RFM ANALYSIS AND K-MEANS CLUSTERING: A CASE STUDY ANALYSIS, CLUSTERING, AND PREDICTION ON RETAIL STORE TRANSACTIONS WITH PYTHON GUI

RFM ANALYSIS AND K-MEANS CLUSTERING: A CASE STUDY ANALYSIS, CLUSTERING, AND PREDICTION ON RETAIL STORE TRANSACTIONS WITH PYTHON GUI PDF Author: Vivian Siahaan
Publisher: BALIGE PUBLISHING
ISBN:
Category : Computers
Languages : en
Pages : 390

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Book Description
In this case study, we will explore RFM (Recency, Frequency, Monetary) analysis and K-means clustering techniques for retail store transaction data. RFM analysis is a powerful method for understanding customer behavior by segmenting them based on their transaction history. K-means clustering is a popular unsupervised machine learning algorithm used for grouping similar data points. We will leverage these techniques to gain insights, perform customer segmentation, and make predictions on retail store transactions. The case study involves a retail store dataset that contains transaction records, including customer IDs, transaction dates, purchase amounts, and other relevant information. This dataset serves as the foundation for our RFM analysis and clustering. RFM analysis involves evaluating three key aspects of customer behavior: recency, frequency, and monetary value. Recency refers to the time since a customer's last transaction, frequency measures the number of transactions made by a customer, and monetary value represents the total amount spent by a customer. By analyzing these dimensions, we can segment customers into different groups based on their purchasing patterns. Before conducting RFM analysis, we need to preprocess and transform the raw transaction data. This includes cleaning the data, aggregating it at the customer level, and calculating the recency, frequency, and monetary metrics for each customer. These transformed RFM metrics will be used for segmentation and clustering. Using the RFM metrics, we can apply clustering algorithms such as K-means to group customers with similar behaviors together. K-means clustering aims to partition the data into a predefined number of clusters based on their feature similarities. By clustering customers, we can identify distinct groups with different purchasing behaviors and tailor marketing strategies accordingly. K-means is an iterative algorithm that assigns data points to clusters in a way that minimizes the within-cluster sum of squares. It starts by randomly initializing cluster centers and then iteratively updates them until convergence. The resulting clusters represent distinct customer segments based on their RFM metrics. To determine the optimal number of clusters for our K-means analysis, we can employ elbow method. This method help us identify the number of clusters that provide the best balance between intra-cluster similarity and inter-cluster dissimilarity. Once the K-means algorithm has assigned customers to clusters, we can analyze the characteristics of each cluster. This involves examining the RFM metrics and other relevant customer attributes within each cluster. By understanding the distinct behavior patterns of each cluster, we can tailor marketing strategies and make targeted business decisions. Visualizations play a crucial role in presenting the results of RFM analysis and K-means clustering. We can create various visual representations, such as scatter plots, bar charts, and heatmaps, to showcase the distribution of customers across clusters and the differences in RFM metrics between clusters. These visualizations provide intuitive insights into customer segmentation. The objective of this data science project is to analyze and predict customer behavior in the groceries market using Python and create a graphical user interface (GUI) using PyQt. The project encompasses various stages, starting from exploring the dataset and visualizing the distribution of features to RFM analysis, K-means clustering, predicting clusters with machine learning algorithms, and implementing a GUI for user interaction. Once we have the clusters, we can utilize machine learning algorithms to predict the cluster for new or unseen customers. We train various models, including logistic regression, support vector machines, decision trees, k-nearest neighbors, random forests, gradient boosting, naive Bayes, adaboost, XGBoost, and LightGBM, on the clustered data. These models learn the patterns and relationships between customer features and their assigned clusters, enabling us to predict the cluster for new customers accurately. To evaluate the performance of our models, we utilize metrics such as accuracy, precision, recall, and F1-score. These metrics allow us to measure the models' predictive capabilities and compare their performance across different algorithms and preprocessing techniques. By assessing the models' performance, we can select the most suitable model for cluster prediction in the groceries market analysis. In addition to the analysis and prediction components, this project aims to provide a user-friendly interface for interaction and visualization. To achieve this, we implement a GUI using PyQt, a Python library for creating desktop applications. The GUI allows users to input new customer data and predict the corresponding cluster based on the trained models. It provides visualizations of the analysis results, including cluster distributions, confusion matrices, and decision boundaries. The GUI allows users to select different machine learning models and preprocessing techniques through radio buttons or dropdown menus. This flexibility empowers users to explore and compare the performance of various models, enabling them to choose the most suitable approach for their specific needs. The GUI's interactive nature enhances the usability of the project and promotes effective decision-making based on the analysis results.

