Author: Paris Marx
Publisher: Verso Books
ISBN: 1839765917
Category : Social Science
Languages : en
Pages : 273
Book Description
How to build a transportation system to provide mobility for all Road to Nowhere exposes the flaws in Silicon Valley’s vision of the future: ride-hailing services such as Uber and Lyft to take us anywhere; electric cars to make them ‘green’; and automation to ensure transport is cheap and ubiquitous. Such promises are implausible and potentially dangerous. As Paris Marx shows, these technological visions are a threat to our ideas of what a society should be. Electric cars are not a silver bullet for sustainability, and autonomous vehicles won’t guarantee road safety. There will not be underground tunnels to eliminate traffic congestion, and micromobility services will not replace car travel any sooner than we will see the arrival of the long-awaited flying car. In response, Marx offers a vision for a more collective way of organizing transportation systems that considers the needs of poor, marginalized, and vulnerable people. The book argues that rethinking mobility can be the first step in a broader reimagining of how we design and live in our future cities. We must create streets that allow for social interaction and conviviality. We need reasons to get out of our cars and to use public means of transit determined by community needs rather than algorithmic control. Such decisions should be guided by the search for quality of life rather than for profit.
Road to Nowhere
Author: Paris Marx
Publisher: Verso Books
ISBN: 1839765917
Category : Social Science
Languages : en
Pages : 273
Book Description
How to build a transportation system to provide mobility for all Road to Nowhere exposes the flaws in Silicon Valley’s vision of the future: ride-hailing services such as Uber and Lyft to take us anywhere; electric cars to make them ‘green’; and automation to ensure transport is cheap and ubiquitous. Such promises are implausible and potentially dangerous. As Paris Marx shows, these technological visions are a threat to our ideas of what a society should be. Electric cars are not a silver bullet for sustainability, and autonomous vehicles won’t guarantee road safety. There will not be underground tunnels to eliminate traffic congestion, and micromobility services will not replace car travel any sooner than we will see the arrival of the long-awaited flying car. In response, Marx offers a vision for a more collective way of organizing transportation systems that considers the needs of poor, marginalized, and vulnerable people. The book argues that rethinking mobility can be the first step in a broader reimagining of how we design and live in our future cities. We must create streets that allow for social interaction and conviviality. We need reasons to get out of our cars and to use public means of transit determined by community needs rather than algorithmic control. Such decisions should be guided by the search for quality of life rather than for profit.
Publisher: Verso Books
ISBN: 1839765917
Category : Social Science
Languages : en
Pages : 273
Book Description
How to build a transportation system to provide mobility for all Road to Nowhere exposes the flaws in Silicon Valley’s vision of the future: ride-hailing services such as Uber and Lyft to take us anywhere; electric cars to make them ‘green’; and automation to ensure transport is cheap and ubiquitous. Such promises are implausible and potentially dangerous. As Paris Marx shows, these technological visions are a threat to our ideas of what a society should be. Electric cars are not a silver bullet for sustainability, and autonomous vehicles won’t guarantee road safety. There will not be underground tunnels to eliminate traffic congestion, and micromobility services will not replace car travel any sooner than we will see the arrival of the long-awaited flying car. In response, Marx offers a vision for a more collective way of organizing transportation systems that considers the needs of poor, marginalized, and vulnerable people. The book argues that rethinking mobility can be the first step in a broader reimagining of how we design and live in our future cities. We must create streets that allow for social interaction and conviviality. We need reasons to get out of our cars and to use public means of transit determined by community needs rather than algorithmic control. Such decisions should be guided by the search for quality of life rather than for profit.
Silicon Valley Road
Author: Tom Maher
Publisher: Virtualbookworm Publishing
ISBN: 1589397088
Category : Electronic industries
Languages : en
Pages : 225
Book Description
"The Silicon Valley Road" tells about true experiences of Tom Maher starting as a supervisor and then proceeding up through the management ranks in several Silicon Valley Companies. Some of the experiences are truly educational and some are truly ugly. As the management experience is learned by Maher, he begins to list some of the management problems and some of the management requirements needed to run a successful company. He soon learns how to endow all the people in the factory to participate in solving the daily problems, which prompts operating costs to go down and morale to go up. Maher also learned how management must be involved in the daily factory issues by knowing what problems are present and how they are being solved. Tom Maher also found out that a "real time - on line" computer reporting system is mandatory to control the product cost, hourly schedule, inventories and raw material status.
