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Author: Rien Segers
Publisher: Springer
ISBN: 3319230123
Category : Business & Economics
Languages : en
Pages : 363
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Book Description
This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies, all of which generate huge revenues in their own countries (e.g. in China, India, South Korea, Taiwan, Vietnam), are now becoming increasingly sophisticated and striving to become global brands, while also enjoying the active support of their governments in terms of their international business. Readers will learn about the current multinational landscape in Asia, the management challenges, and the future implications for traditional western companies seeking to retain their market share. Chapters on corporate entrepreneurship, human resource management and intercultural competence, and current branding trends in Asia will provide a cutting-edge update on international business strategy for students and practitioners alike.
Author: Rien Segers
Publisher: Springer
ISBN: 3319230123
Category : Business & Economics
Languages : en
Pages : 363
Get Book
Book Description
This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies, all of which generate huge revenues in their own countries (e.g. in China, India, South Korea, Taiwan, Vietnam), are now becoming increasingly sophisticated and striving to become global brands, while also enjoying the active support of their governments in terms of their international business. Readers will learn about the current multinational landscape in Asia, the management challenges, and the future implications for traditional western companies seeking to retain their market share. Chapters on corporate entrepreneurship, human resource management and intercultural competence, and current branding trends in Asia will provide a cutting-edge update on international business strategy for students and practitioners alike.
Author: Axele Giroud
Publisher: Routledge
ISBN: 113429039X
Category : Business & Economics
Languages : en
Pages : 271
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Book Description
Adopting an international business perspective, this book surveys recent business developments in Asia, and the activities of multinational firms in the region, focusing in particular on the changing nature of organizational and institutional relationships, including intra- and inter- organizational relationships, business relationships with institutions, and relationships with stakeholders. The international team of contributors discuss the current and future trends in a wide range of business sectors across the region, as well as assessing how the nature of multinationals' activities in the region is changing as the business environment evolves and becomes more globalized.
Author: Tim G. Andrews
Publisher: Psychology Press
ISBN: 9780415260954
Category : Business & Economics
Languages : en
Pages : 348
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Book Description
Examines how and why corporate strategy, structure and culture is continuing to change markedly in Southeast Asia.
Author: International Development Research Centre (Canada)
Publisher: IDRC
ISBN: 9780889368064
Category : Business & Economics
Languages : en
Pages : 332
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Book Description
Multinationals and East Asian Integration
Author: Dennis J. Encarnation
Publisher: Oxford University Press
ISBN: 0195353013
Category : Business & Economics
Languages : en
Pages : 303
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Book Description
This collection explores the expansion of Japanese multinational firms into Asia, a process which paralleled the region's growth as a major economic region. The contributors discuss a wide range of topics, including the reasons for moving manufacturing to other countries, the flow of trade between Japan and these countries, technology transfer within firms, the impact of Japanese management practices in other Asian countries, and competition between Japanese and American firms in Asia.
Author: Robert Fitzgerald
Publisher:
ISBN: 9781138289864
Category : Social Science
Languages : en
Pages : 0
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Book Description
This book offers a long-term comparative perspective on the evolution of Japanese and Asia Pacific multinational companies (MNCs), and provides new insights into how Japanese MNCs have transformed strategies and competitive capabilities in response to new challenges of the global market place since 1990. This book was originally published as a special issue of Asia Pacific Business Review.
Author: J. Legewie
Publisher: Springer
ISBN: 023028633X
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
Corporate Strategies for South East Asia After the Crisis presents an in-depth analysis by experts from Europe, Japan and South East Asia who have long-standing research experience in Asian economies and international business. The authors draw upon empirical research to analyze the questions facing multinational corporations active in the region, and go on to examine their strategies in production, marketing and corporate finance. They present a comprehensive overview of the current activities of multinational firms from Europe and Japan in South East Asia. The authors address both questions of international strategy and the role of multinational companies in a global economy, while taking into account how national differences affect strategic decision making. More than an essential reader for business people in Southeast Asia, the book will strongly influence policy makers and all those interested in the shift from national to transnational business.
Author: Juan J. Palacios
Publisher:
ISBN: 9780415690102
Category : Business enterprises
Languages : en
Pages : 0
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Book Description
Multinational Corporations and the Emerging Network Economy in Asia and the Pacific delves into the ongoing rise of a global economy anchored in a web of inter-firm production networks and the role played by multinational corporations in the process. It considers the strategies and business models corporations have adopted lately to face today’s highly competitive global markets, especially outsourcing and offshoring, focusing on the modalities observed in Asia Pacific and the Pacific Rim at large. Since their inception, corporations have undergone a series of fundamental changes; each has corresponded to a given era of industrial development and has given rise to a particular type of government policy response. The book addresses these timely issues and other such as the transformation of global production networks into global innovation networks, the link between corporate and national innovation strategies and movement up the global production value chain, and the fragmentation of production and the resulting increase in component and sub-assembly trade in the region. It also takes up the emergence of multinational corporations from developing countries and the efforts aimed at forging basic rules of corporate social responsibility and developing sound institutions for building a working framework of corporate governance in the Pacific. Written by some of the region’s most eminent and influential economists and political scientists, this volume will appeal to students and scholars working in the field of Asia Pacific studies as well as to businesspersons and policymakers taking decisions in the region.
Author: Shujiro Urata
Publisher: Routledge
ISBN: 1134177496
Category : Business & Economics
Languages : en
Pages : 513
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Book Description
This is a comprehensive examination of the role of foreign direct investment in East Asia before and after the financial crisis of mid-1997.
Author: Parissa Haghirian
Publisher: Routledge
ISBN: 1136936491
Category : Business & Economics
Languages : en
Pages : 192
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Book Description
Globalisation makes our world appear smaller: it is easier to connect, communicate and do business with people all over the world. But cultural differences remain and challenge globalized knowledge communication and transfer. This book examines cross-cultural management within multinational enterprises (MNEs), focusing in particular on how cultural differences influence the transfer of knowledge between different units within individual corporations. Based on detailed empirical analysis of 267 companies in Germany and Japan, it considers the relative effectiveness of inter-cultural and intra-cultural knowledge transfer; identifies the factors that inhibit or facilitate successful knowledge transfer; and suggests how management processes of MNEs can be improved. It demonstrates that although cultural differences do not necessarily influence the selection and transmission of knowledge overseas, they do have a strong impact on how that knowledge is received, integrated and put into practice locally. The book shows how knowledge is accepted differently in Europe and Asia and which factors have the strongest impact on efficient knowledge transfer. It suggests that to improve cross-cultural management MNEs should focus less on upgrading the technology that allows knowledge transfer, and more on the capabilities and beliefs of individual employees.
