Author: Nancy Michaels
Publisher: Simon and Schuster
ISBN: 1440519609
Category : Business & Economics
Languages : en
Pages : 247
Book Description
Off-The-Wall Marketing Ideas is a gold mine of valuable, no-cost, and low-cost marketing secrets. In no time at all you will be creating your own make-or-break marketing techniques for business success on a shoestring budget. Included are hundreds of ideas culled from small business owners from all walks of life. You will also find inspiring examples of what now famous big business leaders did, when they were small and unknown, like Estee Lauder, The Hair Replacement Specialist, Sy Sperling, and the rent- a-car wiz, Warren Avis!
Off-The-Wall Marketing Ideas
Author: Nancy Michaels
Publisher: Simon and Schuster
ISBN: 1440519609
Category : Business & Economics
Languages : en
Pages : 247
Book Description
Off-The-Wall Marketing Ideas is a gold mine of valuable, no-cost, and low-cost marketing secrets. In no time at all you will be creating your own make-or-break marketing techniques for business success on a shoestring budget. Included are hundreds of ideas culled from small business owners from all walks of life. You will also find inspiring examples of what now famous big business leaders did, when they were small and unknown, like Estee Lauder, The Hair Replacement Specialist, Sy Sperling, and the rent- a-car wiz, Warren Avis!
Publisher: Simon and Schuster
ISBN: 1440519609
Category : Business & Economics
Languages : en
Pages : 247
Book Description
Off-The-Wall Marketing Ideas is a gold mine of valuable, no-cost, and low-cost marketing secrets. In no time at all you will be creating your own make-or-break marketing techniques for business success on a shoestring budget. Included are hundreds of ideas culled from small business owners from all walks of life. You will also find inspiring examples of what now famous big business leaders did, when they were small and unknown, like Estee Lauder, The Hair Replacement Specialist, Sy Sperling, and the rent- a-car wiz, Warren Avis!
Managing Marketing Performance 2007-2008
Author: Helen Meek
Publisher: Routledge
ISBN: 0750684313
Category : Business & Economics
Languages : en
Pages : 416
Book Description
BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time. * Written specially for the Managing MArketing Performance module by the Senior Examiner * The only coursebook fully endorsed by CIM * Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam
Publisher: Routledge
ISBN: 0750684313
Category : Business & Economics
Languages : en
Pages : 416
Book Description
BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time. * Written specially for the Managing MArketing Performance module by the Senior Examiner * The only coursebook fully endorsed by CIM * Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam
CIM Coursebook 06/07 Managing Marketing Performance
Author: Roger Palmer
Publisher: Routledge
ISBN: 1136421106
Category : Business & Economics
Languages : en
Pages : 414
Book Description
Elsevier/Butterworth-Heinemann's 2006-07 CIM Coursebook series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything you need to keep you on course
Publisher: Routledge
ISBN: 1136421106
Category : Business & Economics
Languages : en
Pages : 414
Book Description
Elsevier/Butterworth-Heinemann's 2006-07 CIM Coursebook series offers you the complete package for exam success. Fully reviewed by CIM and updated by the examiner, the coursebook offers everything you need to keep you on course
CIM Coursebook 07/08 Managing Marketing Performance
Author: Helen Meek
Publisher: Routledge
ISBN: 1136420266
Category : Business & Economics
Languages : en
Pages : 416
Book Description
BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.
Publisher: Routledge
ISBN: 1136420266
Category : Business & Economics
Languages : en
Pages : 416
Book Description
BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.
Her Forbidden Prince
Author: Elizabeth Lennox
Publisher: Elizabeth Lennox
ISBN:
Category : Fiction
Languages : en
Pages : 83
Book Description
Secrets, Puppies and Fiery Hearts! The dog bolted down the street, hotly pursued by the most jaw-dropping man Carys had ever laid eyes on. Tall, built like a dream, with a smile that practically melted her from the inside out. One small hitch: Carys didn’t believe in love at first sight. And, even worse—this gorgeous mystery man turned out to be her new boss. Not just her boss, but the owner of the entire company. Prince Rafi Al Sintra couldn’t believe his own luck. The woman of his dreams just happened to work for him, and every second spent around her only made him more determined to make her his. But Rafi’s keeping a royal-sized secret, and Carys’s past has a few skeletons waiting to come out. Can they keep their passion—and each other—safe, or will their explosive chemistry be too hot to handle?
Publisher: Elizabeth Lennox
ISBN:
Category : Fiction
Languages : en
Pages : 83
Book Description
Secrets, Puppies and Fiery Hearts! The dog bolted down the street, hotly pursued by the most jaw-dropping man Carys had ever laid eyes on. Tall, built like a dream, with a smile that practically melted her from the inside out. One small hitch: Carys didn’t believe in love at first sight. And, even worse—this gorgeous mystery man turned out to be her new boss. Not just her boss, but the owner of the entire company. Prince Rafi Al Sintra couldn’t believe his own luck. The woman of his dreams just happened to work for him, and every second spent around her only made him more determined to make her his. But Rafi’s keeping a royal-sized secret, and Carys’s past has a few skeletons waiting to come out. Can they keep their passion—and each other—safe, or will their explosive chemistry be too hot to handle?
