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Author: David Kroenke
Publisher: Prentice Hall
ISBN: 9780131433724
Category : Business & Economics
Languages : en
Pages : 548
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Book Description
For introductory undergraduate courses in Information Systems taught in MIS, IS, CIS, Business and management departments. Kroenke's Using MIS helps instructors get students involved Using MIS. By actively engaging students it emphasizes how knowledge of MIS will help all business students become better problem solvers and business professionals.
Author: David Kroenke
Publisher: Prentice Hall
ISBN: 9780131433724
Category : Business & Economics
Languages : en
Pages : 548
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Book Description
For introductory undergraduate courses in Information Systems taught in MIS, IS, CIS, Business and management departments. Kroenke's Using MIS helps instructors get students involved Using MIS. By actively engaging students it emphasizes how knowledge of MIS will help all business students become better problem solvers and business professionals.
Author: David Kroenke
Publisher:
ISBN: 9780071134224
Category : Database management
Languages : en
Pages : 813
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Book Description
This text is about business, business people, organizations, and how to develop and use Information Systems effectively to meet the goals of those organizations. Building on students' experience and knowledge base from personal MIS to workgroup MIS to enterprise MIS, this text stresses the important role of Information Systems in satisfying business objectives. Realistic examples, minicases, case applications, and thought-provoking review material with projects promote active learning.
Author: David M. Kroenke
Publisher: Pearson Higher Ed
ISBN: 1292070536
Category : Business & Economics
Languages : en
Pages : 471
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Book Description
For introductory courses in Management Information Systems Processes, Systems, and Information: An Introduction to MIS, provides a concise introduction to MIS with a hands-on approach to business processes. Authored by Earl H. McKinney, Jr. and David M. Kroenke, the text shows students exactly how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Packed with examples of business situations, both real and fictitious, the book helps students understand what business systems actually are–and see why they are so important. The text consists of the five SAP-focused chapters from McKinney and Kroenke’s Processes, Systems, and Information: An Introduction to MIS. A pair of appendices after chapters four and five contains SAP process exercises that enable students to get hands-on experience applying what they’re learning in the course. This clear emphasis on business processes, and SAP in particular, makes Processes, Systems, and Information: An Introduction to MIS, the ideal text for courses attended by students not majoring in MIS. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Author: Jay Withgott
Publisher: Pearson
ISBN: 9780134204888
Category : Climatic changes
Languages : en
Pages : 784
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Book Description
For courses in introductory environmental science. Help Students Connect Current Environmental Issues to the Science Behind Them Environment: The Science behind the Stories is a best seller for the introductory environmental science course known for its student-friendly narrative style, its integration of real stories and case studies, and its presentation of the latest science and research. The 6th Edition features new opportunities to help students see connections between integrated case studies and the science in each chapter, and provides them with opportunities to apply the scientific process to environmental concerns. Also available with Mastering Environmental Science Mastering(tm) Environmental Science is an online homework, tutorial, and assessment system designed to improve results by helping students quickly master concepts. Students benefit from self-paced tutorials that feature personalized wrong-answer feedback and hints that emulate the office-hour experience and help keep students on track. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. Note: You are purchasing a standalone product; Mastering(tm) Environmental Science does not come packaged with this content. Students, if interested in purchasing this title with Mastering Environmental Science, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and Mastering Environmental Science, search for: 0134145933 / 9780134145938 Environment: The Science behind the Stories Plus Mastering Environmental Science with eText -- Access Card Package Package consists of: 0134204883 / 9780134204888 Environment: The Science behind the Stories 0134510194 / 9780134510194 Mastering Environmental Science with Pearson eText -- ValuePack Access Card -- for Environment: The Science behind the Stories Environment: The Science behind the Stories , 6th Edition is also available via Pearson eText, a simple-to-use, mobile, personalized reading experience that lets instructors connect with and motivate students -- right in their eTextbook. Learn more.
Author: Mary Anne Poatsy
Publisher: Pearson
ISBN: 9780134479446
Category : Business
Languages : en
Pages : 0
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Book Description
This book offers full, comprehensive coverage of Microsoft Excel. Beyond point-and-click The goal of the Exploring series is to move students beyond the point-and-click, to understanding the why and how behind each skill. And because so much learning takes place outside of the classroom, this series provides learning tools that students can access anywhere, anytime. Students go to college now with a different set of skills than they did years ago. With this in mind, the Exploring series seeks to move students beyond the basics of the software at a faster pace, without sacrificing coverage of the fundamental skills that everyone needs to know. Also available with MyITLab MyITLab (R) is an online homework, tutorial, and assessment program designed for Information Technology (IT) courses, which engages students and improves results. HTML5 Simulation exercises and Live-in-Application Grader projects come with the convenience of auto-grading and instant feedback, helping students learn more quickly and effectively. Digital badges lets students showcase their Microsoft Office or Computer Concepts competencies, keeping them motivated and focused on their future careers. MyITLab builds the critical skills needed for college and career success. Note: You are purchasing a standalone product; MyITLab does not come packaged with this content. Students, if interested in purchasing this title with MyITLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.
