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Author: Kenneth C. Laudon
Publisher: Pearson Educación
ISBN: 9789702605287
Category : Business & Economics
Languages : en
Pages : 618
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Book Description
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Author: Kenneth C. Laudon
Publisher: Pearson Educación
ISBN: 9789702605287
Category : Business & Economics
Languages : en
Pages : 618
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Book Description
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
Author: IBP USA
Publisher: Lulu.com
ISBN: 1433099802
Category :
Languages : en
Pages : 278
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Book Description
Author: Cees B.M. Van Riel
Publisher: Editorial Almuzara
ISBN: 8483566451
Category : Business & Economics
Languages : en
Pages : 206
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Book Description
La mejor estrategia está condenada al fracaso si no cuenta con el apoyo de los grupos de interés clave de la compañía. Hoy, es imposible abrirse paso en los mercados globales y generar un valor sostenido en el tiempo sin el apoyo de los empleados, inversores, clientes, medios de comunicación y reguladores, entre otros. Este libro explica todo lo necesario para alinear a los grupos de interés clave para las compañías. Mediante el ejemplo de 40 empresas, el autor muestra cómo crear una estrategia y su posterior implantación para brindar a la empresa una influencia clave para abrir mercados, obtener licencias para operar y minimizar numerosos problemas.
Author: Charles T. Horngren
Publisher: Pearson Educación
ISBN: 9789702606406
Category : Business & Economics
Languages : en
Pages : 724
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Book Description
Make the right decisions with Horngren/Sundem/Stratton! Horngren/Sundem/Stratton's best-selling texts emphasize decision-making throughout each chapter. Decision-making is introduced in the early text chapters and also appears in many of the text features: "Making Managerial Decisions" boxes, critical thinking exercises, and more. As always, students develop a solid understanding of costs and cost behavior and the use of cost information for planning and control decisions, not just inventory valuation. Two text versions enable faculty to select a text that only covers management accounting concepts (Chs. 1-14) or one that includes three chapters of financial accounting review (Chs. 1-17). New OneKey provides the convenience of having all text resources in a single location and available in your choice of course management platform: BlackBoard, WebCT, and CourseCompass. OneKey also includes PH Grade Assist on-line homework with automatic grading and infinite practice for students).
Author: Ernesto Villavicencio
Publisher: Author House
ISBN: 1496920333
Category : Philosophy
Languages : en
Pages : 313
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Book Description
Portada trasera Nacemos genéticamente predispuestos a buscar la felicidad por todas partes y al final solo la obtenemos por cortos períodos de tiempo. ¿Cuál es la razón? Se debe a que desconocemos tres aspectos fundamentales que se esconden en los siguientes tres grandes interrogantes: ¿Es posible alcanzar la felicidad permanente? ¿Cuál es el camino para llegar a la felicidad permanente? ¿Para qué nos sirve ser feliz y cuáles son sus frutos? Luego de dedicarle tiempo a la reflexión sobre estos grandes interrogantes, nace el libro: "La Ruta del Hechizo" en el cual se plantea la Felicidad Filosófica, para que hagas de ella, una filosofía de vida y así disfrutes la felicidad permanente. Además, es la primera vez en la historia, que podemos medir la felicidad área por área, al igual que el sistema de emociones que le da vida y energía al alma. Este aporte es muy importante, porque nos permite enfocarnos en las áreas críticas de la Felicidad Filosófica y del conjunto de emociones, de tal manera que se nos haga más fácil rectificar en aquellos aspectos donde estamos fallando. Por la importancia de los planteamientos que aquí se hacen, este libro es como el teléfono celular, antes de que existiera, no era necesario, y hoy, quien no tenga uno, anda desconectado. Si eres mayor de 18 años, no dejes de leer este libro.
Author: United States. Bureau of the Census
Publisher:
ISBN:
Category : Retail trade
Languages : en
Pages : 260
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Book Description
Author:
Publisher: Grupo Planeta (GBS)
ISBN: 9788423424665
Category : Business & Economics
Languages : en
Pages : 268
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Book Description
[This text] shows readers how to: target high-potential customer segments; size up competitors; allocate marketing resources wisely; develop and execute effective marketing plans. -Back cover.
Author: Project Management Institute Project Management Institute
Publisher: Project Management Institute
ISBN: 162825680X
Category : Study Aids
Languages : en
Pages : 368
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Book Description
PMBOK&® Guide is the go-to resource for project management practitioners. The project management profession has significantly evolved due to emerging technology, new approaches and rapid market changes. Reflecting this evolution, The Standard for Project Management enumerates 12 principles of project management and the PMBOK&® Guide &– Seventh Edition is structured around eight project performance domains.This edition is designed to address practitioners' current and future needs and to help them be more proactive, innovative and nimble in enabling desired project outcomes.This edition of the PMBOK&® Guide:•Reflects the full range of development approaches (predictive, adaptive, hybrid, etc.);•Provides an entire section devoted to tailoring the development approach and processes;•Includes an expanded list of models, methods, and artifacts;•Focuses on not just delivering project outputs but also enabling outcomes; and• Integrates with PMIstandards+™ for information and standards application content based on project type, development approach, and industry sector.
Author: José Folgueras Méndez
Publisher: Springer Science & Business Media
ISBN: 3642211984
Category : Technology & Engineering
Languages : en
Pages : 1363
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Book Description
This volume presents the proceedings of the CLAIB 2011, held in the Palacio de las Convenciones in Havana, Cuba, from 16 to 21 May 2011. The conferences of the American Congress of Biomedical Engineering are sponsored by the International Federation for Medical and Biological Engineering (IFMBE), Society for Engineering in Biology and Medicine (EMBS) and the Pan American Health Organization (PAHO), among other organizations and international agencies and bringing together scientists, academics and biomedical engineers in Latin America and other continents in an environment conducive to exchange and professional growth.
Author: Miguel Túñez-López
Publisher: Springer
ISBN: 3319918605
Category : Technology & Engineering
Languages : en
Pages : 507
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Book Description
This book explores the disruptive changes in the media ecosystem caused by convergence and digitization, and analyses innovation processes in content production, distribution and commercialisation. It has been edited by Professors Miguel Túñez-López (Universidade de Santiago de Compostela, Spain), Valentín-Alejandro Martínez-Fernández (Universidade da Coruña, Spain), Xosé López-García (Universidade de Santiago de Compostela, Spain), Xosé Rúas-Araújo (Universidade de Vigo, Spain) and Francisco Campos-Freire (Universidade de Santiago de Compostela, Spain). The book includes contributions from European and American experts, who offer their views on the audiovisual sector, journalism and cyberjournalism, corporate and institutional communication, and education. It particularly highlights the role of new technologies, the Internet and social media, including the ethics and legal dimensions. With 30 contributions, grouped into diverse chapters, on information preferences and uses in journalism, as well as public audiovisual policies in the European Union, related to governance, funding, accountability, innovation, quality and public service, it provides a reliable media resource and presents lines of future development.
