Author:
Publisher: World Business Pub.
ISBN: 9781569735688
Category : Business enterprises
Languages : en
Pages : 0
Book Description
The GHG Protocol Corporate Accounting and Reporting Standard helps companies and other organizations to identify, calculate, and report GHG emissions. It is designed to set the standard for accurate, complete, consistent, relevant and transparent accounting and reporting of GHG emissions.
The Greenhouse Gas Protocol
Author:
Publisher: World Business Pub.
ISBN: 9781569735688
Category : Business enterprises
Languages : en
Pages : 0
Book Description
The GHG Protocol Corporate Accounting and Reporting Standard helps companies and other organizations to identify, calculate, and report GHG emissions. It is designed to set the standard for accurate, complete, consistent, relevant and transparent accounting and reporting of GHG emissions.
Publisher: World Business Pub.
ISBN: 9781569735688
Category : Business enterprises
Languages : en
Pages : 0
Book Description
The GHG Protocol Corporate Accounting and Reporting Standard helps companies and other organizations to identify, calculate, and report GHG emissions. It is designed to set the standard for accurate, complete, consistent, relevant and transparent accounting and reporting of GHG emissions.
The Business of Events Management
Author: John Beech
Publisher: Pearson Higher Ed
ISBN: 0273758640
Category : Business & Economics
Languages : en
Pages : 418
Book Description
Events Management 1e John Beech, Sebastian Kaiser and Robert Kaspar The Business of Events Management provides an accessible and lively introduction to the practice of managing an event, festival, conference or congress. Written by a team of international experts, the book incorporates the latest thinking in events management and highlights key theories, concepts and models by using a range of case studies and examples. This book will enable you to: Manage the financial aspects of events management Understand the impact of events on built and natural environments Explain the role of volunteers in an event and understand the challenges that managing them involves Understand the key issues in planning and designing a venue Each chapter features a real-life case study to illustrate key concepts and place theory in a practical context, as well as preparing students to tackle any challenges they may face in managing events. Case studies include the Edinburgh International Festival, the 2010 Winter Olympics and Indian Premier League Cricket.
Publisher: Pearson Higher Ed
ISBN: 0273758640
Category : Business & Economics
Languages : en
Pages : 418
Book Description
Events Management 1e John Beech, Sebastian Kaiser and Robert Kaspar The Business of Events Management provides an accessible and lively introduction to the practice of managing an event, festival, conference or congress. Written by a team of international experts, the book incorporates the latest thinking in events management and highlights key theories, concepts and models by using a range of case studies and examples. This book will enable you to: Manage the financial aspects of events management Understand the impact of events on built and natural environments Explain the role of volunteers in an event and understand the challenges that managing them involves Understand the key issues in planning and designing a venue Each chapter features a real-life case study to illustrate key concepts and place theory in a practical context, as well as preparing students to tackle any challenges they may face in managing events. Case studies include the Edinburgh International Festival, the 2010 Winter Olympics and Indian Premier League Cricket.
The Essential Parish Nurse
Author: Deborah Patterson
Publisher:
ISBN: 9780829815719
Category : Medical
Languages : en
Pages : 158
Book Description
The Essential Parish Nurse is a practical and useful resource for churches that are interested in developing a parish nurse program. Covering a broad range, it discusses the need for such ministry, a brief history of parish nursing, the role of the parish nurse, and other matters of interest to those wishing to establish such a ministry. This valuable resource includes an appendix with sample materials needed to start a parish nursing ministry, including: job description health needs survey congregational survey nursing performance evaluation outcomes measurement tool list of resources
Publisher:
ISBN: 9780829815719
Category : Medical
Languages : en
Pages : 158
Book Description
The Essential Parish Nurse is a practical and useful resource for churches that are interested in developing a parish nurse program. Covering a broad range, it discusses the need for such ministry, a brief history of parish nursing, the role of the parish nurse, and other matters of interest to those wishing to establish such a ministry. This valuable resource includes an appendix with sample materials needed to start a parish nursing ministry, including: job description health needs survey congregational survey nursing performance evaluation outcomes measurement tool list of resources
Putting Students First
Author: Larry A. Braskamp
Publisher: Jossey-Bass
ISBN:
Category : Education
Languages : en
Pages : 278
Book Description
Brasksamp (emeritus, education, Loyola U., Chicago), along with colleagues at Northwestern and Washington State, discuss their study of how ten diverse church-related colleges and universities (of some 900) prepare their students for life beyond the campus. Through a "4C framework" based on personal investment theory--culture, curriculum, co-curriculum (connecting in-class and out-of-class experiences), and community, they examine the career training, intellectual, moral, and spiritual contexts in which this mission is pursued. Questions are posed about how campuses can support holistic student development.
