Selling Sea Power PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Selling Sea Power PDF full book. Access full book title Selling Sea Power by Ryan D. Wadle. Download full books in PDF and EPUB format.
Author: Ryan D. Wadle
Publisher: University of Oklahoma Press
ISBN: 0806164204
Category : History
Languages : en
Pages : 317
Get Book Here
Book Description
The accepted narrative of the interwar U.S. Navy is one of transformation from a battle-centric force into a force that could fight on the “three planes” of war: in the skies, on the water, and under the waves. The political and cultural tumult that accompanied this transformation is another story. Ryan D. Wadle’s Selling Sea Power explores this little-known but critically important aspect of naval history. After World War I, the U.S. Navy faced numerous challenges: a call for naval arms limitation, the ascendancy of air power, and budgetary constraints exacerbated by the Great Depression. Selling Sea Power tells the story of how the navy met these challenges by engaging in protracted public relations campaigns at a time when the means and methods of reaching the American public were undergoing dramatic shifts. While printed media continued to thrive, the rapidly growing film and radio industries presented new means by which the navy could connect with politicians and the public. Deftly capturing the institutional nuances and the personalities in play, Wadle tracks the U.S. Navy’s at first awkward but ultimately successful manipulation of mass media. At the same time, he analyzes what the public could actually see of the service in the variety of media available to them, including visual examples from progressively more sophisticated—and effective—public relations campaigns. Integrating military policy and strategy with the history of American culture and politics, Selling Sea Power offers a unique look at the complex links between the evolution of the art and industry of persuasion and the growth of the modern U.S. Navy, as well as the connections between the workings of communications and public relations and the command of military and political power.
Author: Ryan D. Wadle
Publisher: University of Oklahoma Press
ISBN: 0806164204
Category : History
Languages : en
Pages : 317
Get Book Here
Book Description
The accepted narrative of the interwar U.S. Navy is one of transformation from a battle-centric force into a force that could fight on the “three planes” of war: in the skies, on the water, and under the waves. The political and cultural tumult that accompanied this transformation is another story. Ryan D. Wadle’s Selling Sea Power explores this little-known but critically important aspect of naval history. After World War I, the U.S. Navy faced numerous challenges: a call for naval arms limitation, the ascendancy of air power, and budgetary constraints exacerbated by the Great Depression. Selling Sea Power tells the story of how the navy met these challenges by engaging in protracted public relations campaigns at a time when the means and methods of reaching the American public were undergoing dramatic shifts. While printed media continued to thrive, the rapidly growing film and radio industries presented new means by which the navy could connect with politicians and the public. Deftly capturing the institutional nuances and the personalities in play, Wadle tracks the U.S. Navy’s at first awkward but ultimately successful manipulation of mass media. At the same time, he analyzes what the public could actually see of the service in the variety of media available to them, including visual examples from progressively more sophisticated—and effective—public relations campaigns. Integrating military policy and strategy with the history of American culture and politics, Selling Sea Power offers a unique look at the complex links between the evolution of the art and industry of persuasion and the growth of the modern U.S. Navy, as well as the connections between the workings of communications and public relations and the command of military and political power.
Author: Jocko Willink
Publisher: St. Martin's Press
ISBN: 125018472X
Category : Business & Economics
Languages : en
Pages : 351
Get Book Here
Book Description
An updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life. Sent to the most violent battlefield in Iraq, Jocko Willink and Leif Babin’s SEAL task unit faced a seemingly impossible mission: help U.S. forces secure Ramadi, a city deemed “all but lost.” In gripping firsthand accounts of heroism, tragic loss, and hard-won victories in SEAL Team Three’s Task Unit Bruiser, they learned that leadership—at every level—is the most important factor in whether a team succeeds or fails. Willink and Babin returned home from deployment and instituted SEAL leadership training that helped forge the next generation of SEAL leaders. After departing the SEAL Teams, they launched Echelon Front, a company that teaches these same leadership principles to businesses and organizations. From promising startups to Fortune 500 companies, Babin and Willink have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields. Now, detailing the mind-set and principles that enable SEAL units to accomplish the most difficult missions in combat, Extreme Ownership shows how to apply them to any team, family or organization. Each chapter focuses on a specific topic such as Cover and Move, Decentralized Command, and Leading Up the Chain, explaining what they are, why they are important, and how to implement them in any leadership environment. A compelling narrative with powerful instruction and direct application, Extreme Ownership revolutionizes business management and challenges leaders everywhere to fulfill their ultimate purpose: lead and win.