Publisher: Virtualbookworm Publishing
ISBN: 1589397088
Category : Electronic industries
Languages : en
Pages : 225
Book Description
"The Silicon Valley Road" tells about true experiences of Tom Maher starting as a supervisor and then proceeding up through the management ranks in several Silicon Valley Companies. Some of the experiences are truly educational and some are truly ugly. As the management experience is learned by Maher, he begins to list some of the management problems and some of the management requirements needed to run a successful company. He soon learns how to endow all the people in the factory to participate in solving the daily problems, which prompts operating costs to go down and morale to go up. Maher also learned how management must be involved in the daily factory issues by knowing what problems are present and how they are being solved. Tom Maher also found out that a "real time - on line" computer reporting system is mandatory to control the product cost, hourly schedule, inventories and raw material status.
Geek Silicon Valley
Author: Ashlee Vance
Publisher: Rowman & Littlefield
ISBN: 0762751916
Category : Travel
Languages : en
Pages : 265
Book Description
Silicon Valley veterans and newbies alike will want to explore this book that delves into the rich history behind the region that birthed the world's most important industry. Technology journalist Ashlee Vance has captured almost every aspect of the area stretching between San Francisco and San Jose, California, starting with the eager radio and electronics enthusiasts of the early 1900s and ending with the computing powerhouses of today such as Google and Apple. Along the way, the book profiles the people and places that have elevated Silicon Valley to an almost mythic pedestal. This book delivers Silicon Valley, taking us from success story to failed startup and back again as we drive the roads from San Francisco to Menlo Park, Palo Alto, Mountain View, Sunnyvale, Santa Clara and San Jose. It's full of profiles of the larger-than-life characters that pioneered the processor, computer, and Internet revolutions. The book's vibrant design includes "Silicon Valley Soundbytes" packed with insider information and trivia, and "Click Here" sidebars, which suggest places to eat, drink, and shop. Place by place, readers get the inside scoop on all the addresses that count, which include Microsoft research centers; the headquarters of Google, Hewlett-Packard, Intel, Sun Microsystems, and Oracle; research powerhouses such as Stanford University, NASA Ames, and Lawrence Livermore National Laboratory; the Computer History Museum and The Tech Museum; the Shoreline Amphitheater; the Churchill Club; and many more.
Publisher: Rowman & Littlefield
ISBN: 0762751916
Category : Travel
Languages : en
Pages : 265
Book Description
Silicon Valley veterans and newbies alike will want to explore this book that delves into the rich history behind the region that birthed the world's most important industry. Technology journalist Ashlee Vance has captured almost every aspect of the area stretching between San Francisco and San Jose, California, starting with the eager radio and electronics enthusiasts of the early 1900s and ending with the computing powerhouses of today such as Google and Apple. Along the way, the book profiles the people and places that have elevated Silicon Valley to an almost mythic pedestal. This book delivers Silicon Valley, taking us from success story to failed startup and back again as we drive the roads from San Francisco to Menlo Park, Palo Alto, Mountain View, Sunnyvale, Santa Clara and San Jose. It's full of profiles of the larger-than-life characters that pioneered the processor, computer, and Internet revolutions. The book's vibrant design includes "Silicon Valley Soundbytes" packed with insider information and trivia, and "Click Here" sidebars, which suggest places to eat, drink, and shop. Place by place, readers get the inside scoop on all the addresses that count, which include Microsoft research centers; the headquarters of Google, Hewlett-Packard, Intel, Sun Microsystems, and Oracle; research powerhouses such as Stanford University, NASA Ames, and Lawrence Livermore National Laboratory; the Computer History Museum and The Tech Museum; the Shoreline Amphitheater; the Churchill Club; and many more.