RFM ANALYSIS AND K-MEANS CLUSTERING: A CASE STUDY ANALYSIS, CLUSTERING, AND PREDICTION ON RETAIL STORE TRANSACTIONS WITH PYTHON GUI

RFM ANALYSIS AND K-MEANS CLUSTERING: A CASE STUDY ANALYSIS, CLUSTERING, AND PREDICTION ON RETAIL STORE TRANSACTIONS WITH PYTHON GUI PDF Author: Vivian Siahaan
Publisher: BALIGE PUBLISHING
ISBN:
Category : Computers
Languages : en
Pages : 390

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Book Description
In this case study, we will explore RFM (Recency, Frequency, Monetary) analysis and K-means clustering techniques for retail store transaction data. RFM analysis is a powerful method for understanding customer behavior by segmenting them based on their transaction history. K-means clustering is a popular unsupervised machine learning algorithm used for grouping similar data points. We will leverage these techniques to gain insights, perform customer segmentation, and make predictions on retail store transactions. The case study involves a retail store dataset that contains transaction records, including customer IDs, transaction dates, purchase amounts, and other relevant information. This dataset serves as the foundation for our RFM analysis and clustering. RFM analysis involves evaluating three key aspects of customer behavior: recency, frequency, and monetary value. Recency refers to the time since a customer's last transaction, frequency measures the number of transactions made by a customer, and monetary value represents the total amount spent by a customer. By analyzing these dimensions, we can segment customers into different groups based on their purchasing patterns. Before conducting RFM analysis, we need to preprocess and transform the raw transaction data. This includes cleaning the data, aggregating it at the customer level, and calculating the recency, frequency, and monetary metrics for each customer. These transformed RFM metrics will be used for segmentation and clustering. Using the RFM metrics, we can apply clustering algorithms such as K-means to group customers with similar behaviors together. K-means clustering aims to partition the data into a predefined number of clusters based on their feature similarities. By clustering customers, we can identify distinct groups with different purchasing behaviors and tailor marketing strategies accordingly. K-means is an iterative algorithm that assigns data points to clusters in a way that minimizes the within-cluster sum of squares. It starts by randomly initializing cluster centers and then iteratively updates them until convergence. The resulting clusters represent distinct customer segments based on their RFM metrics. To determine the optimal number of clusters for our K-means analysis, we can employ elbow method. This method help us identify the number of clusters that provide the best balance between intra-cluster similarity and inter-cluster dissimilarity. Once the K-means algorithm has assigned customers to clusters, we can analyze the characteristics of each cluster. This involves examining the RFM metrics and other relevant customer attributes within each cluster. By understanding the distinct behavior patterns of each cluster, we can tailor marketing strategies and make targeted business decisions. Visualizations play a crucial role in presenting the results of RFM analysis and K-means clustering. We can create various visual representations, such as scatter plots, bar charts, and heatmaps, to showcase the distribution of customers across clusters and the differences in RFM metrics between clusters. These visualizations provide intuitive insights into customer segmentation. The objective of this data science project is to analyze and predict customer behavior in the groceries market using Python and create a graphical user interface (GUI) using PyQt. The project encompasses various stages, starting from exploring the dataset and visualizing the distribution of features to RFM analysis, K-means clustering, predicting clusters with machine learning algorithms, and implementing a GUI for user interaction. Once we have the clusters, we can utilize machine learning algorithms to predict the cluster for new or unseen customers. We train various models, including logistic regression, support vector machines, decision trees, k-nearest neighbors, random forests, gradient boosting, naive Bayes, adaboost, XGBoost, and LightGBM, on the clustered data. These models learn the patterns and relationships between customer features and their assigned clusters, enabling us to predict the cluster for new customers accurately. To evaluate the performance of our models, we utilize metrics such as accuracy, precision, recall, and F1-score. These metrics allow us to measure the models' predictive capabilities and compare their performance across different algorithms and preprocessing techniques. By assessing the models' performance, we can select the most suitable model for cluster prediction in the groceries market analysis. In addition to the analysis and prediction components, this project aims to provide a user-friendly interface for interaction and visualization. To achieve this, we implement a GUI using PyQt, a Python library for creating desktop applications. The GUI allows users to input new customer data and predict the corresponding cluster based on the trained models. It provides visualizations of the analysis results, including cluster distributions, confusion matrices, and decision boundaries. The GUI allows users to select different machine learning models and preprocessing techniques through radio buttons or dropdown menus. This flexibility empowers users to explore and compare the performance of various models, enabling them to choose the most suitable approach for their specific needs. The GUI's interactive nature enhances the usability of the project and promotes effective decision-making based on the analysis results.

