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Author: Brainard Carey
Publisher: Simon and Schuster
ISBN: 162153703X
Category : Business & Economics
Languages : en
Pages : 107
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Book Description
How to Build a Following, Make Authentic Connections, and Promote Your Work Whether you’re an artist or craftsman selling your work, the owner of a small start-up hoping to network, or just looking for a more meaningful social media experience, this is the book for you. Brainard Carey draws from his experience and interviews with others to show creative people how to make the most of their time on outlets like Twitter, Facebook, and Instagram. Readers will learn how to develop social media campaigns that reflect their personalities, share their unique offerings, and achieve their goals. Chapter topics include: Building a following Maintaining an authentic image Creative ways to share information Using social media to earn a living And much more With chapters focusing on practical how-tos and real-world examples, Succeed with Social Media Like a Creative Genius™ provides readers with both instructive and demonstrative lessons in making the most of their online presence. Everyone can do it with the right tools, and Carey offers an insider's guide to an otherwise daunting process. This book will awaken and nurture the creative genius in everyone.
Author: Brainard Carey
Publisher: Simon and Schuster
ISBN: 162153703X
Category : Business & Economics
Languages : en
Pages : 107
Get Book Here
Book Description
How to Build a Following, Make Authentic Connections, and Promote Your Work Whether you’re an artist or craftsman selling your work, the owner of a small start-up hoping to network, or just looking for a more meaningful social media experience, this is the book for you. Brainard Carey draws from his experience and interviews with others to show creative people how to make the most of their time on outlets like Twitter, Facebook, and Instagram. Readers will learn how to develop social media campaigns that reflect their personalities, share their unique offerings, and achieve their goals. Chapter topics include: Building a following Maintaining an authentic image Creative ways to share information Using social media to earn a living And much more With chapters focusing on practical how-tos and real-world examples, Succeed with Social Media Like a Creative Genius™ provides readers with both instructive and demonstrative lessons in making the most of their online presence. Everyone can do it with the right tools, and Carey offers an insider's guide to an otherwise daunting process. This book will awaken and nurture the creative genius in everyone.
Author: Peter Fisk
Publisher: John Wiley & Sons
ISBN: 1841127892
Category : Business & Economics
Languages : en
Pages : 404
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Book Description
Time and space. Genetics and robotics. Education and fashion. Possibilities limited only by our imaginations. The future is yours to create. Could you be the Leonardo da Vinci of our times? Most ideas are incremental, quickly copied and suffocated by conventions. "Future back" thinking starts with stretching possibilities then makes them a reality "now forward". The best ideas emerge by seeing what everyone has seen, and thinking like nobody else. Newness occurs in the margins not the mainstream. Solutions emerge through powerful fusions of the best ideas into practical, useful concepts. Creative people rise up. Visionaries, border crossers and game changers. Engage your right brain, open your eyes, think more holistically... intuition rules. From Apple to Blackberry, GE to Google, innovative companies stand out from the crowd not so much for their exceptional products, despite what one might assume, but for the way they challenge conventions, redefine markets, and change consumer expectations. Apple didn't just create the iPod; it envisioned the future of music and then made a product to service that future. And the same holds true for every highly innovative company. In Creative Genius, Peter Fisk presents ten tracks for innovation and provides business blueprints for making that innovation happen. Creative Genius is inspired by the imagination and perspective of Leonardo da Vinci, in order to drive creativity, design and innovation in more radical and powerful ways. It includes practical tools ranging from scenario planning and context reframing to accelerated innovation and market entry, plus 50 tracks, 25 tools, and 50 inspiring case studies. Creative Genius is "the best and last" in the Genius series by bestselling author Peter Fisk. Others include Business Genius, Marketing Genius and Customer Genius.
Author: Marjorie Sarnat
Publisher: JR Imagination
ISBN: 9780983740490
Category : Education
Languages : en
Pages : 360
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Book Description
"Creative genius moves students beyond lower-level thinking skills, like fact recall, and stimulates them to make new connections, think beyond the obvious, and find the possible within the impossible."--back cover.
Author: Keith Sawyer
Publisher: Basic Books
ISBN: 0465093582
Category : Business & Economics
Languages : en
Pages : 296
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Book Description
"A fascinating account of human experience at its best." -- Mihá Csízentmihái, author of Flow Creativity has long been thought to be an individual gift, best pursued alone; schools, organizations, and whole industries are built on this idea. But what if the most common beliefs about how creativity works are wrong? Group Genius tears down some of the most popular myths about creativity, revealing that creativity is always collaborative -- even when you're alone. Sharing the results of his own acclaimed research on jazz groups, theater ensembles, and conversation analysis, Keith Sawyer shows us how to be more creative in collaborative group settings, how to change organizational dynamics for the better, and how to tap into our own reserves of creativity.
Author: Allen Gannett
Publisher: Crown Currency
ISBN: 1524761729
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
Big data entrepreneur Allen Gannett overturns the mythology around creative genius, and reveals the science and secrets behind achieving breakout commercial success in any field. We have been spoon-fed the notion that creativity is the province of genius -- of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not a genius, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign. As the world’s most creative people have discovered, we are enticed by the novel and the familiar. By understanding the mechanics of what Gannett calls “the creative curve” – the point of optimal tension between the novel and the familiar – everyone can better engineer mainstream success. In a thoroughly entertaining book that describes the stories and insights of everyone from the Broadway team behind Dear Evan Hansen, to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin star chefs, Gannett reveals the four laws of creative success and identifies the common patterns behind their achievement.