Road To Silicon Valley & Beyond
Author: SAMUEL EZEKIEL
Publisher: Notion Press
ISBN: 1638066248
Category : Biography & Autobiography
Languages : en
Pages : 306
Book Description
The author shares in the book his life experiences emigrating from Bombay at the age of sixteen in 1960 with $12 in his pocket and nowhere to go. His story takes us from London, where he meets his wife, to Toronto, where he establishes himself in the computer industry, then to America and Silicon Valley in 1980. There, he starts a communications networking company and later successfully sells his company to a corporate giant. As an immigrant, the author shares the hardships and challenges he faced in each country. As he travels across the world, the author also references the sights and scenes in each country and gives us a unique historical and political perspective. This is a fun book to read as the author brings you up close and personal with his authentic food and travel experiences in Bombay, London, Toronto, Bangalore, Shanghai, Beijing, Montreal, and Jerusalem. Finally, the author has drawn from his experience and documents historical facts on human rights, immigration, racism and history in India, Britain, Canada and the United States. The book provides a human perspective, discussing character and integrity, giving back to the community, facing adversity, and dealing with personal identity. The book exposes some of the global challenges ahead of us and ends with solutions with the belief that the best is yet to come. This book has been five years in the making and can serve as a guide and an inspiration globally to all who start or are during their life journey. Enjoy and do give me your feedback.
Publisher: Notion Press
ISBN: 1638066248
Category : Biography & Autobiography
Languages : en
Pages : 306
Book Description
The author shares in the book his life experiences emigrating from Bombay at the age of sixteen in 1960 with $12 in his pocket and nowhere to go. His story takes us from London, where he meets his wife, to Toronto, where he establishes himself in the computer industry, then to America and Silicon Valley in 1980. There, he starts a communications networking company and later successfully sells his company to a corporate giant. As an immigrant, the author shares the hardships and challenges he faced in each country. As he travels across the world, the author also references the sights and scenes in each country and gives us a unique historical and political perspective. This is a fun book to read as the author brings you up close and personal with his authentic food and travel experiences in Bombay, London, Toronto, Bangalore, Shanghai, Beijing, Montreal, and Jerusalem. Finally, the author has drawn from his experience and documents historical facts on human rights, immigration, racism and history in India, Britain, Canada and the United States. The book provides a human perspective, discussing character and integrity, giving back to the community, facing adversity, and dealing with personal identity. The book exposes some of the global challenges ahead of us and ends with solutions with the belief that the best is yet to come. This book has been five years in the making and can serve as a guide and an inspiration globally to all who start or are during their life journey. Enjoy and do give me your feedback.
Secrets of Sand Hill Road
Author: Scott Kupor
Publisher: Penguin
ISBN: 0593083598
Category : Business & Economics
Languages : en
Pages : 322
Book Description
A Wall Street Journal Bestseller! What are venture capitalists saying about your startup behind closed doors? And what can you do to influence that conversation? If Silicon Valley is the greatest wealth-generating machine in the world, Sand Hill Road is its humming engine. That's where you'll find the biggest names in venture capital, including famed VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor serves as managing partner. Whether you're trying to get a new company off the ground or scale an existing business to the next level, you need to understand how VCs think. In Secrets of Sand Hill Road, Kupor explains exactly how VCs decide where and how much to invest, and how entrepreneurs can get the best possible deal and make the most of their relationships with VCs. Kupor explains, for instance: • Why most VCs typically invest in only one startup in a given business category. • Why the skill you need most when raising venture capital is the ability to tell a compelling story. • How to handle a "down round," when startups have to raise funds at a lower valuation than in the previous round. • What to do when VCs get too entangled in the day-to-day operations of the business. • Why you need to build relationships with potential acquirers long before you decide to sell. Filled with Kupor's firsthand experiences, insider advice, and practical takeaways, Secrets of Sand Hill Road is the guide every entrepreneur needs to turn their startup into the next unicorn.