THREE DATA SCIENCE PROJECTS FOR RFM ANALYSIS, K-MEANS CLUSTERING, AND MACHINE LEARNING BASED PREDICTION WITH PYTHON GUI

THREE DATA SCIENCE PROJECTS FOR RFM ANALYSIS, K-MEANS CLUSTERING, AND MACHINE LEARNING BASED PREDICTION WITH PYTHON GUI PDF Author: Vivian Siahaan
Publisher: BALIGE PUBLISHING
ISBN:
Category : Computers
Languages : en
Pages : 627

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Book Description
PROJECT 1: RFM ANALYSIS AND K-MEANS CLUSTERING: A CASE STUDY ANALYSIS, CLUSTERING, AND PREDICTION ON RETAIL STORE TRANSACTIONS WITH PYTHON GUI The dataset used in this project is the detailed data on sales of consumer goods obtained by ‘scanning’ the bar codes for individual products at electronic points of sale in a retail store. The dataset provides detailed information about quantities, characteristics and values of goods sold as well as their prices. The anonymized dataset includes 64.682 transactions of 5.242 SKU's sold to 22.625 customers during one year. Dataset Attributes are as follows: Date of Sales Transaction, Customer ID, Transaction ID, SKU Category ID, SKU ID, Quantity Sold, and Sales Amount (Unit price times quantity. For unit price, please divide Sales Amount by Quantity). This dataset can be analyzed with RFM analysis and can be clustered using K-Means algorithm. The machine learning models used in this project to predict clusters as target variable are K-Nearest Neighbor, Random Forest, Naive Bayes, Logistic Regression, Decision Tree, Support Vector Machine, LGBM, Gradient Boosting, XGB, and MLP. Finally, you will plot boundary decision, distribution of features, feature importance, cross validation score, and predicted values versus true values, confusion matrix, learning curve, performance of the model, scalability of the model, training loss, and training accuracy. PROJECT 2: DATA SCIENCE FOR GROCERIES MARKET ANALYSIS, CLUSTERING, AND PREDICTION WITH PYTHON GUI RFM analysis used in this project can be used as a marketing technique used to quantitatively rank and group customers based on the recency, frequency and monetary total of their recent transactions to identify the best customers and perform targeted marketing campaigns. The idea is to segment customers based on when their last purchase was, how often they've purchased in the past, and how much they've spent overall. Clustering, in this case K-Means algorithm, used in this project can be used to place similar customers into mutually exclusive groups; these groups are known as “segments” while the act of grouping is known as segmentation. Segmentation allows businesses to identify the different types and preferences of customers/markets they serve. This is crucial information to have to develop highly effective marketing, product, and business strategies. The dataset in this project has 38765 rows of the purchase orders of people from the grocery stores. These orders can be analyzed with RFM analysis and can be clustered using K-Means algorithm. The machine learning models used in this project to predict clusters as target variable are K-Nearest Neighbor, Random Forest, Naive Bayes, Logistic Regression, Decision Tree, Support Vector Machine, LGBM, Gradient Boosting, XGB, and MLP. Finally, you will plot boundary decision, distribution of features, feature importance, cross validation score, and predicted values versus true values, confusion matrix, learning curve, performance of the model, scalability of the model, training loss, and training accuracy. PROJECT 3: ONLINE RETAIL CLUSTERING AND PREDICTION USING MACHINE LEARNING WITH PYTHON GUI The dataset used in this project is a transnational dataset which contains all the transactions occurring between 01/12/2010 and 09/12/2011 for a UK-based and registered non-store online retail. The company mainly sells unique all-occasion gifts. Many customers of the company are wholesalers. You will be using the online retail transnational dataset to build a RFM clustering and choose the best set of customers which the company should target. In this project, you will perform Cohort analysis and RFM analysis. You will also perform clustering using K-Means to get 5 clusters. The machine learning models used in this project to predict clusters as target variable are K-Nearest Neighbor, Random Forest, Naive Bayes, Logistic Regression, Decision Tree, Support Vector Machine, LGBM, Gradient Boosting, XGB, and MLP. Finally, you will plot boundary decision, distribution of features, feature importance, cross validation score, and predicted values versus true values, confusion matrix, learning curve, performance of the model, scalability of the model, training loss, and training accuracy.

