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Author: John L. Sullivan
Publisher: Bloomsbury Publishing USA
ISBN: 1501380699
Category : Business & Economics
Languages : en
Pages : 297
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Book Description
"John Sullivan explores how podcasting has developed as a medium in the 21st century, examining the impacts of professionalization, online platforms and monetization, and what the future holds"--
Author: John L. Sullivan
Publisher: Bloomsbury Publishing USA
ISBN: 1501380699
Category : Business & Economics
Languages : en
Pages : 297
Get Book Here
Book Description
"John Sullivan explores how podcasting has developed as a medium in the 21st century, examining the impacts of professionalization, online platforms and monetization, and what the future holds"--
Author: John L. Sullivan
Publisher: Bloomsbury Publishing USA
ISBN: 1501380672
Category : Performing Arts
Languages : en
Pages : 297
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Book Description
Podcasting in a Platform Age explores the transition underway in podcasting by considering how the influx of legacy and new media interest in the medium is injecting professional and corporate logics into what had been largely an amateur media form. Many of the most high-profile podcasts today, however, are produced by highly-skilled media professionals, some of whom are employees of media corporations. Legacy radio and new media platform giants like Google, Apple, Amazon, and Spotify are also making big (and expensive) moves in the medium by acquiring content producers and hosting platforms. This book focuses on three major aspects of this transformation: formalization, professionalization, and monetization. Through a close read of online and press discourse, analysis of podcasts themselves, participant observations at podcast trade shows and conventions, and interviews with industry professionals and individual podcasters, John Sullivan outlines how the efforts of industry players to transform podcasting into a profitable medium are beginning to challenge the very definition of podcasting itself.
Author: Martin Spinelli
Publisher: Bloomsbury Publishing USA
ISBN: 1501328662
Category : Performing Arts
Languages : en
Pages : 277
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Book Description
Born out of interviews with the producers of some of the most popular and culturally significant podcasts to date (Welcome to Night Vale, Radiolab, Serial, The Black Tapes, We're Alive, The Heart, The Truth, Lore, Love + Radio, My Dad Wrote a Porno, and others) as well as interviews with executives at some of the most important podcasting institutions and entities (the BBC, Radiotopia, Gimlet Media, Audible.com, Edison Research, Libsyn and others), Podcasting documents a moment of revolutionary change in audio media. The fall of 2014 saw a new iOS from Apple with the first built-in “Podcasts” app, the runaway success of Serial, and podcasting moving out of its geeky ghetto into the cultural mainstream. The creative and cultural dynamism of this moment, which reverberates to this day, is the focus of Podcasting. Using case studies, close analytical listening, quantitative and qualitative analysis, production analysis, as well as audience research, it suggests what podcasting has to contribute to a host of larger media-and-society debates in such fields as: fandom, social media and audience construction; new media and journalistic ethics; intimacy, empathy and media relationships; cultural commitments to narrative and storytelling; the future of new media drama; youth media and the charge of narcissism; and more. Beyond describing what is unique about podcasting among other audio media, this book offers an entry into the new and evolving field of podcasting studies.
Author: Jeremy Wade Morris
Publisher: University of Michigan Press
ISBN: 0472901249
Category : Social Science
Languages : en
Pages : 287
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Book Description
Over seventy-five million Americans listen to podcasts every month, and the average weekly listener spends over six hours tuning into podcasts from the more than thirty million podcast episodes currently available. Yet despite the excitement over podcasting, the sounds of podcasting’s nascent history are vulnerable and they remain mystifyingly difficult to research and preserve. Podcast feeds end abruptly, cease to be maintained, or become housed in proprietary databases, which are difficult to search with any rigor. Podcasts might seem to be highly available everywhere, but it’s necessary to preserve and analyze these resources now, or scholars will find themselves writing, researching, and thinking about a past they can’t fully see or hear. This collection gathers the expertise of leading and emerging scholars in podcasting and digital audio in order to take stock of podcasting’s recent history and imagine future directions for the format. Essays trace some of the less amplified histories of the format and offer discussions of some of the hurdles podcasting faces nearly twenty years into its existence. Using their experiences building and using the PodcastRE database—one of the largest publicly accessible databases for searching and researching podcasts—the volume editors and contributors reflect on how they, as media historians and cultural researchers, can best preserve podcasting’s booming audio cultures and the countless voices and perspectives podcasting adds to our collective soundscape.
Author: Lindsay Harris Friel
Publisher:
ISBN: 9780992690649
Category : Business & Economics
Languages : en
Pages : 238
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Book Description
Building an audience is tough. Do you work hard to create the best possible content for your target audience? Do you continually wonder why your download numbers remain so flat and... unspectacular? It has always been a challenge to grow a sizable and dedicated audience around content creation. There's a lot more to it than saying, "build it and they will come". And, as new podcasts are launched each day, the space will only continue to get noisier. The competition gets stiffer. Fortunately, you don't need to worry about all the other podcasts out there. You only need to worry about your own. In Podcast Growth, you'll have the ultimate manual for promoting your show, and growing your audience.T his book pulls together our favourite tips and tactics for podcast growth, based on over a decade of professional experience. We break them down into actionable strategies. You can work through them in order, or cherry-pick the ones that suit your content and brand the most. You'll find details on timeframes, checklists, and recommended resources, to keep you moving forward. You'll see those download numbers begin to climb. Your long-awaited engagement will start to increase.If you want to grow your podcast audience, then this is the only book you need. So, let's grow!The Podcast Host is a podcast marketing hub for individuals and businesses who seek to nurture an audience, build trust, and grow revenue through their show or their products. The website was founded in 2010 by Dr. Colin Gray, and has become an authority in the new media space through writing, podcasting, and broadcasting on anything that serves to create loyal and fanatical fans.