Publisher: Penguin
ISBN: 0593083598
Category : Business & Economics
Languages : en
Pages : 322
Book Description
A Wall Street Journal Bestseller! What are venture capitalists saying about your startup behind closed doors? And what can you do to influence that conversation? If Silicon Valley is the greatest wealth-generating machine in the world, Sand Hill Road is its humming engine. That's where you'll find the biggest names in venture capital, including famed VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor serves as managing partner. Whether you're trying to get a new company off the ground or scale an existing business to the next level, you need to understand how VCs think. In Secrets of Sand Hill Road, Kupor explains exactly how VCs decide where and how much to invest, and how entrepreneurs can get the best possible deal and make the most of their relationships with VCs. Kupor explains, for instance: • Why most VCs typically invest in only one startup in a given business category. • Why the skill you need most when raising venture capital is the ability to tell a compelling story. • How to handle a "down round," when startups have to raise funds at a lower valuation than in the previous round. • What to do when VCs get too entangled in the day-to-day operations of the business. • Why you need to build relationships with potential acquirers long before you decide to sell. Filled with Kupor's firsthand experiences, insider advice, and practical takeaways, Secrets of Sand Hill Road is the guide every entrepreneur needs to turn their startup into the next unicorn.
The Code
Author: Margaret O'Mara
Publisher: Penguin
ISBN: 0399562206
Category : Technology & Engineering
Languages : en
Pages : 514
Book Description
One of New York Magazine's best books on Silicon Valley! The true, behind-the-scenes history of the people who built Silicon Valley and shaped Big Tech in America Long before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the White House of Bill Clinton and Al Gore in the earliest days of the commercial Internet. There she saw firsthand how deeply intertwined Silicon Valley was with the federal government--and always had been--and how shallow the common understanding of the secrets of the Valley's success actually was. Now, after almost five years of pioneering research, O'Mara has produced the definitive history of Silicon Valley for our time, the story of mavericks and visionaries, but also of powerful institutions creating the framework for innovation, from the Pentagon to Stanford University. It is also a story of a community that started off remarkably homogeneous and tight-knit and stayed that way, and whose belief in its own mythology has deepened into a collective hubris that has led to astonishing triumphs as well as devastating second-order effects. Deploying a wonderfully rich and diverse cast of protagonists, from the justly famous to the unjustly obscure, across four generations of explosive growth in the Valley, from the forties to the present, O'Mara has wrestled one of the most fateful developments in modern American history into magnificent narrative form. She is on the ground with all of the key tech companies, chronicling the evolution in their offerings through each successive era, and she has a profound fingertip feel for the politics of the sector and its relation to the larger cultural narrative about tech as it has evolved over the years. Perhaps most impressive, O'Mara has penetrated the inner kingdom of tech venture capital firms, the insular and still remarkably old-boy world that became the cockpit of American capitalism and the crucible for bringing technological innovation to market, or not. The transformation of big tech into the engine room of the American economy and the nexus of so many of our hopes and dreams--and, increasingly, our nightmares--can be understood, in Margaret O'Mara's masterful hands, as the story of one California valley. As her majestic history makes clear, its fate is the fate of us all.