Author: Eric Weiner
Publisher: Simon and Schuster
ISBN: 1451691688
Category : History
Languages : en
Pages : 368
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Book Description
Tag along on this New York Times bestselling “witty, entertaining romp” (The New York Times Book Review) as Eric Weiner travels the world, from Athens to Silicon Valley—and back through history, too—to show how creative genius flourishes in specific places at specific times. In this “intellectual odyssey, traveler’s diary, and comic novel all rolled into one” (Daniel Gilbert, author of Stumbling on Happiness), acclaimed travel writer Weiner sets out to examine the connection between our surroundings and our most innovative ideas. A “superb travel guide: funny, knowledgeable, and self-deprecating” (The Washington Post), he explores the history of places like Vienna of 1900, Renaissance Florence, ancient Athens, Song Dynasty Hangzhou, and Silicon Valley to show how certain urban settings are conducive to ingenuity. With his trademark insightful humor, this “big-hearted humanist” (The Wall Street Journal) walks the same paths as the geniuses who flourished in these settings to see if the spirit of what inspired figures like Socrates, Michelangelo, and Leonardo remains. In these places, Weiner asks, “What was in the air, and can we bottle it?” “Fun and thought provoking” (The Miami Herald), The Geography of Genius reevaluates the importance of culture in nurturing creativity and “offers a practical map for how we can all become a bit more inventive” (Adam Grant, author of Originals).
Author: Tommy Swanhaus
Publisher: TMS Publishing
ISBN:
Category : Antiques & Collectibles
Languages : en
Pages : 107
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Book Description
Looking to become an entrepreneur and start your own business? Before you take on your new venture learn the harsh reality of what it takes to succeed. Or maybe you are a business owner that wants to amplify or grow your existing company, but do not have the money here are some ways to achieve that growth without using physical capital. Or maybe you are someone that wants to grow within your current company, “Amplify Your Marketing, Career, and Company” has the secrets or “know how” for you to achieve success. This book is a conversational style "How to Book" that teaches you from personal stories and real life examples from the creative genius, Tommy Swanhaus. The digital marketing, social media, and branded content expert uses his own marketing and entrepreneurial career triumphs and defeats to give the reader a plan and strategy to grow their career and company. This is an action oriented book that will allow you to walk away from it with “know how” to apply right away to either your new business, grow your existing business, or become a better employee at your company. Tommy Swanhaus illustrates the power of marketing and how to effectively and effeciently use it today with social media, digital marketing, public relations, content creation, etc. This book is wonderful for the individual that is looking to start their own business, grow their career, or amplify their company's revenue and brand.
Author: Linda A. Hill
Publisher: Harvard Business Review Press
ISBN: 1422187594
Category : Business & Economics
Languages : en
Pages : 318
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Book Description
Named one of "10 Management Classics for 2022" by Thinkers50 Why can some organizations innovate time and again, while most cannot? You might think the key to innovation is attracting exceptional creative talent. Or making the right investments. Or breaking down organizational silos. All of these things may help—but there’s only one way to ensure sustained innovation: you need to lead it—and with a special kind of leadership. Collective Genius shows you how. Preeminent leadership scholar Linda Hill, along with former Pixar tech wizard Greg Brandeau, MIT researcher Emily Truelove, and Being the Boss coauthor Kent Lineback, found among leaders a widely shared, and mistaken, assumption: that a “good” leader in all other respects would also be an effective leader of innovation. The truth is, leading innovation takes a distinctive kind of leadership, one that unleashes and harnesses the “collective genius” of the people in the organization. Using vivid stories of individual leaders at companies like Volkswagen, Google, eBay, and Pfizer, as well as nonprofits and international government agencies, the authors show how successful leaders of innovation don’t create a vision and try to make innovation happen themselves. Rather, they create and sustain a culture where innovation is allowed to happen again and again—an environment where people are both willing and able to do the hard work that innovative problem solving requires. Collective Genius will not only inspire you; it will give you the concrete, practical guidance you need to build innovation into the fabric of your business.
Author: Sheila E. Anderson
Publisher: Simon and Schuster
ISBN: 1621537188
Category : Music
Languages : en
Pages : 282
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Book Description
A Friendly Guide to Launching and Maintaining Your Musical Career It’s tough to make a living from one’s love of music, but Sheila E. Anderson shows readers how to do just that in How to Grow as a Musician. This encouraging yet realistic guide covers everything from developing and learning one’s craft to managing the business aspects of a musical career. This second edition expands on performance tips, self-promotion tactics, and steps to improve one’s networking skills to make fruitful connections. Anderson shares her insights as well as practical advice from successful musicians and other industry professionals on topics such as: Composing and recording Understanding and negotiating contracts Putting on a performance Getting and keeping gigs Utilizing social media And more How to Grow as a Musician is packed with candid views on everything from overcoming failure to the art of writing a song to doing that all-important ego check. Whether they’re just getting started or have been in the business for years, all musicians will reap the rewards of this thoughtful career guide.
Author: Maxim Behar
Publisher: Simon and Schuster
ISBN: 162153717X
Category : Business & Economics
Languages : en
Pages : 401
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Book Description
“An excellent guide.” —Paul Holmes, The Holmes Report PR is everything and everywhere. Now more than ever, managing social media is a nuanced and dynamic field that requires the sophisticated touch of a trained professional. What was effective ten or even five years ago is no longer relevant. In The Global PR Revolution, public relations expert Maxim Behar shows readers how to master current approaches, create content that meets a client’s needs, and evolve with ever-changing trends. Complete with insights from over seventy PR leaders worldwide, this authoritative guide discusses such topics as: The New Rules of Social Media How to Speak the Language of PR Modern PR Skills and Tools How to Measure Impact The Effect of Total Transparency on Businesses International Perspectives on the Media The Future of the Industry Behar’s knowledge, experience, and down-to-earth writing will keep readers engrossed while refining their understanding of public relations. By the time they finish, they’ll be well on their way to becoming experts in the field.
