Author:
Publisher: Gloven.com
ISBN: 1424337984
Category :
Languages : en
Pages : 66

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Author: Davie Richard O'Hallaron
Publisher:
ISBN: 9780967663593
Category : Corporate culture
Languages : en
Pages : 127

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Author: Emil Angelica
Publisher: Fieldstone Alliance
ISBN: 094006927X
Category : Business & Economics
Languages : en
Pages : 90

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Book Description
Bring focus and direction to your work Too often, if you ask four people in a nonprofit what their organization's mission is, you'll get four different answers. Organizations without clearly defined and agreed-to mission and vision statements frequently find themselves adrift at sea, in real financial trouble, and unable to make an ongoing, positive impact on the community. But an effective mission and vision statement can help an organization unify services and create a consistent approach to new program development. Crafting Effective Mission and Vision Statements will help your organization develop (or revise) mission and vision statements that bring focus and direction to your work. With orderly, easy-to-follow steps, this engaging guide helps you: Build ownership for the mission and vision statements among board and staff Create a common understanding of your organization's goals Understand how mission and vision statements differ and how to use both for greatest benefit Develop a mission statement that captures exactly what your organization does Create a vision statement based on stakeholders' ideas and the organization's history, capacity for growth, and fundraising potential Use this guide to create mission and vision statements that help your organization stay focused and keep it moving toward a positive future.

Author: C. Whan Park
Publisher: John Wiley & Sons
ISBN: 1119308070
Category : Business & Economics
Languages : en
Pages : 288

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Book Description
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book describes how companies can turn a product, service, corporate, person or place brand into one that customers love, trust and respect; in short, how to make a brand admired. The result? Greater brand loyalty, stronger brand advocacy, and higher brand equity. Admired brands grow more revenue in a more efficient way over a longer period of time and with more opportunities for growth. The real power of Brand Admiration is that it provides concrete, actionable guidance on how brand managers can make customers (and employees) admire a brand. Admired brands don't just do the job; they offer exactly what customers need (enabling benefits), in way that's pleasing, fun, interesting, and emotionally involving (enticing benefits), while making people feel good about themselves (enriching benefits). Providing these benefits, called 3 Es, is foundational to building , strengthening and leveraging brand admiration. In addition, the authors articulate a common-sense and action based measure of brand equity, and they develop dashboard metrics to diagnose if there are any 'canaries in the coal mine', and if so, what to do next. In short, Brand Admiration provides a coherent, cohesive approach to helping the brand stand the test of time. A well-designed, well-managed brand becomes a part of the public consciousness, and ultimately, a part of the culture. This trajectory is the fruit of decisions made from an integrated strategic standpoint. This book shows you how to shift the process for your brand, with practical guidance and an analytical approach.

Author: Dan Miller
Publisher: B&H Publishing Group
ISBN: 1433669331
Category : Career development
Languages : en
Pages : 242

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Book Description
Practical instructions from leading vocational thinker Miller reveal how to approach work as more than just a paycheck, but as part of the calling God has placed on each life.

Author: Steven Stemler
Publisher: Routledge
ISBN: 1317923545
Category : Education
Languages : en
Pages : 251

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Book Description
This is a must-have resource for busy educators involved in creating, improving, or reevaluating their school mission statements. The authors provide numerous examples of mission statements from a diverse range of preK-12 schools, offering readers an extremely valuable resource for developing an understanding of various themes and ideas in American education today - all to be better prepared to formulate their own schools' mission statements. Whether you are preparing for accreditation reviews, seeking a broader knowledge base, or are engaged in policy discussions, this practical, readable guide is packed with valuable information to help you reach your professional goals.

Author: Jeffrey Abrahams
Publisher:
ISBN: 9781580081320
Category : Business & Economics
Languages : en
Pages : 486

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Book Description
In this revised edition of The Mission Statement Book, author Jeffrey Abrahams, offers an updated, comprehensive selection of corporate mission statements along with everything you need to know to create a statement that's just right for your organization.

Author: Linda Wallace
Publisher: American Library Association
ISBN: 9780838908679
Category : Business & Economics
Languages : en
Pages : 92

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Book Description
For every library director and administrator, there is a way to describe your organization's value to the community in a few clear, targeted sentences. Create your mission statement and put it to work! Here's how to do it, along with winning models to inspire you in the process. You'll better communicate why what you do is important and how your library makes a difference in its community.

Author: Carl J. Weingartner
Publisher: Corwin Press
ISBN: 1412965977
Category : Education
Languages : en
Pages : 129

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Book Description
Develop a principal mentoring program that produces effective leaders and high administrator retention rates! This resource for school and district leaders presents a proven mentoring model for recruiting, supporting, and retaining effective principals. The author illustrates how to help new principals achieve success in areas such as improving curriculum and test scores, ensuring student safety, managing the budget, and enhancing school climate. The book provides reflections on principal recruitment and retention and also covers: Developing supportive mentoring relationships Assisting new administrators with professional growth and development Advising on district mandates, operational issues and exceeding standards Identifying practices that can have a negative impact

Author: Patricia Jones
Publisher: Crown Currency
ISBN: 0307766950
Category : Business & Economics
Languages : en
Pages : 283

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Book Description
Say It And Live It is the first collection of provocative, passionate, and intelligent corporate mission statements--the most powerful and popular managerial tool in business today. A corporate mission statement is the most dramatic presentation of a company's vision and its goal. No other document--annual report, press release, news article, statement from the board of directors--tells us more about a company's values and ethics than a mission statement. Companies know that if they write it down, they will have to live up to it--so they devote months, even years, the energy of people from the CEO on down, and significant sums of money to crafting them. Say It And Live It is the only source of information for the many business people who are presently writing their own mission statements. In it, authors Patricia Jones and Larry Kahaner show that industry leaders are frequently corporations that truly live their mission statements. Some of the winners include: Avis, Ben & Jerry's, Boeing, Citicorp, General Electric, Gillette, Hallmark Cards, IBM, Kellogg's, Reader's Digest, Saturn, Southwest Airlines, UPS, and Xerox. Say It And Live It is a collection of the fifty best corporate mission statements in America. Each entry consists of the company's complete mission statement, along with an explanation of how it was written, a lesson about how that mission statement saved the company or motivated employees, or comments from the CEO or the president. The introduction points out the common elements of these philosophical documents, while the final chapter is a list of tips on how you can write your own mission statement.