TKINTER, DATA SCIENCE, AND MACHINE LEARNING

TKINTER, DATA SCIENCE, AND MACHINE LEARNING PDF Author: Vivian Siahaan
Publisher: BALIGE PUBLISHING
ISBN:
Category : Computers
Languages : en
Pages : 173

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Book Description
In this project, we embarked on a comprehensive journey through the world of machine learning and model evaluation. Our primary goal was to develop a Tkinter GUI and assess various machine learning models on a given dataset to identify the best-performing one. This process is essential in solving real-world problems, as it helps us select the most suitable algorithm for a specific task. By crafting this Tkinter-powered GUI, we provided an accessible and user-friendly interface for users engaging with machine learning models. It simplified intricate processes, allowing users to load data, select models, initiate training, and visualize results without necessitating code expertise or command-line operations. This GUI introduced a higher degree of usability and accessibility to the machine learning workflow, accommodating users with diverse levels of technical proficiency. We began by loading and preprocessing the dataset, a fundamental step in any machine learning project. Proper data preprocessing involves tasks such as handling missing values, encoding categorical features, and scaling numerical attributes. These operations ensure that the data is in a format suitable for training and testing machine learning models. Once our data was ready, we moved on to the model selection phase. We evaluated multiple machine learning algorithms, each with its strengths and weaknesses. The models we explored included Logistic Regression, Random Forest, K-Nearest Neighbors (KNN), Decision Trees, Gradient Boosting, Extreme Gradient Boosting (XGBoost), Multi-Layer Perceptron (MLP), and Support Vector Classifier (SVC). For each model, we employed a systematic approach to find the best hyperparameters using grid search with cross-validation. This technique allowed us to explore different combinations of hyperparameters and select the configuration that yielded the highest accuracy on the training data. These hyperparameters included settings like the number of estimators, learning rate, and kernel function, depending on the specific model. After obtaining the best hyperparameters for each model, we trained them on our preprocessed dataset. This training process involved using the training data to teach the model to make predictions on new, unseen examples. Once trained, the models were ready for evaluation. We assessed the performance of each model using a set of well-established evaluation metrics. These metrics included accuracy, precision, recall, and F1-score. Accuracy measured the overall correctness of predictions, while precision quantified the proportion of true positive predictions out of all positive predictions. Recall, on the other hand, represented the proportion of true positive predictions out of all actual positives, highlighting a model's ability to identify positive cases. The F1-score combined precision and recall into a single metric, helping us gauge the overall balance between these two aspects. To visualize the model's performance, we created key graphical representations. These included confusion matrices, which showed the number of true positive, true negative, false positive, and false negative predictions, aiding in understanding the model's classification results. Additionally, we generated Receiver Operating Characteristic (ROC) curves and area under the curve (AUC) scores, which depicted a model's ability to distinguish between classes. High AUC values indicated excellent model performance. Furthermore, we constructed true values versus predicted values diagrams to provide insights into how well our models aligned with the actual data distribution. Learning curves were also generated to observe a model's performance as a function of training data size, helping us assess whether the model was overfitting or underfitting. Lastly, we presented the results in a clear and organized manner, saving them to Excel files for easy reference. This allowed us to compare the performance of different models and make an informed choice about which one to select for our specific task. In summary, this project was a comprehensive exploration of the machine learning model development and evaluation process. We prepared the data, selected and fine-tuned various models, assessed their performance using multiple metrics and visualizations, and ultimately arrived at a well-informed decision about the most suitable model for our dataset. This approach serves as a valuable blueprint for tackling real-world machine learning challenges effectively.

