to achieve the success you dreamed of when you first launched your company.
Author: Beth Launiere
Publisher:
ISBN: 9781735499307
Category :
Languages : en
Pages :
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Book Description
The pairing of a business consultant with a Division I head coach may seem unusual, but management consulting has many lessons to bring to coaching. Conversations between friends connected by their love of volleyball developed into innovative ideas about how coaches can run the "business" component of their program, stay connected with their players, and elevate their team's success. Over the past five years, the authors have worked together to bring select concepts and tools from the world of business into the University of Utah's volleyball program. We have presented our approach to numerous coaches' groups, and, based on the positive feedback from coaches at all levels, we have decided to collect these concepts and tools into this book.Many coaches share a similar career trajectory. They started as players, entered coaching as a volunteer assistant coach or as a director of operations, earned promotion to assistant coach, and, eventually, were hired into a head coaching role. What they learned along the way depended on who they had to learn from. If they were fortunate to learn from great thinkers and communicators, they were well prepared when their turn came to run a program. If they had less capable teachers, they had to learn by trial and error and by developing on their own their approach to managing a program.But no matter how effective the coaches they trained under, they learned lessons from inside the world of their sport. Because of this, many coaches have similar bodies of knowledge. A given coach may be better or worse than their competition, but they are all drawing from the same storehouse of ideas.Winning as a coach requires incorporating ideas wherever you can find them and blending those which make sense to you into your program to make it more effective and more efficient. If you can access relevant ideas and tools from outside of coaching (whether from business, politics, healthcare, charity, volunteer work, or other fields), you will provide yourself with lasting competitive advantages.
Author: Linda Holmes
Publisher: Ballantine Books
ISBN: 0593496663
Category : Fiction
Languages : en
Pages : 401
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Book Description
NEW YORK TIMES BESTSELLER • Read with Jenna Book Club Pick as Featured on Today • “Everything a romantic comedy should be: witty, relatable, and a little complicated.”—People A heartfelt debut about the unlikely relationship between a young woman who’s lost her husband and a major league pitcher who’s lost his game. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR In a sleepy seaside town in Maine, recently widowed Eveleth “Evvie” Drake rarely leaves her large, painfully empty house nearly a year after her husband’s death in a car crash. Everyone in town, even her best friend, Andy, thinks grief keeps her locked inside, and Evvie doesn’t correct them. Meanwhile, in New York City, Dean Tenney, former Major League pitcher and Andy’s childhood best friend, is wrestling with what miserable athletes living out their worst nightmares call the “yips”: he can’t throw straight anymore, and, even worse, he can’t figure out why. As the media storm heats up, an invitation from Andy to stay in Maine seems like the perfect chance to hit the reset button on Dean’s future. When he moves into an apartment at the back of Evvie’s house, the two make a deal: Dean won’t ask about Evvie’s late husband, and Evvie won’t ask about Dean’s baseball career. Rules, though, have a funny way of being broken—and what starts as an unexpected friendship soon turns into something more. To move forward, Evvie and Dean will have to reckon with their pasts—the friendships they’ve damaged, the secrets they’ve kept—but in life, as in baseball, there’s always a chance—up until the last out. A joyful, hilarious, and hope-filled debut, Evvie Drake Starts Over will have you cheering for the two most unlikely comebacks of the year—and will leave you wanting more from Linda Holmes. Praise for Evvie Drake Starts Over “A quirky, sweet, and splendid story of a woman coming into her own.”—Taylor Jenkins Reid, New York Times bestselling author of Daisy Jones & The Six “Effortlessly enjoyable . . . [a] pitch-perfect . . . adult love story that is as romantic as it is real.”–USA Today “Charming, hopeful, and gently romantic . . . Evvie Drake is great company.”—Rainbow Rowell, #1 New York Times bestselling author of Eleanor & Park
Author: Megan Hunter
Publisher: Penguin
ISBN: 0735235031
Category : Fiction
Languages : en
Pages : 89
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Book Description
**NOW A MAJOR MOTION PICTURE STARRING JODIE COMER, EXECUTIVE PRODUCED BY BENEDICT CUMBERBATCH, AND WRITTEN BY ALICE BIRCH (NORMAL PEOPLE)** “The End We Start From by Megan Hunter is a short, concentrated book—a shot of distilled story, like the pulp of a tale boiled to a thick spiced paste. . . . With passages from mythology interspersed with its imagined future, the book is engrossing, compelling and finally hopeful.” —Naomi Alderman, author of The Power “The End We Start From is a beautifully spare, haunting meditation on the persistence of life after catastrophe. I loved it.” —Emily St. John Mandel, author of Station Eleven Longlisted for the 2018 Aspen Words Literary Prize Finalist for the Barnes & Noble 2017 Discover Great New Writers Award An indelible and elemental debut—a lyrical vision of the strangeness and beauty of new motherhood, and a tale of endurance in the face of unimaginable change. In the midst of a mysterious environmental crisis, as London is submerged below flood waters, a woman gives birth to her first child, Z. Days later, the family is forced to leave their home in search of safety. As they move from place to place, shelter to shelter, their journey traces both fear and wonder as Z's small fists grasp at the things he sees, as he grows and stretches, thriving and content against all the odds. This is a story of new motherhood in a terrifying setting: a familiar world made dangerous and unstable, its people forced to become refugees. Startlingly beautiful, Megan Hunter's The End We Start From is a gripping novel that paints an imagined future as realistic as it is frightening. And yet, though the country is falling apart around them, this family's world—of new life and new hope—sings with love.
Author: Shaa Wasmund
Publisher: John Wiley & Sons
ISBN: 085708688X
Category : Business & Economics
Languages : en
Pages : 143
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Book Description
A motivational kick in the pants to get the most out of your life Have you got an itch? To start your own business, go to the North Pole, retrain, lose weight, get promoted, learn to play the ukulele? Or do you just have a nagging sense that there must be more to life? If there is something you really want to do, but secretly fear you'll never do it then you need this book. The original Stop Talking Start Doing helped readers to move from talking to doing. To climb into the ring and face their fears about making their thing happen. It helped readers to understand why they had fears and why starting was easier than they thought. It encouraged them to start somewhere, anywhere. The Stop Talking Start Doing Action Book will help you to identify where or what that starting point should be, and how to build from there to make your thing happen. It will help you to evaluate why you have procrastinated until now and identify the small steps you need to take to make it happen. But it will help you to plan beyond that. It will help you see how you can execute your idea through small, simple steps that are right for you, rather than one undefined, daunting task. Find sources of inspiration that work for you and learn how you can draw upon them as you go, draw confidence from previous experiences, and find the self-discipline you need to make swift decisions along the way. Identify your personal starting point Take the first steps to set your plan into motion Find your inspiration and self-discipline Build confidence in your quick decisions along the way