Publisher: Penguin
ISBN: 0399562206
Category : Technology & Engineering
Languages : en
Pages : 514
Book Description
One of New York Magazine's best books on Silicon Valley! The true, behind-the-scenes history of the people who built Silicon Valley and shaped Big Tech in America Long before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the White House of Bill Clinton and Al Gore in the earliest days of the commercial Internet. There she saw firsthand how deeply intertwined Silicon Valley was with the federal government--and always had been--and how shallow the common understanding of the secrets of the Valley's success actually was. Now, after almost five years of pioneering research, O'Mara has produced the definitive history of Silicon Valley for our time, the story of mavericks and visionaries, but also of powerful institutions creating the framework for innovation, from the Pentagon to Stanford University. It is also a story of a community that started off remarkably homogeneous and tight-knit and stayed that way, and whose belief in its own mythology has deepened into a collective hubris that has led to astonishing triumphs as well as devastating second-order effects. Deploying a wonderfully rich and diverse cast of protagonists, from the justly famous to the unjustly obscure, across four generations of explosive growth in the Valley, from the forties to the present, O'Mara has wrestled one of the most fateful developments in modern American history into magnificent narrative form. She is on the ground with all of the key tech companies, chronicling the evolution in their offerings through each successive era, and she has a profound fingertip feel for the politics of the sector and its relation to the larger cultural narrative about tech as it has evolved over the years. Perhaps most impressive, O'Mara has penetrated the inner kingdom of tech venture capital firms, the insular and still remarkably old-boy world that became the cockpit of American capitalism and the crucible for bringing technological innovation to market, or not. The transformation of big tech into the engine room of the American economy and the nexus of so many of our hopes and dreams--and, increasingly, our nightmares--can be understood, in Margaret O'Mara's masterful hands, as the story of one California valley. As her majestic history makes clear, its fate is the fate of us all.
Abolish Silicon Valley
Author: Wendy Liu
Publisher: Watkins Media Limited
ISBN: 1912248719
Category : Technology & Engineering
Languages : en
Pages : 229
Book Description
Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. "Lucid, probing and urgent. Wendy Liu manages to be both optimistic about the emancipatory potential of tech and scathing about the industry that has harnessed it for bleak and self-serving ends." -- Naomi Klein, author of On Fire: The Burning Case for a Green New Deal "An inspiring memoir manifesto...Technologists all over the world are realizing that no amount of code can substitute for political engagement. Liu's memoir is a road map for that journey of realization." -- Cory Doctorow, author of Radicalized and Little Brother Innovation. Meritocracy. The possibility of overnight success. What's not to love about Silicon Valley? These days, it's hard to be unambiguously optimistic about the growth-at-all-costs ethos of the tech industry. Public opinion is souring in the wake of revelations about Cambridge Analytica, Theranos, and the workplace conditions of Amazon workers or Uber drivers. It's becoming clear that the tech industry's promised "innovation" is neither sustainable nor always desirable. Abolish Silicon Valley is both a heartfelt personal story about the wasteful inequality of Silicon Valley, and a rallying call to engage in the radical politics needed to upend the status quo. Going beyond the idiosyncrasies of the individual founders and companies that characterise the industry today, Wendy Liu delves into the structural factors of the economy that gave rise to Silicon Valley as we know it. Ultimately, she proposes a more radical way of developing technology, where innovation is conducted for the benefit of society at large, and not just to enrich a select few.
Publisher: Watkins Media Limited
ISBN: 1912248719
Category : Technology & Engineering
Languages : en
Pages : 229
Book Description
Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. Former insider turned critic Wendy Liu busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology's potential for the public good. "Lucid, probing and urgent. Wendy Liu manages to be both optimistic about the emancipatory potential of tech and scathing about the industry that has harnessed it for bleak and self-serving ends." -- Naomi Klein, author of On Fire: The Burning Case for a Green New Deal "An inspiring memoir manifesto...Technologists all over the world are realizing that no amount of code can substitute for political engagement. Liu's memoir is a road map for that journey of realization." -- Cory Doctorow, author of Radicalized and Little Brother Innovation. Meritocracy. The possibility of overnight success. What's not to love about Silicon Valley? These days, it's hard to be unambiguously optimistic about the growth-at-all-costs ethos of the tech industry. Public opinion is souring in the wake of revelations about Cambridge Analytica, Theranos, and the workplace conditions of Amazon workers or Uber drivers. It's becoming clear that the tech industry's promised "innovation" is neither sustainable nor always desirable. Abolish Silicon Valley is both a heartfelt personal story about the wasteful inequality of Silicon Valley, and a rallying call to engage in the radical politics needed to upend the status quo. Going beyond the idiosyncrasies of the individual founders and companies that characterise the industry today, Wendy Liu delves into the structural factors of the economy that gave rise to Silicon Valley as we know it. Ultimately, she proposes a more radical way of developing technology, where innovation is conducted for the benefit of society at large, and not just to enrich a select few.
