Sport Management, Innovation and the COVID-19 Crisis PDF Download
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Author: Gözde Ersöz
Publisher: Taylor & Francis
ISBN: 1000629333
Category : Sports & Recreation
Languages : en
Pages : 192
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Book Description
This book looks at how sport and sports organisations have had to innovate during the COVID-19 pandemic. Against a backdrop of lockdowns, empty stadia and a fast-moving public health crisis, the book presents fascinating case studies of innovation and crisis management in sport, with valuable lessons to be learned for preparedness and resilience in future crises. The book explores how managerial processes have evolved during the pandemic in areas as diverse as sports communication, youth sport, sports events, esports, sports tourism, and physical activity, in both professional and community settings. It considers the fundamental importance of technology as a tool of innovation, and considers how different stakeholder groups, from governing bodies to athletes to fans, have developed new pathways of engagement and what that might mean for the future development of the sport industry. This book is fascinating reading for any student, researcher, practitioner or policy maker looking to better understand this profound moment in the history of sport and society, and to anybody with an interest in key themes in sport business and management, such as innovation, crisis management or consumer behaviour.
Author: Gözde Ersöz
Publisher: Taylor & Francis
ISBN: 1000629333
Category : Sports & Recreation
Languages : en
Pages : 192
Get Book Here
Book Description
This book looks at how sport and sports organisations have had to innovate during the COVID-19 pandemic. Against a backdrop of lockdowns, empty stadia and a fast-moving public health crisis, the book presents fascinating case studies of innovation and crisis management in sport, with valuable lessons to be learned for preparedness and resilience in future crises. The book explores how managerial processes have evolved during the pandemic in areas as diverse as sports communication, youth sport, sports events, esports, sports tourism, and physical activity, in both professional and community settings. It considers the fundamental importance of technology as a tool of innovation, and considers how different stakeholder groups, from governing bodies to athletes to fans, have developed new pathways of engagement and what that might mean for the future development of the sport industry. This book is fascinating reading for any student, researcher, practitioner or policy maker looking to better understand this profound moment in the history of sport and society, and to anybody with an interest in key themes in sport business and management, such as innovation, crisis management or consumer behaviour.
Author: Vanessa Ratten
Publisher: Edward Elgar Publishing
ISBN: 1783473967
Category : Business & Economics
Languages : en
Pages : 187
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Book Description
This timely book takes both a practical and academic perspective of innovation in sport management, exploring the role of entrepreneurship in sport. With its interdisciplinary approach, it provides a holistic overview of the ways in which sport is both innovative and entrepreneurial.
Author: Paul M. Pedersen
Publisher: Edward Elgar Publishing
ISBN: 1802207570
Category : Sports & Recreation
Languages : en
Pages : 463
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Book Description
This timely Research Handbook examines sport-related research and analysis pertaining to how the sport industry has been impacted by the Covid-19 pandemic. Taking stock of the changes over the course of the pandemic, it also provides key insights into how the sport industry and its stakeholders might move forward in post-pandemic times.
Author: Mike Rayner
Publisher: Taylor & Francis
ISBN: 1000956598
Category : Sports & Recreation
Languages : en
Pages : 184
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Book Description
Drawing on original and innovative research from around the world, this book explores issues and opportunities relating to internationalising sport management curriculum. It explains how to design and implement an international curriculum, and therefore how to better equip graduates for work in an increasingly global sport business environment. This book provides an in-depth understanding of the role educational developers can play in the internationalisation of higher education and in the provision of an internationalised learning experience for all students studying sport management around the globe. It introduces the core principles of the internationalisation of sport management education and how to apply those in teaching and learning on university courses, including the provision of study abroad programmes that improve interpersonal and communication skills, adaptability and self-confidence. Adopting a values-driven approach that puts global citizenship, cultural capital and international diversity at the heart of good programme design, this book touches on key issues in contemporary higher education, including employability, student support, inclusivity and equity, building influential learning communities and co-creation in teaching and learning. This is an invaluable resource for instructors, lecturers, course leaders, university administrators and policy makers with an interest in sport-related studies or the development of higher education.
Author: Jerónimo García-Fernández
Publisher: Taylor & Francis
ISBN: 1000787109
Category : Sports & Recreation
Languages : en
Pages : 301
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Book Description
This is the first book in English to offer an overview of the development of the sport industry in Spain and Portugal, examining the social, economic, cultural, and political impact sport has had in this region and on world sport more broadly. Drawing on sources in Spanish and Portuguese, the book presents important new perspectives and empirical material not previously available to English-speaking audiences. With a strong focus on management, development, economics, governance and law, set in a broader historical and socio-cultural context, the book explains the unique characteristics of the sport industry in the Iberian Peninsula. It takes a deep dive into Spanish and Portuguese football - in many ways the centre of gravity of Iberian sport – and into sport tourism, a hugely significant component of the broader economy of the region. The book also considers important emerging themes in Iberian sport, from the development of women’s sport to the global profile of Cristiano Ronaldo and Rafael Nadal, and considers the wider influence of Iberian sport across the wider Hispanic diaspora. This is fascinating and illuminating reading for anybody with an interest in sport business and management, global sporting cultures, international business, or Hispanic or Latin American studies.