Author: David Kroenke
Publisher: John Wiley & Sons
ISBN: 1118150341
Category : Computers
Languages : en
Pages : 311
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Book Description
Discover the Office option every business can afford Now your business can benefit from sophisticated communication and collaboration services fully integrated with Microsoft Office products. Once limited to companies large enough to afford data centers and the expensive IT staff to support them, these services can now be yours, and this book shows you how. Each chapter begins with a common business problem you've most likely faced, followed by the Office 365 solution. You'll learn to share documents, secure your communications, manage and share calendars and tasks, conduct video meetings, and give your business the edge it deserves. Teaches you how your business, large or small, can benefit from Office 365 Explains how to take advantage of Exchange Online, Lync Online, and SharePoint Online Shows you what makes Office 365 so affordable and why it doesn't require an IT staff Highlights what constitutes successful collaboration and how to facilitate it Explores specific Office 365 solutions for familiar business issues Addresses how to conduct video conferences, schedule meetings, set up discussions, and make remote PowerPoint presentations with Office 365 With this book, you'll discover how Office 365 can benefit your business every day of the year!
Author: Svend Hollensen
Publisher: Pearson
ISBN: 9781292100111
Category :
Languages : en
Pages : 872
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Book Description
"All good marketing is local. Global companies know this and are going "glocal."There is also a trend towards the Internet of Everything, which revolutionizes the whole marketing discipline.Svend Hollensenhas captured all the latest trends very well with the new cases inhis seventh edition of Global Marketing." Philip Kotler, S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University In this era of increased globalisation, if there s one textbook that today s students and tomorrow s marketers need to read, it s Svend Hollensen s world renowned text. For over fifteen years "Global Marketing" has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more central to the work of marketers all around the world. Now into its seventh edition, "Global Marketing "continues to be the most up-to-date and thorough text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. This seventh edition expands on a number of new topics, including: shared economy solutions, social media, e-services and smartwatch app marketing, as well as many more. It is ideal for undergraduate and postgraduate students studying international marketing, and for any practitioners who want to take their global marketing strategies to the next level. "The world today truly is flat, and a sound global perspective is an absolute must for all students. SvendHollensen'sGlobal Marketingprovides a thorough and comprehensive treatment that delivers on this need." Michael R. Solomon, Professor of Marketing, Haub School of Business, Saint Joseph's University, USA, and Professor of Consumer Behaviour, University of Manchester, UK The best textbook on global marketing I have come across! The case studies, many of them available online, provide an excellent basis for class discussion. Elisabeth Gotze, Vienna University of Economics and Business Excellent level of detail in each chapter to support learning around strategic global marketing decisions. The video case studies are a huge bonus and really help to bring the subject alive. Giovanna Battiston, Senior Lecturer in Marketing, Sheffield Hallam University Key Features include: A clear part structure, organised around the five main decisions that marketing people in companies face in connection to the global marketing process End of part and end of chapter case studies helping students to understand how the theory relates to real world application Video case studies (available at www.pearsoned.co.uk/hollensen), showing how practitioners are using Global Marketing in their work About the author Svend Hollensen is Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organizations. As well as this book, he is the author of other Pearson texts, including"Marketing Management"and "Essentials of Global Marketing." Student resourcesspecifically written to complement this textbook are at www.pearsoned.co.uk/hollensen "
Author: Kenneth C. Laudon
Publisher: Prentice Hall
ISBN: 9780136111443
Category :
Languages : en
Pages : 0
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Book Description
Author: James F. Kurose
Publisher: Pearson Higher Ed
ISBN: 0273775634
Category : Computers
Languages : en
Pages : 889
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Book Description
Building on the successful top-down approach of previous editions, the Sixth Edition of Computer Networking continues with an early emphasis on application-layer paradigms and application programming interfaces (the top layer), encouraging a hands-on experience with protocols and networking concepts, before working down the protocol stack to more abstract layers. This book has become the dominant book for this course because of the authors’ reputations, the precision of explanation, the quality of the art program, and the value of their own supplements.
Author: Carey Cole
Publisher: Pearson
ISBN: 9780130000095
Category : Business
Languages : en
Pages : 0
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Book Description
In today s online working environment, many businesses use Microsoft(r) SharePoint the industry s leading collaboration tool. To help readers gain the SharePoint skills that these businesses are looking for from future employees, SharePoint for Students teaches the fundamental concepts and skills needed to successfully collaborate and solve business problems. "