DATA VISUALIZATION, TIME-SERIES FORECASTING, AND PREDICTION USING MACHINE LEARNING WITH TKINTER

DATA VISUALIZATION, TIME-SERIES FORECASTING, AND PREDICTION USING MACHINE LEARNING WITH TKINTER PDF Author: Vivian Siahaan
Publisher: BALIGE PUBLISHING
ISBN:
Category : Computers
Languages : en
Pages : 267

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Book Description
This "Data Visualization, Time-Series Forecasting, and Prediction using Machine Learning with Tkinter" project is a comprehensive and multifaceted application that leverages data visualization, time-series forecasting, and machine learning techniques to gain insights into bitcoin data and make predictions. This project serves as a valuable tool for financial analysts, traders, and investors seeking to make informed decisions in the stock market. The project begins with data visualization, where historical bitcoin market data is visually represented using various plots and charts. This provides users with an intuitive understanding of the data's trends, patterns, and fluctuations. Features distribution analysis is conducted to assess the statistical properties of the dataset, helping users identify key characteristics that may impact forecasting and prediction. One of the project's core functionalities is time-series forecasting. Through a user-friendly interface built with Tkinter, users can select a stock symbol and specify the time horizon for forecasting. The project supports multiple machine learning regressors, such as Linear Regression, Decision Trees, Random Forests, Gradient Boosting, Extreme Gradient Boosting, Multi-Layer Perceptron, Lasso, Ridge, AdaBoost, and KNN, allowing users to choose the most suitable algorithm for their forecasting needs. Time-series forecasting is crucial for making predictions about stock prices, which is essential for investment strategies. The project employs various machine learning regressors to predict the adjusted closing price of bitcoin stock. By training these models on historical data, users can obtain predictions for future adjusted closing prices. This information is invaluable for traders and investors looking to make buy or sell decisions. The project also incorporates hyperparameter tuning and cross-validation to enhance the accuracy of these predictions. These models employ metrics such as Mean Absolute Error (MAE), which quantifies the average absolute discrepancy between predicted values and actual values. Lower MAE values signify superior model performance. Additionally, Mean Squared Error (MSE) is used to calculate the average squared differences between predicted and actual values, with lower MSE values indicating better model performance. Root Mean Squared Error (RMSE), derived from MSE, provides insights in the same units as the target variable and is valued for its lower values, denoting superior performance. Lastly, R-squared (R2) evaluates the fraction of variance in the target variable that can be predicted from independent variables, with higher values signifying better model fit. An R2 of 1 implies a perfect model fit. In addition to close price forecasting, the project extends its capabilities to predict daily returns. By implementing grid search, users can fine-tune the hyperparameters of machine learning models such as Random Forests, Gradient Boosting, Support Vector, Decision Tree, Gradient Boosting, Extreme Gradient Boosting, Multi-Layer Perceptron, and AdaBoost Classifiers. This optimization process aims to maximize the predictive accuracy of daily returns. Accurate daily return predictions are essential for assessing risk and formulating effective trading strategies. Key metrics in these classifiers encompass Accuracy, which represents the ratio of correctly predicted instances to the total number of instances, Precision, which measures the proportion of true positive predictions among all positive predictions, and Recall (also known as Sensitivity or True Positive Rate), which assesses the proportion of true positive predictions among all actual positive instances. The F1-Score serves as the harmonic mean of Precision and Recall, offering a balanced evaluation, especially when considering the trade-off between false positives and false negatives. The ROC Curve illustrates the trade-off between Recall and False Positive Rate, while the Area Under the ROC Curve (AUC-ROC) summarizes this trade-off. The Confusion Matrix provides a comprehensive view of classifier performance by detailing true positives, true negatives, false positives, and false negatives, facilitating the computation of various metrics like accuracy, precision, and recall. The selection of these metrics hinges on the project's specific objectives and the characteristics of the dataset, ensuring alignment with the intended goals and the ramifications of false positives and false negatives, which hold particular significance in financial contexts where decisions can have profound consequences. Overall, the "Data Visualization, Time-Series Forecasting, and Prediction using Machine Learning with Tkinter" project serves as a powerful and user-friendly platform for financial data analysis and decision-making. It bridges the gap between complex machine learning techniques and accessible user interfaces, making financial analysis and prediction more accessible to a broader audience. With its comprehensive features, this project empowers users to gain insights from historical data, make informed investment decisions, and develop effective trading strategies in the dynamic world of finance. You can download the dataset from: http://viviansiahaan.blogspot.com/2023/09/data-visualization-time-series.html.