Secrets of Silicon Valley
Author: Deborah Perry Piscione
Publisher: St. Martin's Press
ISBN: 113732421X
Category : Business & Economics
Languages : en
Pages : 258
Book Description
While the global economy languishes, one place just keeps growing despite failing banks, uncertain markets, and high unemployment: Silicon Valley. In the last two years, more than 100 incubators have popped up there, and the number of angel investors has skyrocketed. Today, 40 percent of all venture capital investments in the United States come from Silicon Valley firms, compared to 10 percent from New York. In Secrets of Silicon Valley, entrepreneur and media commentator Deborah Perry Piscione takes us inside this vibrant ecosystem where meritocracy rules the day. She explores Silicon Valley's exceptionally risk-tolerant culture, and why it thrives despite the many laws that make California one of the worst states in the union for business. Drawing on interviews with investors, entrepreneurs, and community leaders, as well as a host of case studies from Google to Paypal, Piscione argues that Silicon Valley's unique culture is the best hope for the future of American prosperity and the global business community and offers lessons from the Valley to inspire reform in other communities and industries, from Washington, DC to Wall Street.
Publisher: St. Martin's Press
ISBN: 113732421X
Category : Business & Economics
Languages : en
Pages : 258
Book Description
While the global economy languishes, one place just keeps growing despite failing banks, uncertain markets, and high unemployment: Silicon Valley. In the last two years, more than 100 incubators have popped up there, and the number of angel investors has skyrocketed. Today, 40 percent of all venture capital investments in the United States come from Silicon Valley firms, compared to 10 percent from New York. In Secrets of Silicon Valley, entrepreneur and media commentator Deborah Perry Piscione takes us inside this vibrant ecosystem where meritocracy rules the day. She explores Silicon Valley's exceptionally risk-tolerant culture, and why it thrives despite the many laws that make California one of the worst states in the union for business. Drawing on interviews with investors, entrepreneurs, and community leaders, as well as a host of case studies from Google to Paypal, Piscione argues that Silicon Valley's unique culture is the best hope for the future of American prosperity and the global business community and offers lessons from the Valley to inspire reform in other communities and industries, from Washington, DC to Wall Street.
The Psychology of Silicon Valley
Author: Katy Cook
Publisher: Springer Nature
ISBN: 3030273644
Category : Psychology
Languages : en
Pages : 314
Book Description
Misinformation. Job displacement. Information overload. Economic inequality. Digital addiction. The breakdown of democracy, civility, and truth itself. This open access book explores the conscious and unconscious norms, values, and characteristics that drive behaviors within the high-tech capital of the world, Silicon Valley, and the sector it represents. In an era where the reach and influence of a single industry has the potential to define the future of our world, it has become apparent just how little we know about the organizations driving these changes. The Psychology of Silicon Valley offers a revealing look inside the mind of world’s most influential industry and how the identity, culture, myths, and motivations of Big Tech are harming society. The book argues that the bad values and lack of emotional intelligence borne in the vacuum of Silicon Valley will have lasting consequences on everything from social equality to the future of work to our collective mental health. Katy Cook expertly walks us through the psychological landscape of Silicon Valley, including its leadership, ethical, and cultural problems, and artfully explains why we cannot afford to ignore the psychology and values that are behind our technology any longer.
Publisher: Springer Nature
ISBN: 3030273644
Category : Psychology
Languages : en
Pages : 314
Book Description
Misinformation. Job displacement. Information overload. Economic inequality. Digital addiction. The breakdown of democracy, civility, and truth itself. This open access book explores the conscious and unconscious norms, values, and characteristics that drive behaviors within the high-tech capital of the world, Silicon Valley, and the sector it represents. In an era where the reach and influence of a single industry has the potential to define the future of our world, it has become apparent just how little we know about the organizations driving these changes. The Psychology of Silicon Valley offers a revealing look inside the mind of world’s most influential industry and how the identity, culture, myths, and motivations of Big Tech are harming society. The book argues that the bad values and lack of emotional intelligence borne in the vacuum of Silicon Valley will have lasting consequences on everything from social equality to the future of work to our collective mental health. Katy Cook expertly walks us through the psychological landscape of Silicon Valley, including its leadership, ethical, and cultural problems, and artfully explains why we cannot afford to ignore the psychology and values that are behind our technology any longer.