Value Proposition Design
Author: Alexander Osterwalder
Publisher: John Wiley & Sons
ISBN: 1118968077
Category : Business & Economics
Languages : en
Pages : 323
Book Description
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."
Publisher: John Wiley & Sons
ISBN: 1118968077
Category : Business & Economics
Languages : en
Pages : 323
Book Description
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."
How Not To Write an App
Author: Rodney D. Cambridge
Publisher: Rod Cambridge
ISBN:
Category : Computers
Languages : en
Pages : 54
Book Description
Rod Cambridge created an iPhone app called Top-Tens to see how easy it was to make some money as an app developer. In this book, Rod uses this experience to take the reader step by step through the things that should, and shouldn't, be done when creating an app for Apple's iPhone or its rivals including Google's Android and Microsoft's Windows Mobile devices. Learn: What things should you incorporate, and avoid, when designing your app's User Interface. How to employ innovative, and guerilla, marketing tactics to get sales moving. Develop a two-minute elevator pitch. You did realise that you need an an elevator pitch, didn't you? In addition, you'll learn much, much more. Read "How NOT To Write an App" to give your app an edge in a very crowded marketplace. NOTE: This 84 page book was originally sold as an eBook and has been converted into paperback form due to popular demand.
Publisher: Rod Cambridge
ISBN:
Category : Computers
Languages : en
Pages : 54
Book Description
Rod Cambridge created an iPhone app called Top-Tens to see how easy it was to make some money as an app developer. In this book, Rod uses this experience to take the reader step by step through the things that should, and shouldn't, be done when creating an app for Apple's iPhone or its rivals including Google's Android and Microsoft's Windows Mobile devices. Learn: What things should you incorporate, and avoid, when designing your app's User Interface. How to employ innovative, and guerilla, marketing tactics to get sales moving. Develop a two-minute elevator pitch. You did realise that you need an an elevator pitch, didn't you? In addition, you'll learn much, much more. Read "How NOT To Write an App" to give your app an edge in a very crowded marketplace. NOTE: This 84 page book was originally sold as an eBook and has been converted into paperback form due to popular demand.
Black Enterprise
Author:
Publisher:
ISBN:
Category : African American businesspeople
Languages : en
Pages : 968
Book Description
Publisher:
ISBN:
Category : African American businesspeople
Languages : en
Pages : 968
Book Description
Self-Promotion for the Creative Person
Author: Lee Silber
Publisher: Crown Currency
ISBN: 030756617X
Category : Business & Economics
Languages : en
Pages : 354
Book Description
Are you a creative person who desperately wants to tell the world about your talents and your art but lacks the time, money, and know-how? Self-Promotion for the Creative Person is full of clever and creative ideas you can use to successfully get the word out about who you are and what you do quickly, easily, and cheaply. Everything you need to know about marketing yourself is included in this book. Self-Promotion for the Creative Person is packed with proven techniques that will work for you whether you are an author, actor, artist, or accordion player who wants fresh, off-beat, and cost-effective ways to build a business or develop a successful and fulfilling career. Full of winning strategies, innovative ideas, and proven sales and marketing techniques, Lee Silber will show you how to go from starving artist to superstar status with smart advice, including: * How to market without money * How to create marketing materials that will sell you even when you're not around * How to build a buzz using word of mouth * How to use the Internet in ways you never thought of to promote yourself * How to get the leaders in your field to endorse and help you Self-promotion is one of the most difficult things a creative person must do. It is also the most critical. Open this book to any page and chances are you will find something that can help you overcome this hurdle and get the attention and recognition you and your talents deserve.
Publisher: Crown Currency
ISBN: 030756617X
Category : Business & Economics
Languages : en
Pages : 354
Book Description
Are you a creative person who desperately wants to tell the world about your talents and your art but lacks the time, money, and know-how? Self-Promotion for the Creative Person is full of clever and creative ideas you can use to successfully get the word out about who you are and what you do quickly, easily, and cheaply. Everything you need to know about marketing yourself is included in this book. Self-Promotion for the Creative Person is packed with proven techniques that will work for you whether you are an author, actor, artist, or accordion player who wants fresh, off-beat, and cost-effective ways to build a business or develop a successful and fulfilling career. Full of winning strategies, innovative ideas, and proven sales and marketing techniques, Lee Silber will show you how to go from starving artist to superstar status with smart advice, including: * How to market without money * How to create marketing materials that will sell you even when you're not around * How to build a buzz using word of mouth * How to use the Internet in ways you never thought of to promote yourself * How to get the leaders in your field to endorse and help you Self-promotion is one of the most difficult things a creative person must do. It is also the most critical. Open this book to any page and chances are you will find something that can help you overcome this hurdle and get the attention and recognition you and your talents deserve.
BusinessWoman Magazine
Author:
Publisher:
ISBN:
Category : Businesswomen
Languages : en
Pages : 340
Book Description
Publisher:
ISBN:
Category : Businesswomen
Languages : en
Pages : 340
Book Description