Publisher: Jossey-Bass
ISBN:
Category : Education
Languages : en
Pages : 278
Book Description
Brasksamp (emeritus, education, Loyola U., Chicago), along with colleagues at Northwestern and Washington State, discuss their study of how ten diverse church-related colleges and universities (of some 900) prepare their students for life beyond the campus. Through a "4C framework" based on personal investment theory--culture, curriculum, co-curriculum (connecting in-class and out-of-class experiences), and community, they examine the career training, intellectual, moral, and spiritual contexts in which this mission is pursued. Questions are posed about how campuses can support holistic student development.
Hollywood Highbrow
Author: Shyon Baumann
Publisher: Princeton University Press
ISBN: 0691187282
Category : Performing Arts
Languages : en
Pages : 242
Book Description
Today's moviegoers and critics generally consider some Hollywood products--even some blockbusters--to be legitimate works of art. But during the first half century of motion pictures very few Americans would have thought to call an American movie "art." Up through the 1950s, American movies were regarded as a form of popular, even lower-class, entertainment. By the 1960s and 1970s, however, viewers were regularly judging Hollywood films by artistic criteria previously applied only to high art forms. In Hollywood Highbrow, Shyon Baumann for the first time tells how social and cultural forces radically changed the public's perceptions of American movies just as those forces were radically changing the movies themselves. The development in the United States of an appreciation of film as an art was, Baumann shows, the product of large changes in Hollywood and American society as a whole. With the postwar rise of television, American movie audiences shrank dramatically and Hollywood responded by appealing to richer and more educated viewers. Around the same time, European ideas about the director as artist, an easing of censorship, and the development of art-house cinemas, film festivals, and the academic field of film studies encouraged the idea that some American movies--and not just European ones--deserved to be considered art.
Publisher: Princeton University Press
ISBN: 0691187282
Category : Performing Arts
Languages : en
Pages : 242
Book Description
Today's moviegoers and critics generally consider some Hollywood products--even some blockbusters--to be legitimate works of art. But during the first half century of motion pictures very few Americans would have thought to call an American movie "art." Up through the 1950s, American movies were regarded as a form of popular, even lower-class, entertainment. By the 1960s and 1970s, however, viewers were regularly judging Hollywood films by artistic criteria previously applied only to high art forms. In Hollywood Highbrow, Shyon Baumann for the first time tells how social and cultural forces radically changed the public's perceptions of American movies just as those forces were radically changing the movies themselves. The development in the United States of an appreciation of film as an art was, Baumann shows, the product of large changes in Hollywood and American society as a whole. With the postwar rise of television, American movie audiences shrank dramatically and Hollywood responded by appealing to richer and more educated viewers. Around the same time, European ideas about the director as artist, an easing of censorship, and the development of art-house cinemas, film festivals, and the academic field of film studies encouraged the idea that some American movies--and not just European ones--deserved to be considered art.
Social Media in Travel, Tourism and Hospitality
Author: Professor Evangelos Christou
Publisher: Ashgate Publishing, Ltd.
ISBN: 1409485145
Category : Business & Economics
Languages : en
Pages : 339
Book Description
Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Publisher: Ashgate Publishing, Ltd.
ISBN: 1409485145
Category : Business & Economics
Languages : en
Pages : 339
Book Description
Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Working 9 to 5 on Climate Change
Author: Samantha Putt del Pino
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 76
Book Description
This guide is based on the experiences of the World Resources Institute with its carbon dioxide reduction commitment and should help other office-based organizations understand climate change and the practical steps they can take to measure and reduce their carbon dioxide emissions.
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 76
Book Description
This guide is based on the experiences of the World Resources Institute with its carbon dioxide reduction commitment and should help other office-based organizations understand climate change and the practical steps they can take to measure and reduce their carbon dioxide emissions.