Applied Predictive Analytics

Applied Predictive Analytics PDF Author: Dean Abbott
Publisher: John Wiley & Sons
ISBN: 1118727967
Category : Computers
Languages : en
Pages : 471

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Book Description
Learn the art and science of predictive analytics — techniques that get results Predictive analytics is what translates big data into meaningful, usable business information. Written by a leading expert in the field, this guide examines the science of the underlying algorithms as well as the principles and best practices that govern the art of predictive analytics. It clearly explains the theory behind predictive analytics, teaches the methods, principles, and techniques for conducting predictive analytics projects, and offers tips and tricks that are essential for successful predictive modeling. Hands-on examples and case studies are included. The ability to successfully apply predictive analytics enables businesses to effectively interpret big data; essential for competition today This guide teaches not only the principles of predictive analytics, but also how to apply them to achieve real, pragmatic solutions Explains methods, principles, and techniques for conducting predictive analytics projects from start to finish Illustrates each technique with hands-on examples and includes as series of in-depth case studies that apply predictive analytics to common business scenarios A companion website provides all the data sets used to generate the examples as well as a free trial version of software Applied Predictive Analytics arms data and business analysts and business managers with the tools they need to interpret and capitalize on big data.

Python: Advanced Predictive Analytics

Python: Advanced Predictive Analytics PDF Author: Joseph Babcock
Publisher: Packt Publishing Ltd
ISBN: 1788993039
Category : Computers
Languages : en
Pages : 661

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Book Description
Gain practical insights by exploiting data in your business to build advanced predictive modeling applications About This Book A step-by-step guide to predictive modeling including lots of tips, tricks, and best practices Learn how to use popular predictive modeling algorithms such as Linear Regression, Decision Trees, Logistic Regression, and Clustering Master open source Python tools to build sophisticated predictive models Who This Book Is For This book is designed for business analysts, BI analysts, data scientists, or junior level data analysts who are ready to move on from a conceptual understanding of advanced analytics and become an expert in designing and building advanced analytics solutions using Python. If you are familiar with coding in Python (or some other programming/statistical/scripting language) but have never used or read about predictive analytics algorithms, this book will also help you. What You Will Learn Understand the statistical and mathematical concepts behind predictive analytics algorithms and implement them using Python libraries Get to know various methods for importing, cleaning, sub-setting, merging, joining, concatenating, exploring, grouping, and plotting data with pandas and NumPy Master the use of Python notebooks for exploratory data analysis and rapid prototyping Get to grips with applying regression, classification, clustering, and deep learning algorithms Discover advanced methods to analyze structured and unstructured data Visualize the performance of models and the insights they produce Ensure the robustness of your analytic applications by mastering the best practices of predictive analysis In Detail Social Media and the Internet of Things have resulted in an avalanche of data. Data is powerful but not in its raw form; it needs to be processed and modeled, and Python is one of the most robust tools out there to do so. It has an array of packages for predictive modeling and a suite of IDEs to choose from. Using the Python programming language, analysts can use these sophisticated methods to build scalable analytic applications. This book is your guide to getting started with predictive analytics using Python. You'll balance both statistical and mathematical concepts, and implement them in Python using libraries such as pandas, scikit-learn, and NumPy. Through case studies and code examples using popular open-source Python libraries, this book illustrates the complete development process for analytic applications. Covering a wide range of algorithms for classification, regression, clustering, as well as cutting-edge techniques such as deep learning, this book illustrates explains how these methods work. You will learn to choose the right approach for your problem and how to develop engaging visualizations to bring to life the insights of predictive modeling. Finally, you will learn best practices in predictive modeling, as well as the different applications of predictive modeling in the modern world. The course provides you with highly practical content from the following Packt books: 1. Learning Predictive Analytics with Python 2. Mastering Predictive Analytics with Python Style and approach This course aims to create a smooth learning path that will teach you how to effectively perform predictive analytics using Python. Through this comprehensive course, you'll learn the basics of predictive analytics and progress to predictive modeling in the modern world.

