Success Secrets of Social Media Marketing Superstars

Success Secrets of Social Media Marketing Superstars PDF Author: Mitch Meyerson
Publisher: Entrepreneur Press
ISBN: 1599183773
Category : Business & Economics
Languages : en
Pages : 354

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Book Description
Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media the priceless secrets, strategies, tactics and insights of more than 20 of today s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business. Features: Proven tips and tactics from 20+ top social media marketers The biggest mistakes businesses make with social media and how to fix them Actionable plans for all areas including social networks, blogs, web TV and mobile marketing Real-world case studies, best practices and proven techniques from the experts Detailed list of resources"

Success Secrets of Social Media Marketing Superstars

Success Secrets of Social Media Marketing Superstars PDF Author: Mitch Meyerson
Publisher: Entrepreneur Press
ISBN: 1599183773
Category : Business & Economics
Languages : en
Pages : 354

Get Book Here

Book Description
Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media the priceless secrets, strategies, tactics and insights of more than 20 of today s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business. Features: Proven tips and tactics from 20+ top social media marketers The biggest mistakes businesses make with social media and how to fix them Actionable plans for all areas including social networks, blogs, web TV and mobile marketing Real-world case studies, best practices and proven techniques from the experts Detailed list of resources"

Success Secrets of the Online Marketing Superstars

Success Secrets of the Online Marketing Superstars PDF Author: Mitch Meyerson
Publisher: Entrepreneur Press
ISBN: 1613083025
Category : Business & Economics
Languages : en
Pages : 214

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Book Description
Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses.

Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era

Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era PDF Author: Michael W. Obal
Publisher: Springer
ISBN: 3319118153
Category : Business & Economics
Languages : en
Pages : 821

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Book Description
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2014 Academy of Marketing Science (AMS) Annual Conference held in Indianapolis, Indiana, entitled Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era. The volume includes manuscripts relevant to marketing strategy, consumer behaviour, quantitative modelling, among others.

Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media

Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media PDF Author: Wu, Mei
Publisher: IGI Global
ISBN: 1466645792
Category : Business & Economics
Languages : en
Pages : 326

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Book Description
Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challenges the common perception of new media environments. Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media presents case studies, textual analysis, media reviews, and in-depth interviews in order to investigate the Chinese “pushing hand” operation from the conceptual perspective of communications and viral marketing. This book is significant to researchers, marketers, and advocates interested in the persuasive influence of social networks.

World Class Speaking in Action

World Class Speaking in Action PDF Author: Craig Valentine
Publisher: Morgan James Publishing
ISBN: 1630470740
Category : Business & Economics
Languages : en
Pages : 401

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Book Description
The definitive guide to powerful presentations: “If you want to thrive as a speaker, read this book” (Les Brown). How do you keep your audience on the edge of their seats and turn your presentations into profits? Here, dozens of industry professionals provide real-life examples and case studies on how to . . . * Craft an unforgettable message that hits home * Deliver your speech in a way that keeps your audience engaged * Sell your message so your audience members take the exact next step you want them to take * Master leading-edge digital technologies and speak to thousands World Class Speaking in Action covers both the art and the business of public speaking—a one-stop shop for building breakthrough presentations and turning them into bundles of profits.

Engage Your Brand

Engage Your Brand PDF Author: Lee Mikles
Publisher: Lulu.com
ISBN: 0557377994
Category : Business & Economics
Languages : en
Pages : 186

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Book Description
Engage Your Brand outlines the critical steps in developing a winning social marketing strategy for your brand and provides case studies from real companies who “get it†. Learn what motivates consumers to connect with brands and how to define the value needed to keep consumers a part of the exchange.

Technological Innovation

Technological Innovation PDF Author: Marie C. Thursby
Publisher: Emerald Group Publishing
ISBN: 1786352370
Category : Business & Economics
Languages : en
Pages : 432

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Book Description
This is the 2nd edition of Technological Innovation. Profiting from technological innovation requires scientific and engineering expertise, and an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary view of issues in technology commercialization and entrepreneurship.

Impact and Role of Digital Technologies in Adolescent Lives

Impact and Role of Digital Technologies in Adolescent Lives PDF Author: Malik, Shaveta
Publisher: IGI Global
ISBN: 1799883205
Category : Technology & Engineering
Languages : en
Pages : 313

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Book Description
Digital technology covers digital information in every form. The world lives in an information age in which massive amounts of data are being produced to improve our daily lives. This intelligent digital network incorporates interconnected people, robots, gadgets, content, and services all determined by digital transformation. The role of digital technologies in children’s, adolescent’s, and young adult’s lives is significantly increasing across the world. New and emerging devices and services promise to make their lives easier as they create new ways of connecting, creating, and relaxing. They also promise to support learning at home and school by enabling ready access to information and new and exciting pathways for young people to follow their interests. Yet, alongside these conveniences come trade-offs with implications for privacy, safety, health, and well-being. Impact and Role of Digital Technologies in Adolescent Lives provides a deeper understanding of how digital technologies impact the lives of children, adolescents, and young adults; this includes the navigation of developmental tasks and the issues faced when utilizing these technologies. Covering topics such as adolescent stress, cyberbullying, intellectual disabilities, mental health, obesity, social media, and mindfulness practices, this text is essential for sociologists, psychologists, media analysts, technologists, academicians, researchers, students, non-government and government organizations, and professors.

Virtual Professional Development and Informal Learning via Social Networks

Virtual Professional Development and Informal Learning via Social Networks PDF Author: Dennen, Vanessa P.
Publisher: IGI Global
ISBN: 1466618167
Category : Computers
Languages : en
Pages : 365

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Book Description
"This book will examine how individuals and organizations are using Web 2.0 tools to create informal learning and professional development opportunities"-- Provided by publisher.

Andrew Mason and Groupon

Andrew Mason and Groupon PDF Author: Philip Wolny
Publisher: The Rosen Publishing Group, Inc
ISBN: 1448869188
Category : Juvenile Nonfiction
Languages : en
Pages : 129

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Book Description
Started in Chicago, Illinois, Groupon has expanded to dozens of cities all around the world and has become an Internet sensation. Mason’s billion-dollar idea has revolutionized e-commerce. Groupon has taken the good and the bad in stride, using setbacks, challenges, and competition to learn valuable lessons and improve its strategies for continued growth and worldwide expansion. It has revolutionized the ways in which we interact with our local economy, including our neighborhood businesses and merchants. This is the remarkable story of Andrew Mason and his billion dollar idea that is saving consumers around the world billions of their own dollars while providing a boost to recession-challenged local businesses. This volume includes Fact Sheets on Mason and Groupon, as well as an informative timeline.