Relationship Marketing
Author: Martin Christopher
Publisher:
ISBN: 9780750602587
Category : Customer service
Languages : en
Pages : 204
Book Description
The strategic emphasis in Relationship Marketing is as much on keeping customers as it is on getting them in the first place. The aim is to provide unique value in chosen markets, sustainable over time, which brings the customers back for more. Relationship Marketing emphasizes quality, customer service and marketing and how these can be managed towards closing the `quality gap' between what customers expect and what they get. The authors explore the process of developing and implementing relationship strategies and in so doing, signal a radical shift in marketing practice involving first the co-ordination of external (customer) markets and second, collaboration within internal (staff) markets in order to get the marketing mix right. The book is intended for all marketing managers coming to terms with doing business in turbulent markets and facing up to strategic quality and customer services issues. Well-presented comprehensive text Full of practical ideas, techniques and examples Emphasis is as much on keeping customers as it is on getting them in the first place
Publisher:
ISBN: 9780750602587
Category : Customer service
Languages : en
Pages : 204
Book Description
The strategic emphasis in Relationship Marketing is as much on keeping customers as it is on getting them in the first place. The aim is to provide unique value in chosen markets, sustainable over time, which brings the customers back for more. Relationship Marketing emphasizes quality, customer service and marketing and how these can be managed towards closing the `quality gap' between what customers expect and what they get. The authors explore the process of developing and implementing relationship strategies and in so doing, signal a radical shift in marketing practice involving first the co-ordination of external (customer) markets and second, collaboration within internal (staff) markets in order to get the marketing mix right. The book is intended for all marketing managers coming to terms with doing business in turbulent markets and facing up to strategic quality and customer services issues. Well-presented comprehensive text Full of practical ideas, techniques and examples Emphasis is as much on keeping customers as it is on getting them in the first place
Relationship Marketing
Author: Francis Buttle
Publisher: SAGE
ISBN: 9781853963131
Category : Social Science
Languages : en
Pages : 230
Book Description
`This book, written by a group of outstanding UK researchers, pinpoints the essence and scope of relationship marketing and vividly demonstrates its applicability in different industries. Relationship marketing is the marketing of the next millennium. Dont argue. Just read the book!' - Evert Gummesson, Stockholm University By examining the relationship between theory and practice, Relationship Marketing appears at an important stage in the development of relationship marketing. The opening chapter examines relationship marketing (RM) theory, reviews a number of RM definitions and reports on the economic arguments in favour of RM. It describes the nature and scope of marketing relationships, picking out characteristics such as concern for the welfare of customers, trust and commitment between partners, and the importance of customer service. Finally, it identifies a number of requirements for successful RM. The next 12 chapters describe, analyze and critique RM practice in a number of organizational settings (supply-chain relationships, principal-agent relationships, business-to-business relationships, intra-organizational relationships) and industries (hospitality, air travel, retail banking, corporate banking, credit cards, financial advisory services, advertising agencies, not-for-profit organizations). The final chapter reflects on the relationships between theory and practice.
Publisher: SAGE
ISBN: 9781853963131
Category : Social Science
Languages : en
Pages : 230
Book Description
`This book, written by a group of outstanding UK researchers, pinpoints the essence and scope of relationship marketing and vividly demonstrates its applicability in different industries. Relationship marketing is the marketing of the next millennium. Dont argue. Just read the book!' - Evert Gummesson, Stockholm University By examining the relationship between theory and practice, Relationship Marketing appears at an important stage in the development of relationship marketing. The opening chapter examines relationship marketing (RM) theory, reviews a number of RM definitions and reports on the economic arguments in favour of RM. It describes the nature and scope of marketing relationships, picking out characteristics such as concern for the welfare of customers, trust and commitment between partners, and the importance of customer service. Finally, it identifies a number of requirements for successful RM. The next 12 chapters describe, analyze and critique RM practice in a number of organizational settings (supply-chain relationships, principal-agent relationships, business-to-business relationships, intra-organizational relationships) and industries (hospitality, air travel, retail banking, corporate banking, credit cards, financial advisory services, advertising agencies, not-for-profit organizations). The final chapter reflects on the relationships between theory and practice.
Barkeep
Author: Danilo Bozovic
Publisher:
ISBN: 9780997806748
Category : Business & Economics
Languages : en
Pages : 264
Book Description
Barkeep is a modern day bar manual with focus on hospitality, service, bartending, making and serving drinks, wine, coffe and cigars. Barkeep provides huge amount of practical and more importantly very necessary information in a logical and organic way so that the novice bartender as well as the seasoned veteran can easily find what they are looking for.
Publisher:
ISBN: 9780997806748
Category : Business & Economics
Languages : en
Pages : 264
Book Description
Barkeep is a modern day bar manual with focus on hospitality, service, bartending, making and serving drinks, wine, coffe and cigars. Barkeep provides huge amount of practical and more importantly very necessary information in a logical and organic way so that the novice bartender as well as the seasoned veteran can easily find what they are looking for.