Building Data Mining Applications for CRM

Building Data Mining Applications for CRM PDF Author: Alex Berson
Publisher: McGraw-Hill Companies
ISBN:
Category : Computers
Languages : en
Pages : 548

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Book Description
Learn how to use customer relationship management (CRM) techniques to give your company an edge in the competitive marketplace. --

Big Data

Big Data PDF Author: Balamurugan Balusamy
Publisher: John Wiley & Sons
ISBN: 1119701872
Category : Mathematics
Languages : en
Pages : 368

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Book Description
Learn Big Data from the ground up with this complete and up-to-date resource from leaders in the field Big Data: Concepts, Technology, and Architecture delivers a comprehensive treatment of Big Data tools, terminology, and technology perfectly suited to a wide range of business professionals, academic researchers, and students. Beginning with a fulsome overview of what we mean when we say, “Big Data,” the book moves on to discuss every stage of the lifecycle of Big Data. You’ll learn about the creation of structured, unstructured, and semi-structured data, data storage solutions, traditional database solutions like SQL, data processing, data analytics, machine learning, and data mining. You’ll also discover how specific technologies like Apache Hadoop, SQOOP, and Flume work. Big Data also covers the central topic of big data visualization with Tableau, and you’ll learn how to create scatter plots, histograms, bar, line, and pie charts with that software. Accessibly organized, Big Data includes illuminating case studies throughout the material, showing you how the included concepts have been applied in real-world settings. Some of those concepts include: The common challenges facing big data technology and technologists, like data heterogeneity and incompleteness, data volume and velocity, storage limitations, and privacy concerns Relational and non-relational databases, like RDBMS, NoSQL, and NewSQL databases Virtualizing Big Data through encapsulation, partitioning, and isolating, as well as big data server virtualization Apache software, including Hadoop, Cassandra, Avro, Pig, Mahout, Oozie, and Hive The Big Data analytics lifecycle, including business case evaluation, data preparation, extraction, transformation, analysis, and visualization Perfect for data scientists, data engineers, and database managers, Big Data also belongs on the bookshelves of business intelligence analysts who are required to make decisions based on large volumes of information. Executives and managers who lead teams responsible for keeping or understanding large datasets will also benefit from this book.

Advances in Computational and Bio-Engineering

Advances in Computational and Bio-Engineering PDF Author: S. Jyothi
Publisher: Springer Nature
ISBN: 3030469395
Category : Mathematics
Languages : en
Pages : 650

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Book Description
This book gathers state-of-the-art research in computational engineering and bioengineering to facilitate knowledge exchange between various scientific communities. Computational engineering (CE) is a relatively new discipline that addresses the development and application of computational models and simulations often coupled with high-performance computing to solve complex physical problems arising in engineering analysis and design in the context of natural phenomena. Bioengineering (BE) is an important aspect of computational biology, which aims to develop and use efficient algorithms, data structures, and visualization and communication tools to model biological systems. Today, engineering approaches are essential for biologists, enabling them to analyse complex physiological processes, as well as for the pharmaceutical industry to support drug discovery and development programmes.

Data Science and Intelligent Applications

Data Science and Intelligent Applications PDF Author: Ketan Kotecha
Publisher: Springer Nature
ISBN: 9811544743
Category : Technology & Engineering
Languages : en
Pages : 556

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Book Description
This book includes selected papers from the International Conference on Data Science and Intelligent Applications (ICDSIA 2020), hosted by Gandhinagar Institute of Technology (GIT), Gujarat, India, on January 24–25, 2020. The proceedings present original and high-quality contributions on theory and practice concerning emerging technologies in the areas of data science and intelligent applications. The conference provides a forum for researchers from academia and industry to present and share their ideas, views and results, while also helping them approach the challenges of technological advancements from different viewpoints. The contributions cover a broad range of topics, including: collective intelligence, intelligent systems, IoT, fuzzy systems, Bayesian networks, ant colony optimization, data privacy and security, data mining, data warehousing, big data analytics, cloud computing, natural language processing, swarm intelligence, speech processing, machine learning and deep learning, and intelligent applications and systems. Helping strengthen the links between academia and industry, the book offers a valuable resource for instructors, students, industry practitioners, engineers, managers, researchers, and scientists alike.