Author: Tendayi Viki
Publisher: Unbound Publishing
ISBN: 1783528958
Category : Business & Economics
Languages : en
Pages : 145
Get Book Here
Book Description
Faced with the choice of starting a company or joining a large corporation, Steve Jobs believed that it was 'more fun to be a pirate than to join the navy'. But for innovators inside established companies, making a distinction between being a pirate and joining the navy is a fallacy. We have to figure out a way to become pirates in the navy! There is nothing harder in business than trying to innovate within large corporations. Innovators in big companies often face internal opposition as well as their external competitors. It is the management of the core business that tends to get in the way of innovation. Most intrapreneurs recognise that innovation can’t be carried out as a series of one-off projects that always have to jump through political hurdles. They realise that there is a need for innovation to happen as a repeatable process. But how can they achieve this? This is a step-by-step guide to getting continuous innovation done in companies and reshaping them in the process. It is for anyone involved in corporate innovation and driving company change.
Author: United States. Department of Defense
Publisher:
ISBN:
Category : Military ethics
Languages : en
Pages : 488
Get Book Here
Book Description
Author: Marty Strong
Publisher: John Hunt Publishing
ISBN: 1789048419
Category : Business & Economics
Languages : en
Pages : 225
Get Book Here
Book Description
Marty Strong's direct and compelling message is focused on business but in truth, its leadership tenets are agnostic as to industry, marketplace, private or public setting. This is not a textbook. It is a personal conversation between a high-performance business leader and professionals searching for actionable insights that deliver results. Be Nimble provides mentorship, tips, tools, and useful examples to help drive home its valuable leadership insights. Marty Strong has an accomplished leadership career spanning four decades. He worked his way from enlisted SEAL Team member to the SEAL Officer corps, retiring with twenty years’ service in that highly-decorated and esteemed military unit. He is the author of the Time Warrior Sagas and the SEAL Strike Series.
Author: Captain D. Michael Abrashoff
Publisher: Grand Central Publishing
ISBN: 0446535532
Category : Business & Economics
Languages : en
Pages : 155
Get Book Here
Book Description
The legendary New York Times bestselling tale of top-down change for anyone trying to navigate today's uncertain business seas. When Captain Abrashoff took over as commander of USS Benfold, it was like a business that had all the latest technology but only some of the productivity. Knowing that responsibility for improving performance rested with him, he realized he had to improve his own leadership skills before he could improve his ship. Within months, he created a crew of confident and inspired problem-solvers eager to take the initiative and responsibility for their actions. The slogan on board became "It's your ship," and Benfold was soon recognized far and wide as a model of naval efficiency. How did Abrashoff do it? Against the backdrop of today's United States Navy, Abrashoff shares his secrets of successful management including: See the ship through the eyes of the crew: By soliciting a sailor's suggestions, Abrashoff drastically reduced tedious chores that provided little additional value. Communicate, communicate, communicate: The more Abrashoff communicated the plan, the better the crew's performance. His crew eventually started calling him "Megaphone Mike," since they heard from him so often. Create discipline by focusing on purpose: Discipline skyrocketed when Abrashoff's crew believed that what they were doing was important. Listen aggressively: After learning that many sailors wanted to use the GI Bill, Abrashoff brought a test official aboard the ship-and held the SATs forty miles off the Iraqi coast. From achieving amazing cost savings to winning the highest gunnery score in the Pacific Fleet, Captain Abrashoff's extraordinary campaign sent shock waves through the U.S. Navy. It can help you change the course of your ship, no matter where your business battles are fought.