Author: Aske Kammer
Publisher: Taylor & Francis
ISBN: 1040300839
Category : Computers
Languages : en
Pages : 96
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Book Description
Referring back to the early 2000s, this book traces the development of podcasting from a “do-it-yourself” medium by amateurs into its current environment, where a wide variety of individuals, organizations, and platforms operate in an increasingly crowded and competitive market. Through original case studies of shows and platforms including "The Daily" and Spotify, the authors explore the processes and effects of commercialization, platformization, and datafication in the industry. Drawing on institutional theory and the growing body of scholarly literature about podcasting, they examine the shifts and reorientations in institutional logics that characterize podcasting and present the different types of actors that operate in the commercial and noncommercial podcast markets. The Institutional Development of Podcasting will be of interest to advanced students and researchers of audio media, journalism, and media industries.
Author: Dario Llinares
Publisher: Springer
ISBN: 3319900560
Category : Language Arts & Disciplines
Languages : en
Pages : 320
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Book Description
Podcasting: New Aural Cultures and Digital Media is the first comprehensive interdisciplinary collection of academic research exploring the definition, status, practices and implications of podcasting through a Media and Cultural Studies lens. By bringing together research from experienced and early career academics alongside audio and creative practitioners, the chapters in this volume span a range of approaches in a timely reaction to podcasting’s zeitgeist moment. In conceptualizing the podcast, the contributors examine its liminal status between the mechanics of ‘old’ and ‘new’ media and between differing production contexts, in addition to podcasting’s reliance on mainstream industrial structures whilst retaining an alternative, even outsider, sensibility. In the present tumult of online media discourse, the contributors frame podcasting as indicative of a ‘new aural culture’ emerging from an identifiable set of industrial, technological and cultural circumstances. The analyses in this collection offer a range of interpretations which begin to open avenues for further research into a distinct Podcast Studies.
Author: David Dowling
Publisher: Columbia University Press
ISBN: 0231559828
Category : Language Arts & Disciplines
Languages : en
Pages : 181
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Book Description
Podcasting’s stratospheric rise has inspired a new breed of audio reporting. Offering immersive storytelling for a binge-listening audience as well as reaching previously underserved communities, podcasts have become journalism’s most rapidly growing digital genre, buoying a beleaguered news industry. Yet many concerns have been raised about this new medium, such as the potential for disinformation, the influence of sponsors on content, the dominance of a few publishers and platforms, and at-times questionable adherence to journalistic principles. David O. Dowling critically examines how podcasting and its evolving conventions are transforming reporting—and even reshaping journalism’s core functions and identity. He considers podcast reporting’s most influential achievements as well as its most consequential ethical and journalistic shortcomings, emphasizing the reciprocal influences between podcasting and traditional and digital journalism. Podcasting, both as a medium and a business, has benefited from the blurring of boundaries separating news from entertainment, editorial from advertising, and neutrality from subjectivity. The same qualities and forces that have allowed podcasting to bypass the limitations of traditional categories, expand the space of social and political discourse, and provide openings for marginalized voices have also permitted corporations to extend their reach and far-right firebrands to increase their influence. Equally attentive to the medium’s strengths and flaws, this is a vital book for all readers interested in how podcasting has changed journalism.
Author: Jonathan Sterne
Publisher: Duke University Press
ISBN: 0822352877
Category : Computers
Languages : en
Pages : 359
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Book Description
Jonathan Sterne shows that understanding the historical meaning of the MP3, the world's most common format for recorded audio, involves rethinking the place of digital technologies in the broader universe of twentieth-century communication history.
Author: Jeremy Wade Morris
Publisher: John Wiley & Sons
ISBN: 1509557350
Category : Philosophy
Languages : en
Pages : 154
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Book Description
Podcasting burst onto the media landscape in the early 2000s. At the time, there were hopes it might usher in a new wave of amateur and professional cultural production and represent an alternate model for how to produce, share, circulate and experience new voices and perspectives. Twenty years later, podcasting is at a critical juncture in its young history: a moment where the early ideals of open standards and platform-neutral distribution are giving way to services that prioritize lean-back listening and monetizable media experiences. This book provides an accessible and comprehensive account of one of digital media’s most vibrant formats. Focusing on the historical changes shaping podcasts as a media format, the book explores the industrial, technological and cultural components of podcasting alongside case studies of various podcasts, industry publications, and streaming audio platforms (e.g. Spotify, Google and Apple Podcasts). Jeremy Morris argues that as streaming platforms push to make podcasting more industrialized, accessible, user-friendly and similar to other audio media like music or audiobooks, they threaten podcasting’s early, though always unrealized, promises. This is the go-to introduction for students and researchers of media, communication and cultural studies, as well as readers who enjoy making and listening to podcasts.
