Principles and Practice of Show-card Writing

Principles and Practice of Show-card Writing PDF Author: Lawrence E. Blair
Publisher:
ISBN:
Category : Advertising cards
Languages : en
Pages : 268

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Principles and Practice of Show-card Writing

Principles and Practice of Show-card Writing PDF Author: Lawrence E. Blair
Publisher:
ISBN:
Category : Advertising cards
Languages : en
Pages : 268

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Book Description


Lettering for Commercial Purposes

Lettering for Commercial Purposes PDF Author: William Hugh Gordon
Publisher: Legare Street Press
ISBN: 9781013406416
Category :
Languages : en
Pages : 182

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Book Description
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

Sign and Show Card Writing (Classic Reprint)

Sign and Show Card Writing (Classic Reprint) PDF Author: Charles F. Butterworth
Publisher:
ISBN: 9781332195800
Category : Crafts & Hobbies
Languages : en
Pages : 72

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Book Description
Excerpt from Sign and Show Card Writing The following series of lessons is a concise and complete treatise on show card and sign writing, fully illustrated and explained, so that it will be of practical use to every merchant who desires to make his place of business attractive or to call attention to various offerings, which would otherwise be unnoticed. Any person of ordinary ability, who will read carefully these lessons and follow their instructions, will be able to get up show cards, price tickets and fence signs that will bring business to the establishment with which he is connected. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Perennial Seller

Perennial Seller PDF Author: Ryan Holiday
Publisher: Penguin
ISBN: 110199214X
Category : Business & Economics
Languages : en
Pages : 258

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Book Description
The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a decade and still sell more than a million copies? How is Iron Maiden still filling stadiums worldwide without radio or TV exposure forty years after the band was founded? Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham, as well as his interviews with the minds behind some of the greatest perennial sellers of our time. His fascinating examples include: • Rick Rubin, producer for Adele, Jay-Z, and the Red Hot Chili Peppers, who teaches his artists to push past short-term thinking and root their work in long-term inspiration. • Tim Ferriss, whose books have sold millions of copies, in part because he rigorously tests every element of his work to see what generates the strongest response. • Seinfeld, which managed to capture both the essence of the nineties and timeless themes to become a modern classic. • Harper Lee, who transformed a muddled manuscript into To Kill a Mockingbird with the help of the right editor and feedback. • Winston Churchill, Stefan Zweig, and Lady Gaga, who each learned the essential tenets of building a platform of loyal, dedicated supporters. Holiday reveals that the key to success for many perennial sellers is that their creators don’t distinguish between the making and the marketing. The product’s purpose and audience are in the creator’s mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time.

Clear and Simple as the Truth

Clear and Simple as the Truth PDF Author: Francis-Noël Thomas
Publisher: Princeton University Press
ISBN: 1400887356
Category : Language Arts & Disciplines
Languages : en
Pages : 234

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Book Description
Everyone talks about style, but no one explains it. The authors of this book do; and in doing so, they provoke the reader to consider style, not as an elegant accessory of effective prose, but as its very heart. At a time when writing skills have virtually disappeared, what can be done? If only people learned the principles of verbal correctness, the essential rules, wouldn't good prose simply fall into place? Thomas and Turner say no. Attending to rules of grammar, sense, and sentence structure will no more lead to effective prose than knowing the mechanics of a golf swing will lead to a hole-in-one. Furthermore, ten-step programs to better writing exacerbate the problem by failing to recognize, as Thomas and Turner point out, that there are many styles with different standards. In the first half of Clear and Simple, the authors introduce a range of styles--reflexive, practical, plain, contemplative, romantic, prophetic, and others--contrasting them to classic style. Its principles are simple: The writer adopts the pose that the motive is truth, the purpose is presentation, the reader is an intellectual equal, and the occasion is informal. Classic style is at home in everything from business memos to personal letters, from magazine articles to university writing. The second half of the book is a tour of examples--the exquisite and the execrable--showing what has worked and what hasn't. Classic prose is found everywhere: from Thomas Jefferson to Junichirō Tanizaki, from Mark Twain to the observations of an undergraduate. Here are many fine performances in classic style, each clear and simple as the truth. Originally published in 1994. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

New Standard Letterer and Show-card Writer

New Standard Letterer and Show-card Writer PDF Author: Maxwell L. Heller
Publisher:
ISBN:
Category : Advertising cards
Languages : en
Pages : 176

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The Correspondence of Henrik Ibsen

The Correspondence of Henrik Ibsen PDF Author: Henrik Ibsen
Publisher: Ardent Media
ISBN:
Category : Literary Collections
Languages : en
Pages : 468

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Book Description
Excerpt from The Correspondence of Henrik Ibsen ON the 3lst of May 1880, Henrik Ibsen wrote to his publisher, Frederik Hegel, that he had begun a little book in which he intended to give some account of the outward and inward conditions under which each one of his works had come into being (letter It was to be called From Simian, to Rome, and was to give descriptions of his life at Skien and Grimstad, Bergen and Christiania, Dresden, Munich, and Rome. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Programming in D

Programming in D PDF Author: Ali Cehreli
Publisher:
ISBN: 9780692529577
Category : Computers
Languages : en
Pages : 760

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The United States Catalog; Books in Print January 1, 1912

The United States Catalog; Books in Print January 1, 1912 PDF Author: H.W. Wilson Company
Publisher: Minneapolis ; New York : H.W. Wilson
ISBN:
Category : American literature
Languages : en
Pages : 2174

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The Story of Signs

The Story of Signs PDF Author: Charles Louis Henry Wagner
Publisher:
ISBN:
Category : Signs and signboards
Languages : en
Pages : 152

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