Troublemakers
Author: Leslie Berlin
Publisher: Simon and Schuster
ISBN: 145165152X
Category : Technology & Engineering
Languages : en
Pages : 512
Book Description
Acclaimed historian Leslie Berlin’s “deeply researched and dramatic narrative of Silicon Valley’s early years…is a meticulously told…compelling history” (The New York Times) of the men and women who chased innovation, and ended up changing the world. Troublemakers is the gripping tale of seven exceptional men and women, pioneers of Silicon Valley in the 1970s and early 1980s. Together, they worked across generations, industries, and companies to bring technology from Pentagon offices and university laboratories to the rest of us. In doing so, they changed the world. “In this vigorous account…a sturdy, skillfully constructed work” (Kirkus Reviews), historian Leslie Berlin introduces the people and stories behind the birth of the Internet and the microprocessor, as well as Apple, Atari, Genentech, Xerox PARC, ROLM, ASK, and the iconic venture capital firms Sequoia Capital and Kleiner Perkins Caufield & Byers. In the space of only seven years, five major industries—personal computing, video games, biotechnology, modern venture capital, and advanced semiconductor logic—were born. “There is much to learn from Berlin’s account, particularly that Silicon Valley has long provided the backdrop where technology, elite education, institutional capital, and entrepreneurship collide with incredible force” (The Christian Science Monitor). Featured among well-known Silicon Valley innovators are Mike Markkula, the underappreciated chairman of Apple who owned one-third of the company; Bob Taylor, who masterminded the personal computer; software entrepreneur Sandra Kurtzig, the first woman to take a technology company public; Bob Swanson, the cofounder of Genentech; Al Alcorn, the Atari engineer behind the first successful video game; Fawn Alvarez, who rose from the factory line to the executive suite; and Niels Reimers, the Stanford administrator who changed how university innovations reach the public. Together, these troublemakers rewrote the rules and invented the future.
Publisher: Simon and Schuster
ISBN: 145165152X
Category : Technology & Engineering
Languages : en
Pages : 512
Book Description
Acclaimed historian Leslie Berlin’s “deeply researched and dramatic narrative of Silicon Valley’s early years…is a meticulously told…compelling history” (The New York Times) of the men and women who chased innovation, and ended up changing the world. Troublemakers is the gripping tale of seven exceptional men and women, pioneers of Silicon Valley in the 1970s and early 1980s. Together, they worked across generations, industries, and companies to bring technology from Pentagon offices and university laboratories to the rest of us. In doing so, they changed the world. “In this vigorous account…a sturdy, skillfully constructed work” (Kirkus Reviews), historian Leslie Berlin introduces the people and stories behind the birth of the Internet and the microprocessor, as well as Apple, Atari, Genentech, Xerox PARC, ROLM, ASK, and the iconic venture capital firms Sequoia Capital and Kleiner Perkins Caufield & Byers. In the space of only seven years, five major industries—personal computing, video games, biotechnology, modern venture capital, and advanced semiconductor logic—were born. “There is much to learn from Berlin’s account, particularly that Silicon Valley has long provided the backdrop where technology, elite education, institutional capital, and entrepreneurship collide with incredible force” (The Christian Science Monitor). Featured among well-known Silicon Valley innovators are Mike Markkula, the underappreciated chairman of Apple who owned one-third of the company; Bob Taylor, who masterminded the personal computer; software entrepreneur Sandra Kurtzig, the first woman to take a technology company public; Bob Swanson, the cofounder of Genentech; Al Alcorn, the Atari engineer behind the first successful video game; Fawn Alvarez, who rose from the factory line to the executive suite; and Niels Reimers, the Stanford administrator who changed how university innovations reach the public. Together, these troublemakers rewrote the rules and invented the future.