Author: Marc Keech
Publisher: Taylor & Francis
ISBN: 1000911306
Category : Sports & Recreation
Languages : en
Pages : 170
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Book Description
This book critically examines the roles and contributions of different organisations in the implementation of sport policy in the UK and, therefore, provides an important guide to the complexities of implementing sport policy and of achieving policy goals through, and for, sport. Presenting analytical chapters by leading sport researchers alongside shorter commentaries by practitioners working in the field, this book outlines the uneven path between policy planning and real-world outcomes. Adopting a multi-level analysis, this book examines the interlocking structures and challenges of organisations, from grassroots voluntary sport to national governing bodies and professional clubs, and considers the most important issues affecting UK sport policy today. This is fascinating reading for any student, researcher or practitioner working in sport policy, sport for development, sport management, sport coaching, physical education and related areas of policy such as public health, community development, social policy, public policy and education.
Author: Gashaw Abeza
Publisher: Taylor & Francis
ISBN: 1003815936
Category : Sports & Recreation
Languages : en
Pages : 211
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Book Description
This book takes a close look at social media in sport and considers its significance for sport business and for the wider relationship between sport and society. Presenting new research, case studies and data, it examines the way people use social media, the changing art of managing social media platforms, and the theory and concepts that inform research on this important topic. Featuring the work of leading sport researchers from around the world, the book presents evidence-based analysis of contemporary topics including fan engagement, athlete activism, branding and sponsorship strategies, sportswashing, public relations and crisis communication. It presents case studies from sports and events such as the Olympic Games, the WNBA, professional football leagues, and Peloton, and across social media platforms including TikTok, Twitter and Instagram. This is essential reading for anybody with an interest in sport media, sport business, the sociology of sport, digital business, or new media studies.
Author: Jacob Kornbeck
Publisher: Taylor & Francis
ISBN: 1000827062
Category : Sports & Recreation
Languages : en
Pages : 184
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Book Description
This is the first book to examine the significance of European Union antitrust law for the future of sport in Europe. Drawing on multi-disciplinary perspectives from law, economics, sport management and politics, and including case studies about the European Super League (ESL) and the International Skating Union, the book explores key themes in contemporary sport, including governance, ownership and control; the European sport model; the regulatory autonomy of sports organisations; and the relationship between public policy, the law and sport. This is important reading for any advanced student, researcher, policy-maker or practitioner with an interest in sport management, sport law, European law or European politics.
Author: Szczepan Kościółek
Publisher: Taylor & Francis
ISBN: 1000969630
Category : Sports & Recreation
Languages : en
Pages : 135
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Book Description
This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented. Presenting international cases and data, including from European football, the book explains how crowdfunding campaigns have to be fully integrated with strategic marketing plans and require a solid understanding of the needs and motivations of potential investors, consumers, and fans. The book sets out a theoretical framework for applying strategic marketing in the context of crowdfunding in sports clubs, introduces the key characteristics of the sports crowdfunding market and funders’ behaviours in the crowdfunding campaigns of sports clubs, examines the market segments of the campaigns’ funders, and presents recommendations for developing marketing-mix programs to target them. This is important reading for any researcher, advanced student, or practitioner with an interest in sport business, sport marketing, sport finance, consumer behaviour in sport, or entrepreneurship, innovation, or technology in sport.
Author: Gabriel Cepeda Carrión
Publisher: Taylor & Francis
ISBN: 1000907392
Category : Sports & Recreation
Languages : en
Pages : 361
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Book Description
This book explores innovation in technology, products, and services in sport management in the Ibero-American region, one of the most rapidly developing regions in world sport. This timely volume captures a sense of the potential impact and opportunities presented in the region for international sport businesses and sporting organisations. The book presents cutting-edge research into topics as diverse as digitization in the Chilean sport industry; responses to COVID-19 by sports clubs in the region; consumer behavior in the Portuguese fitness industry; multiplatform content distribution in Brazilian basketball, and the strategy behind the growth and development of the Valencia marathon in Spain. It is full of insight, data, and examples of best practice in innovation. This is fascinating reading for any student, researcher, or practitioner working in sport management, sport business, sport governance, international business and management, or Ibero-American studies.