Author: Thomas C Hone
Publisher: Naval Institute Press
ISBN: 1612513395
Category : History
Languages : en
Pages : 316
Get Book Here
Book Description
A portrait in words and photographs of the interwar Navy, this book examines the twenty-year period that saw the U.S. fleet shrink under the pressure of arms limitation treaties and government economy and then grow again to a world-class force. The authors trace the Navy's evolution from a fleet centered around slow battleships to one that deployed most of the warship types that proved so essential in World War II, including fast aircraft carriers, heavy and light cruisers, sleek destroyers, powerful battleships, and deadly submarines. Both the older battleships and these newer ships are captured in stunning period photographs that have never before been published. An authoritative yet lively text explains how and why the newer ships and aircraft came to be. Thomas Hone and Trent Hone describe how a Navy desperately short funds and men nevertheless pioneered carrier aviation, shipboard electronics, code-breaking, and (with the Marines) amphibious warfare —elements that made America's later victory in the Pacific possible. Based on years of study of official Navy department records, their book presents a comprehensive view of the foundations of a navy that would become the world's largest and most formidable. At the same time, the heart of the book draws on memoirs, novels, and oral histories to reveal the work and the skills of sailors and officers that contributed to successes in World War II. From their service on such battleships as West Virginia to their efforts ashore to develop and procure the most effective aircraft, electronics, and ships, from their adventures on Yangtze River gunboats to carrier landings on the converted battle cruisers Saratoga and Lexington, the men are profiled along with their ships. This combination of popular history with archival history will appeal to a general audience of naval enthusiasts.
Author: Mark Brouker
Publisher: Rowman & Littlefield
ISBN: 1538137879
Category : Business & Economics
Languages : en
Pages : 230
Get Book Here
Book Description
Drawing from his experience as an award-winning global leadership speaker, US Navy Captain, Commanding Officer, university professor, and executive coach, Mark Brouker reveals the leadership tactics that have transformed company cultures and generated success—from the boardroom to the battlefield—by focusing on the single pillar of leadership that is most often overlooked: trust. Through step-by-step guidance, easy-to-use leadership techniques, and the lessons of his military experience, he empowers readers to actively build trust with their subordinates—enabling them to boost morale, enhance productivity, and strive for success. Lessons from the Navy: How to Earn Trust, Lead Teams, and Achieve Organizational Excellence is for leaders who want to do better, who want their staff and colleagues to do better, and who want to win the trust and dedication of the people at all levels of their organization. Whether new to the leadership arena or a seasoned leader with years of experience in the arena, whether leading a corporate team, a military team or a sports team, all readers of this work will benefit from the leadership strategies it espouses. Here you will learn how to make these strategies your own..
Author: Snow Wildsmith
Publisher: McFarland
ISBN: 9780786447619
Category : History
Languages : en
Pages : 0
Get Book Here
Book Description
This book is for the teenager or young adult who is interested in enlisting in the United States Marine Corps. It will walk him or her through the enlistment and recruit training process: making the decision to join, talking to recruiters, getting qualified, preparing for basic training, and learning what to expect at basic recruit training. The goal of the McFarland Joining the Military book series is to help young people who might be curious about serving in the military decide whether military service is right for them, which branch is the best fit, and whether they are qualified for and prepared for military service. Features include lists of books, web links, and videos; a glossary; and an index.
Author: Institute for National Strategic Studies
Publisher: Government Printing Office
ISBN: 9780160897634
Category : History
Languages : en
Pages : 348
Get Book Here
Book Description
Tells the story of the growing Chinese Navy - The People's Liberation Army Navy (PLAN) - and its expanding capabilities, evolving roles and military implications for the USA. Divided into four thematic sections, this special collection of essays surveys and analyzes the most important aspects of China's navel modernization.
